Hispanic Businesses in Columbus by El Sol de Ohio

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Ordering and Information: Available discounts for specific quantities and for business, libraries, schools, civic and nonprofit organizations.

El Sol de Ohio LLC. Corporate Headquarters 3770 West Broad St. Columbus. OH. 43228 (614) 572 2754

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Order additional copies online at: www.elsoldeohio.com

Wilson Hernandez Managing Partner Layout Design: El Sol de Ohio Graphic Design: Vianely Gambin JimĂŠnez. Photography Credits: Joan Hernandez Glendy Fuentes Fallow us in

Hispanic Business in Columbus

Printed in the United States of America ISBN: 978-1-4951-3575-0 All rights reserved. No portion of this book may be reproduced, distributed, stored in a retrieval system or transmitted in any form or by any means, electronic or mechanical: photocopying, recording, scanning or by other method, except for brief quotation in critical review or articles, without ZZthe prior written permission of the publisher. Copyright ÂŠ 2014 by Wilson Hernandez & Associates, LLC

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TABLE OF CONTENTS FOREWORD

OBJECTIVES AND CRITERIA FOR INCLUSION

ABOUT THE PUBLISHER

MESSAGE FROM THE PUBLISHER

10 STEPS TO STARTING A BUSINESS

20 QUESTIONS BEFORE STARTING

BEING A LEADER

IDEAS FOR GROWING YOUR BUSINESS

23 25

WHAT DOES MARKETING MEAN TO YOU?

LEADERSHIP IN THE 21ST CENTURY

BEING A HISPANIC ENTREPRENEUR

WHICH ARE MY SELF-EMPLOYED TAX OBLIGATIONS?

OUTSTANDING BUSINESSES

RESTAURANTS &TAQUERÍAS

SUPERMARKETS

AUTO SERVICES

105

MULTI SERVICES AGENCIES

125

BARBER SHOP & BEAUTY SALON

135

ENTERTAINMENTS

145

FLEA MARKET

157

CONSTRUCTION SERVICES

167

DAY CARE

175

DIVERSE BUSINESSES

181

BIOGRAPHICAL INDEX

200

BUSINESSES INDEX

201

TABLE OF CONTENTS

QUICK –START FOR YOUR BUSINESS ENTITY IN OHIO STATE

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Ohioâ&#x20AC;&#x2122;s average home price is $129,000. If your rent is over $620 a month, buying a home or condo may be better for you!* The Ohio Housing Finance Agency offers down payment and closing cost assistance, mortgage tax credits and competitive interest rates to make your move even easier! *Home purchase price of $129,000, 3.5% down (includes 2.5% OHFA down payment assistance), 30-year FHA mortgage at 4.12%, assumes five year ownership. Mortgage interest rates may vary.

Make your move with the Ohio Housing Finance Agency. Visit MyOhioHome.org for more information.

57 E Main Street Columbus OH 43215 toll free 888.362.6432 fax 614.644.5393 The Ohio Housing Finance Agency is an Equal Opportunity Housing entity. Loans are available on a fair and equal basis regardless of race, color, religion, sex, familial status, national origin, military status, disability or ancestry. Please visit www.ohiohome.org for more information.

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FOREWORD (Bilingual version)

WHAT IS THE FUTURE OF LATINO LEADERSHIP IN OHIO? By Ing. Héctor Valentín Fernández. President of Vendimia International LTD Executive Director of Proyecto Amanecer

Ohio’s Latino community grows like a great fabric of different colors including nationalities and cultures that contribute dramatically to the local socio-economic development. A new generation of immigrants including professionals and technicians from different areas, is inserted into the productive sector, increasing to about 10,000 businesses or firms of Latino entrepreneurs in the state. In total, these Latino businesses move a volume of over US $ 2.3 billion a year. On the other hand, the Latino workforce of more than 143,000 employees in Ohio. According to the last census, the median age of the local Latino population is under 25 years. The local Latino leadership is being built. Men and women with different talents, some professionals and many other empirical that make their way into the middle of a multicultural society in which we must break down barriers to position within any sector.

FOREWORD

“The latino leadership has a tendency of growth in Ohio. An encouraging sign given the economic and cultural contributions that we make in the State.”

t is admirable the courage of some individuals who rush into projects that arise in everyday life, emerging in response to needs identified in areas of service work. Others with good ideas and some capital succeed in establishing their own businesses selling goods or professional services. We found beginners and experienced entrepreneurs, most of which are released into projects that lead to companies and businesses in areas such as construction, restaurants, technology, retail, mechanical, multi-service, real estate, insurance carriers, infant nurseries

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beauty, media, consulting and social services. Also, we highlight the professional work of doctors, lawyers, engineers and others who have achieved inserted into corporate and government enterprises, which are doing an excellent performance.

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Despite the overall growth of the Latino community in Ohio, still do not have equal representation in the political sector, which may worthily represent our community and defend their rights. Latinos have a great spirit of self-improvement, which impels us to seek success in improving the quality of life for our families. It is no less true that the State of Ohio have certain conditions that provide opportunities to Latino immigrants that come with the illusion of being successful in a personal project. This is the case of the city of Columbus, the state capital of Ohio, which has been declared intelligent, open and global city; emphasizing the goal of been a welcoming city for the immigrants who come from all nationalities. In the practice we know that many Latinos face serious difficulties that prevent them from being an integral part of the local society and feel entirely welcome. While concern has been expressed by inequalities, it is also recognized that opportunities have been available for many. There are many leaders within the anonymous, who preferred to keep a low profile, concentrating on their own businesses, companies or work and keeping away from the public stage of Latino community in Ohio. Latino leaders must overcome the barrier of mistrust between them, setting targets as a group within the community. We need to create a strong image of the emerging Latino leadership in Ohio. It also means identifying and supporting men and women who can hold representative position within the local government. We must consider that our American per-

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spective is complicated because it includes cultural differences between Latin-American countries of origin, legal status, level of education, social class and economic situation. Ohioâ&#x20AC;&#x2122;s Latino community has talent, is a productive force with positive values that produce natural leaders among our people. We need to help new leaders to find the way to channel global influence. The Latin community has to get to the leadership, regardless of their political affiliation. We have the task of identifying our strongest leaders and support national leaders who identify with our community. We must fight for the welfare of our families and our people, being an integral part of local development and ensuring the necessary changes. Latinos must stop being passive recipients and develop a participatory roll in different scenarios of local life. The formula for that leadership lies not in adopting ideological positions of weak or prevented minority, but one that makes its way into the future to provide a better life for their children who are part of this nation. We must support our children with educational opportunities and overcome, like to hear your ideas and opinions, as well as show development opportunities outside the home and community are important objectives to form the leadership mindset. In addition to a positive family environment, every adult should show interest in what happens around them, being able to offer their time volunteering in schools and the community aware of their role in the middle. In fact, the Latino leadership is growing in Ohio. It is an encouraging sign given the economic and cultural contributions we make in the State. A new generation of Latino leaders is also being prepared to accelerate that trend. Latinos are embracing their ethnicity with more confidence than ever. As more Latinos see their heritage as an asset, their leadership potential grows. Real Latino leaders must be willing to take the risks of going where

no one has gone before and get out of your comfort zone. We have to build an organizational culture that encourages participation and risk-taking in a different environment. We need to develop strategic thinking to act objectively. These actions often require a mental separation problem or group. This can sometimes be difficult for Latinos because culture is much more oriented to feelings. We favor the development of closer relations, tend to be cooperative and confidence in ourselves. Latinos could benefit from having more programs and mentors involved in training the next generation of leaders. Many students are the first in their family to attend college,

and as a result be missing opportunities to continue their education due to lack of knowledge or guidance. We must learn to acquire power within our companies and once we do, we should not be afraid of exercising power that we won. Lately we can say that the Latino leadership of Ohio has potential and a great future, their human capital is eligible to contribute directly to political, social and economic development of the State. Hector Valentin Fernandez, MLO President of Vendimia International LTD Executive Director of Amanecer Inc.

Por Ing. Héctor Valentín Fernández. Presidente de Vendimia International LTD Director Ejecutivo del Proyecto Amanecer

“El liderazgo latino tiene una tendencia de crecimiento en Ohio. Es un signo alentador dadas las contribuciones económicas y culturales que hacemos en el Estado”.

La comunidad latina de Ohio crece como un gran tejido de diversos colores que incluye nacionalidades y culturas que contribuyen de manera extraordinaria al desarrollo socio-económico local. Una nueva generación de inmigrantes que incluye profesionales

y técnicos de diversas áreas, se ha insertado al sector productivo para elevar hasta cerca de 10,000 negocios o firmas de emprendedores latinos en el Estado. En total, estos negocios latinos mueven un volumen de más de US$2.3 billones al año. Por otro lado, la fuerza laboral latina de Ohio supera los 143,000 empleados. Según datos del último censo, la edad media de la población latina local es menos de 25 años. El liderazgo latino local está en vía de desarrollo. Hombres y mujeres con diferentes talentos, algunos profesionales y muchos otros empíricos que se abren paso en medio de una sociedad multicultural en la que hay que romper barreras para posicionarse dentro de cualquier sector. Es admirable la valentía de individuos que se lanzan en proyectos que nacen en la cotidianidad, surgiendo en respuesta a necesidades identificadas en áreas de trabajo de servicio. Otros con buenas ideas y algún capital logran establecer

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FOREWORD

¿HACIA DÓNDE VA EL LIDERAZGO LATINO EN OHIO?

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negocios de venta de bienes o servicios profesionales. Encontramos desde latinos emprendedores hasta experimentados, que en su mayoría se lanzan en proyectos que dan lugar a empresas y negocios en áreas tales como: construcción, restaurantes, tecnología, ventas al detalle, mecánica, multi-servicios, real estate, seguranzas, guarderías infantiles, belleza, media, consultoría y servicios sociales. También, debemos destacar la labor profesional de médicos, abogados, ingenieros y otros que han logrado insertarse en empresas corporativas y gubernamentales, donde realizan un excelente desempeño.

manteniendo distancia en el escenario público de la comunidad. Los líderes latinos deben superar la barrera de la desconfianza entre unos y otros, estableciendo objetivos de grupo dentro de la comunidad en general. Necesitamos crear una imagen fuerte del liderazgo latino emergente en Ohio. Es necesario también identificar y apoyar hombres y mujeres que puedan ocupar un puesto representativo dentro del gobierno local.

A pesar del crecimiento general de la comunidad latina en Ohio, todavía no contamos con una representación equitativa en el sector político, que pueda representar dignamente nuestra comunidad y defender sus derechos.

La comunidad Latina de Ohio tiene talento, fuerza productiva y valores positivos que producen líderes naturales entre nuestra gente. Necesitamos ayudar los nuevos líderes a buscar el camino hacia los canales de influencia global. La voz latina tiene que llegar al liderazgo, sin importar su afiliación política. Tenemos la tarea de identificar a nuestros líderes más fuertes y apoyar aquellos nacionales que se identifican con nuestra comunidad.

Los latinos tenemos un gran espíritu de superación personal, que nos impulsa buscar el éxito para mejorar la calidad de vida de nuestras familias. No es menos cierto, que el Estado de Ohio tiene ciertas condiciones que facilitan las oportunidades a inmigrantes latinos que vienen con la ilusión de ser exitosos en algún proyecto personal. Es el caso de la ciudad de Columbus, capital del Estado de Ohio, que ha sido declarada ciudad inteligente, abierta y global; enfatizando su interés en hacer sentir bienvenidos a los inmigrantes que llegan a esta ciudad. En la práctica sabemos que muchos latinos enfrentan serias dificultades que les impiden ser parte integral de la sociedad local y sentirse del todo bienvenidos. Si bien se ha manifestado preocupación por las desigualdades, también se reconoce que las oportunidades han estado disponibles para muchos. Existen muchos líderes anónimos dentro de la comunidad latina de Ohio, que han preferido mantener un perfil bajo, concentrándose en sus negocios, empresas o labores y

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Nuestra perspectiva Latina es complicada porque incluye diferencias culturales de nuestros países de origen, estatus legal, nivel de educación, clase social y situación económica.

Debemos luchar por el bienestar de nuestras familias y nuestra gente, siendo parte integral del desarrollo local y procurando los cambios necesarios. Los latinos debemos dejar de ser receptores pasivos y desarrollar un roll participativo en los diferentes escenarios de la vida local. La fórmula para lograr ese liderazgo no yace en adoptar posturas ideológicas de una minoría débil o impedida, sino de una que se abre camino hacia el futuro para dar una mejor vida a sus hijos que son parte de esta nación. Debemos apoyar a nuestros hijos con oportunidades de educación y superación, al igual que escuchar sus ideas y opiniones, al igual que mostrarles las oportunidades de desarrollo fuera del hogar y la comunidad, son objetivos importantes para formar la mentalidad de liderazgo. Además de un

ambiente familiar positivo, cada adulto debería mostrar interés por lo que sucede a su alrededor, siendo capaz de ofrecer su tiempo como voluntario en las escuelas y la comunidad, consiente de su roll en el medio. De hecho, el liderazgo latino tiene una tendencia de crecimiento en Ohio. Es un signo alentador dadas las contribuciones económicas y culturales que hacemos en el Estado. Una nueva generación de líderes latinos también está siendo preparada para acelerar esa tendencia.

Tenemos que desarrollar el pensamiento estratégico con el fin de actuar con objetividad. Estas acciones a menudo requieren una separación mental, de un problema o de grupo. Esto a veces puede ser difícil para los latinos porque la cultura es mucho más orientada a los sentimientos. Nos favorece el desarrollo de relaciones más

Los latinos podrían beneficiarse de tener más programas y mentores involucrados en la formación de la próxima generación de líderes. Muchos estudiantes son los primeros en su familia en asistir a la universidad, y como resultado, podrían estar perdiendo oportunidades para continuar su educación por falta de conocimiento o de orientación. Tenemos que aprender a adquirir poder dentro de nuestras empresas y una vez que lo tenemos, no debemos tener miedo de ejercer el poder que hemos ganado. Finalmente podemos decir que el liderazgo latino de Ohio es amplio y tiene un gran futuro, siendo que su capital humano reúne las condiciones para contribuir de manera directa al desarrollo político, social y económico.

*Nació en República Dominicana. Es Ingeniero Industrial, con Máster en Liderazgo de Eastern University, Pensilvania.Actualmente, es el Presidente de Vendimia International LTD., establecida en Columbus, Ohio para brindar servicios de apoyo a Organizaciones Locales, Nacionales e Internacionales en diversos aspectos y áreas organizacionales. Es también Co-fundador y Director Ejecutivo del Proyecto Amanecer, dedicado a trabajar con familias latinas en el Estado de Ohio.

