Meet Today's Local Leading Ladies

Meet Today’s Local

October 2020

Leading Ladies Business Owners Executives Front Line Workers Medical Professionals Volunteers

inspiring progress innovation, success g n i r i p s n i n e m Wo n o i t a v o n n i , s s progre e r e h t h g i r s s e c and suc . s e i t i n u m m o c r in ou

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3 ways women can build and maintain their professional networks

1. Join professional organizations.

Professional organizations provide great networking opportunities, serving as avenues to begin new business relationships. Many such organizations host annual conferences, and attending these conferences can help women maintain the relationships they develop through their participation in these groups.

ThatÕs an important benefit, as the LinkedIn survey found that 38 percent of professionals admitted they find it hard to stay in touch with their network.

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2. Offer help as much as you seek it.

The LinkedIn survey found that only 48 percent of professionals keep in touch with their networks when things are going well in their career. By reaching out to a network when things are going well, women are showing a willingness to offer help as much as seek it. That can lead to stronger, more easily maintained networks.

3. Schedule networking each week.

Build networking into your weekly schedule. Even the busiest professionals can find time each week to email someone in their network to see how things are going or share updates on previous collaborations. That's a quick and easy way to maintain connections.

The value of networking is undeniable. Women can take various steps to build strong networks and maintain those relationships for years to come.

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stablished professionals often tout the importance of building strong networks. In fact, a 2017 global survey from LinkedIn found that nearly 80 percent of professionals consider professional networking to be important to their career success.

Professionals may see networking as a great way to land their next job, but establishing strong networks can pay dividends even for those people who have no immediate plans to leave their current companies. Small Business BC, a resource that caters to entrepreneurs in British Columbia, notes that successful networking can lead to referrals and new partnerships and raise the profiles of professionals and the companies they work for. The LinkedIn survey supports that notion, noting that one-quarter of professionals across the globe have established new business partnerships through LinkedIn Messaging. Of course, networking often helps people find new jobs as well, as the LinkedIn survey also found that 70 percent of people hired in 2016 found work at companies where they had existing connections.

Women can employ various strategies to build strong networks and maintain those networks once connections are established.

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How women can make their way in male-dominated fields Women have made great strides in various industries over the first two decades of the 21st century. Highly publicized pursuits of gender equality, such as the ongoing gender discrimination lawsuit by the United States Women's National Team against the U.S. Soccer Federation, have done much to further the cause for women in a great number of industries. But the fight for equality is far from over, as evidenced by the array of fields that remain predominantly male.

In 2017, the United States Bureau of Labor Statistics tracked the percentages of women in a variety of professions, ultimately finding that many professions are male-dominated. For example, the BLS found that only 20 percent of software developers were female, while roughly 63 percent of financial analysts are male.

Women may face an uphill battle as they look to establish themselves and subsequently thrive in maledominated fields. That challenge can be overcome by employing various strategies.

• Build your network. Networking is essential for modern professionals. According to a global survey of nearly 16,000 LinkedIn members across 17 countries, 79 percent of professionals agree that networking is valuable for career progression. Networking also can make it easier for women to thrive in maledominated fields, as they can seek advice from

professional colleagues, male and female, about hurdles they can expect. In addition, professional networks can serve as support networks as well. That can be invaluable as women face the challenge of establishing themselves in male-dominated fields.

• Work with professional women's organizations.

Many professional organizations now cater exclusively to women within certain professions.

Working with these groups places women in direct contact with peers with varying levels of experience.

That means women will have access to people who have faced and overcome challenges at various phases of their careers.

• Work with your employer. Wage gaps have narrowed in many professions, but that's not the only way industries have become more accommodating to women. Many businesses now recognize the need to change not just their pay structures, but also their working environments to make them more accommodating to women. Women who encounter problems at work, such as routine resistance to their ideas and input, should discuss such frustrations with their employers.

Women working in male-dominated fields face many challenges. But such challenges can be overcome in various ways.

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October 2020 / The Daily ITem |

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Ann Hilliard

With a fascination in self-employment and an interest in real estate sales, Ann Hilliard walked away from a traditional office administrative position in the early 1990s to start a brand new career as a reawl estate agent.

Balancing her priorities as a working mom and with support from her husband, Dave, she worked long days and weekends, taking minimal time off as she established her business and reputation.

