HeadMapping I Workbook Appendix C by danielle.siano

APPENDIX C Interactive Games and Exercises

Interactive Game: Name that Service!

instructions: Name the correct HeadMapping ÂŽ Service for each of the following:

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1. Creates color accents that add even more color to the front and back top of the head. Covers the top of the head and is ideal for short hair and one length hair.

Full Panel

2. Creates color accents around the face, sides and more of the top back part of the head. This service is also very popular and ideal for short, medium and long hair.

1/2 Panel Division AB

3. Creates color accents all over the head. Ideal for fine hair that needs body, also great for short layered styles.

Division C

4. Creates a color accent only around the fringe area and is great on short hair.

1/3 Panel

5. Creates color accents that add a bit more color to the front top of the head. Ideal for short hair.

Full Panel Division ABC

6. Creates color accents in the front and back top of the head, sides and nape area. Ideal partial highlight service for long hair that is put up in a high ponytail or hairclip.

1/3 Panel

7. Creates color accents around the whole face and the front part of the top of the head. Great for medium length textured hair that cascades toward the face.

Division B

8. Creates color accents around the face, sides, front and back part of the head. The most popular color service for maintaining highlights. This service is great for medium to long hair.

1/2 Panel

9. Creates color accents all over the head, except for the nape area. This service is great on long layered hair and helps cover difficult cowlicks in back of head.

Full Panel Division AC

Interactive Game: Name that Panel!

instructions: Name the correct Panel or Division for each of the following: 1. From top of ear to top of ear horizontally down to nape.

Full Panel

2. Pie section from the point of recession to ½ distance in Division A.

1/2 Panel Division AB

3. From the top of ear to top of ear horizontally, up vertically to apex.

Division C

4. Pie section from the point of recession to the line that divides Division A and B.

1/3 Panel

5. From hairline to apex of head down vertically to top of ear.

Full Panel Division ABC

6. Pie section from the point of recession to ½ distance in Division B.

1/3 Panel

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Interactive Game: Mix that Panel!

instructions: Name the amount of color (in grams) you would mix for each of the following: 1. How many grams of color would you mix for a ½ Panel Division AB, if you were using 2 colors with a 1:1 ratio? 2. How many grams of color would you mix for a 1⁄3 Panel Division A, if you were using 3 colors with a 1:1 ratio? 3. How many grams of color would you mix for a Full Panel Division A, if you were using 1 color with a 1:2 ratio? 4. How many grams of color would you mix for a Full Panel Division ABC, if you were using 2 colors with a 1:2 ratio? 5. How many grams of color would you mix for a Full Panel Division AC, if you were using 1 color with a 1:1 ratio? 6. How many grams of color would you mix for a 1⁄3 Panel, with a 1:1 ratio? 7. How many grams of color would you mix for a Full Panel, if you were using 3 colors with a 1:2 ratio? 8. How many grams of color would you mix for a ½ Panel Division AB, if you were using 2 colors with a 1:2 ratio? 9. How many grams of color would you mix for a 1⁄3 Panel Division A, if you were using 2 colors with a 1:2 ratio? 10. How many grams of color would you mix for a Full Panel Division ABC, if you were using 1 color with a 1:1 ratio?

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Exercise: Corrective Color Pricing

INSTRUCTIONS: Using the sample Itemized Color Services Menu and Action Plan example on the next page, create two color corrective scenarios and then develop a plan of action for each. Determine how many steps it will take to correct color. Figure out the cost of entire corrective color by selecting the appropriate services needed from the Itemized Color Services Menu. Then calculate the total number of services needed and total dollar amount.

