Schai fw14 lookbook

S C H A I S C H A I . C O M

S C H A I

PREFACE

Inside the silent chemical reaction of a naked ocean mineral and a potent oxidizer lies a broken open and beautiful vulnerability.

Magnified, captured, examined, and absorbed, the moment is at once an unknown mirror and an unfolding universe.

FALL / WINTER 2 0 1 4

Salt, the Fall 2014 collection from S C H A I, is a portrait of electrical awakening.

Designer Suk Chai cut sharp, structured lines from the finest leathers and lined strong shapes with the softest vintage-washed silk.

Rich Tollegno heritage Italian cashmere wraps the body even as it seems to detach from the form and float away.

The collection is colored by the earth’s most salient shades from the green of deeply buried malachite to the raw, crystalline pink of the Alaea that started it all.

S C H A I is the story of seeing oneself, pure and exposed; Salt is the wardrobe of that elemental change.

14310 Magnus Cape| Italian Cashmere | Alaea Dust 14103 Fur-Leather T-Shirt | Calf Hair & Paper Lamb | Cognac/Granite

14802 Vita Snood | Italian Alpaca Blend | Wine Stain 14309 Oblong Coat | Italian Cashmere | Malachite

14312 Conversion Sleeveless Coat | Italian Cashmere Wool with Detachable Fox Fur | Granite/Black 14402 Geode Crop Trouser | Italian Stretch Wool | Granite

14301 Hydro Moto Jacket | Shrunken Lamb Nappa | Black 14309 Oblong Coat | Italian Cashmere | Alaea Dust 14312 Conversion Sleeveless Coat | Italian Cashmere Wool 14402 Geode Crop Trouser | Italian Stretch Wool | Malachite 14701 Element Funnel Dress | Italian Stretch Wool |Concrete pictured without Fox Fur | Wine Stain/Black 14801 Furood | Mountain Goat Fur | Granite 14705 Geo Dress | Paper Lamb Nappa | Black

14310 Magnus Cape| Italian Cashmere |Black 14705 Geo Dress | Paper Lamb Nappa| Black 14402 Geode Crop Trouser| Italian Stretch Wool | Malachite

14309 Oblong Coat | Italian Cashmere | Malachite 14402B Geode Crop Trouser| Paper Lamb Nappa | Black

14306 Convertible Bomber Jacket Calf Hair & Paper Lamb Nappa | Cognac & Granite 14704 Hexa Dress | Stretch Silk Crepe | Malachite

14701 Element Funnel Dress | Italian Stretch Wool |Black

14303 Atomic Jacket | Italian Stretch Wool | Granite 14103 Fur-Leather T-Shirt | Calf Hair & Paper Lamb | Cognac/Granite 14402 Geode Crop Trouser | Italian Stretch Wool | Granite

14304 Crystalline Crop Jacket | Cotton Blend Stretch| Oxide 14301 Hydro Moto Jacket | Vegetable Dye Lamb | Wine Stain 14103 Fur-Leather T-Shirt | Calf Hair & Paper Lamb|Black 14402 Geode Crop Trouser | Italian Stretch Wool | Malachite 14402 Geode Crop Trouser|Cotton Blend Stretch| Oxide

14308B Alchemist Drape Moto Coat Vegetable Dye Lamb | Black

14304 Crystalline Crop Jacket | 14704 Hexa Dress | Stretch Silk Crepe | Alaea Dust Italian Cashmere Wool | Gridlock 14402 Geode Crop Trouser | Italian Cashmere Wool | Gridlock

14308 Alchemist Drape Jacket| Italian Cashmere Wool | Gridlock 14402 Geode Crop Trouser | Italian Cashmere | Alaea Dust

14309 Oblong Coat | Italian Cashmere | Alaea Dust 14802 Vita Snood | Italian Alpaca Blend | Alaea Dust 14313 Convertible Fur Jacket-Vest | Mountain Goat Fur & 14402B Geode Crop Trouser|Goat Suede Blistered | Malachite 14701 Element Funnel Dress | Italian Stretch Wool | Concrete Vegetable Dye Lamb | Black/Granite 14705 Geo Dress | Goat Suede Blistered | Malachite

14101 Y-Line Drape Back Cami | Stretch Silk Crepe | Malachite 14303 Atomic Jacket | Italian Cashmere Wool | Wine Stain 14705 Geo Dress | Goat Butter Suede | Alaea 14401 Zip Str. Leather Legging | Stretch Thin Lamb| Black

14304 Crystalline Crop Jacket | Italian Stretch Wool | Malachite 14402 Geode Crop Trouser | Italian Stretch Wool | Black

B I O Growing up the youngest daughter of a fisherman, Korean-born Suk Chai’s wardrobe was not her own.

It was oldest brother’s first, and then the next brother’s, and then her sister’s — but waiting taught her about timeless silhouettes and the value of materials. By the mid-90s Chai was a young single mother putting herself through design school in New York. Her own clothes came from 10-dollar stores, but her dreams came from the then-dying legendary houses of Givenchy, Ungaro, and Alaia. After school, the award-winning FIT graduate spent twenty years designing, directing, and producing womenswear for elite brands —fourteen of those years at Nordstrom, innovating and exacting for the luxury department store clientele — but swift and steady success in the industry eventually gave way to a boomerang. She began to see fashion as a surface-level art form, and ultimately vacated her coveted senior design director position. It wasn’t until a chance encounter with the rich cashmere of a Lanvin coat, some two years later, that the soulfulness of refined fibers and precision craft pulled her back in.

S C H A I is her personal debut. Although Chai continues to work outside her brand as a creative consultant for major Korean and American fashion companies, her Fall/Winter 2014 premier represents her own intellectual and intuitive beliefs about beauty, longevity, and comfort. The collection exhibits the brand’s DNA: a dedication to finely milled Italian fabrics and luxe vegetable-dyed animal skins, New York City-based manufacturing (with satellite production in Korea), elegantly modern shapes and cutting-edge architectural lines, and an intrinsic wisdom concerning color, shade, and tone.

“Softly spoken but powerful hues are what seduce you to touch a garment,” says Chai.

When felt, S C H A I garments command even more attention—when worn, body, mind, and materials are transformed.

14103 Fur-Leather T-Shirt | Calf Hair & Paper Lamb |Black 14402 Geode Crop Trouser|Cotton Polyester Stretch| Oxide

14704 Hexa Dress | Stretch Silk Crepe | Malachite

14101 Y-Line Drape Back Cami | Stretch Silk Crepe | Black 14401 Zip Str. Leather Legging | Stretch Thin Lamb| Wine Stain

INFORMATION

SALES sales@schaischai.com PRESS press@schaischai.com C O NT A CT hello@schaischai.com

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