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it’s only the beginning ... 15 book the a Burda platform

it’s only the beginning …

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Welcome

Welcome 10 years of DLD and still “It’s only the beginning”. No matter how much we think the internet has disrupted our world so far, the real digital revolution hasn’t happened yet; it’s just starting to unfold. Digital connectivity is becoming omnipresent – just like electricity. Algorithms, sensors and data are making machines and applications smarter. New technologies, new products and new business models are being developed at an incredible speed. I believe that a new view on humanity in the face of data and transparency is also necessary. That’s what we explored at DLD15 with our usual set of intelligent, engaging, mindful, and disruptive speakers as well as our curios audience.

Steffi Czerny, DLD Co-Founder and CEO

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Content

Content

Content DLD Global Network ...... 8 DLD 15 .................... 10 Welcome Cocktail ........... 26 Museum Tours... 28 Chairmen’s & Speakers’ Dinner ................. 32 Impressions ....... 40 Topics & Panels.................. 46 Aenne Burda Award ......... 70 Deep Dive ............ 72 Old Masters ...... 104 DLD Numbers & Facts ...... 124 Media Contacts ................. 126 Partnership Options....... 128 Thanks to our Partners. .............................. 129 Campus Lecture ................ 130 Party..................... 132 Partner Side Events ....... 136 Workshops ......... 144 Partner Lounges .............. 148 Farewell Lunch ............... 152 Focus Nightcap.................. 154 DLD14 Review...... 160 DLD Team.............. 166 Stay in Touch .... 168 Auf wiedersehen! ............. 169 Imprint................. 169

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Global Network

Global Network

DLD Global Network

LONDON UK NEW YORK Usa

WARSAW POLAND MUNICH GERMANY

San Francisco / Palo Alto Usa

DAVOS SWITZERLAND

MOSCOW RUSSIA

BEIJING CHINA

ISTANBUL TURKEY

TEL AVIV ISRAEL

Austin Usa

DLD Events March 05, 2015 DLD Salon with Kevin Systrom, CEO Instagram » Munich May 06 – 07, 2015 DLD NYC Conference » New York City June 22 – 23, 2015 DLD Summer Conference Health, Tech & Lifestyle » Munich September 06 – 12, 2015 DLD TLV Festival » Tel Aviv November 2015 DLD Lunch » Palo Alto

RIO DE JANEIRO BRAZIL

December 2015 DLD Cocktail » New York City January 17 – 19, 2016 DLD16 Conference » Munich

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DLD15 Jan 18 – 20, 2015 Munich

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Speakers

Steffi Czerny, DLD Media

Timotheus Höttges, Deutsche Telekom

Alina Fichter, Bayerischer Rundfunk

Ulrich Reitz, Focus Magazin Verlag

Speakers

Yossi Vardi, DLD Chairman

Klaus Hommels, Lakestar

Erik Spiekermann, EDENSPIEKERMANN

Jochen Wegner, ZEIT ONLINE

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Paul-Bernhard Kallen, Hubert Burda Media

Ilse Aigner, Bavarian State Minister

Jeff Jarvis, CUNY Center for Entreprenurial Journalism

Gabi Holzwarth, Violinist

Ben Horowitz, Andreessen Horowitz

Joe Schoendorf, Accel Partners

Hubert Burda, Hubert Burda Media

Andrea Accomazzo, European Space Agency (ESA)

Ed Vaizey, UK Minister of State for Culture and the Digital Economy

Travis Kalanick, Uber

Dominik Wichmann, Journalist

Esther Dyson, HICCup

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Axelle Lemaire, French Ministry of State for Digital Affairs

Alix Christie, Author and Journalist

Bruno Patino, France Télévisions and Sciences Po

Chad Dickerson, Etsy

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Speakers

Andrew McAfee, MIT

Wes Nichols, MarketShare

Lockhart Steele, Vox Media

Christof Mascher, Allianz SE

Speakers

Herbert Henzler, Moelis & Company

Lynn Vojvodich, Salesforce

Peter Barron, Google

Henry Blodget, Business Insider

Michael Mendenhall, Flextronics

Alexandra Suich, The Economist

Diane Brady, Bloomberg Businessweek

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Alexander Kekul茅, Martin Luther University Halle

Oliver Samwer, Rocket Internet, European Founders

Eric Hippeau, Lerer Hippeau Ventures

Thorsten Dirks, Telef贸nica Deutschland

Nathan Wolfe, Metabiota

Stefan Winners, Hubert Burda Media

Kate Lewis, Hearst Digital

Samir Arora, Mode Media

Martin Clarke, MailOnline

David Hayes, Tumblr

Rob Tarkoff, Lithium Technologies

Nirav Tolia, Nextdoor

Ian Robertson, BMW Group

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Speakers

Speakers

Edit Schlaffer, Women without Borders

David Rowan, WIRED UK

Luc de Brabandere, Boston Consulting Group

Reid Hoffman, Greylock Partners

Lars Hinrichs, Cinco Capital

Max Levchin, Affirm

Mattias Ljungman, Atomico

Kerry Trainor, Vimeo

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Joshua Kushner, Thrive Capital

Gadi Amit, NewDealDesign

Markus Braun, Wirecard

Christian Wegner, ProSiebenSat1

Arianna Huffington, The Huffington Post Media Group

Brady Forrest, Highway1

Ina Fried, Re/code

Lutz Sch端ler, Unitymedia KabelBW

Roland Grenke, Dubsmash

Stewart Butterfield, SLACK

Roman Friedrich, Strategy&

Niall Murphy, Evrythng

Thomas von Koch, EQT Partners AB

Viviane Reding, European Parliament

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David Kirkpatrick, Techonomy

Dennis Woodside, Dropbox

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Speakers

Linda Boland Abraham, comScore

Mikko Hypponen, F-Secure

Frédéric Court, Advent Venture Partners

Tony Haile, Chartbeat

Speakers

Yobie Benjamin, Avegant

Salim Ismail, Singularity University

Reinhard Ploss, Infineon Technologies

Werner Vogels, Amazon

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Chris Boos, Arago

Bas Verhart, THNK Amsterdam

Ludwig Siegele, The Economist

Nicholas Carlson, Business Insider

Matthew Bishop, The Economist

Andy Goldstein, Deloitte Digital

Albert Wenger, Union Square Ventures

Raffaello D’Andrea, ETH Zürich

Andrew Keen, FutureCast

Amol Sarva, Knotable

Mike Butcher, TechCrunch

David Marcus, Facebook

Chris Moody, Twitter

Jane Zavalishina, Yandex

Jong Lee, Hanson Robotics

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David Hanson, Hanson Robotics

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Speakers

Speakers

Keith Boesky, Boesky & Company

Joyce Kim, Stellar.org

Andrea Panconesi, Luisaviaroma

Susann Remke, Hubert Burda Media

Taavet Hinrikus, Transferwise

Tracy Yaverbaun, Instagram

Assaf Biderman, Superpedestrian

Philip Ginthรถr, Sony Music Entertainment Germany

Tom Lovett, Sofar Sounds

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Gregor Vogelsang, C3 Creative Code and Content

Giorgio Moroder, Moroder Entertainment

Ralph Simon, Mobilium

James Meekings, Funding Circle

Thomas Tochtermann, World Economic Forum

Troy Carter, Atom Factory

Bill Gross, Idealab

Sonali De Rycker, Accel Partners

Ryan Leslie, Artist

Scott Galloway, NYU Stern

Julia Stoschek, JULIA STOSCHEK FOUNDATION

Carina Namih, HelixNano

Anne Gfrerer, HypoVereinsbank

Rina Onur Sirinoglu, HemenKiralik & Peak Games

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Herman Narula, Improbable

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Speakers

Frank Feulner, aexea

Mikhail Naumov, Digital Genius

Hans Ulrich Obrist, Serpentine Galleries

Peter Hirshberg, Re:Imagine Group

Speakers

Katharina Kurz, BRLO Craft Beer

Colleen Costello, Vital Vio

Simon Denny, Artist

Isabell Welpe, Munich University of Technology

Tim Hwang, FiscalNote

Timur Si-Qin, Artist

David Soloff, Premise

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David Kenny, The Weather Company

