MARKETING UPDATE 36 French Road Greenwich March 6, 2024
RECENT AND UPCOMING MARKETING
36 FRENCH ROAD - LISTING GOES LIVE JANUARY 22
BROKER OPEN HOUSE
JANUARY 22
45+ agents attended Broker Open House
JUST LISTED CARD
JANUARY 22
Sent to targeted addresses throughout Westchester, Greenwich and affluent Manhattan postal codes.
GREENWICH TIME FULL PAGE SPREAD PRINT AD
JANUARY 26
53,400 circulation: A regional Greenwich publication with a reach in both print and digital.
GOOGLE RETARGETING PROPERTY AD
JANUARY
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
BROWNSTONER - DIGTIAL BANNER AD
JANUARY
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
HOULIHAN LAWRENCE LUXURY CAROUSEL - FEATURED PROPERTY
JANUARY
Properties are displayed prominently within carousel and link directly to the home’s webpage.
INSTAGRAM PROMOTION
JANUARY
Showcase 36 French Road on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
RECENT AND UPCOMING MARKETING
FACEBOOK AD CAMPAIGN
JANUARY 30 - FEBRUARY 13
This ad is custom created and targeted to high-net worth individuals in NYC. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
NYT.COM - DIGTIAL BANNER AD
JANUARY
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
FINANCIAL TIMES (UK) PRINT AD
FEBRUARY 2
The House & Home section of the Financial Times Weekend edition reaches wealthy people who are passionate about property, design and gardening
HOULIHAN LAWRENCE LUXURY CAROUSEL - FEATURED PROPERTY
FEBRUARY
Properties are displayed prominently within carousel and link directly to the home’s webpage.
GOOGLE RETARGETING PROPERTY AD
FEBRUARY
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
GREENWICH TIME PROPERTY FEATURED IN REAL ESTATE SECTION - PR
FEBRUARY 23
36 French Road featured in “For Players and Spectators” article in Real Estate section. 53,400 circulation: A regional Greenwich publication with a reach in both print and digital.
BROWNSTONER - DIGITAL BANNER AD
FEBRUARY
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
RECENT AND UPCOMING MARKETING
WSJ PRINT AD
FEBRUARY 24
Circulation 644,424. The WSJ continues to be a leading environment for luxury real estate clients to connect with the world’s most affluent home-buying audience.
HOULIHAN LAWRENCE GALLERY OF HOMES
SPRING | FEBRUARY 26
40,000 circulation: Insert in The New York Times, reaching readers in key Manhattan and Brooklyn zip codes. Available at all 30 Houlihan Lawrence offices, and distributed in local newspapers and to local shops, cafes, train stations and more.
GOOGLE RETARGETING PROPERTY AD
FEBRUARY
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
NYT.COM - DIGTIAL BANNER AD
FEBRUARY
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
FACEBOOK AD CAMPAIGN
FEBRUARY
This ad is custom created and targeted to high-net worth individuals in New York and Connecticut. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
INSTAGRAM PROMOTION
FEBRUARY
Showcase 36 French Road on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
HOMES OF THE TIMES PRINT AD
MARCH 8
Circulation is 105,800. Distribution to New York City (Manhattan, Brooklyn, Queens, Staten Island & Lower Bronx), Westchester, Connecticut, Long Island, New Jersey.
RECENT AND UPCOMING MARKETING
GREENWICH MAGAZINE
MARCH
10,000 Circulation: A regional publication with a strong readership in Fairfield and Westchester Counties.
CONNECTICUT COTTAGES AND GARDENS - DO’S & DON’TS SECTION MARCH
ISSUE
Cottages and Gardens magazines in the Connecticut, Hamptons, and New York areas delivers beautiful homes and gardens, trends in architecture and luxury
GOOGLE RETARGETING PROPERTY AD
MARCH
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
BROWNSTONER - DIGITAL BANNER AD
MARCH
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
NYT.COM - DIGITAL BANNER AD
MARCH
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
FACEBOOK AD CAMPAIGN MARCH
This ad is custom created and targeted to high-net worth individuals in New York and Connecticut. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
INSTAGRAM PROMOTION
MARCH
Showcase 36 French Road on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
RECENT AND UPCOMING MARKETING
TARGETED EMAIL CAMPAIGN
MARCH 11
Property introduction sent to Wealth Engine Database - An exclusive list through our Luxury Portfolio program of high net worth individuals.
