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The New Europa Star All about watches… On sale as of 23rd March www.europastar.com/subscribe


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EUROPE N°341 & INTERNATIONAL N°394 Two folios – Not sold separately


TARGETING THE

MIDDLE CLASS

And why the age of condescension should be over now

| ON ITI ED AL OB GL

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WHY INDIA IS NO CHINA FOR WATCHMAKERS And how it could (maybe) change, thanks to the… middle class

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SWISS MADE, LOVE IT OR HATE IT Discover Episode 1 of our opinion series on a continuously sensitive topic

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FOLLOW THE SIGNS: PAST PRESENT FUTURE

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MEET THE NORDIC WANNABE WATCHMAKERS And how Scandinavian design mixes with natural wonders

56

BASELWORLD AFTER 100 YEARS: KNOCK, KNOCK, WHO’S THERE? Europa Star for sure! Test your watch history knowledge

54

WATCH FAIRS, WHAT AN ANCIENT BUSINESS! And how their surprisingly democratic flavour vanished

50

THIERRY STERN’S SECRETS OF RESILIENCE And how Patek Philippe’s steadfast behaviour pays off in the long run

FRANÇOIS-HENRY BENNAHMIAS ON PRICE AND TRANSPARENCY And why our Chapter 1 of January stung Audemars Piguet’s CEO

SUBSCRIBE TO EUROPA STAR MAGAZINE www.europastar.com/subscribe | SUBSCRIBE TO THE WEEKLY NEWSLETTER www.europastar.com/newsletter | CHAIRMAN Philippe Maillard PUBLISHER Serge Maillard EDITOR-IN-CHIEF Pierre Maillard CONCEPTION & DESIGN Serge Maillard, Pierre Maillard, Alexis Sgouridis PUBLISHING / MARKETING / CIRCULATION Nathalie Glattfelder, Marianne Bechtel, Jocelyne Bailly, Véronique Zorzi BUSINESS MANAGER Catherine Giloux MAGAZINES Europa Star Global (Europe & International) | USA | China | Première - Switzerland | Bulletin d’informations | Eurotec EUROPA STAR HBM SA Route des Acacias 25, CH-1227 Geneva - Switzerland, Tel +41 22 307 78 37, Fax +41 22 300 37 48, contact@europastar.com Copyright 2017 EUROPA STAR | All rights reserved. No part of this publication may be reproduced in any form without the written permission of Europa Star HBM SA Geneva. The statements and opinions expressed in this publication are those of the authors and not necessarily Europa Star. Subscription service | Europa Star Time.Business & Time.Keeper | 5 issues | Worldwide airmail delivery CHF 90 | Subscription orders via: europastar.com/subscribe | Enquiries: contact@europastar.com www.europastar.com |


The New Europa Star All about watches… On sale as of 23rd March www.europastar.com/subscribe


COVER STORY

| ON ITI ED AL OB GL

PATEK PHILIPPE NAUTILUS: A LASTING CRUSH Nick Foulkes on the saga of PANORAMA the legendary watch ANTARCTICA UNDERWATER WORLD

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OUR COVER

PATEK PHILIPPE Nautilus 5711 Launched in 2006 for the 30th anniversary of the Nautilus, this iconic “steel jumbo” version, reference 5711/1A, is directly inspired by the historical reference 3700 born in 1976. The basics are here: stainless steel octagonal case, two lateral hinges, an integrated bracelet, a mix of brushed and polished surfaces, a simple display on a grooved blue dial. But the new 3-part case has grown a bit to 43 mm and is equipped with a sapphire caseback, the hinges are slightly curved, the crown is larger and the bracelet has rather flat central links. The 5711 is equipped with a new automatic winding in-house movement calibre 324 SC (for seconde centrale or central second).

A freezing dive beneath the continent’s icebergs

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PARAPHERNALIA

IN THE MIND OF URWERK’S MARTIN FREI A photo report on the tools that inspire him

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PATEK PHILIPPE SA Ch. du Pont-du-Centenaire 141 CH 1211 Genève 2, Switzerland Tel. : +41 (0)22 884 20 20 www.patek.com

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90

ARCHIVES

ROSKOPF, THE FORGOTTEN PROLETARIAN WATCH Diving into Europa Star’s treasure of archives

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INDUSTRY

TOWARDS HUMAN OBSOLESCENCE? Finding the right balance with our robotic friends

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PORTFOLIO

LESS, PLEASE ! When “Bigger is better” hands over to “Less is more”

HIGHLIGHTS TO WATCH

One watch per brand, and try to convince us!

SUBSCRIBE TO EUROPA STAR MAGAZINE www.europastar.com/subscribe | SUBSCRIBE TO THE WEEKLY NEWSLETTER www.europastar.com/newsletter | CHAIRMAN Philippe Maillard PUBLISHER Serge Maillard EDITOR-IN-CHIEF Pierre Maillard CONCEPTION & DESIGN Serge Maillard, Pierre Maillard, Alexis Sgouridis PUBLISHING / MARKETING / CIRCULATION Nathalie Glattfelder, Marianne Bechtel, Jocelyne Bailly, Véronique Zorzi BUSINESS MANAGER Catherine Giloux MAGAZINES Europa Star Global (Europe & International) | USA | China | Première - Switzerland | Bulletin d’informations | Eurotec EUROPA STAR HBM SA Route des Acacias 25, CH-1227 Geneva - Switzerland, Tel +41 22 307 78 37, Fax +41 22 300 37 48, contact@europastar.com Copyright 2017 EUROPA STAR | All rights reserved. No part of this publication may be reproduced in any form without the written permission of Europa Star HBM SA Geneva. The statements and opinions expressed in this publication are those of the authors and not necessarily Europa Star. Subscription service |Europa Star Time.Business & Time.Keeper | 5 issues | Worldwide airmail delivery CHF 90 | Subscription orders via: europastar.com/subscribe | Enquiries: contact@europastar.com www.europastar.com |


The New Europa Star All about watches… On sale as of 23rd March www.europastar.com/subscribe


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