Now, 30 years and hundreds of real estate transactions later, she remains highly involved in the local real estate market as the broker-owner of RE/MAX Bridges, a full-service real estate company she established in Lewisburg in 2017 and RE/MAX River Valley Realty, a Northumberlandbased firm she acquired two years later. She now leads a sales team of 10 real estate agents.

“When faced with the challenges of this profession, you can choose to rise or fail. For me, failure has never been an option," she said.

"More times than I can tell you, it's been said 'You can't do that' or 'That will never happen' or 'That's not going to work.' I've continued on my way and have found success in hard work and never giving up."

Through all the busy years, Ann also has insisted on allocating a portion of her time and energy to charitable interests. She was an active band parent while her two children were in high school and organized a fund drive to purchase a grand piano for the school. Having taken every step with her son from Tiger Cub to the Boy Scout Eagle Award, she developed a strong interest in the Boy Scouts camping program and served as the committee chairwoman for Camp Karoondinha in Union County for several years.

In recent years, she has organized community donation efforts to secure milk for summer lunch programs and collected needed supplies for students in several area school districts, including personal hygiene products and water bottles because water fountains were turned off amid the COVID-19 outbreak. She also remains a strong supporter of Camp Koala, a grief program for children who have suffered the loss of a caregiver or sibling.

"I've been blessed. I have what I need,” she said. "The path to fulfillment is gifting to those who may not have all they need. It's a cycle that helps others and repays the gifter.”

Re/max bridges realty 633 N Derr Dr, Lewisburg, PA (570) 768-4792 www.remax.com

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Leading Ladies

Re/Max River Valley Realty 166 8th St, Northumberland, PA (570) 473-8888 www.remax.com

The employment outlook for women over the next several years is very good. According to the U.S. Bureau of Labor Statistics, women predominate in many fields that projections suggest will have considerable openings through 2026. In its job openings projections that estimated openings between 2016 and 2026, the BLS found that 13 of the 20 occupations with the best employment outlook employed more women than men in 2016. Childcare workers, registered nurses, nursing assistants, and home health aides were all professions that were dominated by women, and the BLS anticipated that each profession would have considerable openings through 2026. The field of nursing figures to be especially good to women in the coming years, as the BLS estimated, in its recent "Occupational Outlook Handbook," that employment of registered nurses was projected to grow by 12 percent between 2018 and 2028.

Registered nurses, 90 percent of whom are women according to the BLS, figure to benefit greatly from this rosy employment outlook.

| October 2020 / The DAily Item

More women becoming primary financial providers

W

omen are increasingly becoming the primary breadwinners in their homes.

In 2018, Prudential surveyed more than 3,000 Americans between the ages of 25 and 70 for its "Financial Wellness Census." The survey indicated that 54 percent of women are the primary breadwinners in their family, while 30 percent are married breadwinners who are producing more than half of their household income. This marks an increase from 2015, when the Center for American Progress found 42 percent of women were sole or primary breadwinners Ñ bringing in at least half of their families' earnings. This represents a long-running trend that indicates women's earnings and economic contributions to their families are of growing importance.

Studies show how much more likely it is for today's mothers and working females to provide essential financial support to their families compared to earlier generations. It can be empowering to be a sole or primary earner. However, this role also may place extra pressure on women who also want to be ideal mothers. While gender roles have become much more egalitarian, the traditional household dynamic, in which women take on more responsibilities around the house, remains predominant in many families. That can contribute to stress for women who work.

A 2015 University of Chicago study found that opposite-sex couples in which women were the top earners reported greater relationship strife and were more likely not to endure as couples. The study also found that some women who earned more did a greater amount of housework in order to make their husbands feel better about the situation.

There are several ways to address and cope with feelings that arise from an increase in female breadwinners.

• Stay open-minded. Couples need not fall into dated ways of thinking regarding gender roles. If they adjust their roles accordingly and continue to adapt, things can work out just fine.

• Divide tasks evenly. Evenly divvy up tasks around the house so that neither partner feels as if they are doing more than the other.

• Share financial goals. Even if one person is bringing in more money, the overall household should be the main priority. That means that all adults have an equal say in financial goals, regardless of who earns the most money.

Many women are now the primary breadwinners in their households. That has, in many cases, led to shifting gender roles and couples and families may have to adjust accordingly.

