SLX®

LOGO PLACEMENT

B B

A B A / PREFERRED Centering the logo at the bottom of the frame is the preferred placement.

B / SECONDARY The logo can also be placed in the lower left or upper right hand corner. In some cases, centering the logo vertically and horizontally is acceptable as well.

DO NOT place the logo in the same corner as the wave element in our signature frame.

Visit marketing.searay.com to download letterhead with the Sea Ray logo and frame.

DO NOT:

USE DIFFERENT COLORS WITHIN THE LOGO

The Sea Ray word mark and wave should always be a consistent color throughout. Do not make the wave a different color than the words, for example.

OMIT THE SEA RAY WAVE

The Sea Ray word mark and wave should appear together at all times in marketing applications. The Sea Ray word mark can only appear on its own when used on our products.

PAST SEA RAY LOGOS

Past versions of our logo, including our dimensionalized platinum and gold logos and the teal-green wave logo, have been phased out. Please do not use these retired versions. PRINT THE LOGO IN A SECONDARY COLOR

The Sea Ray logo should only be printed in colors from the primary palette. In some cases, black is also acceptable. For unique situations requiring another color, please consult with Sea Ray’s Marketing department.

USE THE PRODUCT BADGE

The Sea Ray “Badge” that appears on the boats is for product only. It is not for marketing use.