NEW YORK COTTAGES AND GARDENS MAGAZINE PRINT AD
MARCH/APRIL
NY Cottages and Gardens magazine delivers beautiful homes and gardens, trends in architecture and luxury. Circulation of 40,000 per issue
MAYFAIR INTERNATIONAL REALTY, LONDON
MARCH
Featured property in front window dislpay
MANSION GLOBAL /WSJ PRINT AD
APRIL 13
Circulation 644,424. The WSJ continues to be a leading environment for luxury real estate clients to connect with the world’s most affluent home-buying audience.
HOULIHAN LAWRENCE PORTFOLIO OF HOMES
SPRING ISSUE | APRIL
17,000 circulation: Our stunning magazine, published seasonally, is reserved for showcasing properties priced $2 million and above. 5,000 copies in total are inserted into the New York Times. Regional print insertions for the Portfolio include the Greenwich Time/Stamford Advocate.
INSTAGRAM PROMOTION
APRIL
Showcase 36 French Road on both Houlihan Lawrence and Ellen Mosher accounts. A combined reach of 30k followers.
GOOGLE RETARGETING PROPERTY AD
APRIL
11,111 minimum guaranteed views - A custom banner ad designed for your property will be displayed on the Google network to users that visited HoulihanLawrence.com in the past 30 days.
RECENT AND UPCOMING MARKETING
BROWNSTONER - DIGITAL BANNER AD
APRIL
7,500 potential views: A custom banner ad designed for your property will be displayed in rotation on Brooklyn’s leading digital publications.
NYT.COM - DIGITAL BANNER AD
APRIL
30,000 minimum guaranteed views: Your property will be displayed in rotation in an editorial style ad optimized for desktop and mobile.
FACEBOOK AD CAMPAIGN
APRIL
This ad is custom created and targeted to high-net worth individuals in New York and Connecticut. The ad campaign directs qualified online traffic to the property on houlihanlawrence.com.
CUSTOM WEBSITE TRAFFIC RoundHillPrivateCompound.com
ZILLOW.COM TRAFFIC
Listing Traffic Last 30 Days
85 SAVES
2,585 VIEWS
LUXURY LISTING OVERVIEW
$7 MILLION TO $12 MILLION
Currently Available in Greenwich
15 Properties
Click to view listings
In Contract in Greenwich
4 Properties
Click to view listings
Closed Sales since our list date (01/22/2024)
3 Properties
Click to view listings
SAMPLING OF DIGITAL AND PRINT PROMOTION
JANUARY |
FEBRUARY 2024
MAILED TO SELECT ADDRESSES
JUST LISTED POST CARD
JANUARY 26 GREENWICH TIME
HOULIHAN LAWRENCE
JANUARY / FEBRUARY 2024
CAROUSEL
LUXURY
FEBRUARY 2, 2024
FINANCIAL TIMES (UK) PRINT AD
Forplayers andspectators
Inthe
By Gretchen A. Peck
Aluxury-home budget affords buyers in Greenwicheverythingtheir hearts maydesire,including sports amenities, such as tennis, pickleball, basketball, racquetball and squashcourts. This week, GreenwichTime takes you to fiveremarkable homes onthe marketright now— each with sporting and recreational amenities to enjoy as aplayerorspectator Houlihan Lawrence Realtor Ellen Mosher is representing the ownerof 36 FrenchRoad, Greenwich,a compound created by Architect Joeb Moore and built by Hobbs Inc. in 2000.The seller is asking $8.95million for the property,whichcomprises asix-bedroom main house,atwo-bedroom guesthouse,and a“party/ wellness barn.” Situated on 2.50-acres, the three structures afford luxury living,complete privacy, convenientproximity to the downtown Greenwich, and anumber of sports and recreational amenities, including apool and Har-Tru tennis court. Thenewly constructed 22 Dairy Road, Greenwich,isalso listed by Houlihan Lawrence’s Ellen Mosher.Built in 2023 this modern-farmhouse stylecolonial has seven bedrooms, 11 baths, and nearly 15,000 square feet of interior living space. This unique mid-country smart home wascustom built by aremarkable team assembled by Sound Beach Partners, including Tanner WhiteArchitects and Interior DesignerAmy Aidinis Hirsch.The main house is complemented by atennis court, pool and spa. And for adventurous sports, the team incorporated an indoor rock-climbing wall. The askingprice is $16.5 million. If you’re abuyer who enjoys afast-paced game of squash, or wantsto
learn the sport, consider 25 Edgewood Drive, Greenwich.Known as “The Columns,” this Greek Revival-style luxuryhome was originallybuilt in 1905. Themagnificent mansion wasrenovated and redesigned by arenowned team thatincluded Architect Allan Greenberg, award-winning interior designer Victoria Hagan, and Stephen Stimson’slandscape architectural team The reimaginedproperty wasfeatured in Architectural Digestmagazine Leslie McElwreath, a RealtorwithSotheby’s Greenwichbrokerage, is the listing agentfor the 3.70-acre property,with the four-levelgrand main house,tennis court, indoor squashand basketball courts, plus apool and spa. The asking price is $13.25 million.
