BUSINESS
PROFILE REVISION 1 // SEPTEMBER 2013
CONTENTS: 1. Introduction
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2. Company Business Profile
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3. B-Active Sports Worked Events
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4. Some of our Associated Clients
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5. B-Active Team
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6. Event Info & Stats
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7. Our Take on The Event World
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“Winning isn’t everything, but wanting to win is” – Vince Lombardi
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B-Active Sports has been working in the South African Sports Marketing field since 2001. We have worked our way into almost every major public sporting event in SA , from the 94.7 Cycle Challenge, Pick n Pay Cape Argus Cycle Race, The 5fm Energade Tri-Series, East Coast / Discovery Big Walk, The Amashova Cycle Race and the king of Ultra marathons, The Comrades Marathon. Our work experience has grown B-Active Sports into one of the top sports management companies in the SA sports marketing industry.
various sporting sponsorship contracts for our clients, ranging in events from the Comrades Marathon to the East Coast Radio / Discovery Big Walk.
We currently have a number of public sporting events which we own and manage, while working with some of the top corporate companies in South Africa. We also work with and manage
We look forward to bringing your brand to life or giving you an outstanding experience at one of our events.
Over the past years, we have taken on some exciting new and old projects and made then into exciting and major league events within South Africa. Because our work is fused with our main passion, we can’t help but really enjoy what we do. It’s because of this passion for our industry that we believe this will show our attention to detail in planning for each and every event.
Company Business Profile: • Professional approach to Sports management • Effective Event and Sponsor marketing • Plan/Build/Grow existing events • Key experience with the new Sports Safety Act • Field experience with Autherisation permissions • Marketing of Sporting brands and products • Strategy Planning for Events / Products • Sponsor Branding and Promotional requirements. • Trail Building Team • Branding Team – Corporate Branding • Clients outdoor branding storage & management • Innovative Online Entry System
B-Active Sports Worked Events:
• Belgotex Carpets Capital Cycle Classic 2005 to 2008
• Midlands Ultra Triathlon 2008 – 2013
• Suncoast Triathlon Series 2002 to 2013
• Cape Argus Cycle Tour (2002 & 2003) • Midmar Mile (2002 / 2003 / 2004)
• Energade Triathlon Series (2002 to 2012)
• Tour Durban Cycle Race (2002 to 2009) – • Pick n Pay 94.7
Cycle Race (2002 – 2003)
• Amashova National Cycle Race (2005 to 2013) • SA Rugby Team (2001 – 2004)
• SA Cricket Team (2001 – 2004)
• Comrades Marathon (2003 to 2013)
• Springbok and Protea National teams
• ECR BIG WALK (2009 – 2013)
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Some of our associated clients: • FLORA • COMPENDIUM INSURANCE GROUP • CITY OF DURBAN • CompliMed • TIB INSURANCE / ZURICH INSURANCE / SANTAM INSURANCE • BELGOTEX CARPETS • ENERGADE / GU Energy / 32GI / USN • Runner World / Bicycling Magazine / GO MULTI MAGAZINE • SUNCOAST CASINO AND ENTERTAINMANT WORLD / SIBAYA CASINO / GOLDEN HORSE CASINO • GATEWAY THEATER OF SHOPPING / La Lucia Mall • MUSCLE SCIENCE • SUNDAY TRIBUNE Newspaper / THE MERCURY Newspaper • Nike Vision / BOLLE • FELT BICYCLES / Giant / GT / Silverback • TRANSITIONS OPTICAL • TRIATHLON MAGAZINE SA
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Owner: Damian
The B-Active Team:
Owner: Damian Bradley
• Damian – Owner / Director • Lauren – Director & Admin Manager
• Emielle – Route & Branding Manager • Johnny – Event Manager
• Eric – Event Manager ad, Kloof, 3610 / 031-7641885 / Fax: 0865122 182 / Email: info@bactive.com / Website:– Branding & Store Room controller • Innocent
www.bactive.com
• Andrew / Eazy / Clint – Part Time Staff
Owner: Damian Bradley
Info & Stats on some of our 12 events: Midlands ULTRA Triathlon • ½ Ironman / Sprint Tri & Kids races • 1500 – 2000 athletes • 2 Events per year
Dube Dirt Challenge • 8km & 18k Trail Run • 1000 Athletes • 5km / 25k m & 45km MTB races
Muddy Buddy Series 2008 – 2010 • Run / Cycle / Mud pit / Obstacle course • 300 – 500 Families and Kids per event • 3 events per year
Pondo Pedal Race & Pondo Pedal Adventure • 3 Day Mountain Bike Stage Race • 250 Competitors • 2 Events per year
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Our take on the Event World: The world of sporting events is forever changing and the growth over the past 10 years has been little short of phenomenal in South Africa. It’s now time for events to rethink and re-design out of the box, but keeping to a traditional concept. Our events have the right mix of tradition, blended with new and innovative ideas. We hope you enjoyed our profile and we look forward to hearing from you. If you have any questions what so ever please don’t hesitate to contact us. Kind regards Damian Bradley Director B-Active Sports www.bactive.com 082 559 2080
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Thank you. CK 2004/120601 /23 2 Ipivi Road, Kloof, 3610 Tel. 031 764 1885 Fax: 086 512 2182 Email: info@bactive.com www.bactive.com