SALES SUCCESS
U LT R A C L E A N W O R K P L A C E
Time to ‘clean up’? ack, more employees b g in m co el w e ar s Workplace and cleanliness and infection control are uppermost in employers’ minds. Dealers have a crucial role in ensuring people hav e safe spaces to wor k in
A
s lockdown measures
“There is an element of educating the
continue to be reigned
customer on the benefits of some of these
back, and something
systems and solutions, and that’s where
approaching ‘normal’
working with a proactive supplier can help
life returns, increasing
resellers to sell new products and solutions.
numbers of people are
At Beaverswood we provide our resellers
returning to the workplace. In the working week 21-25 April, 58% of
with a toolkit of support - from branded literature and other promotional material
workers left their homes for work, according
right through to product training -
to figures from the Office for National
enabling resellers to grow both revenue
Statistics - up 14% on the period from 10-
and their customer loyalty.”
14 February. This figure is set to increase further in the weeks to come. However, this return is anything but
www.dealersupport.co.uk
There are plenty of opportunities for
normal, as Jim Roberts, product manager at
dealers, such as providing supplies including
Beaverswood, explains. “As businesses
sanitisers and wipes to encourage employees
return to the workplace, and confidence
to regularly cleanse their hands and wipe
grows, there will be a cultural shift and a
down shared surfaces and equipment after
new attitude and awareness to infection
use, says Nick Revell, product manager for
control,” he says.
Kensington, Europe, Middle East and Africa.
“This will give resellers the opportunity
[38] JUNE 2021
OPPORTUNITIES
“However, for these protocols and
to support their customers to give staff the
measures to be effective, they will require
confidence to return to work safely, by
active participation from staff,” he says.
providing simple and effective solutions with
“It can be a hassle to keep up with, and it
innovative products.
is difficult to ensure that cleaning is being