Corrective Color Scenario 1: STEP 1: _________________________________________________________

PRICE: $___________________

STEP 2: _________________________________________________________

PRICE: $___________________

STEP 3: _________________________________________________________

PRICE: $___________________

STEP 4: _________________________________________________________

PRICE: $___________________

STEP 5: _________________________________________________________

PRICE: $___________________

TOTAL SERVICES NEEDED: __________________

TOTAL PRICE: $___________________

Corrective Color Scenario 2: STEP 1: _________________________________________________________

PRICE: $___________________

STEP 2: _________________________________________________________

PRICE: $___________________

STEP 3: _________________________________________________________

PRICE: $___________________

STEP 4: _________________________________________________________

PRICE: $___________________

STEP 5: _________________________________________________________

PRICE: $___________________

TOTAL SERVICES NEEDED: __________________

TOTAL PRICE: $___________________

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sample

itemized

color

New Growth

services

In-Between Foils

Any length . . . . . . . . . . . . . $50.00

Color Balance [New growth to ends]

New Growth. . . . . . . . . . . $40.00

In-Between Foils - Color Balance

Short . . . . . . . . . . . . . . . . Medium. . . . . . . . . . . . . . Long. . . . . . . . . . . . . . . . . Extra-Long. . . . . . . . . . . . .

$55.00 $65.00 $75.00 $95.00

Short . . . . . . . . . . . . . . . . Medium. . . . . . . . . . . . . . Long. . . . . . . . . . . . . . . . . Extra-Long. . . . . . . . . . . . .

$45.00 $55.00 $65.00 $85.00

Color Cleanse Partial Weaves [Highlight Services] 1/3 Panel. . . . . . . . . . . . . $50.00 1/2 Panel. . . . . . . . . . . . . $60.00 Full Panel. . . . . . . . . . . . . $70.00 1/3 Panel Division A. . . . . $70.00 Full Panel Division A . . . . . $80.00 1/2 Panel Division AB. . . . $80.00 Full Panel Division AB . . . . $85.00 Full Panel Division AC . . . . $85.00 Full Panel Division ABC . . $110.00

New Growth. . . . . . . . . . . . Short . . . . . . . . . . . . . . . . Medium. . . . . . . . . . . . . . Long. . . . . . . . . . . . . . . . . Extra-Long. . . . . . . . . . . . .

$20.00 $25.00 $30.00 $35.00 $40.00

Color Tone Short . . . . . . . . . . . . . . . . Medium. . . . . . . . . . . . . . Long. . . . . . . . . . . . . . . . . Extra-Long. . . . . . . . . . . . .

$15.00 $20.00 $30.00 $40.00

The example below shows five services off the Itemized Color Service Menu above totaling $250. Each service is needed for the overall color correction and each itemized service is accounted for as part of the overall price.

STEP 1: Color Cleanse Long

PRICE: $35

STEP 2: Half Panel Division AB

PRICE: $80

STEP 3: In-Between Foils Colorbalance Long

PRICE: $65

STEP 4: Color Tone Long

PRICE: $30

STEP 5: Blow Dry

PRICE: $40

TOTAL SERVICES NEEDED: 5

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TOTAL PRICE: $250

PROPRIETARY – DO NOT DUPLICATE

ACTION PLAN EXAMPLE:

Interactive Game: Schedule that Service!

instructions: Answer the following questions in the space provided: 1. If a guest was interested in having color accents only around the fringe area and had shorter length hair what service would you recommend for her?

2. If a guest wanted highlights and lowlites around the face, sides, front and back part of the head, but also needed gray coverage; which services would you schedule?

3. If a guest wanted to darken her medium one-length hair, but wanted some definition on just the top of her hair; which services would you schedule?

4. If a guest had very fine hair and was interested in going lighter and wears her hair up frequently, which service would you schedule?

5. If a guest had dark extra long hair and wanted caramel highlights on the top and sides of her hair, which services would you recommend?

â&#x20AC;&#x201C; continued on next page

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INTERACTIVE GAME: SCHEDULE THAT SERVICE! 6. If a guest had medium length hair that was a solid color with significantly darker ends due to color build up and wanted a more neutral tone with accent highlights around the whole face and the front part of the top of her head, which services would you schedule?

7. If a guest wanted highlights in the front and back top of the head, but did not like that her hair was significantly darker underneath when she wore her hair in a high ponytail, which service would you recommend?

8. If a guest with long hair wanted to re-touch her gray roots and also wanted to add shine and depth to the rest of her hair, which service would you recommend?