Simon Levene, Mosaic Ventures

William Zhou, Chalk.com

Yuri Pattison, Artist

Eric Gundersen, Mapbox

Fab 5 Freddy, Artist

Alex Fiance, Kairos Society

Torsten Schmidt, Yadastar & Red Bull Music Academy

Isabel Lewis, Artist

G端nther Oettinger, European Commission

Almar Latour, The Wallstreet Journal

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Sean Garrett, The Pramana Collective

Nicolas Brusson, BlaBlaCar

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Speakers

Mikkel Svane, Zendesk

Donald Schneider, H&M

Emilie Baltz, Entrepreneur

Hakan Bas, Lidyana.com

Speakers

Guiseppe Zocco, Index Ventures

Edgardo Osorio, Aquazzura

Caleb Harper, MIT Media Lab

Jennifer Schenker, Informilo

Soraya Darabi, Zady

Andras Forgacs, Modern Meadow

Sina Afra, Markafoni

Shaul Olmert, PlayBuzz

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Anand Chandrasekaran, Bharti Airtel

Beau Lotto, Ripple Inc

Kevin Slavin, MIT Media Lab

Dan Kaufman, DARPA

Tayo Oviosu, Paga

Annette Weber, InStyle Germany

テ《laug Magnテコsdottテュr, Tinker Tailor

Tobias Engel, Sternraute

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Harry Nelis, Accel Partners

Benjamin Palmer, The Barbarian Group

Jason Goldberg, Hem

Jakob von Uexkテシll, World Future Council

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Welcome Cocktail

Welcome Cocktail

Welcome Cocktail Barak Berkowitz, Herman Narula, Werner Vogels, Peter Lipka

Essential for DLD is always the gathering of old friends to catch up on where life has taken them, and the connection of new friends who come together to spark fresh ideas! 21 networking events took place within the DLD15 conference space, each one more lively than the last. Over 90 guests were present at the DLD15 Informal Welcome Cocktail hosted by DLD Co-Founder & Director, Steffi Czerny. Ulrich Kranz (r)

Steffi Czerny, Eric Hippeau

Kate Lewis

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Yossi Vardi, Lynn Vojvodich, Wes & Julie Nichols

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Museum Tours

Museum Tours

Museum Tours

The best way to get to know a city and its history is to take a walk in its finest museums, and during DLD15 participants from across the world came together to experience the rich history of what we think is one of the best places on earth – Bavaria!

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The Munich Residenz

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Museum Tours

Museum Tours

The Munich Residenz www.residenz-muenchen.de DLD guests experienced the magic of the former castle of the Bavarian dukes, electors, and kings right in the center of Munich. The “Highlight-Tour” through the palace included a number of museums and beautiful halls – including the venue of this year’s DLD Chairmen’s Dinner.

Lenbachhaus Munich www.lenbachhaus.de Among the greatest artists of Munich of all time, most can be found at the Lenbachhaus. The expressionistic art of the Blue Rider avant-garde artists as well as the Joseph Beuys collection of object art “Human, All Too Human,” were on view at the Lenbachhaus as well as many more highlights of art history during DLD 15.

City-Tour through Munich Delving into Munich’s architectural past, the “Historic Town Walk” included the most beautiful places and buildings of Munich’s historical center, among others the St. Peter’s Church and the Viktualienmarkt.

Museum Brandhorst www.museum-brandhorst.de This art museum focuses on classical avant-garde artists such as Picasso and Schwitters, and postwar European Modernists among the likes of which include Beuys and Polk, but the main interest became increasingly drawn to American art, highlighting the works of artists like Twombly and Warhol. The unique compilation of varying styles of art was collected by Udo Brandhorst and his wife Anette from the 1970s onwards. 30

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Chairmen’s & Speakers’ Dinner

Chairmen’s & Speakers’ Dinner

Chairmen’s & Speakers’ dinner

A night to remember! Distinguished guests of DLD15 came together for an exclusive dinner hosted by DLD chairmen Hubert Burda, Yossi Vardi and Paul-Bernhard Kallen at Munich Residenz, the historic palace of the Kings of Bavaria. The night was filled with familiar faces and DLD legends including Uber’s Travis Kalanick, famed VC Ben Horowitz, Arianna Huffington, Accel’s Joe Schoendorf, LinkedIn’s Reid Hoffman and many others. DLD is all about connecting the unexpected, and there was nothing more unexpected than Ryan Leslie’s unbelievable hip hop performance causing an eruption of loud praise from the audience, followed by a pair of stunning opera singers from the Salzburg Festival, for which “Brava!” was the cheer of choice.

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Chairmen’s & Speakers’ Dinner

Chairmen’s & Speakers’ Dinner

Susanne & Oliver Samwer, Herbert Henzler Edward Shenderovich, Steffi Czerny, Troy Carter

Gabi Holzwarth, Travis Kalanick

Chris Moody, Rachel Bremer

Mafalda von Hessen, Joe Schoendorf

Yossi Vardi, Viviane Reding, Charlotte Knobloch

Fab 5 Freddy, Ben Horowitz

Stewart Butterfield, Mikkel Svane

Rameet Chawla, Michael Schneider, Tom Lovett

Klaus Hommels, Paul-Bernhard Kallen

Maria Furtwängler-Burda, Hubert Burda

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Chairmen’s & Speakers’ Dinner

Chairmen’s & Speakers’ Dinner

Daniel Giulianini & Adriana Ferfecka of Salzburg Festival 36

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Chairmen’s & Speakers’ Dinner

Sunday Kraut

Dirndl, Pretzel, Yodel DLD participants gathered at Zum Franziskaner to experience traditional Bavarian cuisine and create vibrant conversations after the first day of panels and keynotes. Only at DLD can you network over schnitzel and sauerkraut!

Connect the unexpected The DLD Chairmen’s dinner at the Munich Residenz was filled with the musical stylings of Grammy nominated hip hop artist Ryan Leslie, contemporary violinist Gabi Holzwarth accompanied by performance artist Isabel Lewis. As a highlight, excerpts from the opera Don Giovanni were performed by Daniel Giulianini & Adriana Ferfecka.

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Impressions

Impressions

Impressions “It’s only the beginning!”

Although technology has made enormous strides in recent years, DLD15 demonstrated that the digital revolution is nowhere near finished. 1400 participants and over 160 speakers joined us to explore these groundbreaking developments and were put on the brink of experiencing the incredible potentials that new technologies have to shape our future. What will these new set of technologies and new set of business models be? Should we be scared? “Quite the contrary,” said DLD director Steffi Czerny, “I am convinced that these developments predominantly yield opportunities for innovation.” Opportunities for innovation were presented in many forms. Speakers such as Travis Kalanick, co-founder and CEO of Uber, discussed the possibilities of job creation that have now become feasible through the advances of technology. Additionally, Andrew McAfee from MIT talked about how the current state of automatisation is actually opening the door to a new humanism enhancing creativity.

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Impressions

Impressions

Humanlike Robots by Hanson Robotics

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Impressions

Impressions

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Topics & Panels

Topics & Panels

Topics & Panels

At DLD we are known for connecting the unexpected, we dare to bring opposing minds together, and challenge leaders from a variety of fields to come together to create meaningful conversation. Spanning from artificial intelligence, to life as a DJ at 74 years old, the DLD15 topics and panels kept the audience on their toes!

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Topics & Panels // Content & Media

Topics & Panels // Content & Media

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Topics & Panels Content & Media Future of Messaging David Marcus, Facebook moderated by Frederic Court, Felix Capital

The Science and Emotion of Content@Scale Samir Arora, Mode, in conversation with Jeff Jarvis, CUNY Center for Entrepreneurial Journalism

Acquiring WhatsApp for $19 billion marked the turning point for Facebook messenger, which is starting to grow in new and unexpected ways.

As technology and social drive big changes in consumer content usage, experts take a look at the top trends in consumers, social, feeds, platforms and the future of distribution.

