We are rapidly approaching the end of 2020, which has been a punch in the stomach to many businesses around the world.
Times like these is when leadership is truly tested and legacies are born. We can definitely see a contrast between certain companies that immediately go into distress mode, sending innovation teams home and directing their full attention to the job of surviving the crisis. On the other hand, we see leadership teams realizing that every crisis like the one we are living through right now is also a time when immense changes are happening and, with them, new opportunities appear. If acted upon, these opportunities contain the future growth of their business.