2019 District Home Magazine Media Kit

DISTRICT HOME WASHINGTON, DC

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MARYLAND

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VIRGINIA

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ESCAPES

MEDIA KIT DISTRICT HOME MAGAZINE IS THE LEADING RESOURCE FOR TOP REALTORS, MODERN DESIGN, LUXURY LIVING, AND EXCLUSIVE REAL ESTATE LISTINGS.

BRING YOUR BRAND HOME DHM MEDIA GROUP IS YOUR MARKETING SOLUTION

LET US HELP YOU GROW YOUR BUSINESS DHM Media Group produces District Home Magazine and has been working with real estate agents and brokerages for over 6 years, helping them grow their business by developing a comprehensive print and digital marketing strategy unique to each client’s needs. We will build and manage your marketing portfolio so that you can focus on what you do best — selling real estate.

Call DHM today for a complimentary consultation | 202.236.0749 Check out our client portfolio here | dhmmedia.com Graphic Design Services

Print Collateral

Digital Solutions

Strategic Communications

Social Media Strategy

Brand Management

Marketing Services

Experiential Event Planning

DISTRICT H Transforming vision into reality.

DISTRICT HOME MAGAZINE EVERY HOME HAS A STORY. WE HELP YOU TELL IT. District Home Magazine is the leading resource for top realtors, modern design, luxury living and exclusive real estate listings. DHM is a distinctive magazine for the savvy, stylish and discerning homeowner.

We do more than simply showcase a listing or advertise your business. Through an emphasis on beautiful design and clean aesthetics, we highlight every home, real estate specialist, design expert and financial institution as if it were our own.

With up to 10,000 copies per issue distributed nine times a year to the most sophisticated homeowners and businesses, DHM will be an important partner in your marketing strategy. We provide impact with style while respecting your advertising budget.

THE DMV IS OUR AUDIENCE. Rapidly becoming the Manhattan of the Mid-Atlantic, Washington, DC and surrounding areas are vibrant, growing and sophisticated metropolises that bring together some of the world’s most influential and diverse groups of individuals.

The residents of the DMV are active and love luxury. They enjoy a wide variety of cultural activities and entertainment. They dine out frequently and entertain graciously at home. They surround themselves with comfort wherever they live and wherever they are. These are consumers who can afford the finest homes and services.

District Home Magazine puts your business in front of these powerful consumers.

They will look to DHM as the source book for all of their home needs.

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

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DISTRIBUTION

10K PRINT COPIES

75% 10% 10% 5%

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9 X PER YEAR

DIRECT DELIVERY TO PRIVATE HOMES By advertising with District Home, you will gain access to some of the area’s most exclusive homeowners. Each issue of the magazine reaches single family homes tax- assessed above $1 million in the DC metro area.

DIRECT MAIL TO CUSTOM-SUPPLIED LISTS Each advertiser may submit customized mail lists to target specific zip codes or neighborhoods they would like to reach. We accept a mail list of up to 100 of your top clients to receive the publication. Keep in touch with past and current clients by letting them know you are sending them a copy of the magazine. The magazine will have a “Courtesy of (Your Name Here)” sticker on the cover.

DIRECT MAIL TO PROFESSIONALS Our distribution goes to the most elite industry experts, including the region’s top interior designers, architects, builders, landscape designers and real estate brokers.

TARGETED COMMERCIAL DISTRIBUTION DHM checks in at some of the area’s finest establishments, introducing its readers to you and your business. DHM distributes to select medical offices and high-end retailers, as well as the finest salons, spas, boutiques, coffee shops, mind & body studios and restaurants in DC.

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

+CIRCULATION “

When DHM Media and the Taylor Agostino Group partnered several years ago, we were excited to step into the pages of DMH Magazine. Our handsome ads got us lots of attention and DHM helped us use them as part of our annual marketing campaigns. Did I say they are a pleasure to work with? It has been a super relationship.

