Minimal Design Proposal

Miniml Maine Street 12 3548 Washington D.C. +01.123.456.789

info@miniml.com www.miniml.com Company Representative Michael Cunningham

PROPOSAL DESIGN PROPOSAL FOR CUSTOMER MINIML LTD. Be with one of the most successful companies in the last years. Find out what is the different between us and our market competitors.

Prepared for:

Tommy Morris Miniml Ltd. Random St. 12th, Los Angeles, 1123 P +01.123.456.789 E info@miniml.com

Proposal Issued: 25.10.13

Proposal Valid to: 01.12.2012

Statement of Confidentiality This proposal and supporting materials contain confidential and proprietary business information of Miniml. These materials may be printed or photocopied for use in evaluating the proposed project, but are not to be shared with other parties.

Miniml | Proposal for Customer Ltd.

WELCOME TO YOUR DESIGN PROPOSAL. OUR VISIONS IS TO HELP TO BRING YOUR PROJECT INTO THE MARKET MORE FASTER AND COMFORTABLE. Whether you need to create a brand from scratch, including marketing materials and a beautiful and functional website or whether you are looking for a design refresh we are confident you will be pleased with the results.

We work with clients big and small across a range of sectors and we utilise all forms of media to get your name out there in a way that’s right for you.

We believe that analysis of your company and your customers is key in responding effectively to your promotional needs and we will work with you to fully understand your business to achieve the greatest amount of publicity possible so that you can see a return from the advertising.

We have a number of different teams within our agency that specialise in different areas of business so you can be sure that you won’t receive a generic service and although we can’t boast years and years of service we can ensure you that is a good thing in this industry. Our teams are up to

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date with the latest technologies, media trends and are keen to prove themselves in this industry and that’s what you want from an advertising agency, not someone who is relying on the same way of doing things that worked 10 years, 5 years or even a year ago.

Whatever the level of support you require, we are sure that we will have a package that meets your needs. All of our virtual professionals are highly experienced in the areas in which they work and have been through a thorough recruitment process to ensure they deliver to the high standard that you would want for your business. Take a look at out Recent Work and Clients to see what we mean.

Miniml | Proposal for Customer Ltd.

ABOUT US

DEAN RICHARDSON COMPANY PRESIDENT Be with one of the most successful companies in the last years. Find out what is the different between us and our market competitors.

WHO WE ARE We are a fairly small, flexible design studio that designs for print and web. We work flexibly with clients to fulfil their design needs. Whether you need to create a brand from scratch, including marketing materials and a beautiful and functional website or whether you are looking for a design refresh we are confident you will be pleased with the results.

Get fine and more professional results for your company. Design and especially a full Corporate Design is one of the parts which can be one of the reason why potential customers will become your real customers. Take this chance and go your with us to create a big and strong brand that will become more successful in the market. We will go with you as a friend and a smart partner.

WHAT WE DO We strive to be the best at what we do and offer: Market research of your competitors Brand development and visual identity Corporate Design and Corporate Identity Website development App and software development Website, app and software development Search Engine Optimization

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Miniml | Proposal for Customer Ltd.

MEET OUR TEAM

OUR PROFESSIONALS BRINGS THE RESULTS FOR YOUR NEEDS.

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ANDREW PHILLIP JOHNSON Position: Art Director

JENNIFER COURTNEY RYAN Position: Director

MILEY ANDERSON-SMITH Position: Sales Manager

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Miniml | Proposal for Customer Ltd.

OUR SERVICES

WHAT WE CAN DO. DESIGN Logo Design, Brand development

€ 120 per hour

Complete corporate stationery packs and brochures

€ 160 per hour

Website, app and digital collateral design

€ 120 per hour

ONLINE AND WEB DEVELOPMENT Development Content Management Software

€ 225 per hour

App and Software Programming

€ 225 per hour

Customized Website Development (HTML or CMS)

€ 150 per hour

PROMOTION Search Engine Optimization + Connecting Google Analytics

€ 180 per hour

Print Advertisement and classical TV commercials

€ 200 per hour

Guerilla Marketing and Social Media monitoring

€ 170 per hour

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Miniml | Proposal for Customer Ltd.

THE „CITYCREW“ REQUIRED A SMART, UPDATABLE WEBSITE WITH A BACKEND WHICH ALLOWS USERS TO FIND SPECIALS IN THEIR TOWN.

01. Customer CityCrew

02. Date 01 / 03 / 2015

Whether you need to create a brand from scratch, including marketing materials and a beautiful and functional website or whether you are looking for a design refresh we are confident you will be pleased with the results.

