FUJIFILM COMPANY DESCRIPTION
A Tokyo company providing digital imaging and photographic materials, equipment and service.
Instant cameras is trending once more and we all share thousands of photos but if you want to create something tangible, an instant film camera adds a dose of analog charm.
The extroverts, the social, the adventurous, the young, the trendy, the party-goers, the urban dwellers. Unite.
APPLICATIONS NEW MARKETING IDEAS
PRINT ADS - Push the many applications for the word “one”
BILLBOARD ADS - A small camera needs to be seen on a grand scale.
INSTAGRAM - Interactive by curating customer photographs
FACEBOOK - New header and weekly posts suggesting new camera products, contests, and events
PACKAGING - Less type and image than current means. Keeping it simple like the product is meant to be.
SUMMER ROADTRIP California Coastal Adventure
BRAND CODE WHAT WE’RE ABOUT
PRODUCT / BENFIT A portable and compact camera with the ability to provide instant printed images. Provides the user with a feeling of nostalgia.
OUR MISSION Provide a quick and easy way to recieve instant memories and own an original, one-of-a-kind photo.
IT’S THE LITTLE
THINGS
EACH MOMENT
AN ORIGINAL