Diary on the Digital Revolution Hubert Burda, DLD Chairman in conversation with Dominik Wichmann, Journalist

How Digital Content Models Work Kate Lewis, Hearst Digital, Martin Clarke, Mail Online, Lockhart Steele, VOX Media, Peter Barron, Google moderated by Alexandra Suich, The Economist

Publisher Hubert Burda in conversation with journalist Dominik Wichmann discussing Burda’s book, “Diary on the Digital Revolution: Notes from 1990-2015.”.

The panel addressed the challenges and opportunities that come from digital content models and test their validity against their personal and professional experience.

Post Paris Journalism Jeff Jarvis, CUNY Center for Entrepreneurial Journalism, Bruno Patino, France Televisions, Ulrich Reitz, Focus moderated by Jochen Wegner, Zeit Online Four media experts share their views and explore what the Charlie Hebdo tragedy could mean for freedom of speech and media.

Screen Backlash? Lessons from Gutenberg Alix Christie, Author of “Gutenberg's Apprentice” and Journalist, Erik Spiekermann, University of the Arts Bremen moderated by Jeff Jarvis, CUNY Center for Entrepreneurial Journalism Drawing parallels between the Gutenberg workshop and today’s internet startups.

The Video Explosion Kerry Trainor, Vimeo, Lutz Schüler, Unitymedia, Christian Wegner, ProSiebenSat.1 moderated by Viviane Reding, European Parliament

Play the Content Field Shaul Olmert, PlayBuzz Olmert talks about our lack of undivided attention to information, and how that effects content creators making their content engaging enough for the modern consumer.

How European Telcos and cable networks position themselves and build strategic alliances in a world where online subscriptions and streaming are king. 48

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Topics & Panels // Entrepreneurship, Innovation, Investment

Topics & Panels // Entrepreneurship, Innovation, Investment

Entrepreneurship, Innovation, Investment

Entrepreneurship in Europe Nicolas Brusson, Blablacar, Mikkel Svane, Zendesk,

On Entrepreneurship Ben Horowitz, Andreessen Horowitz in conversation with Paul-Bernhard Kallen, Hubert Burda Media

Giuseppe Zocco, Index Ventures moderated by Jennifer Schenker, Informilo

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This panel tackles the pivotal question European start-ups face when scaling globally: the Valley or staying on the home turf.

Analyzing entrepreneurial issues without offering easy answers.

Rocket: The Sky Is the Limit Oliver Samwer, European Founders Fund in conversation with Stefan Winners, Hubert Burda Media Discussing global expansion, first mover advantages and quick execution, emerging markets, and their potential for digital business.

What Matters Most in Startup Success Bill Gross, Idealab A serial entrepreneur shares his learnings from over the years on how to push your company into success.

Ownership with Passion Klaus Hommels, Lakestar, Thomas von Koch, EQT, Max Levchin, Affirm moderated by David Kirkpatrick, Techonomy

Innovation and Entrepreneurship Lab Rina Onur, Hemen Kiralik, Herman Narula, Improbable, Frank Feulner, AX Semantics, Katharina Kurz, BRLO moderated by Isabell Welpe, TUM, and Simon Levene, Mosaic Ventures

A variety of perspectives - from entrepreneurs and venture investors to private equity and corporates on ownership.

A stunning accumulation of know-how and experience in entrepreneurship and VC.

On Entrepreneurship Joshua Kushner, Thrive Capital in conversation with Arianna Huffington, Huffington Post Exploring what it takes to be an entrepreneur from both ends - investment and entrepreneurship.

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Topics & Panels // Entrepreneurship, Innovation, Investment

Topics & Panels // Mobility

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Mobility

Focus Digital Star Award moderated by Susann Remke, FOCUS

Rethinking Mobility in a Digital World Ian Robertson, BMW Group in conversation with David Rowan, Wired UK

The FOCUS Digital Star Award celebrates its 3rd anniversary. In cooperation with DLD, FOCUS awards the “Digital Innovation Leader” of 2015. The winners were relayr, Kreditech and moovel.

How connectivity helps us create time and enables to rethink mobility in a digital world.

Creative Communities Chad Dickerson, Etsy in conversation with Esther Dyson, HiCCUP

Superpedestrian Assaf Bidermann, MIT MITs Assaf Biderman shares the story of Superpedestrian, the smart electric hybrid that is bringing the bike revolution to the streets.

Chad and Esther discuss the challenges and realities of running a business that creates, serves and depends on a community.

Entrepreneurs Tackling Global Challenges Mikhail Naumov, Digital Genius, Colleen Costello, Vital Vio, Tim Hwang, FiscalNote, William Zhou, Chalk moderated by Alex Fiance, Kairos Society

Uber and Europe: Partnering to Enable City Transformation Travis Kalanick, Uber Q & A by Alina Fichter, Bayerischer Rundfunk

The Kairos Society shows that the next generation is not only focusing on social media applications, but on cuttingedge solutions to major challenges in areas like healthcare, security, and education.

Across the globe from San Francisco, to Barcelona, through Budapest, right up to Stockholm, Uber’s is one of the fastest growing modes of transportation.

Demo Smash Roland Grenke, Dubsmash A demo of the video selfie app Dubsmash; le dernier crie from Berlin.

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Topics & Panels // Art, Design, Culture

Topics & Panels // Future of work & Leadership

Art, Design, Culture

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Future of Work & Leadership

Arts Session Yuri Pattison, Artist, Timur Si-Qin, Artist, Simon Denny, Artist moderated by Hans Ulrich Obrist, Serpentine Galleries

The Second Machine Age: Ideas in Work Andrew McAfee, MIT Sloan School of Management in conversation with Herbert Henzler, Moelis & Company

The interface of technology and art and what it means for the next generation of artists.

Understanding how the current state of automatization allows us to leave the first industrial age and open the door to a new humanism.

Machines & Humanism Chris Boos, Arago in conversation with Matthew Bishop, The Economist

Seismographic Talk Steffi Czerny, DLD Curator in conversation with Hans Ulrich Obrist, Serpentine Galleries

Smart machines have started an unstoppable movement of giving time back to people, and will allow them to work in more creative ways.

A meta conversation about the curation that goes into the Digital Life Design conference.

On Collecting Julia Stoschek, Julia Stoschek Collection

Facing Global Challenges Jakob von Uexk端ll, World Future Council

The curator gives insights into her approach for collecting contemporary art focusing on time based media, visual arts, photography, and installations.

Jakob von Uexk端ll set his focus on serious environmental problems the world is going to face in the next decades and explained, how digital and technical progress could be used for the first move in finding solutions to guarantee a better future.

Performance Isabel Lewis, performance artist & DJ

Future of Work Stewart Butterfield, Slack in conversation with Jochen Wegner, Zeit Online

A performance intermezzo by the amazing Isabel Lewis on social dances as a cultural storage system.

Butterfield reflects on both his past companies and his most recent venture - the collaborative professional tool Slack.

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Topics & Panels // Future of work & Leadership // AI, IOT, Robots

Topics & Panels // AI, IOT, Robots

Technology’s Impact on Leadership Salim Ismail, Singularity University, Bas Verhart, THNK, Andrew Goldstein, Deloitte Digital moderated by Amol Sarva, Knotable

Robots & Drones Raffaello D’Andrea, ETH, David Hanson, Hanson Robotics moderated by Keith Boesky, Boesky & Company

Answering the questions of what is the impact of exponential technologies on business and large institutions, how CEO’s and executives learn to think differently, and how large organizations stay innovative.

Presenting the evolution or robotics in the past few decades, where we are currently in the coming machine revolution, and where it is headed.

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Connect for Change – The HVB Women’s Council Anne Gfrerer, HypoVereinsbank / Unicredit The HVB Women’s Council institutes its own initiatives directed towards female customers, employees and interested members of the public.

