ET H I C A H I G H E N D S U STA I NA B L E D E S I G N
M issi o n Statement “We are committed to providing ethical and sustainable design solutions for the high-end luxury retail market�.
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STREN G T H S:
W E A K NE S S E S :
• STRONG FINANCIAL POSITION • UP TO DATE TECHNOLOGY • ETHICS & SUSTAINABILITY • QUALIFIED DESIGNERS • EXCELLENT TRANSPORT LINKS • FEWER / LESS THREATENING COMPETITORS
• RENTED PREMISES • SUSTAINABILITY MEANS INCREASE IN COST
OPPOR T U N I T I E S :
T H R E AT S :
• SOME COMPETITORS NOT ETHICAL • GOOD FINANCIAL POSITION FOR FUTURE LOANS • POSITIONED IN LUXURY MARKET INSTEAD OF LOW-BUDGET MARKET
• “GREEN” INDUSTRY IS GROWING • CLIENTS LOOKING FOR CHEAPEST OPTION • COMPETITION FROM DIFFERENT MARKET SECTORS
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