McElwreath is also the listing agentfor 32 Meadowcroft Lane,Greenwich—a sevenbedroom, 13,355-square-foot luxury home, built in 2011 recentlyrenovated, and situated on a2.20-acre lot. Inaddition to generously proportioned, bright and elegantinteriors, this home has anumber of amenities, including anew pool and spa, ayoga studio and health spa, and an indoor basketball court. Theseller isasking $14.495million.
TheFrenchNormandy-inspired luxuryhome at 1 Windrose Way in aprivate association is currently offered to the marketfor $14.5million. Thefive-bedroom, 9,054-square-foot residence is situated on a 2-acre lot within the guard-gated association.
Jill TigheKelly, aRealtor with Sotheby’sInternational Realty,isthe seller’s agent.
“Ifyou’relooking for sportsamenities, this home is foryou,your family and your friends. Funis thename of the game at 1 Windrose Way,” according to the listing agent.
“You will love playing a fewsets of tennis,orbeing apickler and inviting a bunchoffriends overfor the very social game of pickleball. Thetwo pickleball courts makeitpossible to have your ownround robin gathering,” shesuggested. “There’s abasketball hoop,aswell, on the tennis court—to have ahalf court challengeorsimplyagame of horse. Enjoyvolleyball, badminton, having acatch with alacrosseball, baseball or kicking asoccer ball on the expansivesports field. Thesky is the limit,” sheadded.
TheWindroseWay-Mead Pointassociation has the addedluxuryofa waterfrontparkand a160-foot deep-water dock, available onlytoresidents.
“After playing land sports, jumpintothe pool to cool off and swim some laps or relax your muscles in the generously sized hot tub. With the Long Island Sound all around, your choices to be active are endless— think kayaking, paddle boarding,sailing water skiing,fishing,and more.Takeawalk on the beach or on the 5acres of WindroseWay community open spacethatsurrounds the deep-water dock. Bike, roller skateordrive your golf cart around the private waterfrontneighborhood. Navigate your boatout from the dock for fun on the water,orjusttorelax and watchthe beautiful sunsets at the end of the day.” And when the weather is lessthan
R2 FRIDAY ,F EBRUA RY 23 ,2 02 4G REENWICH TIME ADVERTISING FE AT URE
cooperative there’s plenty of room for indoor recreation, too.For example,the future buyer might enjoyshuffleboard, ping pong,billiards,air hockeyora spirited foosball match. “Whether it’s ‘game on,’ or astress-free modeyou seek,this place accommodates all,” Kellyconcluded. REAL ESTATE LUXURY LIVING ContributedbyHoulihanLawrence Custom-builtbySound BeachPartners, Tanner White Architectsand Interior Designer AmyHirsch, 22 DairyRoad, Greenwich, is amodernmid-country luxury home that debutedin2023. The seven-bedroomresidence hasa number of at-homeamenities,including atenniscourt,pooland spa, andindoorrock-climbing wall.Ellen Mosher,withHoulihanLawrence’sGreenwich brokerage, is thelisting agentfor the$16.5 millionproperty.