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FOREWORD

Los latinos están abrazando su etnia con más confianza que nunca. A medida que más latinos ven su patrimonio como un activo, su potencial de liderazgo crece. Líderes latinos reales deben estar dispuestos a asumir los riesgos de ir a donde nadie más ha ido antes y salir fuera de su zona de confort. Tenemos que construir una cultura organizativa que fomenta la participación y la toma de riesgos en un entorno diverso.

estrechas, tendencia a ser cooperativos y la confianza en nosotros mismos.

FIND YOUR ISSUE AT ONE OF THESE BUSINESSES:

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NEGOCIOS DONDE PUEDE ADQUIRIR EL LIBRO: Cybercheck 4934 W. Broad St Columbus. OH. 43228 (614) 851-1590

La Bodega Supermarket 3014 Sullivant Ave. Columbus. OH 43204 (614) 308-9182

Supermarket El Mana 5133 E Main St, Columbus, OH 43213 (614) 604-8989

2143 Hilliard Rome Rd Hilliard. OH. 43206 (614) 276-6270.

LAS MICHOACANAS MARKETS

El Nuevo Naranjo 4234 Eastland Square Dr Columbus, OH 43232 (614) 863-4212

190 South Hamilton Rd. Columbus. OH 43213 (614) 762-7936 1260 Morse Rd Columbus, OH 43229 614 436 6090

El Girasol Mexican Grocery Store 1910 Lockbourne Rd. Columbus. OH 43207 (614) 443-1878 La Costeña Market 4738 East Main St. Columbus. OH 43213 (614) 868-9662

Area 809 Multiservices 3770 West Broad St. Columbus, OH 43228 (614) 274-0809

Mi Pais Supermarket 1105 South Hamilton Rd. Columbus. OH 43227 (614) 236-9583

Casa de Cambio 4169 W Broad St Columbus. OH 43228 614 274-0375 (614) 274-9081

Grini Salon Plaza West Shopping Center 3770 West Broad St. Columbus. OH 43228 (614) 274-2223

Almonte Express Services 4688 E Main St Columbus. Oh 43213 (614) 751-0218

Mi Bandera Supermarket 1965 E Dublin Granville Rd, Columbus, OH 43229 (614) 985-3468

Dolly Multiservices 5736 Kathy Run Lane Columbus, OH (614) 882-8720

Fiesta Jalisco 2700 Northland Plaza Dr. Columbus, OH 43231 (614) 890-2666

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Las Maravillas Mexican Market 233 West 5th Ave. Columbus. OH 43201 (614) 299-7633 Cake and More 4969 North High St. Columbus, OH 43214 (614) 430-8811 Joyeria Milano 4170 West Broad St. (flea market) Columbus. OH 43228 614 377 0170 Los Galápagos 378 South Grener Ave. Columbus, OH 43228 (614) 878-7770

FOR INFO CALL: 614 572-2754

OBJECTIVES The book aims to be a tool of promotion of Hispanic businesses in the Hispanic market, as well as in the U.S. market and cultural minorities. It also aims to stimulate the knowledge on best practices in business in the Hispanic market and encourages the creation of new companies.

CRITERIA All Hispanic businesses in Columbus, regardless of its size, economic volume, type of product or service offering, can be part of this publication. We have not taken into account for inclusion: Owner’s age, legal status in the United States or time the business have been operating on the market; as we have included businesses that may have more than 20 years as a newly created business. It is true that we have not covered all of the Hispanic business in Columbus, but we are confident that we have reached more than 80 percent of its entirety and we have covered almost all areas of business. If any company feels excluded, it have not been our intention and we are in the best will to make its inclusion in the revised edition, to be published next year. No Hispanic business has paid to be included in the book and the information we’ve used have been offered by the owner of the business or obtained through public sources. If in some cases there is an erroneous or inaccurate information, we apologize and we are

in the best will to correct it in the next edition. We have included in this volume the views of specialists which we thank and highly appreciate. Every columnist is responsible for his own opinion, editors respect the criteria of each specialist and they are not jointly responsible of their ideas. In the table of contents, you will see that we have created a chapter entitled “Flea Market”, this refers to the popular market located in the West Broad St., we have created a special chapter for this market because in it operates a considerable amount of Hispanic businesses, even not all Hispanic businesses of the Flea Market were listed in this chapter as this information was collected in the proximity of the winter and for this season only operate the businesses located in the interior of the building; due to the strong winter cold the market from the outside of the building closes, a place where several Hispanic businesses are also located. However, the number of businesses included in this publication represents more than 70% of small businesses from the Flea Market.

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OBJECTIVES / INCLUSION CRITERIA

INCLUSION

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INTRODUCTION

[HISPANIC CHAMBER OF COMMERCE CENTRAL OHIO] NEW! DURANTE AÑOS ESTUVISTE ESPERANDO UNA ORGANIZACIÓN QUE TE APOYARA Y TE REPRESENTARA EN TU NEGOCIO COMO TE BENEFICIA PARTICIPAR EN LA CÁMARA?: Financiamiento. El Estado de Ohio y el Gobierno Federal designan recursos económicos mediante sus programas de apoyo a las pequeñas y medianas empresas, los cuales se destinan mediante las cámaras empresariales, además que la iniciativa privada también genera sinergias con las cámaras empresariales Capacitación. porque especialistas comparten contigo su avanzada visión de negocios.

Asesoría empresarial, comercial, técnica, legal, etc., con otras Cámaras u organismos empresariales: Nacionales e Internacionales. Enlace de la empresa con: clientes, proveedores, gobierno, e instituciones de apoyo a la comunidad y empresa privada. Protección: seguridad de tu negocio. La Cámara essean protegidos por la leyes y las autoridades.

Participar en actividades empresariales: ferias REGISTRATE YA! comerciales, reuniones empresariales, eventos sociaLLAMA AL: (614) 980 6726 les, etc. -2014- HISPANIC BUSINESS IN COLUMBUS / 13

ABOUT THE PUBLISHER

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Wilson Hernandez has practiced journalism for more than 20 years, worked at the main media of his country, Dominican Republic, performing in the area of Investigative Journalism and Economics Editor. Chaired for several years the Iberoamerican Communicators Summit, organization from which cultivated relationships with the best researchers and scholars of

communication and several Ibero-American universities. Held the first Hispanic leaders summit in 2010, in Columbus, Ohio (2010 Ohio Hispanic Leadership Summit) event for which he received a distinction from the Ohio Senator George Voinovich. In 2010, he founded the newspaper El Sol of Ohio, leader of the Hispanic press, of which he is President and Editor.

Left: Chairing the Iberoamerican Communicators Summit . Right: Along with the Rector of the Universidad de La Frontera, Chile.

Clockwise: with the Governor of Buenos Aires, Argentina. With academic authorities of the University of Lima, Peru. At the Ohio State University (OSU) chairing the Ohio Hispanic Leadership Summit. Along with the Rector of the University of Algarve, Portugal. With academic authorities of the University of Rosario, Colombia.

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MESSAGE FROM THE PUBLISHER WILSON HERNANDEZ For four years I have been in permanent relation with the Hispanic market in Columbus and in particular with Hispanic business and its entrepreneurs. 99% of Hispanic businesses in this city are micro enterprises that in the majority of cases arise as survival responses to the family economic environment.

According to statistics from the census, in 2007 in Columbus about 2,257 Hispanic business were registered, which generated about 433 million dollars a year and some 1,561 jobs. From that date to the present day it is likely that the number of businesses has multiplied considerably, over 3,000 businesses, but as a critical observer that I must be in my status as a newspaper Editor, I must warn that many of those businesses are not business in operation, are businesses registered for other purposes. The amount of actual Hispanic businesses in Columbus should be around 1,500 establishments, with a financial contribution that exceeds $ 500 million a year, figures which are quite significant. The question we must ask ourselves as a community is what we do with this growth? How can we help you continue growing qualitatively? This book aims to be an initiative to respond to those questions, because as we go by

identifying each year business and Hispanic Entrepreneurs of Columbus, with name and surname, with its location and perspectives, to that extent we can design strategies and policies that contribute to its development. This first edition being the first is a modest contribution, but it is also the firm platform for future expanded editions. I must confess that it has not been a simple job, that it has been an arduous effort, and that it had not been possible without the intensive work of my team. To them I want to thank their sacrifice, which repeatedly work on holidays and extended hours, especially to our Art Designer, Vianely Gambin, and my Executive Assistant, Glendy Fuentes. I would also like to reiterate by this way my gratitude to the people and organizations that have believed in this project.

Hispanic Business in Columbus also intends to reach the market and non-Hispanic readers or the city, those with which

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MESSAGE FROM THE PUBLISHER

These business boom is a relatively new phenomenon, occurs in the last eight years, when Hispanic immigration began to grow at an accelerated pace in Columbus . Before this period were very few Hispanic business as the population immigrant was.

we have business relationships and those who wish to know or enter our Hispanic market. The next editions will be showing that trade with other communities, relationship that at the same time represents an intercultural exchange, which is the great wealth of our community and this great nation of immigrants named the United States of America.

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For being the first edition it is obvious that there are businesses that have not been included, since we were unaware of its existence or some have escaped us by the

accelerated pace of work, but we are in the best position for inclusion in the next edition. Personally, I’d want to express that this book has for me a very significant value, as it is my first book published in the United States, and is the result of an intense work of 4 years, in diverse and sometimes complex relations with the Hispanic market in this great city of Columbus, which I widely thank and to which I owe so many benefits. Thank you, thank you so much to all!

MENSAJE DEL EDITOR WILSON HERNANDEZ Durante cuatro años he estado en relación permanente con el mercado hispano de Columbus y particularmente con los negocios hispanos y sus emprendedores. El 99% de los negocios hispanos de esta ciudad son micro emprendimientos que en la mayoría de los casos surgen como respuestas de supervivencia al entorno económico familiar. El boom de estos negocios es un fenómeno relativamente nuevo, se produce en los últimos ocho años, cuando comenzó a crecer de manera acelerada la inmigración hispana en Columbus. Antes de este periodo eran muy escasos los negocios hispanos pues la propia población inmigrante también lo era. Según estadísticas del Censo, en 2007 en Columbus había registrado unos 2,257 negocios hispanos que generaban alrededor de 433 millones de dólares al año y unos 1,561 empleos. Desde esa fecha a la actualidad es

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muy probable que el número de negocios se haya multiplicado de manera considerable, por encima de los 3,000 negocios, pero como observador crítico que debo ser en mi condición de Editor de un periódico, debo advertir que la mayor cantidad de esos negocios no son negocios en operación, son negocios registrados para otros propósitos. La cantidad de negocios hispanos reales en Columbus debe estar alrededor de 1,500 establecimientos, con un aporte económico que supera los 500 millones de dólares al año, cifras ambas que son bastantes significativas. La pregunta que debemos hacernos como comunidad es ¿Qué hacemos con este crecimiento? ¿De qué manera podemos ayudarlo a seguir creciendo de manera cualitativa? Este libro pretende ser una iniciativa para dar respuesta a esas preguntas, pues en la medida en que vayamos identificando cada año

Durante cuatro años he estado en relación permanente con el mercado hispano de Columbus y particularmente con los negocios hispanos y sus emprendedores. El 99% de los negocios hispanos de esta ciudad son micro emprendimientos que en la mayoría de los casos surgen como respuestas de supervivencia al entorno económico familiar. El boom de estos negocios es un fenómeno relativamente nuevo, se produce en los últimos ocho años, cuando comenzó a crecer de manera acelerada la inmigración hispana en Columbus. Antes de este periodo eran muy escasos los negocios hispanos pues la propia población inmigrante también lo era.

La pregunta que debemos hacernos como comunidad es ¿Qué hacemos con este crecimiento? ¿De qué manera podemos ayudarlo a seguir creciendo de manera cualitativa? Este libro pretende ser una iniciativa para dar respuesta a esas preguntas, pues en la medida en que vayamos identificando cada año los negocios y los empresarios hispanos de Columbus, con nombre y apellido, con su ubicación y perspectivas, en esa medida podremos diseñar estrategias y políticas que contribuyan a su desarrollo.

Hispanic Business in Columbus pretende también llegar al mercado y a los lectores no hispanos de la ciudad, aquellos con los que tenemos relaciones de negocios y a quienes desean conocer o entrar en nuestro mercado hispano. Las próximas ediciones irán mostrando ese intercambio comercial con esas otras comunidades, relación que al mismo tiempo representa un intercambio intercultural, que es la gran riqueza de nuestra comunidad y de esta gran nación de inmigrantes que se llama los Estados Unidos de América. Por ser la primera edición es obvio que hay negocios que no han sido incluidos, pues desconocíamos de su existencia o algunos se nos han escapado por el acelerado ritmo de trabajo, pero estamos en la mejor disposición de incluirlos en la edición siguiente. En lo personal quiero expresar que este libro para mi tiene un valor muy significativo, pues es mi primer libro publicado en los Estados Unidos, y es el resultado de un trabajo intenso de 4 años, de diversas y a veces complejas relaciones con el mercado hispano de esta gran ciudad de Columbus, a la que tanto agradezco y a la que tantos beneficios le debo. Gracias, muchas gracias a todos!

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MESSAGE FROM THE PUBLISHER

Según estadísticas del Censo, en 2007 en Columbus había registrado unos 2,257 negocios hispanos que generaban alrededor de 433 millones de dólares al año y unos 1,561 empleos. Desde esa fecha a la actualidad es muy probable que el número de negocios se haya multiplicado de manera considerable, por encima de los 3,000 negocios, pero como observador crítico que debo ser en mi condición de Editor de un periódico, debo advertir que la mayor cantidad de esos negocios no son negocios en operación, son negocios registrados para otros propósitos. La cantidad de negocios hispanos reales en Columbus debe estar alrededor de 1,500 establecimientos, con un aporte económico que supera los 500 millones de dólares al año, cifras ambas que son bastantes significativas.

Esta primera edición por ser la primera es un aporte modesto pero también es la plataforma firme para futuras ediciones ampliadas. Debo confesar que no ha sido un trabajo sencillo, que ha sido un esfuerzo arduo, y que no hubiera sido posible sin el trabajo intensivo de mi equipo de colaboradores. A ellos quiero agradecer profundamente su sacrificio, que en varias ocasiones supuso trabajar en días feriados y en horarios extendidos, muy especialmente a nuestra Art Designer, Vianely Gambin, y a mi Asistente Ejecutiva, Glendy Fuentes. También quiero reiterar por esta vía mi agradecimiento a las personas y organizaciones que han creído en este proyecto.

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10 STEPS TO

STARTING A BUSINESS

10 STEPS TO STARTING A BUSINESS

Starting a business involves planning, making key financial decisions and completing a series of legal activities. These 10 easy steps can help you plan, prepare and manage your business. Click on the links to learn more.

