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La Pulga, is a local bilingual monthly publication created to help Business people and NPO’s in harsh times, to promote their business among The Hispanic/Latino Community
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SACRAMENTO REGION: Elk Grove- Rancho Cordova- Citrus Heights- Carmichael- Folsom- Galt- Sacramento-Woodland- Davis-West Sacramento -Roseville- Rocklin- Lincoln
FACTS:
Over 52 million strong, Latinos are impacting every aspect of the national landscape including popular culture, the workforce, consumerism, and national identity. The market’s size, growing clout, and buying power of $1 trillion in 2010 and $1.5 trillion by 2015 require thoughtful understanding about what the market represents to a company’s bottom line. It’s Economics and Marketing 101. The more diverse your consumers are, the more opportunity you have.