AI, IOT, Robots How to Make More Out of Less Reinhard Ploss, Infineon in conversation with Ludwig Siegele, The Economist

Connected Everything Gadi Amit, New Deal Design, Brady Forrest, Highway1, Niall Murphy, Evrything, Roman Friedrich, Strategy&, Lars Hinrichs, Cinco Capital moderated by Mattias Ljungman, Atomico

Reinhard Ploss speaks about how we can tackle the problems of population growth, dwindling fossil energy resources, and climate change through the use of semiconductors and how this technology may hold the key to driving productivity and quality of life.

Influencers from the worlds of design, hard & software, homes, cars, consulting and investment discuss connectivity.

The Intelligence of Things Michael Mendenhall, Flextronics in conversation with David Kirkpatrick, Techonomy A fireside chat on how putting a new kind of intuition into the things we interact with isn’t just about making the devices smarter – it’s about making how we holistically live a lot more intelligent. 56

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Topics & Panels // Markets, Commerce, Consumers

Markets, Commerce, Consumers The New Consumer Thorsten Dirks, Telefonica Deutschland, David Hayes, Tumblr, Rob Tarkoff, Lithium Technologies, Christof Mascher, Allianz SE moderated by Diane Brady, Bloomberg Businessweek It is clear that the consumer is in the driving seat, and this panel explored the implications of that.

Topics & Panels // Markets, Commerce, Consumers

Mobile and Tech in Emerging Markets Anand Chandrasekaran, Airtel, Tayo Oviosu, Pago, Harry Nelis, Accel Partners moderated by Ina Fried, Re/code A reflection of the state of smartphones being beyond everywhere and wearables being ready for serious business.

The Bling and the Click – Digital’s Impact on Luxury Andrea Panconesi, Luisaviaroma, Tracy Yaverbaun, Instagram, Gregor Vogelsang, C3, Scott Galloway, NYU Stern/L2 moderated by Thomas Tochtermann, WEF

Is the CMO the New CTO? Wes Nichols, Marketshare, Lynn Vojvodich, Salesforce, Michael Mendenhall, Flextronics moderated by Eric Hippeau, Lerer Hippeau Ventures With Chief Marketing Officers buying more technology than their colleagues in the traditional Information Technology functions, perhaps the CMO is the new CTO.

Experts in the field of luxury products discuss the current convergence of luxury brands with digital, and give insights into its future implications.

New Beginnings in E-Commerce – A Next Wave of Opportunity? Áslaug Magnúsdottír, Tinker Tailor, Jason Goldberg, HEM, Hakan Bas, Lidyana moderated by Sina Afra, Afra Global 3

The Four Horsemen: Amazon / Apple / Facebook & Google – Who Wins / Loses Scott Galloway, NYU Stern/L2

Data and Business Chris Moody, Twitter, Jane Zavalishina, Yandex Data Factory, Tony Haile, Chartbeat, Werner Vogels, Amazon moderated by Nicholas Carlson, Business Insider

A breakdown of the horserace to be the best and biggest technology company in existence.

How businesses can employ big data to change their processes or improve the ways in which they engage with their customers.

Beyond Cloud and Mobile Dennis Woodside, Dropbox in conversation with Diane Brady, Bloomberg Businessweek A conversation that pondered what philosophies will enable tech companies to succeed in the future.

How new models are creating a new wave of opportunity for eCommerce. 58

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Topics & Panels // Markets, Commerce, Consumers

Topics & Panels // European Competitiveness

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European Competitiveness

New Fashion, New Impulses Donald Schneider, H&M, Edgardo Osorio, Aquazzura, Soraya Darabi, Zady moderated by Annette Weber, InStyle Germany

Entrepreneurship and the European Digital Ecosystem Ed Vaizey, Minister of State for Culture and the Digital Economy, UK, Axelle Lemaire, Minister of State for Digital Affairs, France, Timotheus HĂśttges, Deutsche Telekom moderated by Klaus Hommels, Lakestar

How fashion companies successfully position themselves in the changing and highly competitive multi-channel environment of today.

A group of European politicians and industry leaders discuss at the national and supranational level the challenges for the digital ecosystem in Europe.

Maps & Data David Soloff, Premise Data, David Kenny, The Weather Company, Eric Gundersen, Mapbox moderated by Almar Latour, Wall Street Journal A panel on how the mapping industry is changing fast and how it will affect everything from logistics, food delivery, navigation, and search. European Digital Framework GĂźnther Oettinger, European Commission Q & A by Ulrich Reitz, FOCUS Commissioner Oettinger gives insights into his agenda for the upcoming years to create a thriving digital ecosystem in Europe.

Welcome to Bavaria Ilse Aigner, Bavarian State Minister for Economic Affairs and the Media, Energy and Technology Ilse Aigner opens the discussion on the Bavarian economy: how to maintain and sustain innovation and high technology in the federal state.

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Topics & Panels // Science

Topics & Panels // Science

Science

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Healthcare’s Age of Enlightenment Carina Namih, Helix Nano

The Rosetta Story Andrea Accomazzo, European Space Agency in conversation with Esther Dyson, HiCCup

Carina Namih, shares the vision of a future where true molecular diagnostics and continuous self-monitoring come together to empower the patient.

Head of the Solar and Planetary Missions Division Andrea Accomazzo tells the story of the robotic space probe Rosetta, which performed the first soft landing on a comet and returned data from the surface.

Predicting Pandemics and the Virus Quest Alexander KekulĂŠ, Martin Luther University Halle, Nathan Wolfe, Metabiota

The Future of Food Benjamin Palmer, Barbarian Group, Emilie Baltz, Food Artist, Caleb Harper, MIT, Andras Forgacs, Modern Meadow moderated by Kevin Slavin, MIT

Two of the most prolific epidemic scientists talk about their research.

The discussion addressed issues of sustainable urban farming, closed ecosystems, technology, food supply chains and the broad environmental and humanitarian implications.

Seeing Differently: Filling the Space Between the Real and Digital Beau Lotto, Ripple Lotto speaks about his new messaging app, called Traces, which lets its users leave messages behind at certain geographic locations.

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Topics & Panels // Payment/Fintech

Topics & Panels // Music & Entertainment

Payment/FinTech

Music & Entertainment

Shifting Attitudes Max Levchin, Affirm

74 is the new 24 Giorgio Moroder, Music Producer in conversation with Troy Carter, Atom Factory

Levchin explains the brilliance of Affirm by offering an overview of generational and computing platform-driven shifts in consumers’ attitudes towards money, habits, interests, views of morality, capitalism, and sense of “right and wrong.”

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Troy Carter who lives at the cutting edge of music, interviews the godfather of disco about his trailblazing days of working with Donna Summer, creating the first electronic tracks to hit the world’s ears, and his current work as a DJ and composer at the age of 74.

Mobile Payment – It’s Only the Beginning Markus Braun, Wirecard in conversation with Ina Fried, Re/code

Technology Flips Music Philip Ginthör, Sony Music GSA, Ryan Leslie, DMM, Tom Lovett, Sofar Sounds, Ralph Simon, Mobilium moderated by Troy Carter, Atom Factory

Markus Braun shares his years of expertise in digital payments in a conversation with mobile guru Ina Fried.

Many different perspectives from the music industry talk over the new economic structure of music and the entertainment world.

News in FinTech James Meekings, Funding Circle, Taavet Hinrikus, Transferwise, Joyce Kim, Stellar moderated by Sonali de Rycker, Accel Partners

Ahh This Stuff is Really Fresh Fred Brathwaite aka Fab 5 Freddy, Creator in conversation with Torsten Schmidt, Red Bull Music Academy

This panel puts the spotlight on the most important sectors within financial tech such as payment, messaging, digital currency, lending, big data and bitcoin.

Legendary Fab 5 Freddy walks the audience down his memory lane, a path that paved the way for modern street art.

DLD Music Ryan Leslie, Gabi Holzwarth

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Topics & Panels // Debate

Topics & Panels // Debate

DebaTe

15

Ballooning the Interview – Even the Communists Can’t Fight Gravity Peter Hirshberg, Re:imagine Group

Is Technology Making Us Stupid? Luc de Brabandere, Corporate Philosopher An argument that computers are extremely good in deductive reasoning but are not able to be inductive.

The Human Rights Foundation released copies of the film The Interview into North Korea by high altitude balloon, and Hirshberg shows the first footage of North Korean defectors seeing the movie.