- Taylor Agostino Group, Compass

DIGITAL COPIES + DISTRIBUTION

24k

Number of industry professionals who receive the digital edition.

COMMUNITIES REACHED WASHINGTON DC:

DELAWARE:

ALL NEIGHBORHOODS IN NW, NE, SW, SE

REHOBOTH BEACH, BETHANY BEACH

28k

VIRGINIA:

MARYLAND:

MCLEAN, ALEXANDRIA, ARLINGTON, VIENNA, MIDDLEBURG, LEESBURG, IRVINGTON

POTOMAC, BETHESDA, OXFORD, ANNAPOLIS, CHEVY CHASE, FREDERICK

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Average digital impressions.

HOTELS + PROFESSIONALS THE RITZ-CARLTON W HOTEL JW MARRIOTT THE WESTIN THE MADISON EQUINOX SPORTS CLUB DC THE KENNEDY CENTER AVALON THEATRE

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

EMBASSIES SALONS & SPAS BOUTIQUES DOCTORS & DENTISTS COFFEE SHOPS RESTAURANTS FURNITURE RETAILERS MIND & BODY STUDIOS

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RELEASE SCHEDULE ISSUE

EDITORIAL SCHEDULE

SPACE RESERVATION

MATERIAL DEADLINE

DIGITAL DISTRIBUTION

ELITE REALTORS

Top Realtors of the DMV

02/15

02/25

03/05

EARLY SPRING

Before & After Designs

03/29

04/05

04/15

SPRING I

Outdoor Living

05/03

05/10

05/20

SPRING II

Bricks & Beams

06/06

06/13

06/20

EARLY SUMMER

Second Home Spotlight

07/05

07/12

07/22

EARLY FALL

Kitchens & Baths

08/30

09/06

09/16

FALL I

Best in Design

10/04

10/11

10/21

FALL II

Redefining Luxury

11/08

11/15

11/25

HOLIDAY

Home for the Holidays

12/06

12/13

12/23

Top Realtors of the DMV Start the year off right by telling our readers what makes you one of the DMV’s Elite Realtors.

Before & After Designs Everybody loves a makeover. Take readers behind the scenes of a creative transformation that gave a property a new lease on life.

Kitchens & Baths Among the most lived-in rooms of a house, kitchens and baths combine function and comfort. DHM takes a look at the private spaces of some of the area’s most luxurious homes.

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Outdoor Living Who says a dining room needs a roof and four walls? In this issue we share the inside scoop on how to live and entertain outside.

Best in Design The weather’s getting cooler, so step inside for a look at smartly designed interiors that suit today’s lifesyles.

Bricks & Beams As the weather warms up, new looks and locations can help homeowners shake off the winter blues.

Give our readers your ideas and advice to guide their next big project.

Redefining Luxury Classic or contemporary, decor reflects a home owner’s image and way of life, and it’s the rare buyer who doesn’t want to make changes to transform their space into their own.

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

Second Home Spotlight For many DHM readers, DC is not their only home. This issue showcases retreats from the countryside to the coast.

Home for the Holidays ‘Tis the season for entertaining friends and family at home.

Decorate to celebrate.

FEATURES | DEPARTMENTS | ADVERTORIALS Every home has a story, and our recurring features take your story to the next level. Our editorial staff will guide you through the process of creating a thoughtful and effective advertisement that feels like an editorial feature. Or simply add one of our feature tags to your advertisement to guide readers to your page.

Q&A | Insight from the region’s top agents.

Use this unique format to position yourself as a go-to agent for high-end buyers and sellers. Property hunters aren’t just looking for a new home or investment, they are looking for a partner to guide them through the process.

Q&A gives agents the chance to tell our discerning subscribers why they should call you.

DESIGN DEPARTMENT | Inspiration, inside and out.

