RECENT AND UPCOMING MARKETING
TARGETED EMAIL CAMPAIGN
FEBRUARY 19
Pre list introduction Email sent to all New York and Greenwich Houlihan Lawrence agents.
7 S CROSSWAY - LISTING GOES LIVE
FEBRUARY 20
JUST LISTED CARD
FEBRUARY 20
Sent to targeted addresses throughout Westchester, Greenwich and affluent Manhattan postal codes.
BROKER OPEN HOUSE
FEBRUARY 22
80 agents attended the Open House
GREENWICH TIME FULL PAGE SPREAD PRINT AD
FEBRUARY 23
53,400 circulation: A regional Greenwich publication with a reach in both print and digital.
PUBLIC OPEN HOUSE
FEBRUARY 25
TARGETED EMAIL CAMPAIGN
FEBRUARY 27
Property promotion and Broker Open House information sent to top Greenwich and New York agents who are currently working with high net worth buyers.
BROKER OPEN HOUSE
FEBRUARY 29
30 agents attended the Open House
GOOGLE RETARGETING PROPERTY AD
FEBRUARY
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
RECENT AND UPCOMING MARKETING
BROWNSTONER
- DIGTIAL BANNER AD
FEBRUARY
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
HOULIHAN LAWRENCE LUXURY CAROUSEL - FEATURED PROPERTY
FEBRUARY
Properties are displayed prominently within carousel and link directly to the home’s webpage.
INSTAGRAM PROMOTION
FEBRUARY
Showcase 7 S Crossway on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
FACEBOOK AD CAMPAIGN
FEBRUARY
This ad is custom created and targeted to high-net worth individuals in NYC. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
NYT.COM - DIGTIAL BANNER AD
FEBRUARY
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
NEW YORK COTTAGES AND GARDENS MAGAZINE PRINT AD
MARCH/APRIL
NY Cottages and Gardens magazine delivers beautiful homes and gardens, trends in architecture and luxury. Circulation of 40,000 per issue.
GREENWICH TIME PROPERTY FEATURED IN REAL ESTATE SECTION - PR
MARCH 8
7 S Crossway featured in “By the beach” article in Real Estate section. 53,400 circulation: A regional Greenwich publication with a reach in both print and digital.
WALL STREET JOURNAL PRINT AD
MARCH 22
Circulation 644,424. The WSJ continues to be a leading environment for luxury real estate clients to connect with the world’s most affluent home-buying audience.
RECENT AND UPCOMING MARKETING
HOULIHAN LAWRENCE LUXURY CAROUSEL - FEATURED PROPERTY
MARCH
Properties are displayed prominently within carousel and link directly to the home’s webpage.
GOOGLE RETARGETING PROPERTY AD
MARCH
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
BROWNSTONER - DIGITAL BANNER AD
MARCH
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
NYT.COM - DIGTIAL BANNER AD
MARCH
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
FACEBOOK AD CAMPAIGN
MARCH
This ad is custom created and targeted to high-net worth individuals in New York and Connecticut. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
INSTAGRAM PROMOTION
MARCH
Showcase 7 S Crossway on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
GREENWICH MAGAZINE
APRIL
10,000 Circulation: A regional publication with a strong readership in Fairfield and Westchester Counties.
GREENWICH TIME SPRING SHOWCASE PRINT AD
APRIL 12
53,400 circulation: A regional Greenwich publication with a reach in both print and digital.
RECENT AND UPCOMING MARKETING
MANSION GLOBAL /WSJ PRINT AD
APRIL 13
Circulation 644,424. The WSJ continues to be a leading environment for luxury real estate clients to connect with the world’s most affluent home-buying audience.
HOULIHAN LAWRENCE PORTFOLIO OF HOMES
APRIL 29
17,000 circulation: Our stunning magazine, published seasonally, is reserved for showcasing properties priced $2 million and above. 5,000 copies in total are inserted into the New York Times. Regional print insertions for the Portfolio include the Greenwich Time/Stamford Advocate.
