EVENT OVERVIEW
The annual El Paso County Fair, the most significant event at the Fair & Event Center, proudly celebrates the County's rich western and agricultural heritage. In 2024, we aimed to continue this tradition with the theme "It's Epic Out Here."
Our daily entertainment was unique and fresh, with a fire stage show, a pirate high dive show, and a lumberjack show. This year, we also added EPIC free experiences midweek, offering expanded programming and entertainment such as a silent goat disco, an epic eras party, a rough stock rodeo event, and more!
We proudly collaborated with the Autism Society of Colorado for Sensory Day at the Fair. Our vendors, entertainment, staff, and volunteers came together to create an experience welcome for all, including sensory-sensitive visitors.
The carnival opened early and operated without additional lights and sounds. The entertainment adjusted their performances while still showcasing their full shows.
These experiences and offerings are all part of creating an EPIC experience for our fairgoers. These efforts equated to surpassing our goals and exponentially expanding our reach and brand awareness.
Our achievements are possible with the generous and intentional support of the El Paso County Commissioners, executive leadership, staff, volunteers, and community partners. To view our wrap-up video and relive the EPIC 2024 El Paso County Fair, scan the QR code shown.
EVENT AWARENESS
As a self-sustaining community event produced and managed by El Paso County, we are committed to providing a quality, family-friendly environment at the El Paso County Fair. We want our visitors to experience our county’s rich history and legacy while making unforgettable memories with friends and family. Our objective is to generate awareness and exposure for the Fair and, by effect, for our partners. We have consistently implemented a comprehensive marketing communications plan leveraging our available funds and maximizing opportunities.
As we have in the past, we can again report our successes! Our efforts have a tremendous reach. The things we do in El Paso County and at our Fair impact our community and set an example for others nationwide. We are proud to partner with you and create EPIC experiences and opportunities at the El Paso County Fair.
We exceeded our goals in every category, confirming our commitment to being a self-sustainable event that offers entertainment and experiences for our community at a reasonable rate. We accomplished our goals through responsible stewardship of partnerships and resources, which enabled us to host an EPIC 2024 El Paso County Fair!
ATTENDANCE SPONSORSHIP REVENUE
25,000 25,000
30,561 30,561
$345,206
EVENT ATTENDANCE
Our attendance goal was 25,000 for the eight-day event. We exceeded that goal by over 5,500 guests.
One of our programming goals was to create more mid-week events and activities that would be FREE with Fair admission. This goal was designed to accomplish two things: boost our mid-week attendance and provide more opportunities for our community to experience EPIC Fair fun without having to pay for additional activity tickets.
We added events like the EPIC Eras Party, Silent Goat Disco, and a Roughstock event to our midweek programming, helping us reach our goals.
Gretta Dickson Gretta Dickson
WARD
The 2025 El Paso County Fair will mark a significant milestone for our event: We will celebrate 120 years of the El Paso County Fair!
Each year we work hard to create a theme that will encompass the unique and memorable experience of the Fair. We have been adding unique elements to our grounds and being intentional about the entertainment we bring, all with the aim of creating an experience you will remember.
2025 will build on what we have done and who we have been and will be a launchpad to our future. We look forward to creating an experience for our community and hope you will join us in our efforts.
We have rich traditions and a legacy of celebration! Join us July 12-19, 2025, for the 120th El Paso County Fair in Calhan, Colorado!
2025 El Paso County Fair Queen
Thank You
