AHI GVIRTSMAN IS THE FORMER VICE PRESIDENT AND GLOBAL HEAD OF INNOVATION OF HP’S SOFTWARE DIVISION, THE AUTHOR OF THE BOOK “THE PEAK INNOVATION PRINCIPLES” AND CHIEF KNOWLEDGE OFFICER AT SPYRE. HE IS CONSIDERED A GURU OF ORGANIZATIONAL INNOVATION AND HIS METHODS ARE BEING APPLIED IN VARIOUS ORGANIZATIONS INCLUDING VODAFONE GERMANY, ORBIA, AND THE MUNICIPALITIES OF TEL-AVIV AND JERUSALEM
The secret killer of corporate innovation
Lack of operational fit
20 THE FUNNEL
THROUGHOUT MY CAREER I HAVE SEEN SEVERAL VENTURES THAT WERE MUCH NEEDED; CUSTOMERS EXPECTED THEM, MANAGEMENTS LONGED FOR THEM, AND YET THEY PERISHED AND DISAPPEARED. THE REASON? A LACK OF OPERATIONAL FIT OF THE VENTURE TO THE ORGANIZATION AND FAILURE TO TAKE STEPS TO MAKE IT WORK.
