16 17 ouil501 end of module evaluation (1)

End of Module Student Evaluation BA (Hons) Illustration Module Code: OUIL501 Context of Practice Name: Emily Chaffer Student ID: 256366 Learning Outcome

Evidenced where?

Blog, Visual Journal, Roughs, Final Illustrations, Storyboards, Development Sheets etc. (No more than 75 words)

Your grade Using words: > poor, satisfactory, good, very good, excellent

5A1 Demonstrate a critical understanding of the aesthetic, cultural, historical, technological, social, political or other contexts relevant to individual subject disciplines.

(Knowledge and understanding) (Research / critical awareness)

I think I have carried out a thorough research project of my selected topic and demonstrated an understanding of this through my final submitted products - evidenced in essay, visual journal and reflections and evaluations of research on blog.

Very good

5A2 Demonstrate an awareness of the relationship between the theoretical and practical contexts of their own creative concerns. (Knowledge and understanding) (problem analysis/definition)

I have demonstrated an ability to draw links and connections between my theoretical research and practical outcomes – evidenced in visual journal, research and blog.

Excellent

5B1 Evidence the ability to use logic, reasoning and critical judgement to analyse ideas from a range of primary and secondary sources.

(Cognitive skills) (Critical awareness)

I have showed an ability to use my own knowledge and relevant research to effectively evaluate both key texts and selected images or practitioners – evidenced on blog and essay.

Very good

5C1 Evidence the capacity for undertaking practical and theoretical research that demonstrates an informed application of critical, effective and testable processes.

(Practical and professional skills) (research)

I think I have shown a capacity in carrying out an effective theoretical and practical research project.

Using relevant practical tests and experiments to evaluate and explore theories found through my research – evidenced in visual journal, blog and essay.

Excellent

5D1 Organise and carry out selfdirected projects and

I have managed to carry out an extensive research project and communicate my findings effectively

Very good

communicate outcomes through written and other appropriate forms. (Key transferable skills) (professionalism / technical competence / visual quality)

throughout my development and in my final outcomes – evidenced on blog, essay and visual journal.

Summative Evaluation (See Evaluation Guidance on next page for more information) You are required to write a 750 word Summative Evaluation of this module.

Please type up your Summative Evaluation in the box below. Make a PDF of the document and post the PDF as your final post on your OUIL501 blog.

In comparison to my submission for Context of Practice last year, this project has been fuelled by a deeper sense of purpose in terms of what I want to learn more about in relation to my current practice. Investigating a topic more specific to my own creative interests has allowed me to further my understanding of myself as a creative practitioner and the discipline of illustration. It has helped me to realize how theoretical and practical research can benefit me and progress both the key conceptual and visual aspects of my practice.

Investigating visual communication in relation to theories such as semiotics and those of abstract art movements of the past, has helped me to realize methods through which I can use abstraction in a functional and meaningful way. Creating conceptual and abstract imagery has been a key aspect of my practice throughout this year, evolving primarily through OUIL504, and I feel that COP has provided me with a better contextual understanding of abstract art practices in relation to my own illustrations. The set tasks within this module have progressed my abilities in the evaluation and triangulation of key texts, as well as the analysis of images. I have also improved in my ability to collate and summarize research – leading to better reflections on my progress and making connections between different aspects of my project.

I think one of the key successes of my project this year, where my past submissions in this module have lacked, is the link between both my theoretical and practical research. Making connections between key theories and practical exercises has led to further personal reflection that I think has been really valuable to my practice and understanding of illustration as a discipline. I have also really enjoyed investigating more extensively into a different form of art practice, rather than just the work of other illustrators. This has made me realize that I need to be taking inspiration from all forms of art, and that this can lead to more original thought.

In relation to my essay I regret not having done more extensive research. Initially I struggled with finding appropriate sources through which to research my subject, as I feel there is a lack of formal academic writing on illustration as a discipline. Relating my topic to other art forms, such as abstract art movements, was essential in opening up my investigation to a broader range of research. However, in some ways I feel that I have only touched the surface of what I would like to learn through this research project and this is why I will be continuing it on into COP3.

Another element I struggled with during COP was beginning the visual journal. This year with it being delivered through a concertina book, I was confused as to how I needed to use these given dimensions and the more formal presentation of this work made it seem a lot more daunting. In hindsight, however, instead of avoiding it, I should have just made a start as well as more extensively planned how I was going to carry out my practical investigation.

There are definitely some key aspects of learning I would like to apply to COP3 next year, as well as other future modules. Overall I think my deeper understanding of visual communication and abstraction in relation

to illustration hopefully marks a stage in which I have found something I am really passionate about and will become central to my practice. I will continue to use COP as a method to further explore theories that have direct relation and importance to my practice. I would like to use this to find a way of making images that makes me stand out and is unique to me as an illustrator. It may sound obvious, but I think it is also important to remember that the amount and depth of research you do impacts directly on the quality of your outcomes. In COP3 I would like to carry out much more extensive and in depth research of my topic. I think a key aspect of making this happen is also, as always, to maintain effective time management. This is something I have been mindful to improve this year - especially in light of the heavy workload. It is important to keep on top of things and to maintain an understanding of all modules, instead of just focusing on one or a couple.