TWRK NETWORKING MADE EASIER.
OUR CONCEPT
Our concept idea is to create a Networking App that will include a Business Card Feature. This will be fully transferable to others who also have the app through the use of NFC Technology - similar to the technology in which Apple Pay uses.
SUSTAINABLE
CREATIVE
CONVINIENT
THE TEAM
Ellie Preston
Melissa Pendlebury
Jennifer Hodgson
Jessica Roberts
Head of Digital & Branding
Head of Marketing & Creative
Head of Communications
Head of Styling & Events
NETWORKING
THE PROBLEM 100 Billion business cards produced each year, worldwide
A loss of nearly 6 million trees, yearly.
90% of given business cards thrown away in first week Jaymantri
OUR SOLUTION
SOCIALISE
CONNECT
NETWORK
HOW ARE WE UNIQUE?
Sky Garden, London
Access to luxury networking events, at some of the most sought after venues.
Rawpixel
Completely sustainable & fully digital
COMPETITORS
INIGO APP BUMP KNOWEE SWOOP MEET LCARD HiHELLO
Inigo app
Know.ee app
L-CARD & HiHello
HiHello App
L-Card website
BUMP
Bump business card
WHY ARE WE DIFFERENT TO THOSE AND WHY DO WE THINK WE WILL BE SUCCESSFUL?
CONSUMER
CREATIVE INDUSTRY LARGE BRANDS INFLUENCERS
HOW WE WILL PROMOTE OUR BUSINESS
● ● ● ● ● ●
Social media – sponsored posts Through the app Emails to the subscribers Website Influencers Exclusive events
Thentwrkapp Instagram account
NTWRK website
WEBSITE
THE BRANDING
COLOUR SCHEME
FULL NAME LOGO APP ICON & LOGO
UI/UX DESIGN
- USER FRIENDLY - EXCLUSIVE - SIMPLISTIC
WELCOME SCREEN
DASHBOARD & CALENDAR
FEED AND EVENTS CALENDAR TO KEEP YOU UP-TO-DATE
CONNECTIONS
EXCLUSIVE ACCESS TO EMAIL YOUR CONNECTIONS
PROFILE
FULLY CUSTOMIZABLE PROFILE OPTIONS
SCAN FEATURE
NFC TECHNOLOGY Apple
ImmedTech
COMMUNICATIONS & PR STRATEGY
CONTEMPORARY COMMUNICATION INFLUENCER MANAGEMENT LAUNCH NIGHT BRAND PARTNERSHIPS
INFLUENCER CAMPAIGN EMMA LOUISE CONNOLLY 363K FOLLOWERS
LAUREN BLACK 112K FOLLOWERS
INFLUENCER CAMPAIGN LIZZIE HADFIELD 298K FOLLOWERS
CHARLIE IRONS 90.1KK FOLLOWERS
INFLUENCER CAMPAIGN EMMA LOUISE CONNOLY EXAMPLE CONTRACT
FINANCIAL AGREEMENT SOCIAL OBLIGATIONS PRESS OBLIGATIONS PUBLIC APPEARANCES
COMMUNICATIONS – PUBLIC SEMINARS
"WHY IS NETWORKING SO IMPORTANT WITHIN THE FASHION INDUSTRY TODAY?"
PUBLIC SEMINARS
COMMUNICATIONS – PODCAST/CLOSED
PANEL TALKS
PODCAST ENCLOSED PANEL TALKS
"WHY IS NETWORKING SO IMPORTANT WITHIN THE FASHION INDUSTRY TODAY?"
LAUNCH NIGHT
LONDON
LAUNCH NIGHT
MANCHESTER
BRAND PARTNERSHIPS
FINANCE – PAYMENT BREAKDOWN
EARLYBIRD FEE (SIGN UP WITHIN FIRST 6 MONTHS)
£10,000
2ND YEAR LOYALTY SCHEME
£11,500
3RD YEAR LOYALTY SCHEME
£12,500
ANNUAL FEE (POST 6 MONTHS)
£15,000
FINANCE – START UP FUNDING
HOW ARE WE GOING TO FUND THE BUSINESS?
SMALL BUSINESS LOAN NATWEST - £50,000
NATWEST - £25,000 EXAMLPLE
FINANCE START UP FUNDING
SMALL BUSINESS GRANT HOW ARE WE GOING TO FUND THE BUSINESS?
£5,000
FINANCE - BUDGET BREAKDOWN DESCRIPTION
DETAIL
APP DEVELOPMENT
APP DEVELOPER & CREATION
MARKETING
WEBSITE, SOCIAL MEDIA CAMPAIGNS, SPONSORED POSTS
PR & EVENTS
INFLUENCER CONTRACT, LAUNCH NIGHT, LOCATION HIRE
TECH/EQUIPMENT
LAPTOPS, MOBILE PHONES, INTERNET CONNECTION
OFFICE SPACE
WORK REMOTELY INITIALLY – WOULD REQUIRE INTERNET ACCESS
TRAVEL
BUSINESS INSURANCE ON CARS, PETROL CARD, EXPENSES ON TRAVEL
INSURANCE/LEGAL COSTS
PUBLIC LIABILITY INSURANCE, COMPANIES HOUSE REGISTRATION ETC. - HMRC
FINANCE – FIXED VS MONTHLY FIXED COSTS MONTHLY COSTS
FINANCE – FINAL START UP COSTS
“Your number of followers is more important than anything else you can add to your CV. It has become your worth.�
https://www.youtube.com/watch?v=ob sQkFGTaXo
BOLD COLOURS LAYERING CASUAL MEETS GLAMOUR
MANCHESTER STYLING HIGH STREET MARKET LEVEL
LONDON STYLING LUXURY MARKET LEVEL`
PROMOTIONAL VIDEO STORY BOARD
PROMOTIONAL VIDEO
A DAY IN THE LIFE OF…