over-$10 millionrange,Greenwich buyers in search of sports and recreational amenitieshavesomefabulousoptions from whichtochoose TheHar-Tru tennis courtat36FrenchRoad, Greenwich, hasacompanion two-bedroom tennis/guesthouse ContributedbyHoulihanLawrence Thebeautifully reimagined 1905-periodGreek Revivalmansion at 25 Edgewood Drive, Greenwich, is offered to themarketfor $13.25 million. Sotheby’sInternationalRealty’sLeslie McElwreath is thelisting agentfor theproperty, whichhas ahostofsportsand recreational amenities, whichinclude apool, tennis court, andindoorsquashand basketball courts ContributedbySotheby’s InternationalRealty FEBRUARY 23, 2024 GREENWICH TIME
@ HOULIHANLAWRENCE @HOULIHANRE @HOULIHANLAWRENCE Source: OKMLS, MHMLS, CGNDMLS, SMARTMLS, 1/1/23- 12/31/23, Total Volume Sold by company, Single Family, Westchester, Putnam, Dutchess, Columbia and Fairfield Counties combined. PUT THE POWER OF THE #1 BROKERAGE NORTH OF NYC TO WORK FOR YOU 340 CROTON LAKE RD, BEDFORD CORNERS, NY Incomparable 14+ acre hilltop estate with views of the Croton Reservoir and Hudson Valley. Includes a completely updated, five bedroom main house with 14’ ceilings, saltwater pool, pool house, tennis court and additional detached garage with loft. Just 50 minutes to New York City, it is the ultimate country getaway. $9,995,000 M 914.841.1919 45 BINNEY LANE, OLD GREENWICH, CT LEED certified modern compound. 300’+ feet of waterfront, pier, guest and boat houses. $35,000,000 M 203.912.9233 M 203.705.9680 30 WILLOWMERE AVENUE, RIVERSIDE, CT Elegant shingle-style New England home built of the highest quality down to the detail. $10,995,000 M 203.249.9978 26 PEACH HILL ROAD, DARIEN, CT Meticulously designed luxury home anchored by three-story foyer sited on 2.99 acres with pool. $6,995,000 M 203.246.7518 9 STURGIS ROAD, BRONXVILLE, NY Custom Nantucket-style Colonial on peaceful street in coveted Bronxville school district. $4,650,000 M 914.522.7308 6 HELENA AVENUE, LARCHMONT, NY Stunning water views enhance this renovated six-bedroom Victorian in Larchmont Manor. $4,495,000 M 914.420.8665 34 SUNNYBROOK RD, BRONXVILLE, NY Yonkers. Exquisitely rebuilt and reconfigured this Georgian feels like a gracious new residence. $4,485,000 M 914.659.5856 27 HAMPSHIRE ROAD, BRONXVILLE,, NY Yonkers. Recently enhanced & meticulously renovated & restored but kept the original character. $4,195,000 M 914.659.5856 10 WESTWAY, BRONXVILLE, NY Gracious 1920s Georgian Colonial in prestigious estate area on a magnificent oversized lot. $4,195,000 M 914.715.6052 M 914.391.4326 132 LEROY AVENUE, DARIEN, CT Bright Center Hall Colonial with timeless custom finished and modern conveniences. $3,850,000 M 203.801.8344 95 CONNECTICUT AVE, GREENWICH, CT Luxury four-bedroom home with elevator in the heart of Central Greenwich. $4,500,000 M 203.536.3352 3 BARBERRY LANE, RYE, NY Grandeur meets glamour in this one-of-a-kind treasure, meticulously renovated. $4,995,000 M 914.329.5329 36 FRENCH ROAD, GREENWICH, CT Country retreat close to town on 2.5 gated acres with yoga barn, cottage, tennis and pool. $8,950,000 M 203.705.9680 12 ISLAND DRIVE, RYE, NY Exquisite 8000 square foot stone and slate home situated to take advantage of the Long Island. $13,950,000 M 914.391.2655 21 STRATTON ROAD, SCARSDALE, NY Bright new Center Hall Colonial with great open layout in Quaker Ridge. $3,395,000 M 914.772.1564 466 PARK AVENUE, RYE, NY Perfectly set on one of Rye’s most coveted avenues, this sunny young Colonial has it all. $3,350,000 M 914.672.6424 15 ARCHER ROAD, HARRISON, NY A timeless masterpiece set on a private 1.88 acres. 