Global Citizenship Reid Hoffman, LinkedIn /Greylock, Arianna Huffington, Huffington Post

Secure Your Data Dan Kaufman, DARPA, Peter Hirshberg, Re:imagine Group, Tobias Engel, Hacker

A fireside chat discussing the actual implications of digitalization and tech on business and our daily lives, the importance of loyalty, and telling the good stories.

A presentation of some work at the forefront of privacy and security: the right to be forgotten and expiration dates for data, trust standards, encryption, exchange with trusted recipients only, and more.

The Internet Is Not the Answer Andrew Keen, FutureCast in conversation with Mike Butcher, TechCrunch A sharp analysis of the detrimental effects of the Internet on our psychology, economy, and society.

Insider Wrap-up Nicholas Carlson, Business Insider Nicholas Carlson boils the abundance of ideas and inspiration from DLD down into a condensed 10 minute rapid fire.

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Topics & Panels // Inspiration: It’s only the beginning

Inspiration: It’s only the Beginning

Topics & Panels // Inspiration: It’s only the beginning

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It’s Only the Beginning: The Internet R.I.P. Mikko Hypponen, F-Secure Corporation

It’s Only the Beginning: The Fragility of the Internet Yobie Benjamin, Avegant

Security expert Mikko Hypponen warns about the monster we have created with our connected world.

Benjamin walks us through the birth of the Internet itself, the browser and the dot com boom, it's implosion, the social web, and big data.

It’s Only the Beginning: Communications in an Age of Lost Control Sean Garrett, The Pramana Collective

It’s Only the Beginning: Linda Boland Abraham, Comscore Nirav Tolia, Nextdoor Joe Schoendorf, Accel Partners Albert Wenger, Union Square Ventures

Sean Garrett looks at the ways to succeed at communicating including a focus on transparency, radical truth-telling, and mildly subversive techniques that run counter to the often self-perpetuating media/corporate news creation paradigm.

Linda: The landscape of Digital Media Measurement is changing, the audience is changing - but how does this change the monetization? Devices collecting measurements and data surround us, and Linda explains the challenge of finding what measurements are meaningful.

It’s Only the Beginning: Industry Overview Henry Blodget, Business Insider

Nirav: There are many American neighborhoods in which people don’t know the names of anyone they live next to. Tolia explains how Nextdoor is here to introduce you to your neighbors once again.

Henry Blodget asked his crystal ball about the future of digitalization and business.

Joe: Schoendorf argues that next big thing is building technology to replace labor, and walks us through our technological advances of the past, and how the future is being paved for this huge societal shift in our midst. Albert: Everyone is online, but for Wenger, the internet is not the answer. An impressive overview of why we really are just at the beginning of the developments that will change our ways of life. 68

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Aenne Burda Award

Aenne Burda Award

Aenne Burda Award The trophy, a statue of Pallas Athena is awarded in memory of the late Aenne Burda. As a visionary entrepreneur in postwar Germany, she created a small publishing the world’s largest fashion publishing. With the Aenne Burda Award for Creative Leadership Women are awarded for outstanding entrepreneurial and creative services at DLD since 2006.

Edith Schlaffer received this year’s DLD Aenne Burda Award for Creative Leadership 2015 for her outstanding accomplishments in supporting refugee women. She was given the award by publisher Hubert Burda surrounded by former awardees Arianna Huffington, Viviane Reding, Mitchell Baker and Esther Dyson. 70

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Deep Dive

Deep Dive

Deep Dive

Over 160 speakers from around the world shared their insights and innovations on the DLD stage. Both panel and keynote speakers alike acknowledged the great amount of progress humanity has made thus far, but challenged the audience to entertain the idea that this is just the beginning. In 2015 we are just starting to see the enormous potential of the digital world to change our future in ways that only DLD speakers can imagine. The following few pages take a closer look into a selection of exciting topics.

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Deep Dive

Deep Dive

Future of Work

“F

rom the perspective of a business customer, and from the perspective of everyone who is using software at work (which will be every single person here), it’s a much better world. Software is much cheaper, it’s more powerful, it’s easier to use, it’s simpler to deploy and manage, and I think in every respect it’s better than it once was, with one exception. Nothing works well together.

“I

f you can’t communicate what the product is, what the service is, or what the business does in such a way that the person you’re telling it to can then go on and communicate it to someone else, it is very unlikely to be successful.

Stewart Butterfield, Slack

“T

he one common thread through those things…was using the internet for what it is best for, which is a platform for human beings to connect.

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Deep Dive

Deep Dive

Machines & Humanism

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Global Citizenship

“T

here is a huge opportunity by giving this time back to people. Time is the only resource we can not replenish. We are given so much time and once it’s over we’re gone. We have to use that in a better way.

“W

e need a lot of new ideas, we need to deal with climate change, we need to deal with that we are getting older, and that our social systems are not really working anymore. We need to deal with a global world where you have immigration, and we also need to deal with the question of do we really need extremism and things like this. This is where we actually need people.

“P

eople frequently worry that online disconnects you more because even though you are quote on quote “connected online” you spend more time looking at your devices, less time interacting with people. Perhaps I am an optimist, because I actually think that where online ultimately heads to is facilitating more in person connection, I think that is actually where it will gravitate to.

“A

n employee signs up for this finite time, somewhere between two and five years, to have a transformative impact on the company, and a company signs up to having a transformative impact on my career; essentially trading lifetime employment for lifetime employability, and mutual investment.

“T

oday, a lot of people are in their hamster wheel. A lot of us go to their work in the morning, eight hours we work, work, work, work, work, with no purpose whatsoever, go home, and then they’re tired. There is no time left. What is going to happen is that people actually get their time back and rethink what they want to do with this time. And there is lots to do!

Reid Hoffman,

LinkedIn/Greylock

“I

tend to find both the claim that our current theory of physics is the complete description of the world and a description of ethics and spirituality to be limited. I also find the claim to say a specific religious tradition, a specific book, a specific religious leader, is a source of received truth.

Chris Boos, Arago

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Deep Dive

Deep Dive

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The Rosetta Story

“I

mplementing a space project that flies to a comet is not a piece of cake. It’s a project that spans over thirty years.

“C

omets and planets do not wait for you, so we had to change our target. In flight we had mechanical problems, where to operate the propulsion system the engines that drive the spacecraft, we’re operating them in a different way. And all this is done by passion, by human beings themselves. There is nobody else who can do it; you cannot plan it in a computer.

Andrea Accomazzo, European Space Agency

Esther Dyson, HiCCup

“T

here is a lot of writing now about how people get much more genuine pleasure long term by buying experiences rather than buying things.

“W

henever you start a community, the first thing that happens is people join, and the second is they complain.

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Still image from animation of Rosetta arriving at comet 67P/Churyumov-Gerasimenko in August 2014

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Ryan Leslie, Artist

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Deep Dive

Deep Dive

On Entrepreneurship

“T

he biggest challenge of running one of these companies and of entrepreneurs, is keeping your mind from attacking you when things are going wrong.

“T

echnology means from an etymological standpoint, a better way of doing things. So if you are in the business of a better way of doing things, you have to believe that somebody is trying to do things in a better way than you. So if you don’t do it first you’re going to have a problem eventually.

Ben Horowitz, Andreessen Horowitz

“C

an you breathe if you do not make this idea come to life? Does your life depend on this company succeeding? That’s a big qualification of somebody who is going to build an important company.

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Deep Dive

The New Consumer

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Rethinking Mobility in a Digital World

“T

he car industry is just over 110 years old, but the business model has not really changed for the last 100 years or so.

“I

t is definitely about evolution and definitely about revolution.

“W

e need to keep expanding our knowledge and of course be very conscious of what our consumers want. You can look at the smart phone, and you can say, ‘that’s a personal choice for each consumer,’ or you can say, ‘how does that smart phone enhance? How can we enhance the time for the customer to experience the car when they want it?