It’s the rare property that is truly move-in ready, and our subscribers aren’t the type to settle for anything less than exactly what they want. Use our recurring feature on interior designers, contractors,

architects, landscape artists and specialty craftsmen to showcase your design business to the most discriminating customers.

ESCAPE | Where to be outside the DMV. For many of our readers, DC is not their only home. No matter where you are, this is the spot to show readers where they want to be. Second homes, vacation spots, summer rentals — our subscribers are in the market.

LOCAL LINK | Connecting with the community.

interact daily with some of the best restaurants, shops and event locations in the region. We love supporting local businesses and helping our readers discover new local spots to explore.

NEXT NEIGHBORHOOD | Undiscovered markets and where to invest.

Everyone wants to get in on the ground floor. This recurring feature is a guide to rapidly changing markets and investment opportunities. An exceptional new way to showcase listings in up-and-coming neighborhoods.

At District Home Magazine, we love the DMV because we live here too! With our offices located in Georgetown, we

e p

a c

Insight from the region’s top agents.

Inspiration, inside and out.

s e

Where to be outside the DMV.

The Next Neighborhood

Connecting with the community.

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

Undiscovered markets and where to invest.

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PAGE PLACEMENT OPTIONS Standard Insertion

Premium Insertion COVER PACKAGE

TWO PAGE SPREAD

*Includes cover photo, 2 pg premium spread, and 18x24 cover poster

FULL PAGE HALF PAGE

INSIDE FRONT COVER PAGE/2 PG SPREAD

FOOTER A+ LISTING

Insertions rates are available for Single Issue Contracts, 3 Issues, and 9 Issues.

Please call or email us for pricing.

INTERIOR PREMIUM PAGE/2 PG SPREAD INSIDE BACK COVER BACK COVER

WANT TO PARTICIPATE IN REALTORS REVEALED?

FEATURE YOUR A+ LISTINGS!

Let your buyers and sellers know what you’re really made of!

With an annual contract, you can use your Complimentary Branding Page to receive your Realtors Revealed feature at no additional cost.

If you’d like to feature a single listing without the expense of a full page ad, try our “A+ Listings” section! Your listing will be featured alongside other luxury listings in a quarter page horizontal list format calling out some of the hottest properties on offer. Simply send us (1) property photo, your headshot and contact info, the address and price of the listing and no more than 60 words describing the property.

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realtorsREVEALED

with Mandy A native of North Carolina and diehard Tar Heels fan, Mandy lives in Mt. Pleasant with her husband and three adorable children. She loves taking advantage of all the city has to offer, from shopping in local markets like Each Peach Market to dining at fantastic restaurants like Le Diplomate and Mirabelle. Mandy supports the city in other ways, as well; she’s actively involved in several local charities, including Fair Chance and D.C. Wise. When she’s not in D.C., you’ll find her visiting her parents in Florida, vacationing with the kids in Puerto Rico, and jetting to Miami with her husband.

and David David loves to travel and believes the right companions are more important than any given locale. His favorite destinations include any place that offers food and adult beverages brought poolside so he can stay buried in his Kindle. He considers himself shy unless he’s talking about real estate or trying to make someone laugh, his favorite pastime. He thinks that the National Arboretum is the best place in the city even without air-conditioning, and is still proud he’s an Eagle Scout.

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

ANNUAL CONTRACT BENEFITS ✓ Up to 100 Copies Direct Mailed to Your SOI List

✓ Strategic Digital Placement on DHM Social Media Sites

✓ 1 Complimentary Cover Page Callout

✓ Submit Up to 100 Email Addresses to Receive the Publication Digitally

✓ Personalized Social Media Post Created Each Issue for Use on Your SM Sites

✓ 1 Complimentary Branding Page in Issue of Choice

✓ 10 Copies Sent to You to Distribute or Display

✓ 1 Complimentary Footer Ad in Issue of Choice

✓ Personal URL Campaign — Track Your Ad $ Directly from the Digital Edition to Your Site

marketing MATTERS Time and again, research has shown that marketing messages are more effective when repeated.