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October 2020 / The Daily ITem |

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Kay Roth

Merle Norman Cosmetic Studio

498 Mill St, Danville, PA (570) 284-4153 www.merlenorman.com

With its attractive window displays, beautiful planters, and friendly staff Merle Norman is a Mill Street business that is sure to catch your attention while strolling downtown Danville. Kay Roth, owner, began her journey with Merle Norman 16 years ago in Jasper, Indiana when she purchased a former Merle Norman studio. She had been working as a cosmetologist for 25 years prior. She relocated to Pennsylvania to be closer to family and began searching for a location on her way to becoming the owner of her own hair salon. Her cosmetology skills paired with the Merle Norman cosmetics made the perfect match. Kay's salon and cosmetics business was "started from scratch," but has since grown to add boutique items including a wide variety of clothing, handbags, jewelry, colognes and more.

In 2018, Kay’s Merle Norman business received the Danville Business Alliance's "New Business of the Year Award" in recognition of establishing a new business in the central business district and displaying qualities of entrepreneurship, marketing, service and ethics that reflect well on the Danville business community. Kay serves as a board member on the Danville Business Alliance Board of Directors and the Thomas Beaver Free Library. She is also co-chair of the DBA Holiday Promotions Committee responsible for organizing the holiday festivities downtown, is involved in Soroptimist of Montour County, and donates to countless local events and fundraisers.

“I walked into Kay's store, and immediately we were friends.

She is the most caring sweet soul I have ever met.”

Barbara – A Loyal Customer and Friend

Valerie Shultz

Meet Valerie Shultz! She has been the manager of a family-owned clothing store for 22 years. Her background was always in a service industry, beginning at Franklin's Family Restaurant, then moving on to FNB bank where she served the community for nine years. In 1998 Valerie took a leap of faith, leaving a secure career in the financial industry, to take on a new challenge. She accepted a position of manager at a new start-up clothing business in downtown Lewisburg (Brother's Clothier).

Simultaneously, another family business began a rapid growth as "Aquarium Maintenance Company" (Aquarium management systems).

As needs changed in the Danville location, Valerie made the move to Manager of D's Clothier in downtown Danville where she has been a fixture ever since! Valerie is instrumental in all aspects of the business - from going to trade shows, buying trips for merchandise, and providing stellar customer service to our loyal customer base.

Valerie is a life-long resident of the Danville area and has raised 4 children in the Danville Area School District. With a history of knowing families, their children and children’s children, family has always been first with Valerie. One of her greatest joys is the loyalty she feels fitting up a first communion suit, then a prom tuxedo, and finally helping that same person get fitted for his wedding tuxedo. Valerie has also quietly served on numerous committees for the Danville Business Alliance since its inception.

“It is my pleasure to work with Valerie for all these years - she is a dedicated employee, a close ally, and a dear friend! Danville is a better place because of Valerie and her caring way of working with each and every customer!” ~ Tom DePasquale

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D's Clothier

438 Mill St, Danville, PA (570) 275-2040 www.dsclothieronline.com

Jean Knouse

The Kiddie Korner Boutique

611 Mill St, Danville, PA (570) 275-0109 thekiddiekornerboutique.com

Jean Knouse lived in Winfield for the first 10 years of her life and the majority of the years since then in Danville, so she feels a connection to the communities served by the Daily Item.

Jean is a graduate of Danville High School and Bloomsburg University.

She is proud to have enjoyed three careers. The first was as an English Teacher/Reading Specialist for the Danville Area School District for 13 years.

She loved teaching but left to pursue a career at the community center after her children graduated from high school.

For 26 years, she served as the Executive Director of the Danville Area Community Center (DACC). Her love of people and community made this a natural “next career.” She is very proud of the DACC’s growth and improvements during her years at the helm.

As a third act in her career, she is now the owner of The Kiddie Korner Boutique (TKKB) in downtown Danville. TKKB features traditional and contemporary clothing for boys, Infant-4X, and girls, Infant-6X. Whether someone is looking for clothing for a newborn or toddler, or for a special event or Christening, our store features styles that are not found in local department stores. TKKB has a Facebook page and website: www. thekiddiekornerboutique.com.

Jean and her husband Rich have been active in the Danville/Riverside community for many years. Both were active in the Iron Heritage Festivals.

Jean was on the first organizing committee and continued through to the finish.

Jean and Rich are the parents of 2 children and 3 grandchildren.