Christof Mascher,

Ian Robertson,

Allianz SE

BMW Group

“T

he digital revolution allows us to provide combined insurance and service offerings to consumers worldwide who could not have afforded them in the past – and I think this is an exciting story.

“I

nnovation for us is that we want to improve our value proposition. We want to connect our existing strength with the new digital ecosystems. Our innovation pipeline helps to build the bridge and combine the two.

“O

ne of the big challenges for the insurance industry was always to get to a higher frequency of interaction with consumers. The digital age now allows for countless opportunities and frequent touch points including a totally different level of understanding the consumer.

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Deep Dive

Deep Dive

On Entrepreneurship

15

On Entrepreneurship

“I

am personally much more fascinated by the inner space journey. I’m convinced that a lot of the problems we are going to be facing from technology are going to be much more difficult to overcome without a deeper connection with who we truly are.

“T

hose of us in the media have done a terrible job on putting the spotlight on the good things happening in the world. We are trying to correct that at the Huffington Post by every year developing more and more resources, more and more journalists, into telling the good stories and treating it as seriously as we are covering the crisis, the beheadings, and the terrorism. Because otherwise, we are not giving our readers and our viewers a full view of reality.

Joshua Kushner, Thrive Capital

“A

t the Salseforce conference in San Francisco, they were advertising this new Cloud One that has 99.9% up time. I thought to myself, human beings are not intended to have 99.9% up time. We are actually intended to have downtime. It’s not that God wasn’t as smart as Mark Benioff, it’s just that downtime in human beings is not a bug, it’s a feature.

“E

ntrepreneurship has been wildly romanticized by the media, but in reality it’s incredibly difficult to build a business.

Arianna Huffington, Huffington Post

“W

e give away free prescription drugs, we give away unlimited telemedicine, we actually pay people to go to the doctor, we pay people to get flu shots, all these things that were kind of seen as wacky and weird. We’ve actually given fitness trackers to every single one of our customers and pay them a dollar a day if they walk over 10,000 steps. It’s about being proactive as opposed to just being reactive.

“I

t’s important to ignore when people say things that are nice and I think it’s important to ignore when people say things that are not nice, and just be incredibly focused on what you believe is the ultimate goal.

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Deep Dive

Uber and Europe: Partnering to Enable City Transformation

“I

t started out for one hundred of our friends…it just turned out that everyone in our city wanted it. So we opened it up.

“Y

ou have to be pro innovation in the long run.

“W

e have people in every city we operate in, and the teams that operate Uber in that city are the sons and daughters of that city, so we are part of that community.

“Transportation as reliable as running water - for everywhere and for everyone.” “I

f we can find a way to partner up, find a regulatory framework that works for making this a reality, we can promise you 10,000 jobs in four years. And the vision for what that means in six years, or ten years, you are talking about tens of thousands of jobs. You’re talking about reduced congestion, reduced pressure on parking, more efficiency on your existing mass transit options.

Travis Kalanick, Uber

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Deep Dive

Deep Dive

Shifting Attitudes

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Future of Messaging

Max Levchin, Affirm

“T

he way to go disrupt the financial system at the very core, is you have to go after credit.

David Marcus,

“F

or me it feels almost like being at a startup with an unbelievable distribution capability.

“Y “T

here is no card lurking in your wallet trying to screw you.

“I believe very firmly that you can build the bank of the future with data.” 90

ou used to buy mobile subscription for voice and sms, and now I can guarantee you that 80% of the people wanting to buy a mobile data plan or anything else do it because they want acess to Facebook, to Instagram, to maps, to the world’s knowledge.

“T

here are apps that are solidly focused on content creation and then they use messaging apps as a distribution channel, that’s just really good for the ecosystem.

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Isabel Lewis, Performance Artist & DJ

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Deep Dive

Deep Dive

The Second Machine Age: Ideas in Work

15

74 is the new 24

“I

honestly believe in my lifetime we are going to get to an economy that does not need anything like the amount of human labor that it does now.

“Making innovators seek permission is a deeply terrible idea.” “S

ome of my colleagues are really worried about the singularity and really worried about what happens when we have super powerful artificial intelligence. Let me tell you something, if things continue on the same trajectory they are on now, the people are going to rise up way before the machines do.

Andrew McAfee, MIT Sloan School of Management

Giorgio Moroder, Music Producer

“M

usic I think I am going to continue as long as somebody wants me.

“W

e had one or two smaller hits and then one day I had the idea of doing a sexy song, and that was the song Love to Love You, Baby.

“I

think I am back into working more or less.

Well, more than less.

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Deep Dive

Ownership with Passion

The Intelligence of Things

“W

hen you go in and invest in a company, if you don’t make it personal that’s the first problem.

“W

e will back the entrepreneur; we’re going to do whatever we can to make that entrepreneur succeed. But we are also going to tell the entrepreneur you are a legacy way beyond yourself. You need to safeguard who will succeed you. You have a responsibility way beyond yourself.

“W

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e believe there is a missing gap here in Europe for a big big powerhouse that can take a company the whole way up.

Michael Mendenhall, Flextronics

Thomas von Koch, EQT

“A

gility is going to be incredibly important as we move through this next iteration of information technology called IoT.

“C

ontent and story is still important no matter what form it’s in, and no matter who creates it. People are discerning, and they engage with good content.

“A

lot of these technologies in IT now have converged at a moment in time that now allow for a lot of smart connected devices, and I think you’ll see it across every industry. I don’t think there will be an industry that is not touched by it.

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Gabi Holzwarth, Violinist

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Deep Dive

The New Consumer

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Mobile Payment – It’s Only the Beginning

“I

think we are seeing the trend that internet technology is entering in a lot of areas of the physical world.

Markus Braun, Wirecard

Rob Tarkoff, Lithium Technologies

“T

he source of truth for a consumer has changed. It is no longer about what a brand always publishes to me through advertisements. It’s about what do other people like me say, what’s the validation from experts, what’s the validation from people with strong reputation. So the key for a brand, is how do I create that environment where people to share at a large scale.

“T

“E

he fascinating element generally about technology companies is you’re permanently, strategically adopting to new developments.

very company has to make a series of decisions. Some will be bad, some will be good, but it’s a lot better than not doing anything.

“T

here is latent expertise, latent passion that is out there in your customer base and how do you ignite that? You can professionally try to produce that content…or create the community, find the people on the social networks who are interested and invite them into that conversation, and become a conversation rather than a broadcast.

“T

he vision is that you go in the future to a store, you are directly checked into a merchant app. And when you take out a product from a shelf you get directly additional offerings… and then you can directly pay over your smart phone because it links the cash desk app of the merchant with your mobile wallet, and you just leave the store without going to any physical cash desk. And I think this will be of course of course a revolution.

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Deep Dive

Entrepreneurship and the European Digital Ecosystem

European Digital Framework

“A

t the end of the day, we need a kind of consistent model of how we deal with data.

“C

ustomers should not care which kind of infrastructure they are using, they should just have the fastest data that exists, and this requires huge investments.

“I’m German so you know the glass is half full.”

Günther Oettinger, European Commission

“W

e have 28 fragmented markets, we have 28 fragmented regulations, 28 data protection rules, 28 regulators. The reality is that the European market is not very attractive for startups, for investors, it is not a level playing field.

“I

t is just the beginning. But I am quite optimistic because I think there is momentum, there is a window of opportunity, and we should use this together.

Timotheus Höttges, Deutsche Telekom

“W

e, as users, like to get it all, to get all information, to have an open door to all intellectual products. On the other hand if there is no market and there is no legacy, and if there is no balanced relation between all stakeholders there will be no new generation of intellectual producers.

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Old Masters

Old Masters

Old Masters

DLD15 was the 10th DLD conference at our beloved location in the heart of Munich. As part of this anniversary, we did a little clearing up in the cellar of this former baroque city palace. And guess what we found? We discovered some real DLD history, some amazing masterpieces. We thought it would be wise to expand our DLD collection with some new “old masters� from the global DLD community. Take a look at some of our latest additions.