5 bedrooms, 4.3 bathrooms, 4 fireplace. $3,295,000 M 914.309.9685 16 HORSESHOE ROAD, COS COB, CT Recently renovated home on 1.1 private acres with pool, outdoor kitchen and rooftop deck. $3,150,000 M 203.705.9680 1 BEECHTREE DRIVE, LARCHMONT, NY Majestic Tudor set on over one private acre features original details and modern sophistication. $2,999,999 M 914.671.1111 21 BRITE AVENUE, SCARSDALE, NY Exceptional Fox Meadow home nestled sublimely on a full half acre is a chic refuge. $2,899,990 M 914.584.3476 23 CEDAR HILL ROAD, BEDFORD, NY Exceptional country Colonial on 8 private gated and landscaped acres in Bedford estate area. $2,750,000 M 914.646.5811 177 SOMERSTOWN ROAD, MILLWOOD, NY Walls of glass, custom-built on 6.2 acres. Chappaqua Schools. Low taxes $2,595,000 M 914.261.7458 103 DANN FARM ROAD, POUND RIDGE, NY Lovely 4-bedroom home with tasteful upgrades on 3 acres near Scotts Corners and New Canaan. $2,595,000 M 631.680.2974 7 FAWN LANE, ARMONK, NY Custom built five-bedroom Colonial offers resort style living at its finest with pool and spa. $2,449,000 M 914.844.7259 32 CREEMER ROAD, ARMONK, NY Private with pool, tennis and guest cottage on a secluded six-acre retreat. $2,295,000 M 914.755.0130 15 KERRY LANE, CHAPPAQUA, NY Stunning four-bedroom Contemporary home offering the perfect blend of style and comfort. $2,100,000 M 914.393.3334 2 BAY STREET, CITY ISLAND, NY Waterfront beauty on Eastchester Bay with breathtaking views. Private pier and beach. $1,750,000 M 646.228.1861 77 HOLLY PLACE, BRIARCLIFF MANOR, NY Exceptional open concept layout seamlessly merges natural vistas with modern interiors. $1,695,000 M 914.391.1409 46 GREAT HILL ROAD, RIDGEFIELD, CT Incredible 4 bedroom and 3.1 bath 3,254 square foot home on 2+ acres close to the town center. $1,592,000 M 203.313.2600 M 203.733.9615 58 SEPTEMBER LANE, WESTON, CT A private home with gorgeous grounds, space and a spectacular entertaining pool area. $1,495,000 M 203.524.7559 M 203.892.2269 42 OLD CHURCH LANE, SOUTH SALEM, NY Three-bedroom home that lives like a four bedroom, perfect setting for a serene lifestyle. $1,399,000 M 914.299.3068 M 914.960.1319 22 BON MAR ROAD, PELHAM, NY This Mediterranean style four bedroom, four bath home features some original features. $1,399,000 M 914.552.1420 585 MAIN STREET, ARMONK, NY The Byram offers one-level living for an upscale living experience in Armonk. Starting at $969,000 M 914.772.3526 384 HARDSCRABBLE ROAD, NORTH SALEM, NY Lovingly expanded 1925 Colonial/Farmhouse on 6.3 acres with heated indoor pool and sauna. $1,349,000 M 914.450.5356 13 DAMIA DRIVE, DANBURY, CT Maintenance-free, architect-designed Farmhouse in the new luxury development, The Ridgetop. $1,250,000 M 203.947.5803 19 PARKVIEW CIRCLE, CARMEL, NY Gracious five bedroom, six bath Colonial sited on a 1.2 acre lot located on a favorable cul-de-sac. $1,200,000 M 914.879.5211 116 LANE GATE ROAD, COLD SPRING Custom-built Contemporary designed for entertaining as well as casual living. Idyllic setting. $1,250,000 M 914.474.0111 133 HOLMES ROAD, RIDGEFIELD, CT Beautiful 4 bedroom and 2.1 bath residence with wrap-around deck in sought-after Westmoreland. $1,100,000 M 203.948.4655 M 917.525.6727 3 BARLOW COURT, SOMERS, NY Move in ready, beautifully renovated 4 bedroom, 3 bath Colonial with versatile floor plan. $1,049,000 M 914.715.6422 M 914.262.3204 13 HEMLOCK CIRCLE, WHITE PLAINS, NY Totally renovated four-bedroom home nestled in the serene Rosedale section of White Plains. $975,000 M 914.471.0992 2373 HUNTERBROOK RD, YORKTOWN HEIGHTS, NY This stunning Colonial is situated in the highly sought-after Huntersville area. $950,000 M 914.417.0388 M 914.384.3384 238 