PLM Awards PLM honors the innovation and sustainability of PLs

PLM honors the innovation and sustainability of PLs

The twelfth edition of the EDM Awards was held on Friday November 18th at Deloitte Italia's GreenHouse in Milan. These are accolades that the publishing house Edizioni DM grants each year, through its publications, to retail stores and brand industries. The awards associated with our magazine were given for innovation in private label products (product, packaging, process). Presenting the awards were editorial director Maria Teresa Manuelli and Antonella Maietta, exhibition manager of Marca.

DRIED FOOD CATEGORY ✪ Winner: Aldi ✪ Product: African Cashew – salted roasted cashews ✪ Area of innovation: product and process ✪ Description: BIO and FAIRTRADE-certified African cashew nuts grown and processed directly in Benin, Africa, with the country of production itself adding value to the product ✪ Rationale: largely sustainable (organically and socially, for production and processing at the source), original and attractive packaging

FRESH FOOD CATEGORY ✪ Winner: Iper La grande i ✪ Product: Mare Vivo fresh frozen fish ✪ Area of innovation: packaging ✪ Description: packaging can be disposed of with paper. A groundbreaking innovation for the sector that reinforces the brand's focus on the consumer. The new sustainable packaging features the "smaltibile nella carta” (can be disposed of with paper) sticker ✪ Rationale: substantial innovation. Developing the use paper for the packaging of frozen food even with private label products

DRINKS CATEGORY ✪ Winner: DM Drogerie Markt ✪ Product: concentrated oat drink ✪ Area of innovation: packaging, product, and process ✪ Description: with only 500 ml of the concentrated oat drink, it is possible to obtain 1.5L of oat drink. The concentrated packaging allows for cuts in transportation costs. The product is part of DM’s Pro Climate line; items with zero environmental impact (compensation for: CO2 emissions, eutrophication, acidification, photochemical smog, ozone loss) ✪ Rationale: an organic product with a simple and effective idea not only for climate impact in general, but it is also lighter and takes up less space

COSMETICS CATEGORY ✪ Winner: Lidl ✪ Product: Love Your Planet sun care line ✪ Area of innovation: packaging and product ✪ Description: plant-based and free of any chemicals harmful to biodiversity and coral reefs, this range of sunscreens is designed to protect both the skin and the sea ✪ Rationale: ocean impact, formula, packaging material and outstanding communication

HOUSEHOLD CLEANING CATEGORY ✪ Winner: Crai ✪ Product: Spray for fragile surfaces ✪ Area of innovation: product and packaging ✪ Description: product specifically manufactured for modern induction hobs in a packaging consisting of 100% recycled plastic ✪ Rationale: valued for its support of environmental sustainability for its use of recycled plastic

NON-FOOD CATEGORY ✪ Winner: C3 ✪ Product: Eco Line single-use products ✪ Area of Innovation: product and packaging ✪ Description: 13 biodegradable and compostable products, a new Eco Noi&Voi line of cellulose pulp, Mater-Bi and PLA and Paper ✪ Rationale: product and packaging sustainability. A line of disposable products that are 100% biodegradable and compostable, with high environmental care