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Old Masters

Old Masters

Ina Fried

Fab 5 Freddy 108

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Old Masters

Old Masters

Viviane Reding

Nicholas Carlson 110

111

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Old Masters

Old Masters

Alix Christie & Ludwig Siegele

David Kirkpatrick

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Old Masters

Old Masters

Bill Gross

David Soloff

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Old Masters

Old Masters

Kate Lewis

Henry Blodget

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Old Masters

Old Masters

Lars Hinrichs

Jong Lee 118

119

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Old Masters

Old Masters

Ralph Simon

Michael Mendenhall

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Old Masters

Old Masters

Diane Brady

Nirav Tolia

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DLD Numbers & Facts

DLD Numbers & Facts

DLD Numbers & Facts

Other

8 %

9 %

Young Professional

10 %

C-Level Executive

Senior Manager

CEO

15 %

18 %

23 % Founder

Countries

1564 36

17 %

Participants

Management Level

Managing Director

15

Facts » Curated audience: ’by invitation only’ participants from the fields of digital, business, politics, science, social, arts & culture

Business Category

» A Hubert Burda Media company, one of Europe’s leading publishing houses & consumer internet companies

Digital

Hosted and curated by Steffi Czerny »

Science Student

Chaired by Israeli investor Yossi Vardi, publisher Hubert Burda & Burda CEO » Paul-Bernhard Kallen

Social Art

Finance

Other

Business

Entertainment

Gender

Education Investors

74 %

Male

26 %

Female we work on it! 124

Life & Health

Politics Media

125

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15

Media Contacts

Media Contacts

15

MEDIA Contacts

Management Level

212 24 108 10

Journalists and

Attending Media Companies

Moderators from Media Companies from

2015

1,5 bn

Countries

2014

1,4 bn

2009

223 m

2006

59 m 2005

27 m

2012

410 m

2008

Abendzeitung I ARD I Bayerischer Rundfunk I Bilanz I BILD I Bloomberg TV I BUNTE I Buzzfeed I CHIP I Clap I Computerwoche I Deutsche Welle I Deutsche Welle TV I Deutschlandradio I Antenne Düsseldorf I DONNA I dpa I e-commerce Magazin I Edition F I ELLE I Financial Times I Fit for Fun I Focus Money I Focus Karriere I Focus Online I France Télévisions I Frankfurter Allgemeine Sonntagszeitung I Frankfurter Allgemeine Zeitung I Freundin I G! gutjahrs blog I Gründerszene I Haaretz I Handelsblatt I Handelszeitung I DR P1 I heise online I Horizont I Huffington Post Deutschland I Impulse I InStyle I International New York Times I INTERNET WORLD Business I Interview Magazin I Kontakter I Kress Report I Le Journal Du Net I Manager Magazin I Medium Magazin I Meedia I Münchner Merkur I Netzpolitik.org I new business I IlSole24ORE I Playboy I Polityka I Rundfunk Berlin-Brandenburg I Schweiz am Sonntag I Spiegel Online I Der Spiegel I Der Standard I stern I stern.de I Stuttgarter Zeitung I Stylus I Süddeutsche Zeitung I Süddeutsche Zeitung Magazin I süddeutsche.de I TZ I t3n Magazin I The Economist I The Guardian I The Next Web I The Wall Street Journal I Thomson Reuters I turi2 I VDI Nachrichten I Venture TV I Die Welt I Welt am Sonntag I Werben & Verkaufen (W&V) I Wiener Zeitung I WIRED Magazine Deutschland I Wirtschaftsjournalist I WirtschaftsWoche I ZDF I Die Zeit

157 m 2007

105 m

2013

2010

528 m

227 m

Media Partners

2011

270 m 126

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Partnership Options

Thanks to our Partners

Partnership Options

Partner Integration

Admission & Networking

Panel Integration & Agenda Setting

DLD Conference Tickets

Partner Side Event, Lunch or Dinner

Chairmen’s Dinner

Workshop

additional Invitations to networking events

Thanks to our Partners

Branding & Communication

Partner Integration Website, Program, on Location Logo, CV, Speaker Communication

Co-Branded Products & Goodiebag Sponsoring

Lounge on Location DLD Global Event

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Campus Lecture

Campus Lecture

Campus Lecture This year’s DLD Campus Fireside Chat featured Amazon’s VP and CTO Werner Vogels, and Stefan Winners, Member of the Executive Board at Hubert Burda Media. Vogels, who has been at Amazon for over a decade, discussed his life as an investor, his understanding of leadership and the talent recruitment process at Amazon. To him, Amazon has become one of the most dynamic and innovative companies in the world, and Vogels stated with pride that he would never dream of being anywhere else.

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Party

Party

Party At DLD we work hard, play hard! After a full day of speakers, panels, and serious discussions, DLD attendees enjoyed a night of partying in the “Haus der Kunst� (House of Art). Guests mingled and danced to the tunes of the band Exclusive and rapper Ryan Leslie.

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Party

Party

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Partner Side Events

Partner Side Events

Dropbox Nightcap After the DLD Chairmen’s Dinner, almost 200 DLD friends mixed and mingled at the Dropbox Nightcap, located at the Falk’s Bar in Bayerischer Hof. It was a night filled with fun cocktails and conversation!

Partner Side Events

930 members of the DLD community came together at various Partner Side Events to share business cards, conversation, and great food!

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Partner Side Events

Partner Side Events

Allianz Lunch

Facebook Cocktail

Allianz’s CIO Ralf Schneider, Head of Group Digital Innovation, Jörg Richtsfeld, and DLD Founder Steffi Czerny brought together over 40 guest to enjoy lunch at the cozy Italian ristorante, Perazzo.

To wrap up the second evening of DLD15, Facebook’s SVP David Marcus, Managing Director Northern Europe and CEEE Martin Ott, and Head of Mobile Partnerships EMEA Julien Lesaicherre hosted a marvelous cocktail reception in The Salon with over 100 DLD friends.

Atomico Breakfast 70 guests came together for a breakfast hosted by Atomico Managing Partner Mattias Ljungman and DLD Founder Steffi Czerny. The vibrant breakfast discussion revolved around Atomico’s latest research on the global spread of billion-dollar companies and the changing technology landscape.

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Partner Side Events

Partner Side Events

Index Ventures Lunch

Pictet Entrepreneurial Talk

Index Ventures Co-founder Giuseppe Zocco and DLD Founder Steffi Czerny hosted a networking lunch with 80 DLD guests at Restaurant Pageou.

The partners of Pictet invited DLD guests to a “conversation with outstanding entrepreneurs” at Bayerischer Hof’s Dachgarten. ’In conversation with’ is a series of entrepreneur roundtable discussions held by Pictet, bringing together the brightest and best local and international entrepreneurs and investors of today. This conversation about how to manage talent in the networked age included Lars Hinrichs, Founder XING & CEO Cinco, Julia Hohendorf, Partner Heads! Executive Search, and Martin Ott, Managing Director Northern, Central and Eastern Europe, Facebook with an introduction from Yossi Vardi.

The EQT Breakfast Club To kick-off the first conference day, EQT hosted an informal breakfast at Burger & Lobster Bank. During the breakfast, it was announced that Kees Koolen (former CEO of bookings.com), Lars Jörnow (former VP Growth at King.com) and Hjalmar Winbladh (serial Entrepreneur) were joining EQT Partners. The purpose is to strengthen the team and expand the expertise for evaluating potential digital investments and give EQT’s portfolio companies support with digital, disruptive and technological competence.

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Partner Side Events

Partner Side Events

Telekom Lunch

Accel Partners Dinner

20 guests shared a lunch prior to the official start of DLD15, hosted by Deutsche Telekom CEO Timotheus Höttges and CEO of Hubert Burda Media Dr. Paul-Bernhard Kallen. Guests were invited to reflect on the DLD15 motto “It’s only the beginning …”. We are convinced that this assumption is true - that this is only the beginning. The question is: The beginning of what?

Accel Partners invited 100 of their closest friends including some of DLD’s hottest startups, investors, and VIP’s for drinks, dinner, at an intimate networking evening at Chez Fritz Brasserie.