WYNDCLIFFE ROAD, SCARSDALE, NY Expansive Scarsdale Split Level home perfectly placed on a corner lot of almost an acre. $900,000 M 973.464.6434 100 KRUM ROAD, KERHONKSON, NY Weekend retreat and has wonderful Airbnb potential. $835,000 M 845.797.5300 70 ISLAND POINT, #70, BRONX, NY This three bedroom, three bath unit located in a gated community features a gorgeous open layout. $825,000 M 914.424.4651 80 CARRIAGE DRIVE, RED HOOK, NY The carriage house is a beautifully updated Colonial-style home on 1.5 acres. $765,000 M 917.576.4144 41 JUANA STREET, TUCKAHOE, NY Well-maintained three-bedroom brick Colonial home with a bonus room set on a corner lot. $749,000 M 516.852.6532 189 HUNNS LAKE RD, STANFORDVILLE, NY Primary Suite on the main floor offers privacy from the three additional bedrooms. $729,900 M 914.673.8161 264 DEVON FARMS RD, STORMVILLE, NY An attractive open floor plan invites entertaining all your favorite people. $675,000 M 845.518.2731 45 GREY OAKS COURT, CARMEL, NY Expanded Cottage offers privacy and year-round Lake Carmel views with 2 bedrooms and 2 baths. $495,000 M 973.464.6434 FEBRUARY 24, 2024 WALL STREET JOURNAL
No matter the season, there’s no place like home. And our suburban sanctuaries North of NYC offer more than just a spot to lay your head. These havens go beyond merely spaces, featuring curated environments designed to entertain, engage and rejuvenate. Beyond Four Walls: Elevated Living North of NYC RIGHT: 36 FRENCH ROAD, GREENWICH, CT | $8,950,000 M: 203.705.9680 ABOVE: 26 PEACH HILL ROAD, DARIEN CT $6,995,000 M: 203.246.7518 SPRING GALLERY 2024 HL GALLERY OF HOMES
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36
7
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14 HOULIHANLAWRENCE.COM | FAIRFIELD |
BUTLER STREET COS COB, CT
BEDROOMS · 3 BATHS · 1,667 SF · 0.18 ACRES $1,395,000 | M: 917.697.0728
MIDDLESEX ROAD DARIEN, CT 5 BEDROOMS · 5.2 BATHS · 8,319 SF · 2 ACRES $5,595,000 | M: 203.536.1195
RAINBOW CIRCLE DARIEN, CT 5 BEDROOMS · 3.2 BATHS · 4,178 SF · 1.43 ACRES $2,495,000 | M: 516.647.1105
LANE GREENWICH,
MAYFAIR
CT
BEDROOMS · 8.2 BATHS · 7,438 SF · 5.38 ACRES $9,650,000 | M:
203.705.9680
FRENCH ROAD GREENWICH, CT
BEDROOMS · 7.1 BATHS · 9,823 SF · 2.5 ACRES $8,950,000 | M: 203.705.9680
6
PECKSLAND ROAD GREENWICH, CT 5 BEDROOMS · 6.2 BATHS · 7,691 SF · 3.82 ACRES $8,495,000 | M: 917.620.9121
AVENUE GREENWICH, CT 4 BEDROOMS · 3.1 BATHS · 9,442 SF · 10.38 ACRES $8,250,000 | M: 203.249.8617
CUTLER ROAD GREENWICH, CT 5 BEDROOMS · 5.1 BATHS · 7,854 SF · 4.33 ACRES $5,850,000 | M: 203.536.1195
LAKE
49
ROUND HILL ROAD GREENWICH, CT 5 BEDROOMS · 6.1 BATHS · 5,966 SF · 4.01 ACRES $4,950,000 | M: 203.705.9680
514
MEMORY LANE GREENWICH, CT 5 BEDROOMS · 5.1 BATHS · 6,347 SF · 5 ACRES $4,295,000 | M: 203.912.5644 90 ONEIDA DRIVE GREENWICH, CT 4 BEDROOMS · 2 BATHS · 2,540 SF · 1.32 ACRES $3,490,000 | M: 203.536.4997
STANWICH ROAD GREENWICH, CT 6 BEDROOMS · 3.1 BATHS · 4,745 SF · 0.51 ACRES $2,795,000 | M: 203.257.4870 SPRING GALLERY 2024 HL GALLERY OF HOMES
MARCH, 2024 GREENWICH MAGAZINE
GREENWICH, CT · $17,500,000
Ellen Mosher & Amanda
M 203.705.9680
NEW CANAAN, CT · $9,500,000
Truly exceptional historic home of unparalleled grandeur and sophistication. Pool and tennis.
Michele Murray Sloan & Taylor Tait M 203.858.5039
LARCHMONT, NY · $3,450,000
This elegant, distinctive Georgian brick Colonial has been tastefully renovated and expanded.
Candace Steiner & Debby Glasser M 914.262.8678
GREENWICH, CT · $14,800,000
Maria K. Crowley M 203.536.5534
GREENWICH, CT · $8,950,000
Country retreat close to town on 2.5 gated acres with yoga barn, cottage, tennis and pool.
