01 تعريف الوسائط المتعددة

Page 1

Multimedia

Chapter 1 Multimedia - Overview

Multimedia

Eng. Hani Masoud


Multimedia – Definition Definition)‫(التعرٌف‬ Multi (Latin), which means many or much Medium (Latin), which means an intervening substance through which something is transmitted or carried on. :‫الوسائط المتعددة مكونة من كلمتٌن حسب الترجمة العربٌة‬ ، ‫ وتعنً متعدد‬Multi  ‫ وتعنً وسٌط أو وسٌلة إعالمٌة‬Media 

Multimedia

Eng. Hani Masoud


Multimedia (cont.) Definition An interactive combination of two or more media elements (multimedia building block), such as text, graphics, audio, animation and video integrated using a computer. ‫هً عبارة عن دمج أكثر من وسٌلة إعالمٌة (اثنتان على األقل) من‬ ‫الفٌدٌو الرسوم‬، ‫ الصورة‬،‫ الصوت‬،‫عناصر المٌدٌا مثل (النص‬ ‫المتحركة ) إلنتاج بٌئة تفاعلٌة متكاملة ترتبط فٌما بٌنها بشكل‬ .‫تشعبً من باستخدام البرامج المحوسبة‬

Multimedia

Eng. Hani Masoud


Multimedia building block

Digital environment

USER

Elements )‫ (عناصر أو مكونات‬of Multimedia -

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

TEXT VIDEO AUDIO ANIMATION

   

A broad term for something that contains words to express something. Text is the most basic element of multimedia. A good choice of words could help convey the intended message to the users (keywords). Used in contents, menus, navigational buttons

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

TEXT VIDEO AUDIO ANIMATION

ď Ź

Example

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

GRAPHIC VIDEO AUDIO ANIMATION

Two-dimensional figure or illustration  Could be produced manually (by drawing, painting, carving, etc.) or by computer graphics technology.  Used in multimedia to show more clearly what a particular information is all about (diagrams, picture).

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

GRAPHIC VIDEO AUDIO ANIMATION

Example

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

AUDIO VIDEO AUDIO ANIMATION

Produced by vibration, as perceived by the sense of hearing.  In multimedia, audio could come in the form of speech, sound effects and also music score.

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

AUDIO VIDEO AUDIO ANIMATION

Example

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

ANIMATION VIDEO AUDIO ANIMATION

 

The illusion of motion created by the consecutive display of images of static elements. In multimedia, animation is used to further enhance / enriched the experience of the user to further understand the information conveyed to them.

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

ANIMATION VIDEO AUDIO ANIMATION

Example

Multimedia

Eng. Hani Masoud


Elements of Multimedia GRAPHIC TEXT

VIDEO VIDEO AUDIO ANIMATION

Is the technology of capturing, recording, processing, transmitting, and reconstructing moving pictures.  Video is more towards photo realistic image sequence / live recording as in comparison to animation.  Video also takes a lot of storage space. So plan carefully before you are going to use it. Multimedia

Eng. Hani Masoud


Interactive Multimedia Creativity )‫(التفاعل واإلبداع‬  Integration )‫(التكاملٌة‬  Motion )‫(الحركة‬  Interactivity

than one media )‫(استخدام أكثر من وسٌلة‬  Digitalization )‫(الحوسبة‬  More

Multimedia

Eng. Hani Masoud


‫مميزات ‪Multimedia Properties-‬‬ ‫• تعدد عناصر الوسائط ٌؤدي إلى توضٌح األفكار وبث عنصر‬ ‫التشوٌق والبعد عن الملل‪ ،‬وٌقرب المعلومة إلى األذىان‪.‬‬ ‫• تمكن المستخدم من السٌر فً البرنامج حسب قدرته‪ ،‬وفً الوقت‬ ‫الذي ٌرٌد‪ ،‬وإمكانٌة التحرك بٌن الموضوعات المعروضة‪.‬‬ ‫• توفٌر وقت وجهد المتعلم‪ ،‬واستخدام أكثر من وسٌلة داخل البرمجٌة‬ ‫الواحدة والمٌل للتعلم الذاتً وتثبٌت المعلومات‪.‬‬

‫‪Eng. Hani Masoud‬‬

‫‪Multimedia‬‬


‫عيوب ‪Multimedia disadvantages -‬‬ ‫• ٌتطلب إنتاج برامج الوسائط إمكانٌات مالٌة كبٌرة لتوفٌر األجهزة‬ ‫والبرمجٌات والكادر البشري المدرب والماىر‪.‬‬ ‫• نوعٌة األجهزة والعتاد المستخدم فً اإلنتاج ٌجب أن تكون عالٌة‬ ‫الجودة والمواصفات‪.‬‬ ‫• بحاجة إلى وقت للتدرٌب والتعلم‪.‬‬

