ENGLISH LACROSSE HOST THE 2017 FIL RATHBONES WOMEN’S LACROSSE WORLD CUP AT SURREY SPORTS PARK 12TH-22ND JULY
THE UK’S LARGEST FEMALE SPORTING EVENT IN 2017
FIL World Lacrosse The FIL Rathbones Women’s Lacrosse World Cup will be the largest elite women’s sporting event in the UK in 2017 and it will be, by some margin, the largest Women’s Lacrosse World Cup ever. The 2017 FIL Rathbones Women’s Lacrosse World Cup will be the tenth in the series, the third to be hosted by England and will have almost 30 teams participating – nearly 50% larger than the 2013 event in Oshawa, Canada. The event has grown slowly over the 35 years since its inception in 1982, when England hosted six countries (Australia, Canada, England, Scotland, United States and Wales) at the inaugural World Cup in Nottingham. The FIL Rathbones Women’s World Lacrosse Cup will be hosted at Surrey Sports Park, Guildford between July 12th and 22nd 2017. The current World Champions are Team USA, defeating Canada 19-5 in the final in 2013. In addition to the main World event, it has become tradition to host a Festival of Lacrosse for travelling community teams to compete in. The 2017 World Festival will welcome over 500 lacrosse players to compete in the auxiliary event.
Federation of International Lacrosse (FIL) The Federation of International Lacrosse has a vision for Lacrosse to be played world-wide and achieve Olympic inclusion. The geographic development of Lacrosse has steadily increased over recent years with new Lacrosse playing nations including Uganda and China. The Federation of International Lacrosse has recently been appointed a member of SportAccord and is included in the International World Games Association.
Surrey Sports Park 2017 FIL Rathbones Women’s Lacrosse World Cup will be hosted at a world class venue, Surrey Sports Park.
Surrey Sports Park is an outstanding venue that plays host to a wide range of sporting teams and leagues.
Surrey Sports Park (SSP) was opened as part of a multi-million pound re-development of the University of Surrey. The facility has become one of the UK’s premier sporting venues with an exceptional track record of hosting high profile events. SSP is committed to bringing world-class athletes to Guildford by hosting international and national events. English Lacrosse has been working closely with SSP on a range of events, the highlight being the 2017 FIL Rathbones Women’s Lacrosse World Cup. Surrey Sports Park played an important role during the 2012 Olympic games by hosting 16 Olympic and Paralympic teams for pre-games training teams. The venue is also home to Aviva Premiership Rugby side Harlequins, ZEO Superleague netball team Surrey Storm and professional British Basketball League Club Surrey United.
Surrey Sports Park hosted the World Rugby Women’s World Cup in 2010.
30,000 spectators will provide a festival feel to the world cup over 11 days
England will attract a strong home crowd. Other top nations such as USA, Australia, Canada and Japan will attract travelling supporters.
2017 FIL Rathbones Women’s Lacrosse World Cup Stadium will be created around 5000 seats.
courage participation, particularly in communities that wouldn’t normally have the opportunity to experience the sport. Rathbones is one of the largest and longest established providers of highquality, personalised discretionary investment services and is part of Rathbones Brothers Plc, a FTSE 250 company. Rathbones manages £22 billion of funds (as at December 31st 2013, includes funds managed by Rathbones Unit Trust Management) for individuals, charities and trustees.
2017 Partners FIL RATHBONES WOMEN’S LACROSSE WORLD CUP IS PROUD TO HOLD RELATIONSHIPS WITH A NUMBER OF PARTNERS Title sponsor, Rathbones, were announced as sponsors of the FIL 2017 Women’s Lacrosse World Cup in 2014. A leading wealth management company, Rathbones has been in partnership with English Lacrosse since 2013. Key partnership objectives have been to deliver excellence in event standards, raise the profile of lacrosse and en-
2017 PARTNERSHIPS AVAILABLE £10,000 2017 Programme Advert
projected distribution of 2500 during the period of the event.