To effectively reach your target market every time, we offer this bundle bonus package with your annual contract, which combines the power of print, digital and social media marketing.

MULTI media COVERAGE info@dhmmedia.com | districthomemagazine.com | 202.236.0749

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AD SPECS + DIMENSIONS Complimentary design service is always available for your advertisement. If you wish to submit your own ready-made ad, please follow the guidelines below.

Spread BLEED 18.25” w x 11.125” h

Full Page

Half Page/Horizontal Half Page/Vertical

Footer

9.25” w x 11.125” h

9.25” w x 5.688” h

4.625” w x 11.125” h

9.25” w x 2.844” h

TRIM

18” w x 10.875” h

9” w x 10.875” h

9” w x 5.438” h

4.5” w x 10.875” h

9” w x 2.594” h

LIVE

17.5” w x 10.37”5 h

8.5” w x 10.375” h

8.5” w x 4.938” h

4” w x 10.375” h

8.5” w x 2.094” h

File Formats

Sending Your File

Files may be submitted in any of these three formats.

• PDF (must meet PDF/X-1a standards) single pages or spread • InDesign (type converted to outlines) package all source files • EPS (type converted to outlines) all source files embedded

Please email ad files to info@dhmmedia.com. Files larger than 10MG may need to be uploaded to our Dropbox folder. Your sales rep will send you an email invitation from Dropbox to join a shared folder. Once you receive the email, follow the directions to create an account.

Black text should be 0% Cyan, 0% Magenta, 0% Yellow and 100% Black. DO NOT use “Rich Black” 4-color black in your ad as it may result in obscured text.

Submitting Mailing Lists Please email your SOI mailing list to info@dhmmedia.com in an Excel or Numbers spreadsheet in the following format: Name Line 1, Name Line 2, Street Address, City, State, Zip.

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Files should be set up as the “Trim” dimensions of your selected ad size with .125” bleed. Margins should be set to .25” to keep all content within the “Live” area.

ALL about THE LOOK

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

SAMPLE OF LOCAL ADVERTISERS ®

GENERAL POLICIES • A credit card number must be on file with DHM to reserve space and will be charged if an invoice is not paid within 5 business days.

• All invoices are due upon receipt.

• Advertiser and advertising agency must comply with payment and credit terms.

• If creative deadline is not met, the advertiser may be charged the full amount of the advertisement whether or not an advertisement runs.

• No cancellations will be accepted after space reservation deadline. Contracted advertising must run within 1 year from date of signature to honor contracted rate.

• DHM will not ensure that an advertisement will appear if an advertiser has not met published deadlines.

• DHM is not responsible for advertisements not meeting our electronic submission requirements.

• DHM will not be liable for any damages if an advertisement fails to appear.

• DHM will not be liable for omitted copy or merchandise incorrectly priced through error, nor will DHM be liable if goods are sold for incorrect prices.

• DHM will have no liability to the advertiser in the event the publication or distribution of the magazine is omitted for any reason.

• The publisher reserves the right to revise or refuse any advertisement for publication.

• Advertisers and advertising agencies will indemnify and hold harmless DHM, its offices, agents, employees, and contractors for all contents supplied to the publisher, including text, representations, illustrations of advertisements printed, and for any claims arising from the contents, including but not limited to defamation, invasion of privacy, copyright infringement, and plagiarism.

• Errors and credit requests must be reported no later than 5 business days after date of publication.

• All rates are net and include standard layouts from our catalogue of templates. Page design includes one round of changes and a digital proof provided via email. Any additional changes are charged at $50/change.

info@dhmmedia.com | districthomemagazine.com | 202.236.0749

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District Home Magazine | 1028 33rd St NW, Suite 320, Washington, DC 20007 info@dhmmedia.com | districthomemagazine.com | dhmmedia.com | 202.236.0749