Good Practices
DEAR
GOOD PRACTICES for Development Education and Awareness Raising (DEAR) Ideas to help you achieve a better implementation and effectiveness of Your DEAR Project
DEAR
Good Practices
Good Practices
DEAR
Features of Good Practice • Quality of partnership: Under what conditions are project partnership based on common work and shared learning? • Ownership of stakeholders: Under what conditions do project stakeholders develop high ownership? Are target groups sufficiently involved? • Personal and social development: What helps the project to focus on the learner, the learning process and development of competencies • Learning from project experience: Under what conditions do organisations learn from project experience and share this learning? • Southern perspectives: What are good practices in actively engaging with and integrating Southern voices and views? • Framework of the project: What framework conditions ( such as organisational cultures, networking contexts etc.) enable good DEAR Practice?
DEAR
Good Practices
Good Practices
DEAR
Quality in project partnerships • Intensive common project preparation and planning e.g. investing time in order to get to know each other • Close co-ordination between the partners during the implementation • Acknowledgement of partners differences • Partners’ division of tasks • Long term partnerships • Multi-actor co-operation in DEAR projects e.g. between NGOs and LAs
DEAR
Good Practices
Good Practices
DEAR
Participatory and empowering approaches • Consider stakeholders as key project actors e.g. full involvement in the project context like training • Develop an explicit didactic approach • Relate to issues and experience relevant to the people involved e.g. relate to living realities or include experience-based • Focus on the development of competencies e.g. support critical thinking, apply interactive approach
DEAR
Good Practices
Good Practices
DEAR
Involvement of Southern partners • Organise reciprocal visits based on learning from each other • Involving migrant communities • Make full use of expertise from the South • Equal involvement of Southern NGOs
DEAR
Good Practices
Good Practices
DEAR
Supporting Effectiveness, Impact, Sustainability • Projects as part of long term engagement/ strategy • Organisational learning : learn from what has been achieved, disseminate the products of your project, create within your organisation a culture of organisational learning DEAR
Good Practices
Good Practices
DEAR
Awareness Raising Advocacy Projects • Effective campaigns/ advocacy projects build on careful analysis, research and identification of right addresses • Quality in media-focused projects e.g. "investing" over a longer period in a group of journalists specialised on the issue the project wants to promote DEAR
Good Practices
Good Practices
DEAR
En Resonance A good practice idea from Bretagne-Solidarite-International, France Objective: Promote DEAR in Brittany and international level Addressed young people outside education Aim: to encourage critical thinking about the environment we live in, issues such as global development and poverty. DEAR
Good Practices
Good Practices
DEAR
Good Practice 1: Linking international young people • Workshops put together in brazil, Peru, Burkina Faso, senegal, Madagascar, Poland & France. (15-20 year olds) • Groups came together in international meeting & exchanged work • Meeting in real was essential to the impact of project • Added Value: Material produced by the young people used as education tools, illustrations & comic books Lesson Learned/Challenge: • Needs sustainability, just one meeting is not enough
DEAR
Good Practices
Good Practices
DEAR
Programme éducatif de sensibilisation des formateurs et des jeunes européens et des pays en développement visant à renforcer l'assentiment populaire en faveur d'une politique nationale et européenne de développement durable (OMD 7) et de la Sol
Objective: Ensure Environmental Sustainability 8 partners in 8 countries Aim: To encourage critical thinking about Sustainable Development
DEAR
Good Practices
Good Practices
DEAR
Good Practice in Management • To improve efficiency in communication, an internal webboard was created: Download documents Share pictures & activities Results of research Saves time and potential loss of documents • Monthly Skype meetings • 5 day physical meeting per year • All partners equal including lead partner
DEAR
Good Practices
Good Practices
DEAR
Health for All! Clever uses of Social media and exhibition tips from Italy!
Objective: Contribute to improving child health, reproductive and maternal health, and strengthening the fight against HIV/AIDS, TB and malaria. Enhances the European “Health Heroes e-campaign� (AfGH) Targets: Italian NGOs , citizens and decision makers DEAR
Good Practices
Good Practices
DEAR
Clever use of social media •
Viral video – the project promoted a viral video of Health Heroes through the CEStas website, Youtube and Facebook. Link to the video: http://youtu.be/UHdb9rxUTJA
A website application: Collaborated to the creation and promotion of “pic badge” application. The application is used through social media sites such as facebook. Users display a badge on their profile picture as a sign of support or particular interests.