Pubmatic Breakfast PubMatic’s Global Chief Revenue Officer Rob Jonas, Vice President EMEA John Stoneman, and Country Manager DACH Eric Hall hosted a breakfast at Barista to discuss how Realtime Advertising is changing the Digital Media Industry and learn more from our 2015 PubMatic Outlook.

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Workshops

Workshops

Workshops

A number of DLD15 participants were given the opportunity to join in on some hands-on activities and thoughtful discussions. Both by creating and conversing, the workshops weared together many ideas about the key combination of digital with design.

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Workshops

Workshops

Jewelry Workshop

Hublot Watch Academy

Many DLD participants joined co-founder of L2 Think Tank Maureen Mullen for the Watches & Jewelry Digital IQ Workshop. This workshop examined which jewelry and watches brands are winning in an omni-channel environment and provided insight into how to strengthen brands digital presence.

In the age of high-tech, the art of watchmaking upholds mechanic precision, traditional craftsmanship and timeless value. At DLD15 Hublot’s Marketing Manager for Central Europe Kirsten Eichhorn, and Store Manager of Hublot Munich Simone Schmidt hosted a private lesson on how to assemble the many layers of an iconic Hublot watch. DLD guests got the opportunity to work with the real masters of the Swiss watchmaking tradition.

BMW Workshop – RETHINKING MOBILITY The BMW workshop, “Pioneering Mobility” brought together 100 people for a thoughtful discussion on mobility of the future hosted by Head of Design at BMW Benoit Jacob, SVP of Product Line Ulrich Kranz, and Global Director of Brand Management Steven Althaus and WIRED UK’s editor-in-chief, David Rowan.

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Partner Lounges

Partner Lounges

Partner Lounges

Sometimes there is nothing better than taking a moment to relax. The partner lounges were a place to both take a pause from the excitement of the conference and enjoy the company of others in attendance.

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Partner Lounges

Partner Lounges

BMW Speakers Lounge

Lufthansa Networking & VIP Lounge

Wirecard Check-In Bar

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Farewell Lunch

Farewell Lunch

Farewell Lunch

On Tuesday afternoon over 45 members of the DLD community gathered at Schumann’s Bar to raise a glass to another great DLD conference, and to bid farewell as they ventured off to Davos and to their respective homes across the globe.

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Focus Nightcap

Focus Nightcap

Focus Nightcap

Once again, during the World Economic Forum in Davos, the DLD FOCUS Nightcap brought together leaders and visionaries of today’s world. Publisher Hubert Burda and the Burda Management Board with Paul-Bernhard Kallen, Philipp Welte, Andreas Rittstieg and Stefan Winners and DLD creator Steffi Czerny with FOCUS Editor-in-Chief Ulrich Reitz welcomed around 800 high profile guests at the Steigenberger Belvedere Hotel.

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Focus Nightcap

Focus Nightcap

Philipp Welte, Kathrin Menges, Carsten Knobel

Jochen Wegner, Oliver Samwer, Hubert Burda Steffi Czerny, Marc Benioff

Thomas de Maizière, Paul-Bernhard Kallen

Hubert Burda, Yossi Vardi

Lakshmi Mittal, Hubert Burda, Ursula von der Leyen, Ariana Huffington, Maria Furtwängler-Burda

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Jim Breyer, Angela Chao

Martin Blessing, Stefan Winners

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Focus Nightcap

Focus Nightcap

Ulrich Reitz

Paul-Bernhard Kallen, Aroon Purie, Hubert Burda, Stephen A. Schwarzman, Yossi Vardi

David Agus

Andrew McAfee, Tatiana Lingos-Webb, Hugh Herr

Thomas Bach, Muhammad Yunus

Wes Nichols

Carsten Spohr, Peter Löscher

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Joachim Faber, Christine Bortenlänger

Miriam Meckel, Klaus Kleinfeld

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Review 2014

Review 2014

DLD Review Throughout the Year 2014

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Review 2014

Review 2014

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DLD14 NYC Conference

DLD cities 14 SFO Conference

New York, April 30 – May 01, 2014

San Francisco, June 12, 2014

“WOW!” That was the reaction to our very-first DLD conference in New York City. Held in Frank Gehry’s design-oriented IAC building the event gathered a staggering number of 1000 people. From industry leaders to startups, guests came from Europe, Israel and the US. A Bavarian party that took place at The Standard High Line Hotel was the perfect addition to this wonderful event: The beer garden atmosphere showed the roots of DLD, and gave everyone the opportunity to casually network over a nice cold Bavarian beer. Prost!

What are the latest developments in the intersection of the digital revolution and urbanism? This is exactly what DLD spin-off DLDcities conferences aim to explore. The dynamic events’ latest edition was held in San Francisco at the Fort Mason Center overlooking the spectacular view of the Golden Gate Bridge. The event was sponsored by Siemens and gathered more than 40 speakers and over 200 guests. Topics included the evolution of software and its impact on infrastructure, the urban removal of the economy, civic engagement, creativity, social physics, Internet of Things and VCs. Amongst speakers were Alexander Pentland from the Massachusetts Institute of Technology, Stefan Denig and Sven Scheuble from Siemens, The National Geographic’s star photographer Rick Smolan and many others.

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Review 2014

Review 2014

DLD women14 Conference Munich, July 21 – 22, 2014 Over 500 international guests gathered in Munich for the 5th edition of the DLDwomen, a conference dedicated to explore the female perspective on the digital age. In the past years the digital sphere has grown exponentially and tech innovations have been propelling our world forward at an incredible pace. With “Relevance!� as its theme, the DLDwomen14 staged over 80 opinion leaders from different fields to discuss the implications of these rapid developments and to determine what is most important for ourselves as well as for our businesses. The conference featured exciting conversations accompanied by numerous workshops covering hot topics including leadership, coding, branding, mobility and education.

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DLD Team

DLD Team

Meet the DLD Team!

Heiko Schlot

Alessia Sinzger

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Melissa von Faber-C

Filip Michalak

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Johannes M端ller

Steffi Czerny

Moritz Simmersb

Franziska Deecke

Alexandra Schie

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Lukas Kubina

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Dorothee Stommel

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Sabine Schm

David Bauer

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Stay in Touch

Imprint

Stay in Touch

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Auf Wiedersehen!

Digital Touchpoints

LinkedIn

Newsletter Xing

twitter

dld.co/mydld Flickr

Imprint Published by Steffi Czerny, DLD Media GmbH Project Management Alessia Sinzger (Head of Production), Melissa von Faber-Castell and Sophia Horowitz (Editorial)

Editorial Team Franziska Deecke, Alexandra Schiel, Heiko Schlott, Lukas Kubina,

Google+

Johannes Müller, Moritz Simmersbach, David Bauer, Sabrina Füssel

Facebook YouTube

Art Direction Christin Schneider Printed by Kastner & Callwey Medien GmbH Copyright DLD Media GmbH, Hubert Burda Media, Arabellastr. 23, 81925 Munich www.dld-conference.com / dld-info@burda.com

Instagram

Photo Credits Florian Fetzer, Dominik Gigler, Daniel Grund, Hans-Jürgen Staudt, Bodo Vitus,

Dan Taylor (Heisenberg Media), Sabine Brauer, Goran Nitschke (Sabine Brauer Photos), Jan Haas, Robert Schlesinger, Kai-Uwe Wärner (dpa Picture-Alliance), BESA–C. Carreau D imitris Kolyris/iStock/Thinkstock, Donatas Jaraminas/iStock/Thinkstock, imagoRB/iStock/Thinkstock, Inga Dronsutaviciene/iStock/Thinkstock, JanakaMaharageDharmasena/iStock/Thinkstock, limpido/iStock/

Contact

DLD Mail DLD Hotline DLD Press

dld-info@burda.com +49 89 9250 -1111 dldpress@burda.com 168

Thinkstock, MimaCZ/iStock/Thinkstock, tuja66/iStock/Thinkstock, Jelena Djukic/Hemera/Thinkstock, Ovchynnikov Igor/Hemera/Thinkstock

DLD & DLD Media are trademarks of Hubert Burda Media Holding KG. All rights reserved. 169



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