We work with clients big and small across a range of sectors and we utilise all forms of media to get your name out there in a way that’s right for you.

We believe that analysis of your company and your customers is key in responding effectively to your promotional needs and we will work with you to fully understand your business to achieve the greatest amount of publicity that is possible.

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03. Website www.citycrew.com

PROJECT SPECIFICATIONS: Content Management System Feedback forms with different styles App Development for a native app Search Engine Optimization Image galleries and Jquery Plugins

Miniml | Proposal for Customer Ltd.

CASE STUDY

Short description of the provide Website mockup will go here.

Wordpress

CSS Styles

Javascript

Backend

Mailings

Security

Shopping

Account

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Miniml | Proposal for Customer Ltd.

PROJECT DESCRIPTION

PROJECT SPECIFICATIONS. YOUR PROJECT SPECIFICATIONS

Step 1

Design period: Cogo, corporate identity, print material, production

Step 2

Design period: Concept and visualize corporate Website

Step 3

Development: Programming Front and Backend of Website

Step 4

Development: Hosting, Search Engine Optimization, Social Media Engagement

We want to inform you about the progress of your project. Here you will find details what we will do in each phase of your project.

01. DESIGN OF LOGO AND CORPORATE PRINT COLLATERAL.

A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization (a logotype or wordmark). In the days of hot metal typesetting, a logotype was a uniquely set and arranged typeface or colophon. At the level of mass communication and in common usage a company’s logo is today often synonymous with its trademark or brand.

Corporate identity comes into being when there is a common ownership of an organizational philosophy that is manifest in a distinct corporate culture — the corporate personality. At its most profound, the public feel that they have ownership of the philosophy. Corporate identity helps organizations to answer questions like “who are we?” and “where are we going?” Corporate identity also allows consumers to denote their sense of belonging with particular human aggregates or groups.

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Miniml | Proposal for Customer Ltd.

OUR SERVICES

02. CORPORATE WEBSITE DESIGN.

Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and user experience design. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all.

The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development. Our web designers are expected to have an awareness of usability.

03. FRONT AND REAR-END WEBSITE DEVELOPMENT.

Web development is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications, electronic businesses, and social network services.

For larger organizations and businesses, web development teams can consist of hundreds of web developers. Smaller organizations may only require a single permanent or contracting webmaster, or secondary assignment to related job positions such as a graphic designer and/or information systems technician.

04. DOMAIN NAME, HOSTING, SEO AND SOCIAL MEDIA.

A domain name (for instance, „example.com“) is an identification string that defines a realm of administrative autonomy, authority, or control on the Internet. Domain names are formed by the rules and procedures of the Domain Name System (DNS). Any name registered in the DNS is a domain name.

Domain names are used in various networking contexts and application-specific naming and addressing purposes. In general, a domain name represents an Internet Protocol (IP) resource, such as a personal computer used to access the Internet, a server computer hosting a web site, or the web site itself or any other service communicated via the Internet.

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Miniml | Proposal for Customer Ltd.

PROJECT OFFER.

WE OFFER. We have established that a comprehensive design schedule based on consideration of your needs.

Every project needs to start with a strong foundation. In recognition of this, we recommend thorough attention be paid to establishing a strong and cohesive visual identity for you that will cross platforms effectively and ensure that your brand does not get lost amongst the noise of your competitors.

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The successful implementation of a digital identity is dependent on a disciplined development phase.

To ensure that the relaunch of your new website runs smoothly, we have undertaken the responsibility of collateral management. Because of this, we will be providing everything from your domain name, to social media presences as well as ensuring your website functions as promised.

Design of two logo concepts to choose from

Development of your corporate website

Design of a Visual Identity from chosen logo

Registration of domain name

Design of new corporate print material

Hosting contract for 2 years

Screen-Design of new corporate website

Search Engine Optimization

Research for cost efficient print providers

Social Media Management

DESIGN PHASE

DEVELOPMENT PHASE

$2.499*

$3.499*

Miniml | Proposal for Customer Ltd.

COSTS AND BUDGET

BUDGET BREAKDOWN. STEP 1: DESIGN PHASE ONE Logo Design - 2 concepts Development of complete corporate stationery and identity

€ 1.200.00 € 300.00

STEP 2: DESIGN PHASE TWO Screen-Design of corporate website

€ 700.00

Design for Social Media Channels

€ 499.00

STEP 3: DEVELOPMENT PHASE ONE Website Development and Browser compatibility testing

€ 1.500.00

Social Media Development

€ 1.200.00

STEP 4: DEVELOPMENT PHASE TWO Domain Registration, Hosting for 2 years, Search Engine Optimization

€ 499.00

Social Media Management

€ 300.00

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Miniml | Proposal for Customer Ltd.