DEAR
Good Practices
Good Practices
DEAR
Easy, Mobile Exhibition • 2 panels describing the campaign, 6 panels with real life stories of health heroes • 3 cardboard cut out shapes of heroes – 1 woman, 1 man, 1 child • Holes cut for people to take pictures • Attracts passers-by! • Sign petitions Results: Held 5 times in 4 towns About 15,000 people saw exhibition 400 people signed petition
DEAR
Good Practices
Good Practices
DEAR
MakeITfair: Awareness Raising towards change in the Electronics Industry Innovative Practices from the Netherlands
Objective: raise awareness among electronics companies and consumers about human rights violations, workers’ rights and the environmental impacts of certain consumer electronics like mobile phones, laptops and MP3 players. 12 Partners: 7 Western Europe, 1 CEE, 2 Africa, 2 South East Asia Targets: electronic companies and consumers, general public, teachers, decision makers, local authorities, media and ethnical investors. DEAR
Good Practices
Good Practices
DEAR
Good Practices in Awareness Raising Link the problems to something target groups can relate to Eg. mobile phones, computers, music devices. Isolating well-known brand names Connect to major events Hire a stand at a big fair. Let people know your message! Educational material on website ‘webquest’ and the ‘webquiz’ available for free on the site. most visitors to the site come to use these materials. strengthens the visibility and education Include target companies comments in reports publications become more credible and insightful to the reader. Added value: future collaboration and discussion. DEAR
Good Practices
Good Practices
DEAR
Mobilising support for Fair and Sustainable Banana and Pineapple Supply Chains Innovative Practice in Awareness Raising..
Objective: Raise awareness of and mobilise support to achieve better working conditions and sustainable production practices along banana and pineapple supply chains Target: Supermarkets, Fruit Companies, consumers and Government Partners: France, UK Germany and Czech Republic DEAR
Good Practices
Good Practices
DEAR
Providing a guide for activists User-friendly website! Downloadable Guide - Create your own campaign action Guide: Simple and understandable Offers activists ideas on how to engage the media Gives them all relevant material for a campaign Ideas such as Urgent Actions and Newsletters, Meetings, workshops and panel Discussions, Film Screenings, Street Theatre, Hidden/Invisible Theatre, Fair Breakfasts, Smart Mob, Photo Shoots, educational work http://www.makefruitfair.org.uk/get-involved/your-action
DEAR
Good Practices
Good Practices
DEAR
UK – European Supermarkets: Mobilising Support for Pro-Development Supply Chains Left-field Ideas for Awareness Raising!
Objective: To contribute to improved livelihoods for developing world workers and farmers by promoting fair commercial relations and decent work within EU supermarket agricultural product supply chains Project focus on MDGs 1, 3 and 8 Project duration: July 2011 – June 2014 DEAR
Good Practices
Good Practices
DEAR
Eye catching ways of drawing attention •
Good Practice: The project uses unusual methods to raise awareness such as: following President Obama around with a giant cotton bud and helium balloons, and crawling a long the pavement in a snail costume. A video of their approach to their ‘Cotton Campaign’ can be seen here.
Result: The Queen’s Speech recently included a commitment to the legislation needed to set up a supermarkets watchdog - which the project had been campaigning for.
DEAR
Good Practices
Good Practices
DEAR
Czech Republic – Connecting Europeans
Boosting public debate on key development issues!
Objective: To improve European development finance’s effectiveness and value, with particular emphasis on the European Investment Bank Partners also from the UK, the Netherlands, France, Italy, and Germany Project duration: January 2010 – December 2012 DEAR
Good Practices
Good Practices
DEAR
Getting people talking •
Good Practice: The project has established a multimedia forum with audio and video interviews with a panel of relevant stakeholders and ‘voices from the south’, while also facilitating questions and comments from the general public which are put to the panel.
Result: The interest of the general public to interact with and contribute to the objective of the project is stimulated – enticing them to express their own views on the world’s biggest lender, generating frank and open discussion.
DEAR
Good Practices
Good Practices
DEAR
Slovenia – Central European Network for Global Responsibility
Working with schools!
Objective: To strengthen Global Education in 4 central European countries by building up common capacity and supporting structures for Global Education activities Partners also from Austria, Hungary, and Slovakia Project duration: March 2011 – February 2014 DEAR
Good Practices
Good Practices
DEAR
Incentivising Schools to get Involved •
Good Practice: Offering schools a package of activities, as opposed to just Global Education for the students. Schools are encouraged to take the majority of the activities in the package, as they are all linked.
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Result: Schools which take a full activity package can avail of workshops for pupils, seminars for teachers, library packages, exhibitions, etc.
DEAR
Good Practices