Writing For Journalism: House Style Exercise Chosen Publications: Elle Vice The Guardian Q
HOUSE STYLES
Elle is the largest selling fashion magazine globally. It targets fashion-interested women of variable ages. Often adopting an informal tone, it is read primarily for pleasure.
ELLE/ VICE Introducing New, Trendy Rock Band Sonic Bliss Machine skinny-jeaned, longhaired band over a studio shoot to We caught up with the
Readership: Gender: Predominantly female Age: 45% of its readers are between 1834 Age: 55 % of its readers are between 2549 Median Age- 37.2, therefore a slighter older median readership.
As quoted by Vice, “VICE represents a whole generation of young people – influencing what they see, hear, wear, think, put in their mouths, dream about, and flush shamefully down the toilet when no one’s looking”. Innovative, informal and sometimes controversial, Vice seeks to inspire and provoke the younger generation. Readership: Gender: 63% male, 37% female (predominantly male) Median Age- Between 26 and 30, young adults.
hear about their exciting, upcoming plans…
Manc Psych Band Makes and Breaks House Party Brothers Ben and Sam from Manchester performed at a student party in Fallowfield, causing 400 people to crash it, a brawl and a hefty amount of police.
HOUSE STYLES
THE GUARDIAN/
Q
A highly sophisticated, informative publication, The Guardian possesses a loyal and large readership. It adopts a formal tone to go alongside its often serious content. Known for being left wing orientated and for the slightly older generation, it continues to be one of the most successful newspapers in the UK Readership: Age: Mainly 65+ Gender: 51% male, 41% female, so relatively equal
Q Magazine is a leading music magazine, which focuses predominantly on alternative music. Q also explores an array of music genres whilst reporting on upcoming artists, legendary names and current releases. Informal, Q is developed to entertain and inform it’s readers around the field of music. Readership: Gender: 75% male, 25% female, suggesting it is highly male dominated Median age: 29, young adult
Manchester Brothers Take On Music Scene Burnage brothers, Ben and Sam Leeming have been showcasing their passion for alternative music throughout some of Manchester’s more critically acclaimed
music venues.
A Day With
SONIC BLISS MACHINE
Psychedelic
infused, Burnage brothers Ben and Sam Leeming are showcasing their alternative sound all around Manchester. Although the brothers have the same postcode as the Gallagher brothers, the Leeming’s luckily don’t have the same sibling rivalry to get in the way of their rock solid goals.