Step 1: Write a Business Plan. Step 2: Get Business Assistance and Training. Step 3: Choose a Business Location. Step 4: Finance Your Business. Step 5: Determine the Legal Structure of your Business. Step 6: Register a Business Name (â&#x20AC;&#x153;Doing Business Asâ&#x20AC;?). Step 7: Get a Tax Identification Number. Step 8: Register for State and Local Taxes. Step 9: Obtain Business Licenses and Permits. Step 10: Understand Employer Responsibilities.

Resource: US Small Business Administration

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20 QUESTIONS

BEFORE STARTING So youâ&#x20AC;&#x2122;ve got what it takes to be an entrepreneur? Now, ask yourself these 20 questions to make sure youâ&#x20AC;&#x2122;re thinking about the right key business decisions: 1. Why am I starting a business? 2. What kind of business do I want? 3. Who is my ideal customer? 4. What products or services will my business provide? 5. Am I prepared to spend the time and money needed to get my business started? 6. What differentiates my business idea and the products or services I will provide from others in the market? 7. Where will my business be located? 8. How many employees will I need? 9. What types of suppliers do I need? 10. How much money do I need to get started? 11. Will I need to get a loan? 12. How soon will it take before my products

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or services are available? 13. How long do I have until I start making a profit? 14. Who is my competition? 15. How will I price my product compared to my competition? 16. How will I set up the legal structure of my business? 17. What taxes do I need to pay? 18. What kind of insurance do I need? 19. How will I manage my business? 20. How will I advertise my business? Resource: US Small Business Administration

BEING

A LEADER

Psychological tests have been used to determine what characteristics are most commonly noted among successful leaders. This list of characteristics can be used for developmental purposes to help managers gain insight and develop their leadership skills. The increasing rate of change in the business environment is a major factor in this new emphasis on leadership; whereas in the past, managers were expected to maintain the status quo in order to move ahead, new forces in the marketplace have made it necessary to expand this narrow focus. The new leaders of tomorrow are visionary. They are both learners and teachers. Not only do

they foresee paradigm changes in society, but they also have a strong sense of ethics and work to build integrity in their organizations. Raymond Cattell, a pioneer in the field of personality assessment, developed the Leadership Potential equation in 1954. This equation, which was based on a study of military leaders, is used today to determine the traits which characterize an effective leader. The traits of an effective leader include the following: Emotional stability: Good leaders must be able to tolerate frustration and stress. Overall, they must be well-adjusted and have the

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20 QUESTIOS BEFORE STARTING / BEING A LEADER

Over the past several years, one of the most important contributions psychology has made to the field of business has been in determining the key traits of acknowledged leaders.

to deal with anything they are required to face. Dominance: Leaders are often competitive, decisive and usually enjoy overcoming obstacles. Overall, they are assertive in their thinking style as well as their attitude in dealing with others.

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Enthusiasm: Leaders are usually seen as active, expressive and energetic. They are often very optimistic and open to change. Overall, they are generally quick and alert and tend to be uninhibited. Conscientiousness: Leaders are often dominated by a sense of duty and tend to be very exacting in character. They usually have a very high standard of excellence and an inward desire to do their best. They also have a need for order and tend to be very self-disciplined. Social boldness: Leaders tend to be spontaneous risk-takers. They are usually socially aggressive and generally thick-skinned. Overall, they are responsive to others and tend to be high in emotional stamina. Self-assurance: Self-confidence and resiliency are common traits among leaders. They tend to be free of guilt and have little or no need for approval. They are generally unaffected by prior mistakes or failures. Compulsiveness: Leaders are controlled and very precise in their social interactions. Overall, they are very protective of their integrity and reputation and consequently tended to be socially aware and careful, abundant in foresight, and very careful when making decisions or determining specific actions. Intuitiveness: Rapid changes in the world today, combined with information overload result in an inability to know everything. In other words, reasoning and logic will not get you through all situations. In fact, more and

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more leaders are learning the value of using their intuition and trusting their gut when making decisions. Empathy: Being able to put yourself in the other personâ&#x20AC;&#x2122;s shoes is a key trait of leaders today. Without empathy, you canâ&#x20AC;&#x2122;t build trust; without trust, you will never be able to get the best effort from your employees. Charisma: People usually perceive leaders as larger than life. Charisma plays a large part in this perception. Leaders who have charisma are able to arouse strong emotions in their employees by defining a vision which unites and captivates them. Using this vision, leaders motivate employees to reach toward a future goal by tying the goal to substantial personal rewards and values. Leaders are rarely (if ever) born. Circumstances and persistence are major components in the developmental process of any leader, so if your goal is to become a leader, work on developing those areas of your personality that you feel are not up to par. For instance, if you have all of the basic traits but do not consider yourself very much of a people person, try taking classes or reading books on empathy. On the other end, if relating to others has always come naturally to you, but you have trouble making logical decisions, try learning about tough-mindedness and how to develop more psychological resistance. Just remember, anyone can do anything they set their mind to.

Resource: US Small Business Administration.

IDEAS FOR GROWING

YOUR BUSINESS

Choosing the proper one (or ones) for your business will depend on the type of business you own, your available resources, and how much money, time and resources you’re willing to invest all over again. If you’re ready to grow, take a look at these tips. Open another location. This is often the first way business owners approach growth. If you feel confident that your current business location is under control, consider expanding by opening a new location. Offer your business as a franchise or business opportunity. Franchising your

business will allow for growth without requiring you to manage the new location. This will help to maximize the time you spend improving your business in other ways, too. License your product. This can be an effective, low-cost growth medium, particularly if you have a service product or branded product. Licensing also minimizes your risk and is low cost in comparison to the price of starting your own company to produce and sell your brand or product. To find a licensing partner, start by researching companies that provide products or services similar to yours.

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IDEAS FOR GROWING YOUR BUSINESS

For those of you who have already successfully started a business and are ready to take the next step, you may be wondering what you can do to help your business grow. There are many ways to do this, 10 of which are outlined below.

Form an alliance. Aligning yourself with a similar type of business can be a powerful way to expand quickly.

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Diversify. Diversifying is an excellent strategy for growth, because it allows you to have multiple streams of income that can often fill seasonal voids and, of course, increase sales and profit margins. Here are a few of the most common ways to diversify: -Sell complementary products or services. -Teach adult education or other types of classes. -Import or export yours or others’ products. Become a paid speaker or columnist. Target other markets. Your current market is serving you well. Are there others? Probably. Use your imagination to determine what other markets could use your product. Win a government contract. One of the best ways to grow your business is to win business from the government. Work with your local SBA and Small Business Development

Center to help you determine the types of contracts available to you. Merge with or acquire another business. Two is always bigger than one. Investigate companies that are similar to yours, or that have offerings that are complementary to yours, and consider the benefits of combining forces or acquiring the company. Expand globally. To do this, you’ll need a foreign distributor who can carry your product and resell it in their domestic markets. You can locate foreign distributors by scouring your city or state for a foreign company with a U.S. representative. Expand to the Internet. Very often, customers discover a business through an online search engine. Be sure that your business has an online presence in order to maximize your exposure.

Resource: US Small Business Administration.

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BUSINESS ENTITY IN OHIO STATE 1. First, register with the Ohio Secretary of State. Registration information as well as forms are available online or at (877) SOS-FILE. 2. Contact the Internal Revenue Service (IRS) to obtain an Employer Identification Number (EIN). Additional information and an online application are available atwww.irs.gov - seach “EIN.” 3. Then, open a Bank Account. You will need your EIN to open a bank account. 4. Contact the Ohio Department of Taxation. Register with the Ohio Department of Taxation at www.tax.ohio.gov. The Ohio Department of Taxation can assist businesses in determining state and local tax obligations.

5. Report Newly Hired and Re-Hired Employees to the Ohio New Hire Reporting Center. Report employee information at www. OH-NewHire.com. More information can be obtained by contacting the Ohio New Hire Reporting Center at (888) 872-1490. 6. Contact the Ohio Bureau of Workers’ Compensation. If your business or organization has an employee or employees visitwww.bwc.ohio. gov under “Employers.” 7. Contact the Ohio Department of Job and Family Services. 8. Finally, obtain the proper licenses and permits. The Ohio Business Gateway, www.business.ohio.gov, Licenses and Permits page

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QUICK-START FOR YOUR BUSINESS ENTITY IN OHIO

QUICK-START FOR YOUR

provides a list of professional licenses and business permits necessary to do business in Ohio. Contact your county and local government to determine if any special requirements exist for your type of business.

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Special Considerations for Nonprofit Organizations: Apply for Tax Exemption. Visit www.irs.gov to apply to become a tax-exempt organization. Also, contact the Ohio Department of Taxation and your county and local governments

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to determine how to apply for applicable exemptions. Contact the Ohio Attorney General If the Intent is to Engage in Solicitation Activities. Register with the Ohio Attorney General’s office at www.ohioattorneygeneral.gov before engaging in any solicitation activities for a nonprofit organization.

Resource: US Small Business Administration.

WHAT DOES “MARKETING” MEAN TO YOU? (Bilingual version)

Research shows that the U.S. Hispanic consumer is ahead of the curve when it comes to digital. Hispanics are leading the way in the adoption of new devices (especially mobile) and they over-index in video consumption. So, it’s no surprise that Universal Pictures has a YouTube channel dedicated to Latinos where it features custom spots, featurettes, clips and content. Some of its trailers have nearly 6 million views. With those kinds of numbers, it’s hard to ignore the facts.

By Victoria Calderon Nunes C.E.O. AVANZA Business Solutions Ltd.

What does “marketing” mean to you? In this day and age- it’s much more than just a document that goes along with your business plan never to be seen again. As a business owner, it’s important that you bring your marketing plan to life by being aware of all of the tools that are at your fingertips. If the Hispanic demographic is not a part of your plan— you need to think again. With a U.S. Hispanic population of over 50 million and a buying power of nearly $1

Digital and mobile marketing, experiential marketing, content marketing, and promotional campaigns are all vital components of the new marketing landscape. The question that you must ask yourself is “am I leveraging all of my resources?” If you are unsure, then I’d like to encourage you to continue reading. The following recommendations will help you leverage your marketing strategy to effectively position your brand, win new customers and recruit quality candidates to position your business for exponential growth. The social media landscape has revolutionized the way we market our businesses and ourselves. We are more than business owners- we are our own personal brand that must be leveraged and aligned with our business persona. Some helpful ways that you can leverage an effective social media campaign to increase your reach are:

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ANALYSIS ABOUT THE HISPANIC BUSINESSES IN COLUMBUS

Trillion, this is becoming a coveted target market that merits a culturally sensitive and targeted strategy of its own. According to comScore, 13% of online users are Hispanics, making a good case to consider a strong digital and mobile marketing campaign for this segment.

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1. Know your audience: customers and competitors. 2. Make meaningful connections vs. casual contacts with your friends, followers, etc. 3. Create a content calendar so that you are posting fresh, relevant content 2-3 times per week 4. Track your progress with tools such as Google analytics and in-product tools offered by Facebook and LinkedIn 5. Always stay ahead of the curve and don’t let your social media strategy become stagnant. Incorporate campaigns and promotions to mix it up and generate engagement with your followers.

for companies to understand the behaviors that drive Latinos to connect emotionally with their brands. Until they do, they are leaving revenue and market growth opportunities on the table.” It’s crucial for the growth of large companies and small businesses alike to know their market in order to position their business for growth. Consumers don’t want to be told what to buy— they want to be educated and also heard as they weigh their options and connect emotionally with their brands. In the information age we live in, transparency and relevancy will go a long way to increase your bottom line.

If you are the type of person that likes outsidethe-box thinking and if your product/service is conducive to it, then experiential marketing may be the right strategy for you. Experiential marketing is all about using your senses to experience a brand. Instead of hearing a radio spot or watching a T.V. commercial, you make an emotional connection with the brand in order to generate a deeper sense of customer loyalty. You see this tactic quite often at trade shows and events.

AVANZA Business Solutions Ltd. is a bi cultural consulting firm with offices in Columbus, OH and St. Louis, MO. AVANZA is positioned to meet the needs of small businesses in the following areas:

Lastly, let’s talk about content marketing and the most effective ways to encourage an audience to connect with a brand. Always remember that it’s best to engage, empower and educate vs. sell, sell, sell when addressing a target market. Monica Gil, VP of Public Relations at Nielsen said it best when she told Forbes Magazine, “Brands need to find new ways to engage with Hispanics. It’s time

For more information, visit: www.avanzabizsolutions.com or call 614.259.7154.

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-Marketing /Public Relations/ Market Research. -Business Communications/ Professional Writing -Technology Solutions.

Photo by: Shellee Fisher Photography.

¿QUE SIGNIFICA ‘MERCADEO’ PARA USTED? Por Victoria Calderon Nunes C.E.O. AVANZA Business Solutions Ltd.

nología (especialmente celulares) y ven videos mucho mas que otros. Entonces no nos debe sorprender que Universal Pictures tiene un canal de YouTube dedicado a los Latinos donde ruedan contenido, estrenos y mas. Algunos de los nuevos estrenos tienen mas de 6 millones de visitantes. Es difícil ignorar estos números.

Muchos estudios confirman que el consumidor Hispano en los Estados Unidos esta mucho mas adelantado que otros segmentos al tratarse de medios de comunicación digitales. El sector Hispano es el primero en adaptarse a la nueva tec-

Las redes sociales han revolucionado la manera que exponemos a nuestros negocios y a nosotros mismos. Somos mas que empresarios, somos nuestra propia marca y nuestra imagen tiene que complementar la imagen de nuestro negocio.

Mercadeo digital, móvil, experimental, contenido, y campañas promocionales son tendencias importantes en el nuevo esquema de mercadeo hoy en día. La pregunta que uno se tiene que hacer es, “estoy tomando ventaja de todos mis recursos?” Si no esta seguro de la respuesta, continúe leyendo. Las próximas recomendaciones le van a ayudar a sacarle mas provecho a su estrategia de mercadeo para exponer efectivamente su marca, ganar nuevos clientes y reclutar candidatos de calidad y hacer crecer su negocio exponencialmente.

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ANALYSIS ABOUT THE HISPANIC BUSINESSES IN COLUMBUS

Hoy en día este termino es mucho mas que un documento que complementa un plan de negocios cuando se va a pedir un préstamo en el banco. Siendo empresario, es importante que tu plan de mercadeo sea una herramienta que puedas usar, y que entiendas cuales son los recursos que están a tu alcance. Si el mercado Hispano no esta en tu plan de mercadeo, eso es algo que hay que pensarlo bien. Según las estadísticas mas recientes, existen mas de 50 millones de Hispanos en los Estados Unidos y tienen un poder adquisitivo de casi $1 Trillón. Esta demográfica se esta convirtiendo en una parte muy importante de la economía que amerita un plan especializado que sea relevante a esta cultura particular. El medio de comunicación Latin Post determino en un estudio recientemente que un 66% de usuarios de internet son Hispanos de edades entre 2030 años. Por esta y otras razones es bueno considerar una estrategia de marketing digital y por celular móvil para alcanzar este segmento.

