The Southgate Studio Framing Brochure

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The Southgate Studio Framing Brochure


The Southgate Studio

The history behind The Southgate Studio

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fter working demanding shifts for twenty five years in my previous job, it was time for a new challenge and a complete change of direction .When the opportunity arose to purchase second hand picture framing equipment I thought this might be something I would like to turn my hand to. After undertaking several courses we took the next step and converted our garage in Hedon to a picture framing workshop. This was where it all first began, after a few months we opened a small picture framing business in the

indoor market in Hedon, were we started out as Chameleon Framing. At this time I was still working a twelve hour shift pattern including nights. We thought however it would be a real test as to whether this was a viable business idea. It worked really well and we were really enjoying it. The only problem was time, it proved to be too difficult to physically meet the framing orders and work a demanding shift pattern. We resolved to look for a business property with home to enable us to fulfil our dream of becoming self-employed..


The Southgate Studio

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he opportunity to purchase 64 Southgate arose in 2006 and we decided to go ahead as we could envisage the end result. We like Hornsea, I grew up here and we felt we knew the area well. The rest is history really. We took on a very long and challenging complete renovation project. It certainly took a lot of patience and very hard work to reach a conclusion but after four long years we were finally able to open our doors to the public. On the 10 April 2010 The Southgate Studio was launched and at last we could get on with the important task of developing our business.Since that time I have qualified as a Guild Commended Framer and I am going from strength to strength framing

everything and anything from pictures, handicrafts, needlecrafts, football shirts and memorabilia, to war medals, original artwork and stretching of canvasses etc. On the gift side of the business we also strive to provide many handcrafted items and we are keen to support local art and crafts whenever we can.It is a real pleasure to be able to work together developing our ideas for the growth of our business. We are still in our infancy but we have many new and exciting ideas still to incorporate. Our aim is to keep it new and interesting we certainly will not be standing still we just wish there were a few more hours in each day to help us on our way.


The Southgate Studio

Inside The Southgate Studio

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ur studio is a newly renovated period building with much character, it has been carefully restored to maintain its original charm. This has been a rather long and tedious project and certainly a labour of love, paying attention to detail with a determination to fulfil our vision. We believe it has been well worth every effort and are delighted with the final result. Our aim is to provide something new and contemporary giving our customers a choice of the more unusual gifts as well as classic and more modern framing ideas and techniques up to the highest conservation standards if required.We aim to provide home

and gift ideas that are perhaps a little different and unusual. We provide a Bespoke Framing Service and Exclusive Gifts for you or for your home. The Studio is light, spacious and a very pleasant place to browse our selection of stock.Customer satisfaction is paramount and we believe this is achieved through first class service, quality products and attention to detail. To date we have had excellent and encouraging feedback from our customers and friends who have commented frequently, generously commending us on how smart and inviting the studio is. We are very grateful to all who have taken the time to come and check us out.


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f you think that all there is to framing a picture is joining four pieces of wood together, think again! An inadequate framing job can damage artwork, sometimes irreversibly. Stephen has demonstrated that he understands the importance of conservation framing, the use of appropriate materials to avoid future problems and also the range of framing options his customers may require. Hornsea picture framer Stephen Armstrong GCF has qualified as a Guild Commended Framer. This is a professional qualification that distinguishes skilled framers from the semi-skilled and provides consumers with a recognised way to find excellent craftsmanship and service.

Stephen Armstrong the co-owner of The Southgate Studio.

Stephen working on a bespoke frame.

The Southgate Studio

Bespoke Framing


The Southgate Studio

Cross stitch framing- a step by step 1

Cross stitch laced over conservation foam core with a cotton inter lining cover to give it a softer look.

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With just a triple mount Cross Stitch framed to Fine Art Trade Guild Conservation Standard in a Solid Oak Hand Finished frame , Quadruple mount and water white invisible glass


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The Southgate Studio

Lino Cut Print Framinga step by step

3 4 Limited Edition Lino Cut Print, framed in a hand finished solid oak frame with a double mount and water white invisable glass.


The Southgate Studio

Turning Long Stitch into a Card- a step by step 1

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Laced Needle Work


The Southgate Studio

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Aperture cut ready for painting bevel black

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The finished card


The Southgate Studio

A simple print- a step by step 1

A simple print

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A simple print with a double mount


The Southgate Studio

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Finished off with a bare wood frame that has been painted and textured to compliment the print.


The Southgate Studio

Conservation Framingstep by step guide 1

Centralising image in conservation mount board aperture.

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Image held in place by weights while applying “T� hinges to hold image in place under mount.


The Southgate Studio

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A “T� hinge

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Taping up frame package to keep and protect it from insects.


The Southgate Studio

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Taped frame packet ready for frame.

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Ash frame before grain highlighted in black.


Frame after hand finishing.

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Finished framed limited edition lithograph in solid Ash frame, hand finished with black grain. Image mounted in conservation grade mount board and Tru Vue Conservation Clear glass. Framed to Fine Art Trade Guild Conservation Standard.

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The Southgate Studio

Honiton Lace- step by step guide Handmade by Mrs E. P .Armstrong circa 1982. This lace has been framed by pre-stretching a piece of satin over 5mm Conservation Foamcore Board (with a cotton interlining cover, for a softer look.) The lace has then been hand stitched to the satin.A triple mounted has been used to show different effects and to give the lace plenty of clearance from the glass. The glass used is TruVue Museum Glass with 99% UV Light Filtration & 96% Visible light transmission. Giving maximum protection with maximum clarity of image and protecting it for many years to come.Regular 2mm float glass has 89% Visible light transmission & less than 50%UV Light Filtration.A pine frame has been hand painted to compliment the frame package.This lace has been framed to Fine Art Trade Guild Conservation Standard.ie. All materials in contact with the art work are acid free & all work done on the artwork is 100% reversible

1 Image of lace on glass of original frame

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Conservation Foam core for stretching satin over.

3 Satin stretched ready to stitch lace to.


Stitching lace to the satin.

5 Lace stitched to satin.

The Southgate Studio

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6 With a triple mount to set it off & give good clearance from the glass.

7 Finally a hand painted frame and Museum Glass. Offering protection for years to come.


The Southgate Studio

For more information please contact us on: 01964 533369 or visit us in store.


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