Hazley Yeager When adults need help regaining communication to maintain their social lives and strengthen interactions with family & friends, Hazley Yeager, M.S., CCC-SLP is the best choice for client satisfaction. As a Misericordia University graduate with a Master’s degree in SpeechLanguage Pathology (SLP), Hazley was selected to be a member of a prestigious group called the Inner Circle Leadership Academy, which focuses on collaboration, growth and leadership in the SLP community. She has worked with older adults in numerous long-term care environments and recently started a private practice in Danville, PA. She created Brighter Pathways Speech & Swallowing Services LLC, which was brought to life while being part of the Inner Circle Leadership Academy, to provide personalized speech treatment in her clients’ homes with family participation. She has found this approach contributes to better outcomes and faster recovery. She treats dementia, Parkinson’s Disease, cognitive communication impairments, and swallowing difficulty.

Hazley’s compassion and ability to connect with others allows her to build trusting relationships with her clients. She goes above and beyond making sure her clients and their families feel comfortable and supported. “I've found so much joy in helping adults regain their ability to communicate with loved ones and improve their ability to eat their favorite foods.”

She is a member and visitor host of the local Business Networking International Chapter. In her free time, Hazley enjoys spending time with her two cats who love to play fetch.

Brighter Pathways Speech & Swallowing Services LLC

(570) 979-1199 www.brighterpathwaysspeech.com

October 2020 / The Daily ITem |

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Dr. Jasmine Hummel

Freeburg Family Chiropractic

11 E Church St, Freeburg, PA (570) 374-0100 www.freeburgfamilychiro.com

Dr. Jasmine Hummel is the owner and sole practitioner of Freeburg Family Chiropractic, Inc. She was born and raised in Freeburg and is thrilled to serve her hometown and surrounding areas. Her practice fulfills many of her aspirations including business ownership, entrepreneurialism, and the creation and promotion of good health amongst her community.

Over the 6 year life span of her practice she is proud to have provided exceptional care to over 1,100 patients. Dr. Hummel is honored to have served the community during some of the most uncertain times in our nation's health, and thankful to have so many put their trust quite literally in her hands.

Dr. Hummel is also the owner and creator of Bare Bones Artwork and Apparel, LLC a fine art company specializing in anatomical art which she draws by hand. The company, which fuses her creativity with her passion for health is an online company with global distribution. Her pieces have been sold in many corners of the world including, Ireland, the UK, Finland, Canada, and Australia. The goal of Bare Bones Artwork and Apparel was to provide health practitioners with artwork for patient education purposes and to prompt enlightening conversations about the miraculous nature of the human body.

When she is not treating patients or drawing bones, you will find her seated behind the keys of the piano either as the organist and choir director at St. Peter's Lutheran Church in Freeburg, or just writing music at her home "up on the farm."

Stephanie Wuerdeman

Brookdale Grayson View Senior Living Community in Selinsgrove would like to show our appreciation and recognize Stephanie Wuerdeman for her role as our Marketing and Sales Director. She has been part of the Grayson View team since 2012, Stephanie earned her Bachelor’s degree in health care administration, and she has been committed to her community relations role and serving the senior population for over twenty years. Her genuine compassion and dedication is apparent to each resident and their family that she has come in contact with. Her accomplishments during her employment at Grayson View include the Brookdale Chairman’s Award and President’s Award for exceptional performance. What Stephanie finds most rewarding though about her career is the fact she has the opportunity to meet and serve seniors and learn about their life story.

She appreciates the fact they have shared many of their life lessons with her, and she has been able to celebrate their achievements and memories with them.

Stephanie resides in Lewisburg with her husband, Judd and their three children, Mason, Kaden and Adisyn. She enjoys not only representing Grayson View and volunteering at a professional level but also being involved on a personal level with her community, volunteering for various organizations and serving on the board for several of her children’s sports.

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October 2020 / The Daily ITem |

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Stacy Boyer Stacy Boyer is the proud owner of Stacy Boyer Photography, located in a fully equipped studio in Kreamer, PA, serving all of Central PA and surrounding areas. She has been capturing memories for over 22 years.

Customers find Stacy’s studio a very relaxed environment where she offers an array of many different backgrounds as well as outside locations. As an award-winning, published photographer she specializes in Newborns, Toddlers, Children, Family, Engagement, Seniors, Cake Smash Sessions, Pets and so much more. She simply loves letting kids be kids, and finds she gets the best shots when allowing their personalities to shine, uninhibited.

Children adore the magic reindeer for their Holiday Sessions Stacy also offers the service of creating digital art from client’s photographs. She delights in seeing customer’s expressions when they see their final images done with a magic digital touch.

For more info visit: www.photosbystacyboyer.com or on Facebook: Stacy Boyer Photography Instagram: @stacyboyerphotography. You are sure to find the prices affordable.