Algunas técnicas para llevar una buena campaña publicitaria a las redes sociales son: 1. Conocer a tu audiencia: ambos clientes y la competencia. 2. Hacer conexiones autenticas y no solo hacer contacto casualmente con amigos, seguidores, etc.

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3. Crear un calendario de contenido para asegurar que estas compartiendo contenido relevante (2-3 veces por semana). 4. Utilizar herramientas como Google Analytics y otras ofrecidas por Facebook y LinkedIn para ver si la campaña esta siendo efectiva. 5. Ser innovador y no permitir que tu estrategia en las redes sociales se quede estancada. Si eres el tipo de persona que te gusta pensar de manera innovadora y si tu servicio o producto se presta para hacerlo, lo mejor será implementar una estrategia experimental. En el mercadeo experimental se usan los sentidos para experimentar una marca, en lugar de mirar un comercial por la televisión o escuchar un comercial por la radio, tu pruebas el producto o experimentas el servicio con una demostración. La idea es crear una conexión emocional con la marca para incrementar la lealtad del consumidor. Esta táctica es muy popular en conferencias y exhibiciones nacionales. Finalmente, hablemos sobre contenido y la manera mas efectiva de crear una conexión verdadera con una marca. Recuerda siempre que es mucho mas importante interactuar, educar y ayudar al consumidor a tomar una decisión en lugar vender directamente.

La Vice Presidente de Relaciones Publicas en Nielsen lo expreso muy bien al decirle a la revista Forbes: “Las marcas necesitan conseguir nuevas maneras de interactuar con los Hispanos. Es hora de que las compañías entiendan los comportamientos que inducen a los Latinos a conectar emocionalmente con sus marcas. Hasta que esto no suceda, las oportunidades se quedaran frías.“ Es sumamente importante para grandes compañías al igual que pequeños negocios conocer su clientela para exponer su negocio y crecer. Los consumidores no quieren que se les dicte lo que van a comprar- ellos quieren ser educados sobre sus opciones y quieren formar conexiones con sus marcas. En esta era de la tecnología que vivimos, solo la autenticidad, relevancia y transparencia van a incrementar tus ganancias.

AVANZA Business Solutions Ltd. es una empresa de consultoría bicultural con oficinas en Columbus, OH y St. Louis, Missouri. AVANZA está posicionado para satisfacer las necesidades de las pequeñas empresas en las siguientes áreas: -Mercadeo/ Relaciones Públicas/ Investigación de mercado. -Comunicación de Negocios / Escritura profesional -Soluciones de tecnología. Para obtener más información, visite: www.avanzabizsolutions.com o llame al 614. 259: 7154. Foto por: Shellee Fisher Photography.

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LEADERSHIP IN THE 21ST CENTURY (Bilingual version)

Leadership has many different definitions. I believe that leadership is about relationships between leaders and followers. A good definition of leadership comes from Kevin Kruse, author of the book “Employee Engagement for Everyone: 4 Keys to Happiness & Engagement.” Kruse puts leadership in a social context, stating: “Leadership is a process of social influence, which maximises the efforts of others, towards the achievement of a goal”

By John Ramos Inventory Manager, Instructor & Demand Planner Defense Supply Center Columbus (DSCC)

Today’s society and business world holds complications beyond any of the leadership philosophies learned and applied in the past 100 years. The heroic figure capable of inspiring and influencing others to solve problems and achieve goals is no longer adequate for dealing with the complex problems inherent in communities and organizations today.

Let’s explore this definition by breaking it down. The first part of the definition indicates “process of social influence” which clashes with assessments of authority and power in viewing a social aspect to leadership. How much influence may a person have to encourage someone to move forward? I would say that first the person being influenced to move forward needs to have the right mind set to be able to accept that there is a level of commitment or personal buy-in involved and it is based on a collective goal that goes beyond the human self-centered nature. With this said, there has to be a common ideology that both individuals will benefit from reaching the goal.

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ANALYSIS ABOUT THE HISPANIC BUSINESSES IN COLUMBUS

So what is leadership? One thing is for sure, it does not have to do with seniority or one’s position in the hierarchy of a company. If you believe that based on your personal characteristics, features and great smile you are a born leader. Leadership has nothing to do with personal attributes. And for those managers and businessman and women out there leadership isn’t management or based on none of its beliefs.

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The second portion of the definition, leadership involves others; the implication here is that they don’t need to be “direct reports”. Even though there is a commonality that brings together people, they don’t have to be directly involved in the same area or range but to share the same view points and goals. The importance here is to look outside your immediate situation, comfort zone and surroundings, and to be inclusive of others sharing your same interest and viewpoints. Beyond that it also means that the person demonstrating their leadership skills doesn’t have to be in a management, supervisory or authoritative position. Not because you are an imposing oversized captain in the Armed Services and in charge of a unit means that you are a leader or that the men and women in your unit will follow you. Leadership does not require any personality qualities, features, or even a title; there are many classes, many directions, to effective leadership. While stationed at Camp Johnson, NC as a, sailor, I was in charge of a group of individuals, many of whom had problems with authority and the military, and tasked with building a walkway of about 150 to 200 feet from parking lot to the command office doorway. While there were difficulties and personality conflicts between members, I was able to convey to the members a sense of purpose and meaningfulness to the task; building a team through cooperation and personal buy-in to the job. By changing the group perception of the task from being worthless, to a purposeful and meaningful goal, we were able to work as a team and

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complete the walkway in two days. As I mentioned earlier, leadership is nothing without a shared, common goal. It is not an intended outcome based on influence. A goal can be as simple as climbing to the top of a mountain, running a 5k marathon, fulfilling 80% of a work load with 20% of workers or completing a two day project walkway to prevent a company commander getting mud on his boots. All may be achieved if only there is a common goal that may be shared in a collective and/or team attitude. There is a quote that reads “Communities committed to being leaderful are not leaderless.” Labeled leaders under this formation, nevertheless, are not the common given “heroic” leaders but one that is keen to surround him/ herself with people who are part of a collective effort and strengthen by a strong willed community or team. In conclusion, each person is valuable and has ideas and insights that enrich our community in a social context. Again this is the definition we have embarked in this articles discussion…….”Leadership is a process of social influence, which maximizes the efforts of others, towards the achievement of a goal.” - Kevin Kruse

Resource: -What is leadership, anyway?, Forbes Magazine Kevin Kruse author. -A Framework for 21st Century Leadership, Lorilee R. Sandmann, Ph.D and Lela Vandenberg, Ph.D

LIDERAZGO EN EL SIGLO 21 Por John Ramos Inventory Manager, Instructor & Demand Planner Defense Supply Center Columbus (DSCC)

Entonces, ¿qué es el liderazgo? Una cosa es segura, que no tiene que ver con la antigüedad o la posición de uno en la jerarquía de una empresa. Si usted cree que en base a sus características personales, los atributos y la gran sonrisa que usted es un líder nato. El liderazgo tiene nada que ver con los atributos personales. Y para los gerentes y empresarios por ahí liderazgo no es gerencia o en base a ninguno de sus creencias. El concepto de liderazgo tiene muchas y diferentes definiciones. En lo personal creo que el liderazgo es acerca de las relaciones entre líderes y seguidores. Una buena definición de liderazgo viene de Kevin Kruse, autor del libro “Compromiso de los Empleados para Todos: 4 Claves para la felicidad y compromiso”. Kruse propone que el liderazgo es un contexto social, afirmando: “El liderazgo es un proceso de influencia social, lo que maximiza la esfuerzos de los demás, hacia el logro de un objetivo”.

Vamos a explorar esta definición descomponiendo la misma. La primera parte de la definición indica “proceso de influencia social” que choca con las valoraciones de la autoridad y el poder al visualizar el aspecto social al liderazgo. ¿Qué influencia puede tener una persona para animar a alguien para seguir adelante? Yo diría que en primer lugar la persona que está siendo influenciado para avanzar necesita tener un pensamiento claro estableciendo la capacidad de aceptación de un nivel de compromiso o (“buy-in”, como diría el anglosajón) de existencia de beneficio propio para la persona involucrado y que se basa en un objetivo colectivo que va más allá de la naturaleza egocéntrica humana. Con esto, dicho, tiene que haber una ideología común en que ambos individuos se beneficiarán de llegar a la meta. La segunda parte de la definición, el liderazgo involucra a otros; la implicación aquí es que ellos no tienen que estar o ser “seguidores directos”. A pesar de que hay una comunidad que reúne a personas, no tienen que estar directamente involucrado en la misma zona o condición, sino compartir los mismos puntos de vista y objetivos. Lo importante aquí es mirar hacia fuera de su situación, y de sus alrededores de confortación inmediata, y de esta manera incluir a otros que comparten su mismo interés y puntos de vista. Más allá de eso también significa que la persona que

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ANALYSIS ABOUT THE HISPANIC BUSINESSES IN COLUMBUS

En la sociedad y el mundo de los negocios de hoy poseen complicaciones más allá de cualquiera de las filosofías de liderazgo aprendidas y aplicadas en los últimos 100 años. La figura heroica capaz de inspirar e influenciar a otros para resolver problemas y alcanzar los objetivos ya no es suficiente para hacer frente a los problemas complejos inherentes a las comunidades y las organizaciones de hoy.

demuestra sus habilidades de liderazgo no tiene que estar en una posición de dirección, puesto de supervisión o autoridad.

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No porque usted es un capitán imponente en las Fuerzas Armadas y el encargado de una unidad significa que usted es un líder o que los hombres y mujeres en su unidad te seguirán. Liderazgo no requiere cualidades de personalidad, características o incluso un título; existen muchas clases, muchas direcciones, a un liderazgo eficaz.

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Recurso: -“¿Qué es el liderazgo, de todos modos?” Forbes Magazine, de la autoría de Kevin Kruse. -Un marco para el liderazgo del siglo XXI, Lorilee R. Sandmann, Ph.D. y Lela Vandenberg, Ph.D.

BEING A HISPANIC ENTREPRENEUR

Regional Vice President Primerica Financial Services

Calling ourselves Hispanic entrepreneurs in the United States carries a tremendous weight and responsibility with it. Not only do we have the right to fulfill our dreams of improvement and progress in this country, but we also have the duty to do so and set an example for the generations to follow. We must be the beacons of light that guide them, the models to follow through our efforts and results. These are some of my recommendations for those who are “in the fight” and/or want to

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ANALYSIS ABOUT THE HISPANIC BUSINESSES IN COLUMBUS

By Víctor Zancudo

join it in order to become successful Hispanic entrepreneurs in the United States: -Have an intense passion for your desire to emerge: this is what will keep you going when the ups and downs, hard times and instabilities of entrepreneurship undoubtedly find their way into your path. Without that fire inside you, that passion, it’s easy to give up when you find the adversities that you will certainly face. This passion allows you to focus on the end result and help you move forward regardless of the bumps on the road. -Laser focus on your business while you build it: temporarily forget about hobbies, entertainment and activities that do not move your business forward. How temporary? That depends on how big your goal is and how hard you’re willing to work for a certain period of time to accomplish it. Know up front that you’re going to miss a couple of your friend’s kid’s birthday parties, family gatherings, etc, in this period. Do keep in mind, however, that your family comes first, and there are things that you must be there for; this is not what I’m referring to here. I’m talking about the events and activities that can (and will) go on without you being physically there. Your focus should be as strong as that of a laser, because although a light bulb illuminates a room, a laser can cut through steel! -Diversification: once you achieve your initial goals, I urge you to diversify; and I don’t mean start all kinds of other random businesses in a hurry, but implement what is known as horizontal diversification. What do I mean by this? Once your business is providing the desired results, I recommend looking for ways to expand your revenue streams

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through implementing other ideas that do not directly relate to your current enterprise. This will serve as a bulletproof vest when specific sectors of the economy go through the inevitable cycles and normal fluctuations that could negatively affect your business. -Support other fellow entrepreneurs and do not be afraid to ask for help: we as Hispanics are known for our charisma and warmth. Do not hesitate to ask your loved ones to lend you a hand when starting your path through entrepreneurship; but remember, always keep their best interest in the forefront of everything you do. Similarly, support those who ask of your help, even those that would be considered “competitors”, as long as their philosophies and business practices align with your own. Remember that the pie is big enough to share between all of us... And if we run out, we’ll just make more! - Be willing to adapt and improve: the Japanese have based their manufacturing process in this theory, and it’s no wonder they’re

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world leaders in this field. In fact, they have a word to describe this concept (Kaizen), which closely translates to “Continuous And Never-ending Improvement” (CANI). No matter the size or nature of your enterprise, you have to be willing to make the necessary modifications to, at least, keep up with the day-today changes in your field. I say “at least keep up”, but I would instead recommend being a game changer, a source of innovation, (good) disturbance, a champion in your field! Finally, there is a very important philosophy from Mr. Zig Ziglar that I have personally borrowed, taken to heart and adapted after realizing many benefits it could bring to my life: you can have everything in life you want, if you will just help enough other people get It truly is amazing to see the results of this philosophy when implemented daily! I encourage every one of you reading this to consider leading others to move upward, forward and onward as you set your example of being a successful Hispanic entrepreneur in the USA.

WHICH ARE MY SELF-EMPLOYED TAX OBLIGATIONS? (Bilingual version) income tax. SE tax is a Social Security and Medicare tax primarily for individuals who work for themselves.

taxes and not any other tax (like income tax).

By Nancy Stricker President at Total Services, LLC

“If this is the first year in which you are self- employedon , you will need to estimate the amount of the income you expected to earn in the year” As a self-employed individual, generally you are required to file an annual return and pay estimated tax quarterly. Self-employed individuals generally must pay self-employment tax (SE tax) as well as

Before you can determine if you are subject to self-employment tax and income tax, you must figure your net profit or net loss from your business. You do this by subtracting your business expenses from your business income. If your expenses are less than your income, the difference is net profit and becomes part of your income on page 1 of Form 1040. If your expenses are more than your income, the difference is a net loss. You usually can deduct your loss from gross income on page 1 of Form 1040. But in some situations your loss is limited. See Pub. 334, Tax Guide for Small Business (For Individuals Who Use Schedule C or C-EZ) for more information. You have to file an income tax return if your net earnings from self-employment were $400 or more. If your net earnings from self-employment were less than $400, you still have to file an income tax return if you meet any other filing requirement listed in the Form 1040 instructions. How Do I Make My Quarterly Payments? Estimated tax is the method used to pay Social Security and Medicare taxes and income tax, because you do not have an employer withholding these taxes for you. Form 1040ES, Estimated Tax for Individuals (PDF), is

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ANALYSIS ABOUT THE HISPANIC BUSINESSES IN COLUMBUS

It is similar to the Social Security and Medicare taxes withheld from the pay of most wage earners. In general, anytime the wording “self-employment tax” is used, it only refers to Social Security and Medicare

used to figure these taxes. Form 1040-ES contains a worksheet that is similar to Form 1040. You will need your prior year’s annual tax return in order to fill out Form 1040-ES. Use the worksheet found in Form 1040-ES, Estimated Tax for Individuals to find out if you are required to file quarterly estimated tax.

