INDUSTRY NEWS
Silk Unveils Coconut Milk Greek-Style Yogurts Silk is looking to deliver the signature texture of traditional Greek yogurt, but with a plant-based twist, to its yogurt line with its new Greek Style Coconutmilk Yogurt Alternative. The Broomfield, Colo.-based company has rolled out the dairy-free yogurt with 10 g of plant-based protein, live and active cultures, and no artificial sweeteners, the company said. “Seventy percent of plant-based beverage buyers are not yet buying plant-based yogurt alternatives,” said Lia Stierwalt, senior director of marketing at Silk plant-based yogurt alternatives. “We saw an incredible opportunity to appeal to those who are already familiar with a plant-based lifestyle, as well as those who love Greek-style yogurt. Silk is already a plant-based yogurt aisle favorite, and now we are tackling the elusive Greek-style category head-on. As part of our product innovation process, we tested Silk Greek with many consumers. We are confident that we’re delivering a fantastic tasting, high-protein, plant-based yogurt alternative.” Available in four flavors — vanilla, strawberry, lemon and blueberry — the certified vegan plant-based yogurt alternative is available for the suggested retail price of $1.99.
CandyRific, M&M’s Partner on Movie Night Snack Kits CandyRific and M&M’s are working together to make movie nights at home a little sweeter. Together, the companies joined forces to create four seasonal Movie Night Snack Kits, which contain M&M’s milk chocolate theater box candy, M&M’s peanut chocolate theater box candy and three bags of gourmet popping corn. Available in Halloween-, Christmas-, Valentine’s Day- and Easter-themed buckets, each snack kit comes in a six-count case with a tray for the six buckets to sit on, the company said. Each Movie Night Snack Kit will retail for $10.99 each.
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Creme Savers Make a Comeback After a decade of being absent, Creme Savers are making their return. To make this comeback a reality, Mars Wrigley and Iconic Candy worked together to bring back the sought-after confections by reformulating their original flavor profiles and remastering the blends. As part of its initial reintroduction, Creme Savers will be available in two flavors — strawberries and creme, and orange and creme — both in the original peg bag and roll formats, the company said. Consumers can expect to find Creme Savers candies at 1,414 Big Lots stores across 47 states in mid-September.
Cystex Ultra Protection Features Probiotic Formula Cystex is going pro — probiotic. New from the Chattanooga, Tenn.-based company is Cystex Ultra Protection, which contains a probiotic formula that’s meant to manage recurrent urinary tract infections and maintain urinary tract health. Key ingredients found in the product include probiotics, 36 mg PACs of cranberry extract, vitamin A and bio-shield technology, which protects cranberry PCAs from stomach acid, the company said. “Cystex Ultra Protection is the first product of its kind. My patients who have long suffered from recurrent UTIs will be happy to be able to proactively prevent them in the future,” said Dr. Yvonne Bohn, an OB/GYN and Cystex’s chief medical correspondent. “For my patients to be able to think less about recurrent UTIs and more about their general health, this product will give them a peace of mind many have been longing for.” Currently, Cystex Ultra Protection is available for purchase at CVS Pharmacy and independent pharmacies, as well as on Amazon.com.
September 2021 DRUGSTORENEWS.COM
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9/9/21 12:36 PM
