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VIRTUAL
FITTING ROOMS
PHOTOGRAPHY ZYLER, WALMART AND SHUTTERSTOCK
Fashion visualisation with Zyler
78 / AUGUST 2022 ESSENTIAL MAGAZINE
PROFILE PICTURE
ORIGINAL
VISUALISATION
RESTORING POWER TO THE PEOPLE
Online shopping has overcome one of the fashion industry’s biggest challenges – the need for greater personalisation, diversity, and inclusivity. Thanks to innovative AR tech, major fashion brands are making digital shopping more real, dynamic, and egalitarian than ever before. Read on to discover more about the vital synergies being created between tech and fashion. WORDS MARISA CUTILLAS