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Form 1040-ES also contains blank vouchers you can use when you mail your estimated tax payments or you may make your payments using the Electronic Federal Tax Payment System (EFTPS). If this is your first year being self-employed, you will need to

estimate the amount of income you expect to earn for the year. If you estimated your earnings too high, simply complete another Form 1040-ES worksheet to refigure your estimated tax for the next quarter. If you incorrectly estimated your earnings, complete another Form 1040-ES worksheet to recalculate your estimated taxes for the next quarter. Total Services, LLC. is a Hispanic-owned tax preparation business operating at 227 S. Hamilton Rd, Whitehall, OH. Although our primary business is tax preparation, we also have notary power, document translation and apostille.

¿CUÁLES SON MIS OBLIGACIONES DE IMPUESTOS COMO EMPLEADA POR CUENTA PROPIA? Por Nancy Stricker Presidenta Total Services, LLC

“Si éste es el primer año en el cual usted es un empleado por cuenta propia, tendrá que estimar la cantidad del ingreso que espera ganar para el año” Como empleado por cuenta propia, generalmente usted está en la obligación de presentar una declaración anual y pagar trimestralmente impuestos estimados. Individuos empleados por cuenta propia generalmente tienen que pagar el impuesto sobre el trabajo por cuenta propia (impuesto SE) como también el impuesto sobre el ingreso. El impuesto SE es principalmente el impuesto del Seguro Social y Medicare para individuos que trabajan para ellos mismos. 38 / -2014- HISPANIC BUSINESS IN COLUMBUS

Es similar al impuesto retenido de la paga de quienes Adquieren un salario, por concepto de impuestos del Seguro Social y Medicare. En general, en cualquier momento en que se utiliza la expresión “impuesto sobre el trabajo por cuenta propia”, solo se refiere al impuesto del Seguro Social y Medicare, y no a cualquier otro tipo de impuesto (como el impuesto sobre el ingreso). Antes de que usted pueda determinar si está sujeto al impuesto sobre el trabajo por cuenta propia y al impuesto sobre el ingreso, debe calcular el ingreso neto o el neto de la pérdida de su negocio. Usted determina esto cuando le resta a sus ingresos del negocio, los gastos del mismo. Si sus gastos son menores que sus ingresos, la diferencia es la ganancia neta y forma parte de su ingreso en la página 1 del Formulario 1040. Si sus gastos son mayores que sus ingresos, la di-

ferencia es una pérdida neta. Generalmente, usted puede deducir la pérdida de los ingresos brutos en la página 1 del Formulario 1040. Pero en algunas situaciones su pérdida es limitada. Para más información, veala Publicación 334, Guía de impuestos para pequeños empresas esto es para individuos que utilizan el Anexo C o C-EZ.

El impuesto estimado es un método utilizado para pagar el impuesto del Seguro Social, Medicare y el impuesto sobre el ingreso, debido a que no tiene un empleador que haga las debidas retenciones de estos impuestos por usted. Entonces, usted debe de utilizar el Formulario 1040-ES es utilizado para calcular los impuestos estimados para individuos que trababan por cuenta propia. El Formulario 1040-ES contiene una hoja de trabajo que es similar a la que está en el Formulario 1040. Usted necesitará su declaración de impuestos del año anterior para poder llenar el Formulario 1040-ES.

El Formulario 1040-ES también contiene talones en blanco que puede utilizar cuando envíe su pago del impuesto estimado por correo, o puede emitir sus pagos electrónicamente utilizando el sistema federal de pago electrónico. Si éste es el primer año en el cual usted es un empleado por cuenta propia, tendrá que estimar la cantidad del ingreso que espera ganar para el año. Si sobrestimó sus ingresos, simplemente complete otra hoja de trabajo del Formulario 1040-ES para recalcular su impuesto estimado para el próximo trimestre. Si usted estimaba sus ingresos incorrectamente, llene otro Formulario 1040-ES para volver a calcular la contribución estimada para el próximo trimestre.

Total Services, LLC. es una compañía Hispana dedicada a la preparación de impuestos. Estamos ubicados en el 227 S. Hamilton Rd, Whitehall, OH. Aunque nuestro negocio principal es la preparación de impuestos, también damos los servicios de notario, traducción de documentos y de apostillado.

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Si sus ganancias netas provenientes de su trabajo por cuenta propia son de $400 o más usted tiene que presentar una declaración del impuesto sobre el ingreso y si sus ganancias netas provenientes de su trabajo por cuenta propia son menos de $400, usted todavía tiene que presentar una declaración de impuestos si cumple con cualquier otro requisito que aparece en las instrucciones del Formulario 1040.

Utilice la hoja de trabajo que se encuentra en el Formulario 1040-ES, Impuesto estimado para individuos, para determinar si usted está obligado a presentar trimestralmente el impuesto estimado.

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ANALYSIS ABOUT THE HISPANIC BUSINESSES IN COLUMBUS

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Capacitación. porque especialistas comparten contigo su avanzada visión de negocios.

Protección: seguridad de tu negocio. La Cámara es-

Participar en actividades empresariales: ferias comerciales, reuniones empresariales, eventos sociales,42etc. / -2014- HISPANIC BUSINESS IN COLUMBUS

REGISTRATE YA! LLAMA AL: (614) 980 6726

sean protegidos por la leyes y las autoridades.

OUTSTANDING BUSINESSES

DEDICATION .. TRIUMH . . GIVING . NOSTALGIA NOSTALGGIA NOSTALG IA SCC SACRIFICE

ENERGY GY . PASSION . OPTIMISM PTIMISM MISM PERSEVERANCE

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VÍCTOR SANDOVAL Y MARGARITA GUTIÉRREZ FIESTA JALISCO RESTAURANT

“We try to make the customer feel as known, welcome” “Tratamos de hacer sentir al cliente como conocido, bienvenido”

At the reception, the familiar and diligent figure of its owner, to welcome to those arriving, which are received rather than as customers as friends coming to the House. And that experience is its best letter of introduction. The spouses have been 25 years in the United States and 17 years dedicated to the restaurant business. Its speciality is roast, gold fish and seafood. Their food is abundant and affordable for all families. Success smiles them at this prestigious restaurant, but not everything has been easy. They had to work very hard. And with these words, don Victor summed up his experience: “it is difficult, but you have to be enthusiastic. You have to try, with interest, working hard, consistently”.

De entrada lo que más resalta del restaurant es la belleza de su fachada y de su decoración interior. Resalta el amarillo alegre y anaranjado y un rojo apasionado y sobrio. Los asientos tallados y los techos simulados son una obra de arte. Sumado este conjunto a la calidad del ambiente, suave iluminación y música ambiental, y su personal amable y bien vestido . En la recepción, la figura diligente y familiar de su propietario, para dar la bienvenida a los que llegan, que son recibidos más que como clientes como amigos que llegan a la casa. Y es que la experiencia es su mejor carta de presentación. Los esposos llevan 25 años en los Estados Unidos y 17 años dedicados al negocio de restaurant. Su especialidad es la carne asada, el pescado dorado y los mariscos. Su comida es abundante y a un precio asequible para todas las familias. El éxito les sonríe a este prestigioso restaurant, pero no todo ha sido color de rosa. Han tenido que trabajar muy duro. Y con estas palabras resume don Victor su experiencia: “es difícil, pero hay que echarle ganas. Hay que tratar, echarle ganas, trabajando duro, con constancia.

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OUTSTANDING BUSINESSES

Since the beginning what most stands out of the restaurant is the beauty of its facade and its interior decoration. Emphasizes the cheerful and orange yellow and Red passionate and sober. Carved seats and simulated rooftops are a work of art. Added this to the quality of the atmosphere, soft lighting and background music, and its friendly and well-dressed staff.

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MARTIN C. SARABIA & SHEYLA S. SARABIA MARTIN INSURANCE AGENCY

“Putting the needs of our customers first, having persistence and honesty and providing excellent service.” “Poner las necesidades de nuestros clientes primero, tener persistencia y honestidad y brindar un excelente servicio”.

La empresa de seguros de los esposos Sarabia se han consolidado en la comunidad hispana de Columbus como la empresa más confiable y eficiente en ese tipo de servicios. Y no es casual. Es admirable la dedicación de esta joven pareja boliviana, la seriedad y empeño que ponen en su trabajo, y la atención cuidadosa y personalizada que recibe cada cliente.

When looking at the style of service of Sarabia spouses you may confirm that helping the customer is the most important thing for them, there is no commitment to economic benefits.

Cuando se observa el estilo de servicio de los esposos Sarabia se confirma que ayudar al cliente es lo más importante para ellos, no se observa empeño en lograr beneficios económicos.

Perhaps unintentionally, the architecture itself of the commercial space builds their philosophy of service. The Agency remains in the small house where it started, which helps to create an environment of family. Modest and friendly. More than one commercial company, Martin Insurance Agency is a family to the service of the community.

Quizás sin proponérselo, la propia arquitectura del local comercial forma parte de su filosofía de servicio. Todavía la agencia se mantiene en la pequeña vivienda en donde inició, lo que contribuye a crear un ambiente de familia, modesto, y acogedor. Más que una agencia comercial la empresa Martin Insurance Agency es una familia al servicio de la comunidad.

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OUTSTANDING BUSINESSES

The Sarabia’s insurance company have been consolidated in the Hispanic community of Columbus as the company more reliable and efficient in this type of services. And it is no coincidence. The dedication of this young Bolivian couple, the seriousness and commitment that they put in their work, and the careful and personalized attention which each customer receives is admirable.

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ROBINSON BUSTAMANTE CYBER CHECK

“I have developed a software that allows me to monitor my business and minimize expenses”

He managed to open four local of services in important places of the city and has risen as the multiservice company with the largest number of branches, but it was not always this way. Robinson had to start from scratch in this city and work very hard. For four years it was machine operator in a warehouse and fight with the learning of the English Language.

Ha logrado abrir cuatro locales de servicios en plazas importantes de la ciudad y se ha levantado como la empresa de multiservicios con mayor cantidad de sucursales, pero no siempre fue así. A Robinson le tocó comenzar desde cero en esta ciudad y trabajar muy duro. Durante cuatro años fue operador de máquina en un warehouse y luchar con el aprendizaje del inglés.

“After being fired in my work and then try in other industries is when is born the idea of putting our own business. In May 2007 Cyber Check starts as a multiservice company located within the Westland Mall. To make that possible we had to use all our savings and devote 100% to what we had started. After 6 months, we couldn’t reach to cover the expenses of the business, and being almost ready to give up and close the business we decided to give an aggregated service that is tax preparation. It is as well as Cyber Check now is one of the companies that has grown more in Columbus.”

“Después de haber sido despedido en mi trabajo y luego de intentar en otro tipo de industrias nace la idea de poner nuestro propio negocio. En mayo del 2007 Cyber check inicia como una compañía de multiservicios ubicada dentro del Westland Mall. Para hacer eso posible esto tuvimos que usar todos nuestros ahorros y dedicarnos al 100% a lo que habíamos iniciado. Después de 6 meses nos alcanzaba para cubrir los gastos del negocio, y casi a punto de darnos por vencidos y cerrar el negocio decidí dar un servicio agregado que es la preparación de impuestos. Es así como Cyber Check ahora es una de las compañías que más ha crecido en Columbus”.

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OUTSTANDING BUSINESSES

“He desarrollado un software que me permite monitorear mi negocio y minimizar los gastos”

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LUIS Y BLANCA FAJARDO LOS GALÁPAGOS

“We cook food as if it were for ourselves to eat it, that we are pleased, we don’t cook to market” “Cocinamos una comida como si fuera para nosotros mismos comerla, que nos agrada, no cocinamos para comercializar”

They’ve resided in the United States for 21 years now and in Columbus have been established since year 2000, but it was not until February 2005 when they started business. The spouses serve with courtesy and affable treatment to their customers and make them feel like family. The most requested dish is the “Bandera Paisa”, from Colombia, and the Ecuadorian dish having greater demand is “horneado” or roasted pork and the socalled “Bandera” containing ceviche, guatita and roasted pork. Nearly 70 percent of its customers are Hispanic. In a city where the Mexican cuisine dominates, this one is very attractive, because their menu has dishes of South America and the Caribbean. Fajardo spouses, beyond the restaurant have excelled as promoters of Ecuadorian culture folklore and in Columbus, managing groups of folklore dance and supporting traditional activities of their culture.

El negocio es familiar, el ambiente es familiar y el trato es familiar. Comer en el restaurant Los Galápagos es algo parecido a comer en la propia casa un plato especial. Y esa es la técnica en la que sus propietarios, Luis y Blanca Fajardo, ha sustentado su exitoso servicio. El restaurant está ubicado en una modesta vivienda, que exhibe en su interior algunas algunos elementos típicos de la cultura ecuatoriana. Ellos residen en los Estadios Unidos desde hace 21 años y en Columbus llevan establecidos desde el año 2,000 pero no fue hasta Febrero de 2005 cuando iniciaron el negocio. La pareja de esposos atiende con trato afable y cortés a sus clientes y les hacen sentir como en familia. El plato más solicitado es la “Bandeja Paisa”, de origen colombiano, y el plato ecuatoriano que mayor demanda tiene es el horneado o puerco al horno y la llamada “Bandera” que contiene ceviche, guatita y puerco al horno. Casi el 70 por ciento de sus clientes son hispanos. En una ciudad en donde predomina la cocina mexicana la suya es un gran atractivo, pues su menú reúne platos de Suramérica y el Caribe. Los esposos Fajardo además del restaurant han sobresalido como promotores de la cultura y el folklore ecuatoriano en Columbus, dirigiendo agrupaciones de bailes folclóricos y apoyando actividades tradicionales de su cultura.

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OUTSTANDING BUSINESSES

The business is familiar, the atmosphere is familiar and the treatment is familiar. A meal at the restaurant Los Galapagos is similar to eat a special dish at home. And that is the technique in which the owners, Luis and Blanca Fajardo, has sustained its successful service. The restaurant is located in a modest house, which exhibits some typical elements of Ecuadorian culture inside.

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YDALMA ABREU

ALMONTE EXPRESS “Experience, reliability, punctuality, flexibility, responsibility, commitment to the community, honesty and gratitude.”