9. If a guest was interested in color accents all over the head, except the nape area, and had a difficult cowlick in the back of her head; which service would you recommend?

10. If a guest was interested in keeping up his natural summer highlights in the winter, which service would you recommend?

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Your Vision For Implementation

The purpose of this exercise is to help you develop your vision for implementation of HeadMapping ® in the salon. Prepare an outline of your vision. You may want to address, in part, the following elements: 1.

What elements of HeadMapping ® do you plan to implement a.

Language and architecture

Pre-sectioning

Mixology charts

Computer formula language

Performance development time guide

Foil placement guide

Team service

Itemized color services menu and pricing

HeadMapping ® color services menu and pricing

Guest consultation

HeadMapping ® for guest services

What is your current thinking about time line for implementation

Who are your key leaders and influencers

Who will you bring to training in Santa Barbara for HeadMapping ® I and HeadMapping ® II

How will you integrate this training into your overall training and education programs

If you have multiple locations, what is the timeline for implementation in each salon

How will you measure success

In preparing this outline remember to stay true to your own style and the culture of your salon(s). If you typically engage individuals in the thinking process, you may want to incorporate that into this presentation. You will have 15-20 minutes to present your outline to the other members of the seminar.

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Presentation Exercise

When you return to your salon, the staff will have many questions for you about this seminar and your commitment to HeadMapping ® . Prepare an outline for the presentation to the staff of your salon on your experience at this seminar, your commitment to beginning implementation and introductory information on HeadMapping ® . In preparing this outline remember to stay true to your own style and the culture of your salon. If you typically engage individuals in the thinking process, you may want to incorporate that into this presentation. You will have 10 - 15 minutes to present your outline to the other members of the seminar.

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Reward and Recognition Exercise

In order for HeadMapping ® to become fully integrated in your salon you must change the culture. One of the key elements of this is recognizing, reinforcing and rewarding the small steps each individual takes toward full implementation of the HeadMapping ® language and architecture, mixing color product to eliminate waste, using the language to schedule appointments, capturing the formula language for each of their guests and so on. Prepare an outline on several ways that you will recognize, reinforce and reward the acceptance, learning and practicing of the HeadMapping ® principles. Remember that small and consistent gestures are more important than monetary recognition. Remember that the research is that a person needs eight (8!) times more positive recognition than negative. Catch someone doing something right! Also remember that everyone in the salon will watch you to see if you are really serious about this or if it could be just a flavor of the month. Think about your actions and words in developing this plan. In preparing this outline remember to stay true to your own style and the culture of your salon. If you typically engage individuals in the thinking process, you may want to incorporate that into this presentation. You will have 10 - 15 minutes to present your outline to the other members of the seminar.

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Preparing For Training

The purpose of this exercise is to help you develop your plans for training the salon staff in HeadMapping ÂŽ language, architecture, pre-sectioning, mixology and computer formula language. Prepare an outline for the presentation to the staff of your salon on your training plan. In your training plan you may want to address, in part, the following elements: 1.

Who will you train first, second, third?

Who will do the training? Will you develop specialists?

How will you integrate this training into your overall training and education programs?

Will training be required?

If you have multiple locations, what is the timeline for training each salon?

How will you measure the success of the training?

How will you reinforce the training?

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Developing The Training Sessions

The purpose of this exercise is to help you develop your plans for training the salon staff in HeadMapping ÂŽ language, architecture, pre-sectioning, mixology and computer formula language. Working with your teammates, prepare an outline for a presentation to the staff of your salon(s) on the following topics. You will have 10-15 minutes to present your outline to the other members of the class. 1.

The first training session on HeadMapping ÂŽ language and architecture

The first training session on pre-sectioning

The first training session on mixology and the use of the ColorMix Guides

The first training session on computer formula language

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HeadMapping ® Menu Development Exercise

This exercise explores your current pricing and helps you develop an itemized color services menu. Follow the instructions to develop the itemized color services menu. You will then be asked to share your new menu with the group. You will have 10-15 minutes to make the presentation. INSTRUCTIONS: Step One:

Fill in the current price of your Full Panel division ABC (or Full Weave) in the designated space

on the attached chart.