“Allow me to capture your moments, because today's moments become tomorrow’s memories.”

Stacy Boyer Photography

6366 Route 522 Middleburg, PA (570) 541-2039 www.photosbystacyboyer.com

Chaplain Angela Gennaria Chaplain Felicia O'Brien

True Vine Chaplaincy Services offers a personalized approach in supporting people through difficult times consisting of Funeral Services, Memorial Services, Celebration of Life Services, Nursing Home Visitation, Spiritual Guidance, Life coaching and Wedding Ceremonies.

For Funeral, Memorial and Celebration of Life Services, we will work closely with the funeral home of your choice. We will show you different options to choose from, or tailor a service to meet your individual needs. We can meet you in the comfort of your own home or any place of your choice. We strive to accommodate your needs in this most difficult time (The fee for this service is paid through the funeral home.)

We have over 18 years of experience in dealing with people during life’s unexpected events. Some events can be life changing, while others may be temporary. Whatever your circumstances may be, you can be assured that you will receive the compassion, dignity, respect and guidance you need to support you through those difficult times.

Chaplain Angela Gennaria services Bloomsburg and surrounding True Vine Chaplaincy areas. Please call 570-854-8826.

Services Chaplain Felicia O’Brien services Selinsgrove and surrounding areas.

Angela (570) 979-1199 Please call 570-492-3170.

Felicia (570) 492-3170

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Sheri Purdy

Sheri Purdy – Edward Jones

1372 N Susquehanna Trail Suite 170, Selinsgrove, PA (570) 743-1025 www.edwardsjones.com

Hello! I'm Sheri Purdy, Financial Advisor for Edward Jones, born and raised in Northumberland, a Penn State University Alum, with my branch located in the Courtyard Offices in Selinsgrove.

Choosing a career with Edward Jones seemed natural, as it is a company that shares so many of my personal and business philosophies, like honest business practices, the utmost integrity and a strong focus on doing what is in the best interest of our clients.

I am blessed to develop personal relationships with my clients; learn and understand what is most important to them. Through an established process, build personalized investment strategies to help each client reach their individual goals. Then stay partnered together, as a Team, throughout their life to help stay on track.

Prior to joining Edward Jones, I had a successful 20-year career in Surgical/ Medical Device, with my most recent promotion appointing me lead over the Domestic US vertical line in Software and Imaging Technology, working closely with CFOs, Strategic Sourcing and Finance/Purchasing Directors.

As a Financial Advisor I channel my skill set to truly help people achieve their financial dreams. I feel a tremendous sense of responsibility to understand a client's full financial picture, including protection against the unexpected.

When not at work, you will find me riding bikes or golfing with my two kids; cheering on PSU football or Yankees baseball with my 'Partner-In-Fun'; snuggling with my fur-babies; attending one of my book clubs; or helping the CWC Soul Patrol children's choir sing loud and proud!

Dr. Angela Muchler & Dr. Kelly Cormell

Sisters Dr. Angela Muchler and Dr. Kelly Cormell, natives of Lewisburg, opened their practice in September 2007.

Inspired by the movie “Mr. Holland’s Opus”, the sisters began working together at Camp Victory, a camp for the deaf and hard of hearing while in college, and their interest grew into something much larger.

Dr. Cormell attended Bloomsburg University, majoring in Psychology and Education. She continued on, earning her clinical doctoral degree in Audiology, also at Bloomsburg University, and is nationally certified by the American Speech-Language Hearing Association. She also holds her certificate of clinical competence in Audiology and provides complete hearing care services to patients of all ages.

Dr. Muchler earned a Bachelor of Science degree in Sign Language Interpretation from Bloomsburg University. She also earned her Masters degree in Education of the Deaf/ Hard of Hearing as well as her clinical doctoral degree in Audiology from Bloomsburg University. She is nationally certified by the American Speech-Language Hearing Association and holds her certificate of clinical competence in Audiology.

Susquehanna Valley Susquehanna Valley Hearing Professionals offers a full range of hearing care services to patients of all ages. Our highly experienced Hearing Professionals clinical professionals provide complete testing, evaluations and offer 2824 Old Turnpike Rd, Lewisburg, PA the most advanced hearing devices that are available. We can help you (570) 524-3277 make the best decisions on all of your hearing needs and for you to www.hearingaidspa.com achieve a better quality of life through better hearing.

October 2020 / The Daily ITem |

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