UNWIND S it b a c k
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Ta b le of Contents
A ss ig n m e nt Pe rs o n a s B ra i n sto r m i n g & Rese a rc h UNWIND
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Assig n m ent The purpose of this project was to develop an interactive tool that would help people achieve some end result. We had to develop our idea as precisely as possible to target different personas that we created. In addition, the tool had to be user friendly and well designed. Our professor assigned us a subject in which we had to conduct research and better a process. The subject “travel� was assigned to me.
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After brainstorming and doing further research, I decided to do a diagram of most of the forms of transportations available for travel. Since I experience anxiety when I travel and I have travel to many cities within the pass ten years, I decided to come up with a gadget or tool that people could use to relax while travelling. After further research and brainstorming the idea of a tablet came to mind. Since we are already so overwhelmed with gadgets, I decided to create an application that people could download on their Ipad or Iphone. This application will have different resourcers available for people with anxiety to relax when travelling by using any mode of transportation.
Transportation Diagram
Tablet Sketches/Diagram
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Personas We created three personas, so that we could identify our audience and customer. Ahead are the personas created...
Persona 1: Stephen Residence: Munich, Germany Nationality: German Age: 27 years old Career: Writer Languages: German, English, French Interactions with others: He is an extremely shy person who prefers computer interaction instead of dealing with people. He is known as the “Antisocial� of the group. Technology: He is extremely skilled with computers. He is able to create websites, and manages his own blog. Reason to use the product: He travels often to visit different publishing companies.
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Persona 2: Sean Residence: San Antonio, Texas Nationality: American Age: 36 years old Career: Training Instructor at Marine Basic Training Languages: Spanish and English Interactions with others: Type A, extremely dedicated, outspoken, and assertive. Technology: He hates computers, but has to use them to keep his job’s training records Reason to use the product: He travels often to manage other training sites within the United States and Europe. He suffers from Post Traumatic Stress Disorder due to his deployment history.
Persona 3: Inga Residence: Philadelphia, U.S.A. Nationality: Swedish Age: 32 years old Career: Fashion Designer Languages: Swedish, English Interactions with others: Extremely shy and detail oriented. Technology: She has some computer knowledge. She designs her own digital prints and sketches using a tablet Reason to use the product: She travels various times a week to advertise her collections even though she dislikes being on a plane. She experiences anxiety and head aches.
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U NWIN D After sketching and brainstorming ideas, names like Sail Away and UNWIND came to mind . I selected UNWIND and a delicate paper plane to represent this application. I felt that the paper plane described best the notion of freedom and relaxing. I felt that if I related the application with an existing traveling object this might cause clients further anxiety issues.
Some Explorations
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Final App
UNWIND S eat ba c k
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Relaxing Videos
Press any to select note: a white oval will surround the oval once selected
Books Spa Locator Games Nature Sounds Nature Scenes Exercises
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Relaxing Videos
2:30
Easy ways to relax...
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1: 20
Count to 8 and breathe...
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touch any of the books to view the book full screen
Books
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Games
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Spas
A. Zen Span
2105 Capitol Road #31 Washington DC 20023 tel. 202-356-2134 3 miles away
B. Tranquillity
1616 16th street #41 Washington DC 20054 tel. 202-673-9394 11 miles away
C. Massage envy 1150 K street NW Washington DC 20005 tel. 202-673-9394 6 miles away
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Nature Sounds
touch to select any of the music
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Nature Scenes
“Live as if you were to die tomorrow. Learn as if you were to live forever.” ― Mahatma Gandhi
- scroll up or down for more options - music & image
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Exercises
select to play video
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