Step Two:

What is your current price for your least expensive partial weave? Write that price in the space

provided under the 1⁄3 panel.

Step Three:

Consider your current prices. Are they the correct levels for your salon and how you want to be

positioned in your current market? If they are, use these two prices to develop the other

HeadMapping ® prices. If not, adjust them appropriately and then use the new prices to develop

the other HeadMapping ® prices.

Step Four:

There are five interim steps in HeadMapping ® pricing. Calculate the difference between the

Full Panel Division ABC price and the 1⁄3 Panel price and then divide this number by 5. This will

give you the approximate difference in each step of the pricing.

Step Five:

Review the overall chart to see if these prices look appropriate for your salon.

Step Six:

If you have more than one level of prices, repeat this process for each level.

At this point your whole chart should be filled in with a general pricing scale based on the current trends in your salon and the amount of surface area of the head you are weaving.

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sample

worksheet

Current price for a Full Panel division ABC (Full Weave)

110

Current price for a 1⁄ 3 Panel (least partial weave)

–

Difference between the two prices

Divide this number by 5 levels ($60 divided by $5)

Use $12 (or an amount between $10 and $15) to separate the HeadMapping ® prices.

$12 increments

$15 increments

Full Panel Division ABC

110

125

Full Panel Division AB

110

Full Panel Division AC

110

½ Panel Division AB

Full Panel Division A

1⁄ 3

Full Panel

½ Panel

1⁄ 3

Panel Division A

Panel

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HeadMapping ® Menu Development Exercise

Price: $______

MOST POPULAR

Full Panel Division ABC

Price: $______

1/2 Panel Division AB

Price: $______

Full Panel

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Price: $______

Full Panel Division AC

Price: $______

Full Panel Division AB

Price: $______

Full Panel Division A

Price: $______

1/3 Panel Division A

Price: $______

1/2 Panel

Price: $______

1/3 Panel

HeadMapping ® Menu Development Exercise

INSTRUCTIONS for in-between foils: Step One:

Fill in your current price for new growth in the designated space on the chart.

Step Two:

Now subtract $10.00 from your new growth price. This amount will be the price for in-between

foils new growth.

Step Three:

Add $10.00 to the in-between foils new growth price. This amount will be the price for in-

between foils colorbalance short.

Step Four:

Add $10.00 to the in-between foils colorbalance short price. This amount will be the price for

in-between foils colorbalance medium.

Step Five:

Add $10.00 to the in-between foils colorbalance medium price. This amount will be the price for

in-between foils colorbalance long.

Step Six:

Add $20.00 to the in-between foils colorbalance long price. This amount will be the price for

in-between foils colorbalance extra long.

At this point your chart should be filled out with a general pricing scale for in-between foils services based on your current pricing scale and the length of hair you are working with.

worksheet

Current price for new growth

Price for in-between foils new growth

Price for in-between foils colorbalance short

Price for in-between foils colorbalance medium

Price for in-between foils colorbalance long

Price for in-between foils colorbalance extra-long

–

$10

$20

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Using the examples above as a guideline, develop a price list for the other color services your salon offers. Example: Color Tone, Color Cleanse and Professional conditioning treatments.

Itemized color service menu

Color Weaving

Price

In-Between Foils - Color Balancing

Price

1⁄ 3

Panel…………..

New Growth…...…

1⁄ 3

Panel div A…....

Short……………

½ Panel ……………

Medium……………

½ Panel div AB….....

Long……………

Full Panel…………..

Extra Long…...........

Full Panel div A….....

Full Panel div AB…...

Full Panel div AC…...

Full Panel div ABC..

New Growth Any length…………..

Color Balancing Short……………

Medium………

Long………………

Extra Long…...........

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Color Toning Short……………

Medium……………

Long……………

Extra Long…...........