When it comes to tax preparation services (income tax) in Columbus, Almonte Express Company, and particularly its President, Ydalma Abreu, is an essential reference. A reputation for 14 years of service is your best letter of introduction. The company started in the Bronx, New York, in 1997, with the services of preparation of taxes and shipping of packages, with no more than 100 customers. Once established in Columbus its service has reached thousands. Its mission has always been the same: “To offer our customers quality services, professionalism, responsibility and honesty”, says Ydalma

Cuando se habla de servicios de preparación de impuestos (income tax) en Columbus, la empresa Almonte Express, y particularmente su presidenta, Ydalma Abreu, es un referente obligado. Una reputación de 14 años de servicios es su mejor carta de presentación. La empresa inició en el Bronx, New York, en 1997, con los servicios de preparación de taxes y envíos de paqueterías, con no más de 100 clientes. Una vez establecida en Columbus su servicio ha alcanzado a miles. Su misión ha sido siempre la misma: “Ofrecer a nuestros clientes servicios de calidad, con profesionalismo, responsabilidad y honestidad”, afirma Ydalma.

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OUTSTANDING BUSINESSES

“Experiencia, seriedad, puntualidad, flexibilidad, responsabilidad, compromiso con la comunidad, honestidad, y gratitud”

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MARÍA Y FÉLIX PELEGRÍN MI PAÍS SUPERMARKET

“Kindness, honesty and customer service” “Amabilidad, atención al cliente y honestidad”

Recientemente los esposos Pelegrín celebraron 35 años de matrimonio y fue una celebración en la que hizo gala el glamour, la unidad familiar y sobre todo el amor. Durante 10 años los esposos Pelegrín han estado al frente de Mi País Supermarket, en ocasiones con la ayuda de sus hijos y algunos familiares. Es sorprendente como siendo ellos de origen caribeño han logrado conquistar una amplia cantidad de clientes mexicanos, centroamericanos y suramericanos.

The secret is perhaps the 36 years that they are residing in the United States, of which 18 have been in Columbus. This long sojourn has perhaps enabled them to adapt to different cultures and learn about the best forms of attentions and service. Why did you choose Mi país (my country) for the supermarket’s name? “Because it is the country of all and each one”.

El secreto quizás está en los 36 años que llevan residiendo en los Estados Unidos, de los cuales 18 años han sido en Columbus. Esta larga estadía quizás le ha permitido adaptarse a las distintas culturas y conocer las mejores formas de atención y servicio. ¿Por qué escogieron Mi País para el nombre del supermercado? “Porque es el país de todos y cada uno”

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OUTSTANDING BUSINESSES

Pelegrin spouses recently celebrated 35 years of marriage and it was a celebration in which made gala glamour, family unity and above all, love. Over 10 years Pelegrin spouses have been at the forefront of Mi País Supermarket, occasionally with the help of their children and some relatives. It is surprising as being of Caribbean origin they have managed to conquer a wide number of Mexican, Central American, and South American customers.

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TOTY & ANDREA

TOTY AUTO SERVICE “We take pride in our work and we make sure our customers are always satisfied with the job we provided” “Estamos orgullosos de nuestro trabajo y nos aseguramos de nuestros clientes siempre están satisfechos con el servicio que proporcionamos” “Somos un taller de mecánica automotriz y auto body shop de propiedad y operación familiar. Nos hemos centrado en las necesidades de nuestra comunidad desde 2003. Durante todos estos años hemos tenido la oportunidad de trabajar para y con clientes increíbles y comprensivos. Ustedes (nuestros clientes) son los que nos han ayudado a tener éxito en todo lo que hemos logrado. Agradecemos la ayuda que recibimos de todos ustedes, al hacer preguntas, avisándonos sobre las preocupaciones que puedan tener sobre sus coches, porque nadie conoce tu coche mejor que tú”.

“Our experience set us apart from others. We do not consider any job too small, from replacing a light bulb to rebuilding an engine, it does not matter what we are working on, our customers are our priority. Our team of hard working, responsible, caring and patient team members always give their best. From the owner, to the mechanics, to the paint artist and to the office manager, we all care about our customers, and, we treat everyone with respect. Toty Auto Service always takes all jobs seriously and we give our best to all of our customers. We take pride in our work and we make sure our customers are always satisfied with the job we provided”.

“Nuestra experiencia nos apartó de otros. No consideramos ningún trabajo demasiado pequeño; desde reemplazar una bombilla a reconstruir un motor, no importa lo que estemos trabajando, nuestros clientes son nuestra prioridad. Nuestro equipo de trabajo, de personas trabajadoras, responsables, cuidadosas y pacientes siempre da lo mejor. Del propietario a los mecánicos, el artista de la pintura y a la oficina del administrador, todos nos preocupamos por nuestros clientes y tratamos a todos con respeto. Toty Auto Service siempre toma muy en serio todos los trabajos y le damos lo mejor a todos nuestros clientes. Estamos orgullosos de nuestro trabajo y nos aseguramos de que nuestros clientes siempre están satisfechos con el servicio que proporcionamos.

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OUTSTANDING BUSINESSES

“We are a family owned and operated auto mechanic and auto body shop. We have been focused on the needs of our community since 2003. During all these years we have had the opportunity to work for and with incredible and understanding customers. You (our customers) are the ones that have helped us succeed on everything we have accomplished. We appreciate the help we get from all of you, asking questions, letting us know about concerns you may have about your car, because no one knows your car better than you”.

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GRINI Y FÉLIX DE LA CRUZ SALON GRINI

“Every customer who enters here is a friend, is family” “Todo el cliente que entra aquí es un amigo, es una familia”

What is the secret of the success of Grini? “Felix, her husband, responds: “she dedicates for longer than any other to each customer, she likes to do her job perfectly, taking care of every detail, while others see in each client just the money, Grini sees a person who deserves all the time necessary to get a good haircut and hairstyle”. Salon Grini has four and a half years of service and welcomes customers of all nationalities and ages in an atmosphere of respect and Caribbean music. “This salon is a place for people to relax - express Felix - in an atmosphere of friendship and familiarity, I feel to talk with customers, so they sit in family, and many times I have to do as psychologist, listening to their concerns, their pities, but the important thing is that people feel well”.

El salón hispano más popular del west de Columbus es Grini’s Salon. Los fines de semanas la sala de espera siempre se observa llena de clientes en espera de turno, desde la mañana hasta la noche. Lo curioso es que la más solicitada por los hombres es su propietaria, Grini, quien lleva 12 años en esta ciudad trabajando como barbera, y viene de New York en donde trabajó durante otros seis años. ¿Cuál es el secreto del éxito de Grini? Félix, su esposo, responde:” Ella le dedica más tiempo que cualquier otro a cada cliente, a ella le gusta hacer su trabajo a la perfección, cuidar cada detalle, mientras otros ven en cada cliente el dinero, Grini ve a una persona que merece todo el tiempo necesario para recibir un buen corte y peinado”. El Salon Grini lleva cuatro años y medio de servicio y recibe clientes de todas las nacionalidades y edades, en un ambiente de respeto y música caribeña. “Este salón es un lugar para la gente relajarse- expresa Félix- en un ambiente de amistad y familiaridad, yo me siento a conversar con los clientes, para que se sientan en familia, y muchas veces me toca hacer de sicólogo, escuchar sus preocupaciones, sus penas, pero lo importante es que la gente se sienta bien”.

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OUTSTANDING BUSINESSES

The most popular Hispanic Salon of West Columbus is Grini’s Salon. On weekends the waiting room always shows full of customers waiting for their turn, from morning to night. The funny thing is that the most requested by men is its owner, Grini, who has spent 12 years in this city working as barber and who comes from New York where she worked for another six years.

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FRANCISCO Y SOILA ARREDONDO TACORRIENDO

“Perseverance and good seasoning has been the secret to our success” “Perseverancia y buen sazón ha sido el secreto de nuestro éxito”

Francisco and Soila have 18 years in the United States, from which have lived 17 years in Columbus, coming from Zacatecas, Mexico. The restaurant was opened in the year 2007 and already gives job to about 15 employees and intends to continue growing in the coming years. The dining area occupies the half of the building, the area of kitchen and warehouse occupies the other half. The building is not large but is always full of people. It is a family business. Their devotion to the Virgin of Guadalupe is more than obvious: Every year you can not miss the food donated for the celebration of the Virgin.

Comenzaron vendiendo comida en su apartamento del West de Columbus, hace 17 años y en 2001 instalaron su camioncito de tacos. En la actualidad son una de las taquerías más populares de la ciudad y un dato curioso es que casi la mitad de sus clientes no son hispanos, son hindúes, africanos, somalíes, y asiáticos. Francisco y Soila lleva 18 en los Estados Unidos, de los cuales han vivido 17 años en Columbus, provienen de Zacateca, México. El restauran fue inaugurado en el año 2007 y ya da trabajo a unos 15 empleados, se propone seguir creciendo en los próximos años. El área de comedor ocupa la mitad del edificio, la otra mitad la ocupa el área de cocina y almacén. La edificación no es amplia pero siempre está llena de comensales. Es un negocio familiar. Su devoción por la Virgen de Guadalupe es más que evidente: cada año no puede faltar la comida que donan para la celebración de la virgen.

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OUTSTANDING BUSINESSES

They started selling food in their apartment in the West of Columbus, 17 years ago and installed their tacos truck in 2001. Today they are one of the most popular taquerias of the city and a curious fact is that nearly half of their customers are not Hispanics, are Hindus, Africans, Somalis, and Asian.

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MÁXIMO DE LA ROSA MAX PC SERVICES

“Honesty in service is my main commitment” “La honestidad en el servicio es mi principal compromiso”

En Columbus Max PC Services es sinónimo de calidad y seriedad. Son varias las empresas de su áreas que llegan y desaparecen pero Max Pc se mantiene firme y creciendo en el mercado hispano. El servicio de reparación y mantenimiento de computadores personales o de negocios es una tarea que requiere un alto nivel de responsabilidad y honestidad y esos valores Máximo de la Rosa ha sabido administrarlos con gran éxito en su empresa. La computadora es una de las herramientas más privadas de una persona o una empresa, y Máximo ha ganado la confianza de sus numerosos clientes hispanos para acceder a sus informaciones confidenciales. Además de su experiencia técnica de más de 15 años ha sabido adaptarse a las necesidades de tiempo y lugar de los clientes con servicios personalizados y asesoría técnica a cualquier hora y día de la semana. La flexibilidad en los precios es otra de sus ventajas. Tiene reputación de ser honesto, de dar el precio justo, de no mentir ni engañar. Definitivamente, la confianza es la clave del éxito de este joven emprendedor.

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OUTSTANDING BUSINESSES

In Columbus Max PC Services is synonymous with quality and reliability. There are several companies in its branch that come and go, but Max Pc is firm and growing in the Hispanic market. Repair and maintenance service of personal or business computers is a task that requires a high level of responsibility and honesty and Máximo’s values has been to manage them with great success in business. The computer is one of the most private of a person or company tools, and Max has earned the trust of his many Hispanic customers to access their confidential information. In addition to his technical experience of more than 15 years he has managed to adapt to the needs of time and place of the clients with personalized services and technical advice to any time and day of the week. Flexibility in prices is another of its advantages. It has a reputation for being honest, give a fair price, not to lie or deceive. Definitely, confidence is the key to the success for this young entrepreneur.

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RAFFY PEGUERO

RAFFY AUTO REPAIR “It went out good for us, very good, we have managed to establish a diverse clientele” “Nos ha ido bien, muy bien, hemos logrado establecer una clientela diversa”

Native of Santo Domingo, Raffy arrived to New York in 1992 and gradually made his way working in restaurants and vehicle mechanics. It was in 2004 when he came to Columbus and during eight months performed mechanical works door-to-door, then decides to install his own company, which has managed to maintain with great success. In addition to Raffy the technical team is integrated by his son, Lenin Peguero and his nephew Adrian Martinez, who dedicate all the necessary attention to each vehicle. “This has been a very generous city, we feel very well with the Hispanic community, which is a very honest, quiet and hard-working community,” expresses with her characteristic serenity.

En las oficinas del taller de Raffy Auto Repair se siente el ambiente de respeto y responsabilidad que ha logrado imponer su propietario. El taller cuenta con amplias instalaciones y tecnología de primera, y servicios de diagnósticos computarizados. Oriundo de Santo Domingo, Raffy arribó a Nueva York en 1992 y poco a poco se abrió camino en el trabajo de restaurantes y mecánica de vehículos. Fue en 2004 cuando llega a Columbus y durante ocho meses realizó trabajos de mecánica a domicilio, luego decide instalar su propia empresa, que ha logrado mantener con gran éxito. Además de Raffy integran el equipo de técnicos su hijo, Lenin Peguero, y su sobrino Adrian Martínez, quienes dedican toda la atención necesaria a cada vehículo. “Esta ha sido una ciudad muy generosa, nos sentimos muy bien con la comunidad hispana, que es una comunidad muy honesta, tranquila y trabajadora”, expresa con su característica serenidad.

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OUTSTANDING BUSINESSES

At the offices of Raffy Auto Repair workshop, it feels the atmosphere of respect and responsibility that its owner has imposed. The workshop has extensive facilities and technology and computer diagnostic services.

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ZOILA Y PUDENTE REYES LA SUPER TORTA

“All the ingredients for our dishes are made by us, It is what makes us original”

The ‘cake’ is one of the most popular dishes in Mexico, after the taco, is a kind of sandwich, but with a greater variety of combinations of ingredients. In Columbus, the most popular place of sale of this exquisite product is La Super Torta, in the West of the city. And the Reyes spouses are the masters of the best Mexican torta perhaps in all Ohio. With 30 years in the United States and 21 years in Columbus the Reyes family works morning, afternoon and night, and every day of the week in its popular business. Today the success and popularity smile at them but it wasn’t always. They also had a tough beginning. During 8 years they sold food in two small trailers until September 2009, when they could open La Super Torta. They’re proud parents of three, the two older daughters belong to the army of the United States and the Columbus police. They have a wide foreign clientele, almost 40 percent of its customers. The most popular cake: Cuban cake.

La torta es uno de los alimentos más populares en México, después del taco, es una especie de sándwich pero con una mayor variedad de combinaciones de ingredientes. En Columbus el lugar más popular de venta de este exquisito producto es la Super Torta, en el West de la ciudad. Y los esposos Reyes son los maestros de la mejor torta mexicana quizás en todo Ohio. Con 30 años en los Estados Unidos y 21 años en Columbus la familia Reyes trabaja mañana, tarde y noche y todos los día de la semana en su popular negocio. Hoy el éxito y la popularidad le sonríen pero no fue siempre así. También tuvieron comienzos muy duros. Les tocó durante 8 años vender comida en dos pequeñas trailas hasta que en septiembre de 2009 pudieron abrir La Super Torta. Son padres orgullosos de tres hijos, las dos mayores pertenecen al Ejército de los Estados Unidos y a la Policía de Columbus. Tienen una amplia clientela extranjera, casi el 40 por ciento de sus clientes. La torta más solicitada: la torta cubana.