Ellen Mosher M 203.705.9680
BRONXVILLE, NY · $4,650,000
NORTH SALEM, NY · $2,950,000
Angela Kessel M 914.841.1919
GREENWICH, CT · $9,650,000
Ellen Mosher & Julie Church M 203.705.9680
TARRYTOWN, NY · $7,250,000
Magnificent clapboard home on 2.15 level acres with breathtaking views of the Hudson River.
Mary Kmetz M 646.352.1701
WACCABUC, NY · $2,795,000
Uber private Shingle-style Colonial on four lush acres with pool, spa & cabana. One hour to NYC.
Susan Stillman M 914.589.4477
HOULIHANLAWRENCE.COM /HOULIHANLAWRENCE @HOULIHANLAWRENCE @HOULIHANRE
Open plan, brick custom home on 225 feet of direct waterfront in coveted gated community.
Miller
Mid-Country compound on 4.75 acres with pool, pool house, tennis, guest house and party barn.
Stylish updated Mid-Country English Manor with a pool house, tennis court and guest cottage.
Spectacular main house, guest cottage, waterfall, gardens, heated pool and walking trails.
Sundrenched John Downs-designed home with colonnaded porch, gardens and sport court. Leslie Ann Corcoran & Susan Kelty Law M 914.522.7308 GREENWICH, CT · $6,295,000 Spectacular Colonial with pool, pool/guest house on four acres with wonderful views. Amanda Bates Goodro M 203.536.1195 LARCHMONT, NY · $4,495,000 Stunning water views enhance this renovated 1877 Victorian, dubbed “Haigh Cottage”. Pollena Forsman M 914.420.8665 Source: OKMLS, MHMLS, CGNDMLS, SMARTMLS, 1/1/23- 12/31/23, Total Volume Sold by company, Single Family, Westchester, Putnam, Dutchess, Columbia and Fairfield Counties combined. No. 1 Brokerage North of NYC MARCH 8, 2024 HOMES OF THE TIMES (NYT)
PRINT EDITORIAL MARCH ISSUE CT COTTAGES & GARDENS
MARCH / APRIL 2024 NY COTTAGES & GARDENS
OCTOBER 23, 2023 CLICK TO PLAY VIDEO | 3.32K SUBSCRIBERS | 195 VIEWS HL LUXURY CAROUSEL YOUTUBE.COM VIDEO PROMOTION
FACEBOOK / INSTAGRAM
TARGETED CAMPAIGN
JAN 30 TO FEB 13
ACHIEVED 196 CLICKS 6.8K VIEWS
MARKET STATISTICS
MARKET STATISTICS
SOLD PROPERTIES
3 - Greenwich
Residential, Single Family as of 3/6/24
M A R K E T O V E R V I E W
SUPPLY / DEMAND ANALYSIS AS OF MARCH 6, 2024 AS OF MARCH 6, 2023 2024 vs 2023 PRICE RANGE SUPPLY: ACTIVE LISTINGS DEMAND: PENDING SALES SUPPLY/ DEMAND RATIO* SUPPLY: ACTIVE LISTINGS DEMAND: PENDING SALES SUPPLY/ DEMAND RATIO* % CHANGE IN LISTINGS % CHANGE IN PENDINGS $0 - $999,999 7 2 4 6 3 2 16.7% -33.3% $1,000,000 - $1,999,999 7 5 1 14 3 5 -50.0% 66.7% $2,000,000 - $2,999,999 16 11 2 13 7 2 23.1% 57.1% $3,000,000 - $3,999,999 9 5 2 16 4 4 -43.8% 25.0% $4,000,000 - $4,999,999 7 7 1 18 5 4 -61.1% 40.0% $5,000,000 - $5,999,999 4 2 2 13 6 2 -69.2% -66.7% $6,000,000 - $7,999,999 15 2 8 12 9 1 25.0% -77.8% $8,000,000 - $9,999,999 7 2 4 5 2 3 40.0% 0.0% $10,000,000 and up 21 1 21 21 3 7 0.0% -66.7% Market Totals 93 37 3 118 42 3 -21.2% -11.9% *Supply Demand Ratio Key 1-4: High Demand 5-6: Balanced 7-9: Low Demand 10+: Very Low Demand