PROJECT WORKFLOW

PROJECT TIMELINE. Weeks

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2

3

4

5

6

Design Development

Week 1: Concept and design of your logo

Week 4: Website development

Week 2: Select logo - Redesign

Week 5: Beta Test / Social media

Week 3: Website and social media design

Week 6: Website launch, client hand over

A logo is not a brand. A logo quite often represents the brand. In this first week, we focus on the research and drafting of concepts for your new logo. At end of the week, we will contact you to make an appointment to present two concepts to you.

Week 2 starts by polishing and setting the guidelines for use of the logo you’ve selected. From here, we’ll start to expand the visual identity for your brand and establish rules for its application across various media. This week includes the design of your corporate print collateral.

Once a solid foundation has been created for your visual identity, we’ll start working on translating it for use in your website and any additional digital collateral you’ve requested. Please send all the content of your website to us in an easily accessible format, so that we can keep to schedule.

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Once you’ve approved the design and functionality requirements of the new website, we’ll get to work making it a functional presence. Developers use semantic, clean code to ensure accessibility to all members of the community.

It may looked done, but your website is bound to have little bugs and issues at this point and is why we dedicate a week to problem solving these so that your customers’ user experience is pain-free.

We’ll set up the social media pages you’ve requested in a style that matches your website design.

Once we’re sure all is as it should be, we’ll upload your website to your new host and double-check everything works before it is launched. We will contact you to go over the entire site with you and show you how to maintain it. Once you’re satisfied we will hand over your new site for its official launch.

Miniml | Proposal for Customer Ltd.

YOUR SIGNATURE

ACCEPTANCE OF QUOTE MINIML PROJECT # 0123 — MINIML LTD. BRAND & WEBSITE Miniml Ltd. Random St. 12th, Los Angeles, 1123 P +01.123.456.789 E info@miniml.com

Project Due 6 weeks after deposit*

Design (phases I & II) : logo, corporate identity, print

Proposal Date 10.25.2013

€ 2.490.00

providers, corporate website Development (phases I & II): Front and rear-end website

€ 3.499.00

development, domain name, hosting, SEO and social media management Total incl. tax

€ 5.998.00

Print name

Position

Date

Sign here to approve

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Miniml | Proposal for Customer Ltd.

TERMS

TERMS & CONDITIONS Imus volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende stiissi is volupta acculla utatque et quam, occum am es adiossinis doloreium volut volorrum voluptam accus eium dolupictae. Itae etus enetur.

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§ 1 - Terms and Conditions Porumenis num ad eos dent quat parum sit autende stiissi tempore rchita cori as autatur maionsequiam esciis volupta acculla utatque et quam, occum am es adiossinis doloreium volut volorrum voluptam accus eium dolupictae. Itae etus enetur.

§ 4 - Disclaimer Imus volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende stiissi is volupta acculla utatque et quam, occum am es adiossinis doloreium volut volorrum voluptam accus eium dolupictae. Itae etus enetur.

§ 2 - Privacy Statement Imus volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende stiissi tempore rchita cori as autatur maionsequiam esciis volupta acculla utatque et quam, occum am es adiossinis doloreium volut volorrum voluptam accus eium dolupictae. Itae etus enetur.

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§ 6 - Cancellation Volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende stiissi tempore rchita cori as autatur maionsequiam esciis volupta acculla utatque et quam, occum am es adiossinis doloreium volut volorrum voluptam accus eium dolupictae. Itae etus enetur.

Miniml | Proposal for Customer Ltd.

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§ 12 - Cancellation Imus volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende stiissi is volupta acculla utatque et quam, occum am es adiossinis doloreium volut volorrum voluptam accus acculla utat..

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§ 14 - Cancellation Volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende stiissi tempore rchita cori as autatur maionsequiam esciis volupta acculla utatque et quam, occum am es adiossinis dolore.

§ 10 - Disclaimer Imus volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende stiissi is volupta acculla utatque et quam, occum am es adiossinis doloreium volut volorrum voluptam accus acculla utatque et quam eium dolupictae. Itae etus enetur. § 11 - Payment Bea dolorum sam cus, sum in consecestrum tusa ntionet faceatia si dolupta eseculpa dellupt atessi ut quatiis nim se con exero ommodi dolore eatur? Imus volore volut quodi aut dion non porumenis num ad eos dent quat parum sit autende eseculpa.

THANK YOU.

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MINIML DESIGN BROCHURE & PROPOSAL DESIGN

ABN 84 897 983 323 | www.miniml.com | info@miniml.com