Pitch Side Signage
£5,000
Full page
1/2 page
2 x (3m x 1m)
1 x (3m x 1m)
£1,000 1/4 page
Event Boundary Wrap Branding
Promotion via 2017 e shot
monthly news announcements distributed to 15,000
Promotion via 2017 digital platforms website, facebook, twitter & Instagram
2017 Event Tickets
Priority Access to Food and Drink Areas
8 event passes
4 event passes
2 tickets for either the final or the opening ceremony
World Lacrosse Lacrosse was started by the Native American Indians and was originally known as stickball. The game was initially played in the St. Lawrence Valley area by the Algonquian tribe and they were followed by other tribes in the eastern half of North America, and around the western Great Lakes. St. Leonards School, in St Andrews, Scotland claims to be the first girls’ school to have played lacrosse in 1890. The first Headmistress, Miss Lumsden, watched a game played in Canada, in 1884, between the Canghuwaya Indians and the Montreal Club, in Montreal and thought it “beautiful and graceful.” Lacrosse is now played around the world with 52 countries currently being full or associate members of The Federation of International Lacrosse
2017 Nation Participants
EUROPE ASIA AMERICAS
(FIL). At the top level, women’s lacrosse is played by elite athletes. Their training regimes are demanding and time consuming, just the same as other elite athletes but, unlike many sports today, women’s lacrosse is still almost exclusively, and proudly amateur. The women who compete at international level give up time, money, a real life, just in order to represent their countries. The result is spectacular. A fast, athletic, and highly skilful game that is exciting to watch, even if you don’t know all the rules. There are no points for style, none for artistic interpretation, the team who scores the most goals wins. It couldn’t be simpler.
World Cup Growth
70% 10%
6
6
1986
1989
8
1993
7
1997
16
19
2009
2013
28
10
8
2001
2005
2017
10%
MIDDLE EAST
3%
AUSTRALASIA
7%
Eurasia & Russian Federation Russia
AMERICA 1986/ 2005 / 2013
GREAT BRITAIN 1982/ 1993/ 2001
EUROPE 2009
ASIA 1997
North America USA & Canada Canada United States Haudenosaunee Nation
AUSTRALIA 1989
Central America & Caribbean Bermuda Costa Rica Guatemala Jamaica Mexico South America Argentina Colombia Peru
Europe *
Middle East Israel
Asia China Hong Kong Japan Korea Singapore Thailand
Africa Uganda Australia & New Zealand Australia New Zealand
Europe * Austria, Belgium, Bulgaria ,Czech Republic, Denmark, England, Estonia, Finland, France, Germany, Hungary, Ireland, Italy, Latvia, The Netherlands, Norway, Poland, Portugal, Scotland, Serbia, Slovenia, Slovakia, Spain, Sweden, Switzerland, Turkey, Wales
Broadcast and Media
Broadcast & Media Lacrosse is a professional sport in the USA and as such attracts a significant TV audience in the North American market. Negotiations with broadcasters are still underway; however, the event will receive broadcast exposure in the European and North American markets. Worldwide web streaming will also be provided for all World Cup games. England v USA live stream in July 2016 attracted 5,500 views. Social media channels offer a combined fan reach of over 210,000.
FAN FEST The 2017 FANFEST area will be open to the public, as well as 2017 spectators. This will extend the exposure of the game to 10,000 Surrey Sports Park visitors each week. The FanFest will allow spectators and bystanders the opportunity to experience a taste of the 2017 World Cup. The 2017 FanFest will be located in two areas of the site. One, in a small car park illustrated on the image as ‘Food and Drink’ and the second, in a 20m by 10m marquee which all spectators will enter to visit the box office. The entrance to the stadium and wider pitches will also be accessed through the Fanfest tent. We are seeking a wide range of stalls and entertainment for the area.
TRAININ
G PITCH
FAN FEST
ING PIT CH
TRAIN
WC PIT C
H3
ING P
ITCH
ATHLETE ACCOMMODATION
• • • • • •
STADIU M
WC PIT CH 2
TRAIN
WC PIT CH 1
STADIUM
FOOD & DRINK
• Open to the public
PITCH
2,500
FAN FEST
FESTIV AL PITC H
FESTIV AL PITC
STADIUM TICKET AREA
• Stadium ticket required • Access to stadium seats
H
STADIU M
600
Open to the public 20m x 10m marquee Toilets Box Office English Lacrosse activity Guildford Fringe Stage
EVENT HUB CAR PARK
CAR PARK
#RWLC17 @RWLC17
ENGLISH LACROSSE, PHONE: +44 (0) 161 231 1357 NATIONAL SQUASH CENTRE, ROWSLEY ST, WEBSITE: 2017worldlacrosse.com MANCHESTER, M11 3FF