Color Cleansing New Growth…...…

Short……………

Medium……………

Long……………

Extra Long…..........

Communication of the Itemized Color Service Menu

As you introduce the itemized color services menu you need an implementation and communication plan. In this exercise you will develop how you will communicate the new prices to the members of the salon and to your guests. What steps will you take to communicate the new prices to your service providers and get their buy in? Will you involve your staff in the development of the new price levels? How will you communicate to your guests? Will you continue some guests at their current prices and transition them to the higher prices over time? Will you make the prices effective at one time? If you decide to fully implement, for all of your guests at the same time, you might consider if you want to notify your guests of the change in prices. If so will you post it in the salon, send a letter, send an email, alert guests when they schedule their appointment or develop a flyer or brochure? Prepare an outline for the presentation to your staff on the new itemized color services menu, the implementation time and the communications plan for your guests. In preparing this outline remember to stay true to your own style and the culture of your salon. If you typically engage individuals in the thinking process, you may want to incorporate that into this presentation. You will have 10 - 15 minutes to present your outline to the other members of the seminar.

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Financial Benefits Exercise

With the development of an itemized color services menu you can appropriately and consistently charge your guests for the value of the services they receive and you can up sell additional services. In this exercise we will use your schedule from last week to identify some of the potential for increased revenues. If you do not have your schedule with you, estimate the number of services. Let’s consider in-between foils and your guests from last week

CHART A – Current Pricing Menu

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Price

Write in the number of most popular partial highlighting services (Full Panel division A and ½ Panel division AB) you performed last week

Write in the price you charged for this service

Write in the revenue from these guests for the Full Panel division A and ½ Panel division AB services (line 1 times line 2)

Write in how many of these guests received an in-between foils service

Write in how many of these guests were charged an incremental amount for the in-between foils service

Write in the price you charged for the in-between foils service

Write in the revenue for this add on service for those guests that were charged (line 5 times line 6)

Write in the number of individuals who received a blow dry

IF your salon has a separate charge for blow drys on the menu write in that price here

10.

Write in the total revenues from the blow drys (line 8 times line 9)

11.

Last week’s revenue from the Full Panel division A and ½ Panel division AB services, the in-between foils service and blow drys (line 3 plus line 7 plus line 10)

Now let us consider those same guests and the incremental revenue opportunities. Chart B – New Itemized Color Services Menu + Add on service

Price

Write in the number of Full Panel division A and ½ Panel division AB services you performed last week

Write in the price you will charge for these services with the new itemized color services menu

Write in the new revenue from these guests for the Full Panel division A and ½ Panel division AB services (line 1 times line 2)

Write in how many of these guests should receive an in-between foils service

Write in the price of the in-between foils service on the new menu

Calculate the incremental revenue for those guests who should receive an in-between foils service (line 4 times line 5) and write that number here

Write in the number of individuals who received a blow dry

IF your salon has a separate charge for blow drys on the new menu write in that price here

IF there is a separate charge for blow drys, calculate the revenues (line 7 times line 8)

10.

Write in the total revenues from the new menu (line 3 plus line 6 plus line 9)

11.

Write in the revenue from last week from the Full Panel division A and ½ Panel division AB services, the in-between foils services and blow drys (Chart A, line 11)

12.

Calculate the Incremental revenues (line 10 minus line 11) and write that number here

13.

Calculate the percentage increase in revenues for one week and write that in (line 12 divided by line 11)

14.

Calculate the incremental revenues for 48 weeks and write the number in (line 12 times 48)

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Team service exercise

Are there ways to change the operation of your salon and the utilization of apprentices, interns and assistants in the business of color? Prepare an outline of how you could change or improve the team environment of the color work in your salon. Consider each individualâ&#x20AC;&#x2122;s role, expectations on compensation and tasks, training of new individuals, increasing the productivity of your strong performers and how you envision the guest experience. In preparing this outline remember to stay true to your own style and the culture of your salon. If you typically engage individuals in the thinking process, you may want to incorporate that into this presentation. You will have 10 - 15 minutes to present your outline to the other members of the seminar.

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