‫‪Eng. Hani Masoud‬‬

‫‪Multimedia‬‬


‫‪Some Hints by developing Multimedia Products‬‬ ‫• عدم استخدام الصوت منفردا ً دون مصاحبة بعض المواد البصرٌة‪.‬‬ ‫• عدم التعلٌق الصوتً على محتوى النص المكتوب‪ ،‬واقتصار التعلٌق‬ ‫الصوتً على العناوٌن والنقاط الرئٌسة‪.‬‬ ‫• ال ٌجوز التعلٌق الصوتً قبل ظهور الصورة موضوع التعلٌق‬ ‫• عدم الجمع بٌن وسٌلتٌن بصرٌتٌن فً نفس الوقت‪.‬‬ ‫• استخدام التعلٌق المسموع بدل المكتوب عند عرض مجموعة من‬ ‫الرسوم الثابتة المتتابعة لعرض مفهوم أو مهارة ما‪.‬‬ ‫• إدخال النص المكتوب ٌكون فً نفس النافذة التً تعرض الرسوم‬ ‫المتحركة ولٌس بعٌدا ً عنها‪.‬‬ ‫• ربط الصور والرسوم التً تتحدث عن فكرة معٌنة أو مفهوم محدد‬ ‫بواسط ة خلفٌة صوتٌة واحدة غٌر متقطعة‪.‬‬ ‫• عند استخدام المؤثرات الصوتٌة مع التعلٌق الصوتً فالبد أن تكون هذه‬ ‫المؤثرات خافتة مع وضوح التعلٌق الصوتً‪.‬‬ ‫‪Eng. Hani Masoud‬‬

‫‪Multimedia‬‬


Example ď ŹInteractive Multimedia

Multimedia

Eng. Hani Masoud


Usage of Multimedia – ‫استخدامات الملتميديا‬  There are a number of fields where multimedia could be of use. Examples are:Business )‫(االعمال التجارٌة‬ Education )‫(التعلٌم‬ Entertainment )‫(الترفٌه‬ Medicine )‫(الطب‬ Home )‫(المنزل‬ Public Places )‫(االماكن العامة‬

Multimedia

Eng. Hani Masoud


Usage of Multimedia  Business Use and Applications Sales / Marketing Presentation Trade show production Staff Training Application Company Kiosk

Multimedia

Eng. Hani Masoud


Usage of Multimedia  Education Use and Applications Courseware / Simulations E-Learning / Distance Learning Information Searching

Multimedia

Eng. Hani Masoud


Usage of Multimedia  Entertainment Use and Applications Games (Leisure / Educational) Movies Video

Multimedia

Eng. Hani Masoud


Usage of Multimedia  Home Use and Applications Television Satellite TV

Multimedia

Eng. Hani Masoud


Usage of Multimedia

ď Ź Medicine: doctors can get trained by looking at a virtual surgery or they can simulate how the human body is affected by diseases spread by viruses and bacteria and then develop techniques to prevent it.

Multimedia

Eng. Hani Masoud


Usage of Multimedia  Public Places Use and Applications Information Kiosk Smart Cards, Security

Multimedia

Eng. Hani Masoud


Multimedia Products ‫المنتجات‬ 1. 2. 3. 4. 5.

Briefing Products )‫(المنتجات االعالمٌة‬ Database Products )‫(منتجات قواعد البٌانات‬ Education and Training Products )‫(التعلٌم‬ Kiosk Product (‫)المنتجات الدعائٌة‬ Entertainment and Games )‫(الترفٌه واأللعاب‬

Multimedia

Eng. Hani Masoud


Multimedia Products Briefing Products •

Small, straightforward, linear products used to present information quickly and concisely.

Characteristic of briefing product: 

Short Development Cycle

Limited Number of Presentations

Usage of text to present information with limited use of graphic, audio and video.

Have few navigational controls. (mouse click and button press to move from one page to another)

Content and the format are suitable for the audience and fulfill the purpose of the presentation. Multimedia

Eng. Hani Masoud

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Multimedia Products Database Products •

Similar to reference product in a sense that large amount of information are made available to the end user.

Focus on storing and accessing the actual data (multimedia data such as text, graphic, audio, animation and video)

Characteristics of Database Products are:

Manages multimedia data (large data)

Descriptive finding methods 

Simultaneous access

 

Content based search

Online database

Relational consistency in data management. Multimedia

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Multimedia Products Database Products •

Examples are: 

Google Search

Google Earth

Multimedia

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Multimedia Products Education and Training Products •

Similar to textbook or training manuals but have added media such as audio, animation and video.