YEAR-TO-DATE YEAR-OVER-YEAR PRICE RANGE 01/01/202403/06/2024 01/01/202303/06/2023 % Change 2024/2023 03/07/202303/06/2024 03/07/202203/06/2023 % Change 2024/2023 $0 - $999,999 2 4 -50.0% 35 33 6.1% $1,000,000 - $1,999,999 4 4 0.0% 65 65 0.0% $2,000,000 - $2,999,999 3 6 -50.0% 50 73 -31.5% $3,000,000 - $3,999,999 4 6 -33.3% 34 44 -22.7% $4,000,000 - $4,999,999 6 7 -14.3% 44 40 10.0% $5,000,000 - $5,999,999 3 3 0.0% 30 38 -21.1% $6,000,000 - $7,999,999 6 1 500.0% 30 28 7.1% $8,000,000 - $9,999,999 0 3 -100.0% 14 10 40.0% $10,000,000 and up 2 1 100.0% 12 7 71.4% Market Totals 30 35 -14.3% 314 338 -7.1% Median Sold Price $4,112,500 $3,377,500 21.8% $3,225,000 $2,945,000 9.5% MLS Source: Greenwich MLS, Property Type: Residential, Property Subtype: Single Family, Area : 3 - Greenwich Sale Date(To): 03/06/2024 Show Market Totals: Yes, Result Display Median Sold Price, Enable DOM: No, Price Points: Ultra
MARKET STATISTICS
SOLD PROPERTIES
Greater Greenwich
Residential, Single Family
as of 3/6/24
A R K E T O V E R V I E W
M
SUPPLY / DEMAND ANALYSIS AS OF MARCH 6, 2024 AS OF MARCH 6, 2023 2024 vs 2023 PRICE RANGE SUPPLY: ACTIVE LISTINGS DEMAND: PENDING SALES SUPPLY/ DEMAND RATIO* SUPPLY: ACTIVE LISTINGS DEMAND: PENDING SALES SUPPLY/ DEMAND RATIO* % CHANGE IN LISTINGS % CHANGE IN PENDINGS $0 - $999,999 8 3 3 7 6 1 14.3% -50.0% $1,000,000 - $1,999,999 16 17 1 22 21 1 -27.3% -19.0% $2,000,000 - $2,999,999 22 16 1 20 15 1 10.0% 6.7% $3,000,000 - $3,999,999 12 7 2 21 7 3 -42.9% 0.0% $4,000,000 - $4,999,999 10 8 1 19 8 2 -47.4% 0.0% $5,000,000 - $5,999,999 6 3 2 17 6 3 -64.7% -50.0% $6,000,000 - $7,999,999 15 3 5 12 9 1 25.0% -66.7% $8,000,000 - $9,999,999 7 3 2 5 2 3 40.0% 50.0% $10,000,000 and up 24 1 24 23 3 8 4.3% -66.7% Market Totals 120 61 2 146 77 2 -17.8% -20.8% *Supply Demand Ratio Key 1-4: High Demand 5-6: Balanced 7-9: Low Demand 10+: Very Low Demand
YEAR-TO-DATE YEAR-OVER-YEAR PRICE RANGE 01/01/202403/06/2024 01/01/202303/06/2023 % Change 2024/2023 03/07/202303/06/2024 03/07/202203/06/2023 % Change 2024/2023 $0 - $999,999 2 7 -71.4% 49 58 -15.5% $1,000,000 - $1,999,999 13 10 30.0% 144 163 -11.7% $2,000,000 - $2,999,999 9 10 -10.0% 119 142 -16.2% $3,000,000 - $3,999,999 7 8 -12.5% 56 71 -21.1% $4,000,000 - $4,999,999 10 7 42.9% 62 56 10.7% $5,000,000 - $5,999,999 3 5 -40.0% 36 45 -20.0% $6,000,000 - $7,999,999 6 2 200.0% 32 35 -8.6% $8,000,000 - $9,999,999 0 3 -100.0% 14 11 27.3% $10,000,000 and up 2 1 100.0% 14 8 75.0% Market Totals 52 53 -1.9% 526 589 -10.7% Median Sold Price $3,300,000 $2,875,500 14.8% $2,527,500 $2,450,000 3.2% MLS Source: Greenwich MLS, Property Type: Residential, Property Subtype: Single Family, Area : 3 - Greenwich, 1 - Riverside, 2 - Old Greenwich, 4 - Cos Cob Sale Date(To): 03/06/2024 Show Market Totals: Yes, Result Display : Median Sold Price, Enable DOM: No, Price Points: Ultra