evolvingdivainceventsandcoach The Morton Arboretum
MEMBERSHIP BROCHURE
WHAT IS THE DCVB? We are storytellers, creators of the brand, delivering the DuPage experience to audiences locally and as far away as Asia. To put it simply, we put DuPage on the map as a destination. We are an expert team of marketing and sales professionals, securing visibility and ultimately visitation to DuPage. Over 4 million guests in DuPage generated $2.86 billion in revenues in 2019. That is important and irreplaceable revenue. Our platforms keep your business in front of these guests — providing a level of exposure that is unmatched for the low price of membership. 2
DiscoverDuPage.com
Trade Show Representation Connect Chicago, Hilton Chicago/Oak Brook Hills Resort & Conference Center DuMore in DuPage brand launch DCVB Executive Director Beth Marchetti with Illinois Hotel & Lodging Association President and CEO Michael Jacobson
International Sales Mission speaker Miriam Blumenthal, Director of Marketing and Bureau Partnerships Representative Terra Costa Howard with Friend of Tourism Honoree Diana Martinez, Director for the McAninch Arts Center at College of DuPage.
FY2020 DCVB Board of Directors Beth Marchetti, Westmont Chamber of Commerce & Tourism Bureau Executive Director Larry Forssberg, and Representative Deanne Mazzochi at the Frida Kahlo Exhibition preview.
WHEN COMING IN SECOND IS A GOOD THING CHICAGO IS #1. DUPAGE IS #2.
Together, we have the power to keep it that way. When you choose a membership with the DCVB, you’re investing in both your business and the greater DuPage hospitality industry. With investment and strategic programming, our industry takes greater reigns of its future. 4
DiscoverDuPage.com
Through municipal partnership, DCVB is able to promote the Village of Glen Ellyn, its downtown district, and members Marcel’s Culinary Experience and Marché.
THE HOTEL STAY IS JUST THE BEGINNING $800.8 Million EATING & DRINKING
$743.6 Million TRANSPORTATION
$457.6 Million RETAIL
$429.0 Million ROOM
$371.8 Million ENTERTAINMENT
$2.86B TOURISM REVENUES 6
DiscoverDuPage.com
WORLD CLASS CUISINE TO A TASTE OF BROADWAY
_ginawalsh Ty Warner Park
dtgenty_photos The Morton Arboretum
the_fitton_farmstead Cantigny Park
davidlasee Fermi National Accelerator Laboratory
patkelley3 Springbrook Prairie Forest Preserve
sherri.l.hale Marcel's Culinary Experience
barefootwithgrace Brookfield Zoo
pianistestherchuang Drury Lane Theatre
With a sophisticated range of indoor and outdoor adventures, combined with the best shopping, dining and cultural experiences outside of Chicago, DuPage appeals to business, leisure and sports travelers alike. OF 500 MILES TRAILS 60 FOREST PRESERVES 50 GOLF COURSES & 19 COLLEGES UNIVERSITIES BREWERIES 13 PARTNER & TAPHOUSES
8 LOCAL MUSEUMS 4 LEGENDARY ESTATES 2 WORLD-RENOWNED LABORATORIES 1 AWARD-WINNING WINERY
Elmhurst Brewing Co.
amanda8282 White Pines Golf Club
mymom_wife_life Cosley Zoo
“The sights, attractions, activities and culture are like instruments in the orchestra. They sound wonderful on their own, but the destination brand is what brings them together to play a symphony.” Roger Dow, President and CEO, U.S. Travel Association
8
DiscoverDuPage.com
ONE REGION. ONE VOICE.
DCVB efforts – despite pandemic challenges – produced year-over-year growth in all social categories. With a platform that secures and showcases over 30,000 photos from residents and visitors, DCVB keeps it authentic and memorable. TOTAL IMPRESSIONS:
5,942,182
TOTAL IMPRESSIONS:
859,237
TOTAL IMPRESSIONS:
147,103
TOTAL IMPRESSIONS:
26,114
TOTAL IMPRESSIONS:
+162.52% YoY TOTAL FANS: +26.47% YoY +130% YoY TOTAL FOLLOWERS: +45.75% YoY +9.1% YoY NET FOLLOWER GROWTH: +656% YoY +28.8% YoY
Annual Visitors Guide DiscoverDuPage.com DuPageSportsCommission.com Meeting Planners Guide Discover DuPage blog Social Media
TOTAL FOLLOWERS: +20.3% YoY
Public Relations
+271% YoY
Media Relations
546,060
REACH INCREASE: +258% YoY
TOTAL TIKTOK VIEW:
TOTAL TIKTOK FOLLOWERS:
35,704
KEY MARKETING ELEMENTS
473
Advertising Campaigns Sponsorships
#DiscoverDuPage
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WHERE YOU DON’T SEE US IS JUST AS IMPORTANT Behind the scenes, coordinating public/private partnerships and investment opportunities to elevate events, support facility enhancement, and bring bigger and better pieces of business to DuPage. DCVB is positioned to make an impact county-wide, with a significant toolkit and unmatched centralized efforts on behalf of our communities and businesses. 12
DiscoverDuPage.com
WGN Around Town with Ana Belaval with the Lombard Historical Society Beer is Big in DuPage with ABC7 News Anchor Judy Hsu
County Board Chairman Dan Cronin and DCVB Executive Director Beth Marchetti at the ground breaking ceremony for FMC Natatorium at Ty Warner Park
DCVB/DuPage Sports Commission staff greeting competitors at the starting line at the inaugural Lombard Cycling Classic 2019 BMW Championship at Medinah Country Club
YOU ARE A PART OF THE DUPAGE STORY 14
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DCVB is on top of the trends so you don’t have to be. Our team will plug and play based on your goals and opportunities at hand — see the list of member benefits below. Members are encouraged to stay connected as DCVB helps guide the industry toward recovery and collective success.
PROMOTION Inclusion in communications & publications Digital promotion in social media and website Targeted programs – seasonal and initiative specific Featured blog posts Calendar of Events Monthly Leisure Eblast Expanded business listing on website
BUSINESS SUPPORT Leads and referrals Tradeshow representation Familiarization tours In-person and virtual site tours Convention services
NETWORKING Education workshops Industry-exclusive events Annual Meeting and other insider news For more information contact: Miriam Blumenthal Director of Marketing & Bureau Partnerships Miriam@DiscoverDuPage.com 630.575.8070
915 Harger Road, Suite 120 Oak Brook, IL 60523 800.232.0502 | 630.575.8070 DiscoverDuPage.com
#DiscoverDuPage
PARTNERS
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