•

Make up a significant share of the multimedia market ranging from prekindergarten to postgraduate offerings from technical to corporate training products.

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Multimedia Products Education and Training Products •

Example

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Multimedia Products Kiosk Products •

A product which is usually stationed at public places and allow the user to find information interactively and also other types of transaction.

Characteristics of Kiosk Products:

Limited target users and usage.

User friendly and easily used by user.

Fast response.

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Multimedia Products Kiosk Products •

Categories of Kiosk

Point Of Information 

Point Of Sales System 

Provide certain information (example map, timetable etc) Allow users to purchase or make orders

Example of Kiosk Products:

Instant Photo Booth

Banking Kiosk (money deposit, cheque)

University Information Kiosk

Multimedia

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Multimedia Products Entertainment & Games •

Most popular

Shipped in the form of Interactive CD / DVD ROM.

Characteristics of E & G Products:

Immersive.

Requires constant feedback and interaction with the user.

Challenging and sometimes intriguing for user

Enabled online play for more than one user experience.

Multimedia

Eng. Hani Masoud


Multimedia (cont.)  Multimedia has a number of distinct and unique features, including:

Based on Edgar Dale (Cone Of Learning), on average, people remember: 10% of what they read, 20% of what they hear, 30% of what they see, 50% of what they hear and see,  multimedia approach

multimedia rich elements, multi-sensory delivery system can facilitate greater retention of new knowledge Multimedia

Eng. Hani Masoud


Multimedia

Eng. Hani Masoud


_____________

Multimedia

Eng. Hani Masoud


Multimedia Modalities  The sensory system through which a multimedia activity occurs  Includes: Tactile (touch) Gustatory (taste) Visual (see) Auditory (hear) Olfactory (smell)

 Based on the multimedia elements we have today, only two modalities are regularly used. Multimedia

Eng. Hani Masoud


Multimedia channels  Existed within a modality  E.g. channels for auditory modality are noises, speech and music  E.g. channels for visual modality are words, pictures, movies.

 Bandwidth?  A concept of how much information can be carried by a certain channel within a certain modality.  E.g. we can read at the rate of 150 words per minute which is the „printed text‟ channel within the „visual‟ modality.  Much like your modem, you are unlikely to reach the theoretical maximum bandwidth of your channel within any modality, in practice.

Multimedia

Eng. Hani Masoud


Multimedia „medium‟  A set of co-ordinated channels, spanning one or more modalities, which have come to be referred to as a unitary whole, and which possess a cross-channel language of interpretation. E.g. include a television show, which typically uses the auditory and visual modalities; and picture, written text, speech and music channels.

Multimedia

Eng. Hani Masoud


Multimedia system characteristics Must be computer controlled All multimedia components are integrated The interface to the final user may permit interactivity Information must be presented digitally.

Multimedia

Eng. Hani Masoud


Types of Multimedia ď ŹLinear Multimedia ď ŹNon-linear/Interactive Multimedia

Multimedia

Eng. Hani Masoud


Types of Multimedia Linear Multimedia Users have no control over the presentation, just sit back and watches the presentation The presentation normally plays from the start to end or even loops continually to present the information. A movie is a common type of linear multimedia

Multimedia

Eng. Hani Masoud


Types of Multimedia (cont.) Interactive/Non-linear Multimedia  Users dictate the flow of delivery, to control the what and

when.  Users have the ability to move around or follow different path through the information presentation.  Advantage: complex domain of information can be presented.  Disadvantage: users might lost in the massive “information highway”.  Useful for: information archive (encyclopedia), education, training and entertainment.

Multimedia

Eng. Hani Masoud


Multimedia Advantages  Engrossing – deep involvement  Multi-sensory  Creates knowledge connections  Individualized  Teacher and student creation

Multimedia

Eng. Hani Masoud


Multimedia Disadvantages  “Lost in cyberspace”  Lack of structure  Non-interactive – if one-way, no feedback  Text intensive content  Complex to create  Time consuming  Cognitive overload  Linear content

Multimedia

Eng. Hani Masoud


Multimedia applications Examples of Multimedia Applications  Digital video editing and production systems  Electronic Newspapers/Magazines  Games  Groupware  Home shopping  Interactive TV  Multimedia courseware  Video conferencing  Video-on-Demand (VoD)  Virtual reality

Multimedia

Eng. Hani Masoud


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