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OUTSTANDING BUSINESSES

“Todos los ingredientes de nuestros platos son hechos por nosotros, es lo que nos hace original”

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HUGO ALBORNOZ HOUSE OF MEDIA

“We’re more than just a local digital media agency; we’re also a group of creative and multitalented indviduals with extensive experience in graphic design, web development and marketing”

Hugo Albornoz hails from the busy streets of Buenos Aires, Argentina. Hugo has become a force in the Columbus design community creating marketing materials for companies around the city. His work is not only eye-catching but captures the essence of the businesses while showcasing his unique style.

Hugo Albornoz es oriundo de las concurridas calles de Buenos Aires, Argentina. Hugo se ha convertido en una fuerza en la comunidad del diseño de Columbus, creando materiales de marketing para las empresas de la ciudad. Su trabajo no sólo es llamativo sino que además captura la esencia de los negocios mientras muestra su estilo único.

Hugo has designed advertising for organizations such as Park Street Festival, Pelotonia, Relay for Life, the Second and Seven Foundation, and over 20 local restaurants.

Hugo ha diseñado publicidad para organizaciones tales como el Festival de la calle Park, Pelotonia, Relay for Life, la Fundación Second and Seven y más de 20 restaurantes locales.

His artwork is distinct and can bring life into any advertisement. Recently spear-heading a new endeavor, Hugo has started his new company, House of Media LLC, an Ohio media and marketing agency that supports local businesses. Founded in 2014, House of Media provides communication and marketing solutions to help small businesses grow, get noticed, and stand out. House of Media takes a genuine interest in helping other small businesses. It’s a chain reaction. Helping small businesses builds the community, building Columbus.

Su obra es distinta y puede dar vida a cualquier anuncio. Recientemente arrojado en un nuevo esfuerzo, Hugo ha comenzado su nueva compañía, House of Media LLC, una Agencia de media y marketing que apoya a las empresas locales de Ohio. Fundada en el año 2014, House of Media proporciona soluciones de comunicación y de marketing para ayudar a crecer a las pequeñas empresas, llamar la atención y destacar. House of media tiene un interés genuino en ayudar a otros pequeños negocios. Es una reacción en cadena. Ayudar a pequeñas empresas construye la comunidad, construye Columbus.

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OUTSTANDING BUSINESSES

“Somos más que una agencia de medios digitales locales; también somos un grupo de indviduals creativo y polifacético con amplia experiencia en diseño gráfico, desarrollo web y marketing”

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RESTAURANTS & TAQUERIAS

GIVING . ENCOUNTER NCOUNTER . CREATIVITY . CULTURE. ORIGINALITYY . TASTE

. QQUALITY UALITY LITY . SATISFACTION

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ABUELO AGUSTIN - 2014 - HISPANIC BUSINESS IN COLUMBUS

75 S Murray Hill Rd Columbus. OH 43228 (614) 465-7177

AZTECA MEXICAN GRILL

www.aztecamexicangrill.net 5925 Sawmill Road Dublin. OH 43017 (614) 717-9444 3962 Powell Road Powell. OH 43017 (614) 210-0900

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CASA HACIENDA GRILL MEXICAN RESTAURANT

www.casahaciendagrillcolumbus. com

CASA PATRON

www.casapatronohio.com 6094 Parkcenter Cir Dublin. OH 43017 (614) 761-1478

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RESTAURANTS & TAQUERIAS

1264 East Dublin Granville Rd. Columbus. OH 43229 (614) 396-7083

CASA SAZON

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49 N. High St. Columbus, OH 43215 614-221-8311

CAZUELA’S GRILL 2247 North High St. Columbus. OH. 43201 (614) 884-0755

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CHARRITOS MEXICAN GRILL 4740 Reed Rd #103 Columbus. OH 43220 614.929.5866

RESTAURANTS & TAQUERIAS

EL ACAPULCO MEXICAN RESTAURANT

www.elacapulcorestaurant.com Ibus, ommolest, nullab 7475 Vantage Dr Columbus. OH (614) 781-0751 Polaris Neighborhood Center 2127 Polaris Pkwy Columbus. OH (614) 547-0246

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EL AREPAZO

[PHOTO]

www.elarepazolatingrill.com El Arepazo Latin Grill 47 N. Pearl St Columbus. OH 43215 (614) 228 4830

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Tapas Bar Grille 515 S. High St Columbus. OH 43215 (614) 914 8878 Arepazo Tapas & Wine 93 N. High St. Gahanna OH 43215

EL HUARACHE MEXICAN RESTAURANT 4103 W Broad St Columbus, OH 43228 (614) 748-7272

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EL HUARACHE VELOZ 2655 W Broad St Columbus, OH 43204 (614) 272-3947

RESTAURANTS & TAQUERIAS

EL MAÑANERO 3700 Sullivant Ave. Columbus. OH. 43228 614.747.7051

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EL MARIACHI RESTAURANT

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4740 East Main Street Columbus. OH 43213 (614) 868-1669

LA SUPER TORTA 721 Georgesville Rd. Columbus. OH 43228 (614) 274-4192

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LOS GALÁPAGOS 378 South Grener Ave. Columbus, OH 43228 (614) 878-7770

RESTAURANTS & TAQUERIAS

LOS TRES POTRILLOS MEXICAN RESTAURANT 964 Galloway Rd Galloway. OH. 43119 (614) 851 9540

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MARIACHI’S

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5701 Maple Canyon Ave. Columbus, OH 43229 614-847-1266

EL TIZONCITO SÁNCHEZ 1265 Bethel Rd Columbus. OH. 43220 614.477.6523

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EL VAQUERO RESTAURANT

www.vaquerorestaurant.com 3230 Olentangy River Rd Columbus. Ohio. 43202 (614) 261-0900 2195 Riverside Dr Columbus. Ohio. 43221 (614) 486-4547

9130 Dublin Rd Columbus. Ohio. 43065 (614) 336-1128

EL VAQUERO RESTAURANT

www.vaquerorestaurant.com 8715 Sancus Blvd. Columbus. Ohio, 43232 (614) 847-7326 3580 West Dublin Granville Rd Columbus. OH 43235 (614) 659-0279 1566 Stringtown Rd Grove City. Ohio, 43123 (614) 801-9910 373 Stoneridge Lane Gahanna, OH, 43230 (614) 428-1725

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RESTAURANTS & TAQUERIAS

1780 Hilliard-Rome Road Hilliard. Ohio. 43026 (614) 876-5157

FIESTA MARIACHI MEXICAN RESTAURANT

www.fiestamariachi.net

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1998 Stringtown Rd Grove City, OH (614) 539-4540 1625 Georgesville Square Dr. Columbus, OH (614) 851-0795

MI MÃ&#x2030;XICO 4775 East Main St. Columbus, OH 43213 (614) 577-0143

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JACK & BENNYâ&#x20AC;&#x2122;S www.jackandbennys.com 2563 N High St Columbus. OH 4320 (614) 263-0242

RESTAURANTS & TAQUERIAS

LA CASITA MEXICAN RESTAURANT 1355 Bethel Road Columbus. OH 43220 (614) 457-0823

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LAS MARGARITAS

www.lasmargaritascolumbus.com

2808 Stelzer Rd Columbus. OH (614) 471-2808

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5855 Frantz Rd Dublin. OH (614) 798-9656 706 North State St. Westerville. OH (614) 568-0600

LA PATRONA MEXICAN RESTAURANT 2977 North High Street Columbus. OH 43202 (614) 447-9470

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POBLANOâ&#x20AC;&#x2122;S MEXICAN RESTAURANT 1200 Noe Bixby Rd. Columbus. OH 43213 (614) 866-5881

RESTAURANTS & TAQUERIAS

RANCHO ALEGRE MEXICAN RESTAURANT

www.ranchoalegrerestaurante.com 1075 Dublin Road Columbus. OH (614) 485-9130 6211 Cleveland Avenue Columbus, OH (614) 523-2604 3140 Tremont Road Upper Arlington. OH (614) 273-1305

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SEÑOR ANTONIO’S

www.senorantonio.com - 2014 - HISPANIC BUSINESS IN COLUMBUS

8617 Columbus Pike Lewis Center. OH 43035 (740) 548-6996

TEQUILAS MEXICAN RESTAURANT www.mexicanrestaurantpolaris.com

1047 Polaris Parkway Columbus. Ohio 43240 (614) 785-6199

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SÍ SEÑOR

www.sisenorlatinfusion.com 72 East Lynn St Columbus. OH 43215 (614) 227-0070

RESTAURANTS & TAQUERIAS

TACO NAZO 2200 E. Dublin Granville Rd Columbus. OH 43229 (614) 390-6346

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TACORRIENDO

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3892 Refugee Rd. Columbus, OH 43232 (614) 367-7471

TAQUERIA LOS PRIMOS REALES 4925 E Main St. Columbus. OH. 43213 614 743 7041

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TAQUIKIN 2600 Morse Road Columbus. OH 43231 (614) 620-0831

RESTAURANTS & TAQUERIAS

TROPICO CARIBBEAN GRILL 2740 Eastland Mall. Columbus.OH 43232 (614) 866-4034

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EL CAMIONCITO DEL SABOR

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530 Norton Rd. Columbus. OH 43228 (614) 804-7065

FIESTA JALISCO 2700 Northland Plaza Dr. Columbus, OH 43231 (614) 890-2666 9762 Sawmill Parkway Powell OH 43065 (614) 734-1952

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[PHOTO]

GARCÍAS INTERNATIONAL 2573 North High St. Columbus. OH 43202 (614) 268-4888

RESTAURANTS & TAQUERIAS

LA FAVORITA 4744 Sullivant Ave Columbus OH 43228 614 870 6499

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LOS CHILANGOS

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3870 Sullivant Ave Columbus. OH 43228 614 599 7365

LOS GUACHOS 5221 Godown Road Columbus, OH 43235 (614) 538-0211

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MARISCOS 7 MARES 5471 Norton Center. Columbus. OH 43228 (614) 853-6292

RESTAURANTS & TAQUERIAS

POLLO PERÚ 727 Georgesville Rd Columbus, OH 43228 614.754.6769

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RAMONA GOURMET

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686 Josephine Ave Columbus. OH 43204 614 351 1338

SABOR DE MI TIERRA 4212 Westview Center Plaza Columbus. OH. 43228 (614) 843-1733

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BIONICOS EL GRULLO 4640 Cleveland Ave. Columbus, OH 43231 614.405.4189

RESTAURANTS & TAQUERIAS

TAQUERÍA JALISCO 4664 Cleveland Ave. Columbus. OH 43231 (614) 595-4202

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SUPERMARKETS

GIVING . ENCOUN ENCOUNTER ENCOU TERR . DIVERSITY . SSION . NO NOSTALGIA . PASSION SSION

. SSERVICE RVICE VICE . BELONGING

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LAS MICHOACANAS MARKETS

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La Mega: 2175 Morse Road Columbus Ohio 43229 Tel:(614)471-4500 #1: 3881 Cleveland Avenue Columbus Ohio 43224 Tel:(614)-858-2700 #2: 3629 Sullivan Avenue Columbus Ohio 43228 Tel:(614)274-2800 #3: 166 S Hamilton Road Columbus Ohio 43213 Tel:(614)863-3400 #4: 939 E Dublin-Granville Columbus Ohio 43229 Tel:(614)436-5900

#5: 748 Troy Street Dayton Ohio 45404 Tel:(937)220-9600 #6: 3160 S Hamilton Road Columbus Ohio 43213 Tel:(614)864-4700 #7: 534 Norton Road Columbus Ohio 43228 Tel:(614)851-5800 #8: 5445 Bethel/Sawmill Ctr Ohio 43235 Tel:(614)792-5400 #9: 5431 Roberts Rd Hilliard Ohio 43026 Tel:(614)777-9500

MI BANDERA SUPERMARKET 1965 E Dublin Granville Rd, Columbus, OH 43229 (614) 985-3468

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LINDA MEXICANA FOOD MARKET 5705 Maple Canyon Ave Columbus. OH. 43229 (614) 436-8434

SUPERMARKETS

ESTILO BRAZIL 4738 Cleveland Ave. Columbus. OH 43231 (614) 269-8990

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LA COSTEÃ&#x2018;A MARKET

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4738 East Main St. Columbus. OH 43213 (614) 868-9662

LA BODEGA SUPERMARKET 3014 Sullivant Ave. Columbus. OH 43204 (614) 308-9182

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EL GIRASOL MEXICAN GROCERY STORE 1910 Lockbourne Rd. Columbus. OH 43207 (614) 443-1878

SUPERMARKETS

EL NUEVO NARANJO 4234 Eastland Square Dr Columbus, OH 43232 (614) 863-4212

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MI PAIS SUPERMARKET

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1105 South Hamilton Rd. Columbus. OH 43227 (614) 236-9583

SUPERMARKET EL MANA 5133 E Main St, Columbus, OH 43213 (614) 604-8989

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LOS PORTALES SUPER MARKET 1924 Brice Rd, Reynoldsburg, OH 43068 (614) 866-6987

SUPERMARKETS

LA JALISCIENCE MEXICAN MARKET 6527 East Livingston Ave. Reynoldsburg. OH 43068 (614) 322-6326

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MI PUEBLO MARKET

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63 S. Murray Hill Rd. Columbus, OH 43228 (614) 878-5220

LAS MARAVILLAS MEXICAN MARKET 233 West 5th Ave. Columbus. OH 43201 (614) 299-7633

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AUTO SERVICES

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A&J AUTO GLASS

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3339 Sullivant Ave Columbus OH 43204 614 206 7872

BP AUTO SALES 3338 Morse Rd Columbus. OH 43231 614 337 6141

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COLLISION SOLUTIONS 230 N. Central Ave Columbus. OH 43222

AUTO SERVICES

COLUMBUS TIRE AUTO SERVICE 6425 W. Broad St Columbus. Oh 43119 614 851 3350

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DOMINICAN AUTO REPAIR

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910 West Broad St Columbus OH 43222 614 516 7664

HECTOR â&#x20AC;&#x2DC;S AUTOMOTIVE REPAIR SERVICES 1887 McKinley Ave Columbus. OH 43222

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JD AUTO MECHANIC 2447 Azelda St. Columbus. OH 43211 614 267 2110

AUTO SERVICES

LATINO AUTO GLASS 1301 Little Av Columbus. OH 43223 614 483 8994

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MCKINLEY AUTOMOTIVE

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1900 McKinnley ave Columbus. OH. 43222 614 598 0069

MONTIEL AUTO SERVICE 3047 Westerville Rd Columbus OH 43224 614 562 3092

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NANDOâ&#x20AC;&#x2122;S COMPLETE AUTO CARE 445 Commerce Square. Columbus, OH 43228 (614) 272-1010