DIGITAL BANNER CAMPAIGN
APRIL TO JUNE
Custom designed banners are being featured across financial websites including WSJ.com, Forbes.com, Reuters.com, FoxBusiness.com, Barrons.com, Fortune.com, NYTimes.com
The banners click through to the property website. Campaign guarantees 250,000 impressions over 2 months. Banners are targeted by geography; Manhattan, NY, Hamptons, NY, San Francisco, Beverly Hills, Laguna Beach, CA, Rye, NY, Palm Beach, FL, Miami, FL, London, UK
LUXURY PORTFOLIO INTERNATIONAL - DIGITAL BUNDLE
APRIL
Feature on Luxuryportfolio.com listing carousel. Feature in monthly “On the Market” email newsletter, which deploys to 10k+ qualified contacts including consumers , marketing contacts, brokers, owners and agents across the LPI network. Social Media post across LPI chanels.
GOOGLE RETARGETING PROPERTY AD
APRIL
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
BROWNSTONER - DIGITAL BANNER AD
APRIL
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
RECENT AND UPCOMING MARKETING
NYT.COM - DIGITAL BANNER AD
APRIL
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
FACEBOOK AD CAMPAIGN
APRIL
This ad is custom created and targeted to high-net worth individuals in New York and Connecticut. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
INSTAGRAM PROMOTION
APRIL
Showcase 7 S Crossway on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
FINANCIAL TIMES (UK) PRINT AD
May 4
The House & Home section of the Financial Times Weekend edition reaches wealthy people who are passionate about property, design and gardening
NEW YORK TIMES - SUNDAY REAL ESTATE SECTION PRINT AD
MAY 12
The Sunday Real Estate section includes New York City (Manhattan, Brooklyn, Queens, Staten Island & Lower Bronx), Westchester, Connecticut, Long Island, New Jersey. Circulation of 208,400
CONNECTICUT COTTAGES AND GARDENS - PRINT AD
MAY ISSUE
Cottages and Gardens magazines in the Connecticut, Hamptons, and New York areas delivers beautiful homes and gardens, trends in architecture and luxury
MAYFAIR INTERNATIONAL REALTY, LONDON
MAY
Featured property in front window dislpay
RECENT AND UPCOMING MARKETING
INSTAGRAM PROMOTION
MAY
Showcase 7 S Crossway on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
GOOGLE RETARGETING PROPERTY AD
MAY
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
BROWNSTONER - DIGITAL BANNER AD
MAY
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
NYT.COM - DIGITAL BANNER AD
MAY
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
FACEBOOK AD CAMPAIGN
MAY
This ad is custom created and targeted to high-net worth individuals in New York and Connecticut. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
Listing Traffic Last 30 Days
501 SAVES
8,459 VIEWS
$4 MILLION TO $8 MILLION
Currently Available in Old Greenwich and Riverside
5 Properties
Click to view listings
In Contract in Old Greenwich and Riverside
1 Properties
Click to view listings
Closed Sales in Old Greenwich and Riverside since our list date (02/20/2024)
0 Properties
A SELECTION OF WEBSITES WHERE YOUR HOME IS FEATURED:
• HOULIHAN LAWRENCE
• WSJ.COM
• MANSIONGLOBAL.COM
• PROPLUXURY.COM
• JUWAI.COM
• JAMESEDITION.COM
• LUXURYPORTFOLIO.COM
• LEADINGRE.COM
• LUXURYREALESTATE.COM
• MAYFAIRINTERNATIONALREALTY.COM
• COUNTRYLIFE.COM
• LISTGLOBALLY.COM (PROPERTY TRANSLATION SERVICE FOR 121 ADDITIONAL INTERNATIONAL REAL ESTATE WEBSITES)
• REALTOR.COM
• TRULIA.COM
• ZILLOW.COM
FEBRUARY | MARCH 2024
JUST LISTED POST CARD
FEBRUARY 20
EMAIL CAMPAIGN TO AGENTS
FEBRUARY / MARCH 2024
NY COTTAGES & GARDENS
MARCH 8, 2024
WALL STREET JOURNAL
MARKET STATISTICS
MARKET STATISTICS
SUPPLY / DEMAND ANALYSIS
Riverside, Old Greenwich School District as of 3/20/24
MARKET STATISTICS
SUPPLY / DEMAND ANALYSIS