AUTO SERVICES

RAFFY AUTO REPAIR 2919 Westerville Rd Columbus OH 43224 614 478 5240

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RODRIGUEZ AUTO SERVICES

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3802 Sullivant Ave Columbus. OH. 43228 614 893 7771

MR. RUBIOâ&#x20AC;&#x2122;S 3284 West Broad st Columbus OH 43204 614 272 2422

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SHADDAI AUTO SALES 3535 E. Main St Whitehall OH 43213 614 745 3370

AUTO SERVICES

ZELAYA TOWING 614 777 911

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JR AUTO REPAIR

- 2014 - HISPANIC BUSINESS IN COLUMBUS

2815 Sullivant Ave Columbus OH 43204 614 843 9923

LOS AMIGOS AUTO SALES 2121 West Mound St Columbus OH 43223 614 276 2458

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INMANUEL AUTO SERVICE

54 Lawn ave Columbus Oh 43207 614 493 1817

450 Holtzman Ave Columbus OH 43205 614 937 2813

JD ELECTRONIC MULTISERVICE

TONY AUTO CLINIC

614 553 8099

3080 Fisher Rd Columbus OH 43204 614 535 5982

ORTEGA’S AUTO REPAIR

EL PICHY MECÁNICA GENERAL

3905 Sullivant Ave Columbus OH 43228 614 327 6590

1429 Harrisburg Pike Columbus OH 43223 614 604 5481

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AUTO SERVICES

TOTY AUTO SERVICE

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JOSEâ&#x20AC;&#x2122;S AUTO SERVICE

PEREZ AUTO REPAIR

1429 Harrisburg Pike Columbus OH 43223 614 604 5481

3335 Sullivant Ave Columbus OH 43204 614 272 8814

BUENOS AIRES AUTOREPAIR

N&M AUTO REPAIR & SERVICE

810 Kimball Place Columbus. Oh 43205 614 253 2222

950 Barnett Rd Columbus OH 43227 614-286-5910

WEST AUTO REPAIR

GENERAL (LATINO) AUTO REPAIR

4000 West Broad Columbus. OH 43228 614 432 7548

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2774 Cleveland ave Columbus OH 43211 614 937 0385

MARK-ONE

NY AUTO REPAIR

1717 Cleveland ave Columbus OH 43224 614 747 8936

1036 E Hudson St Columbus Oh 43211 614 261 0137

3050 Westerville Rd Columbus Oh 43224 614 208 8512

PERÚ AUTO SERVICE 9045 Princeton-Glendale Rd Columbus Oh 43229 513 257 7774

EL CALLEJÓN

MAURO DIAZ AUTO REPAIR

2744 Westerville Rd Columbus Oh 43224 614 940 4889

2362 Sullivant Ave Columbus OH 43204 614 496 9363

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AUTO SERVICES

3 HERNANDEZ

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EL DORADO

PEDRO ULATE

399 Belvidere Ave Columbus, OH 43223 614-496-9363

3840 E. 5th. Ave. Columbus OH 43219 614-238-6625

BIENVENIDO CABRERA

FERNANDO VARGAS

6515 W. Broad St. Columbus OH 43119 614-853-9358

2976 E. 5th. Ave. 43219 614-432-1899

BENJAMIN HERNANDEZ 844 N Cassidy Ave Columbus OH 43219 614-905-0244

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FELIPE SANTOS 614 226 4581

JOSE LUIS ALEGRIA MECÁNICO GENERAL 614 991 8443 / 740 971 3936

614 625 5205

614 282 1189

SOLUTIONS TOWING 614 622 5877

LESLEY AUTO REPAIR

CRISTO REY TOWING

614 231 0017 / 614 405 0293

(614) 419 9977

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AUTO SERVICES

JORGE MECANICO AUTOMOTRIZ

ANTHONY SANCHEZ

CIUDAD AZTECA TOWING

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614 824 0792

VERAS TOWING SERVICES

GRANITE TOPS AND MORE 2002 Zettler Rd. Columbus. OH 43232 614 239 7837

FELIPE AUTO SALES

614 572 1500

2711 Morse Rd Columbus OH 43231 614-476-3700

GRUAS LATINA

L&C AUTO SALES AND SERVICE

(614) 571-1155

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2586 S Hight St Columbus. OH 43207 614 804 5959

RUBIERO MOTORS CORP

JAIMEâ&#x20AC;&#x2122;S AUTO SALES

614 352 6362

210 OPM Companies Dr Galloway. OH 43119 614 738 6953

1574 Harrisburg Pk Columbus. OH 43223

AMERICA AUTO GLASS 614 483 2867

COLLISION SOLUTIONS

RP BODY SHOP

230 N. Central Ave Columbus. OH 43222

2995 Westerville Rd Columbus. OH 43224 614 633 0599

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AUTO SERVICES

NASA AUTO SALE & REPAIR

AUTORAMA CUSTOM PAINT & BODY

- 2014 - HISPANIC BUSINESS IN COLUMBUS

880 E. Hudson St Columbus OH 43211 614 447 9965

ISRAEL BODY SHOP 2183 St James Rd Columbus OH 43232 614 424 1695

SCORPION BODY SHOP 3840 E. 5 ave Columbus OH 43219 614 288 9024

BRIAN’S BODY AUTO REPAIR 1891 Cleveland Ave Columbus OH 43211 614 212 0313

EL CHAPARRO BODY SHOP

MIKI MORRIZ COLLISION

2132 Eakin Rd. Columbus. OH 43223 614 272-6720

6479 West Broad St Galloway. Ohio. 43119

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R&H TIRES & SERVICE CENTER 2187 St James Rd Columbus OH 43232 614-499-1894

825 E. 11 ave Columbus OH 43211 614 592 8121

AUTOTRONICS 3344 West Broad St. Columbus, OH 43204 (614) 274-4494

5306 Cleveland Ave Columbus. Oh 43231 614 905 3775

SERVICIO ELECTRÓNICO DE AUTOMÓVILES 614 929 0496

MIDWEST MOBILE ELECTRONICS 614 377 7355

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AUTO SERVICES

BOY’S USED TIRES

AUDIO MUNDO

J&J SOLUTION

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614 622 9797

QUINTANILLAâ&#x20AC;&#x2122;S AUTO SALES 2480 Sullivant Ave Columbus. OH. 43204 614 272 6766

JD ELECTRONIC MULTISERVICE

ALEX RODRIGUEZ

614 553 8099

614 571 6786

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MULTISERVICES AGENCIES

. TRUST. ENCOUNTE ENCOUNTER ENCOUNT ERR . SACRIFICE . DEDICATION D .ENERGY ERGY

. HONESTY

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CYBER CHECK MULTISERVICES 4934 West Broad St. Columbus. OH 43228 (614) 851-1590 2143 Hilliard Rome Rd Hilliard. OH. 43206 (614) 276-6270.

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190 South Hamilton Rd. Columbus. OH 43213 (614) 762-7936 1260 Morse Rd Columbus, OH 43229 614 436 6090

RAMON DELMONTE SERVICES 735 Georgesville Rd. Columbus. OH 43228 (614) 375-3030

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DOLLY MULTISERVICES 5736 Kathy Run Lane Columbus, OH (614) 882-8720

MULTISERVICES AGENCIES

QUINTERO TAX MULTI SERVICES 4216 West Broad St. Columbus. OH 43228 (614) 276-8078

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AREA 809 MULTISERVICES

- 2014 - HISPANIC BUSINESS IN COLUMBUS

3770 West Broad St. Columbus. OH 43228 (614) 274-0809

CASA DE CAMBIO 4169 W Broad St Columbus. OH 43228 614 274-0375 (614) 2749081

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ALMONTE EXPRESS SERVICES 4688 E Main St Columbus. Oh 43213 (614) 751-0218

MULTISERVICES AGENCIES

MULTISERVICES AQUÍ 5219 Godown Rd, Columbus, OH 43235 (614) 457-8370

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DON JESUS SERVICIOS DE OFICINA

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5320 Cleveland Ave. Columbus. OH 43231 (614) 891-1313

UNIVERSAL MULTISERVICES 3100 Sullivant Ave Columbus,Â OH (614) 483-4328

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CENTRO SERVICIOS LATINO 2988 Sullivant Ave Columbus, OH 43204 (614) 275-4199

MULTISERVICES AGENCIES

GENYS TAX MULTISERVICES 3530 Sullivant Avenue Columbus, OH (614) 272-6522

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EL MILAGRO MULTISERVICES

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2151 E Dublin Granville Rd. Columbus. OH 43229 (614) 895 0250.

PROGRESSO TAX & MULTISERVICE

JP TAX BOOKKEEPING

3000 Sullivant Ave Columbus. OH. 43204 614 340 9526

2700 East Main St Suite 107-A Columbus. OH. 43209 (614) 330 9002

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SUAREZ TAXES 1406 Cleveland Ave Columbus. OH 43211 614 297-1093.

JJ GENERAL SERVICES & TAXES 614 493 1481

TOTAL SERVICES, LLC

66 Powhatan Ave Columbus. OH 43227 (614) 535-8575

227 S Hamilton Rd Whitehall Ohio 43219 614-915-1899

GEO TRANSLATIONS SERVICES 4245 Westview Center Plaza Columbus, OH 43228 (614) 272-5828

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MULTISERVICES AGENCIES

APOLLO TAX SERVICES

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BARBER SHOP & BEAUTY SALON

BARBER SHOP & MAKEUP

BEAUTY . FRIEND FRIENDSHIP HIP IP . OPTIMISM . .CREATIVITY CRE . PASSION SSION

. JJOY OYY . BELONGING

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ALFA SALON & PELUQUERÍA

- 2014 - HISPANIC BUSINESS IN COLUMBUS

530 Norton Rd. Columbus. OH 43228 (614) 878-4991

C & J BARBER SHOP 1730 Lockbourne Road Columbus, OH (614) 443-5393

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CHAVEZ BARBER SHOP 4228 Eastland Square Drive Columbus, OH (614) 751-1867

BARBER SHOP & MAKEUP

D K DAS BEAUTY SALON 4173 West Broad St. Columbus. OH 43228 (614) 272-2670

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ESTETICA ANGELICA

- 2014 - HISPANIC BUSINESS IN COLUMBUS

4638 Cleveland Ave. Columbus. OH 43231 (614) 475-6192

GRINIâ&#x20AC;&#x2122;S SALON Plaza West Shopping Center 3770 West Broad St. Columbus. OH 43228 (614) 274-2223

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MAGAÑA’S BARBER SHOP 5785 Cleveland Ave Columbus. OH 43229 (614) 679-7400

BARBER SHOP & MAKEUP

NUEVA IMAGEN HAIR SALON 5053 Roberts Rd. Hilliard. OH 43026 (614) 876-1212

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PELUQUERÍA BECKY’S

- 2014 - HISPANIC BUSINESS IN COLUMBUS

59 South Murray Hill Rd. Columbus. OH 43228 (614) 878-4621

PELUQUERIA MONTES 4739 East Main St. Columbus. OH 43213 (614) 863-9407

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PELUQUERIA NUEVA IMAGEN 4251 Westview Center Plaza Columbus. OH 43228 (614) 351-8040

BARBER SHOP & MAKEUP

SOL Y LUNA HAIR SALON Columbus Square Shopping Center 5810 Emporium Square Columbus. OH 43231 (614) 891-4050

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YANKEE BARBER SHOP

- 2014 - HISPANIC BUSINESS IN COLUMBUS

227 South Hamilton Rd. Columbus, OH 43219 (614) 237-7200

YUNYâ&#x20AC;&#x2122;S SALON 751 Georgesville Rd, Columbus, OH 43228 (614) 272-2111

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ROSAS DE CRISTAL BEAUTY SALON 4213 Westview Center Plaza Columbus OH 43228 (614) 458-9795

BARBER SHOP & MAKEUP

CARLITOâ&#x20AC;&#x2122;S 4047 Wilow Hollow Dr Gahanna OH 43230 978 394 8810

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ENTERTAINMENTS

ENTERTAINTMENTS

DREAMS .ORIGIN ORIGINALITY LITY TY . NOSTALGIA . .CREATIVITY CREA . PASSION SSION

. JJOY OYY . ENCOUNTER

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SPAIN NIGHT CLUB

- 2014 - HISPANIC BUSINESS IN COLUMBUS

6136 Busch Blvd Columbus. OH 43229 614 885 5000

LA BOON 3990 Sullivant Ave 43228 Columbus 43228 (614) 679-4034

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OCHO BILLAR BAR 3024 Sullivant Ave Columbus OH 43204 614 282 3820

ENTERTAINTMENTS

EUPHORIA NIGHT CLUB 6252 Busch Blvd. Columbus. OH 43229 614 436 4900

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SONIDO ROBOTIN LA MAKINA DESTRUCTORA

- 2014 - HISPANIC BUSINESS IN COLUMBUS

614 598-7375

SONIDO CHILANGO 614 905-5101

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SONIDO CHALLENGER 614 743-0626

ENTERTAINTMENTS

SONIDO ROLAS 614 638-7771

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SONIDO SCORPION

- 2014 - HISPANIC BUSINESS IN COLUMBUS

614 783-7903

SONIDO VIKINGO 614 592-7552

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SONIDO STEREO MIKY 614 649-6367

ENTERTAINTMENTS

SONIDO ACUARIO 614 579-7340

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SONIDO PACHANGA

- 2014 - HISPANIC BUSINESS IN COLUMBUS

614 254 9762

SONIDO MONSTER 614 589-3682

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SONIDO ARIES 614 843 7564

ENTERTAINTMENTS

SONIDO JAMBAO 614 900-8327

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SONIDO CHALLENGER

AMAYA PRODUCTIONS

614 743-0626

614 893 9493

SUPREMACÍA SONIDERA

JC ENTERTAINMENT

614 878 4590

614 487 9917

DJ CHUY & MC LEO

CARLOS RUBIO SALSAMANTE

614 929 1399

614.316-8818

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PAYASO CHULO

614 783 6441

614 315 3676

GRUPO LOS FERRYS

PAYASITA LOLIPOT

(614) 359-1959

614 749 9414

LORENZO Y SUS TECLADOS

DJ OMEGA

614 376 7252

614 962 3939

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ENTERTAINTMENTS

GRUPO PERSA

FIND YOUR ISSUE AT ONE OF THESE BUSINESSES: NEGOCIOS DONDE PUEDE ADQUIRIR EL LIBRO:

- 2014 - HISPANIC BUSINESS IN COLUMBUS

Cybercheck 4934 W. Broad St Columbus. OH. 43228 (614) 851-1590 2143 Hilliard Rome Rd Hilliard. OH. 43206 (614) 276-6270. 190 South Hamilton Rd. Columbus. OH 43213 (614) 762-7936 1260 Morse Rd Columbus, OH 43229 614 436 6090