Supply & Demand KLAFS
Prioritising self-care We spoke to the group international sales director of KLAFS, Thorsten Bichler, to find out how the hydrothermal specialist has been supporting spas through the Covid-19 pandemic
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aunched in 1952 as a small, family-run company, the KLAFS Group is now a multi-award-winning, global market leader in hydrothermal experiences with a distribution network covering 46 countries around the world. With a deep passion for innovation across all aspects of its output, KLAFS specialises in the custom design of exceptional, individually tailored hydrothermal spaces. Serving both the residential and commercial markets, including spas and wellness centres, the company’s team of in-house experts have built an enduring reputation upon their ability to marry leading-edge design with the latest technology, pushing back boundaries to consistently deliver a ‘wow!’ factor. Most recently, the introduction of KLAFS’ Spa en Suite concept has seen the brand pivot its hydrothermal offering to enhance hotel guest rooms, adding value with the addition of in-room, wellness-focused experiences, including expanding saunas, whirlpools and experience showers. We spoke to the company’s international sales director, Thorsten Bichler, to find out how KLAFS has been supporting its spa and luxury hospitality clients while meeting demand for its products during the Covid-19 pandemic.
“Spa en Suite enables guests to enjoy in-room wellness as a personal option, 24/7” Thorsten Bichler Group international sales director, KLAFS This page from top: A KLAFS thermal suite at Hotel Öschberghof in Donaueschingen, Germany; the brand’s Spa en Suite concept has been adopted at Miramonti Boutique Hotel in Meran, Switzerland
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Image: Tiberio Sorvillo
Why are thermal experiences a good investment for the future of spas? Thermal experiences offer various health benefits, are contact-free and quite simply, they help people to feel better. The Covid-19 pandemic has made health and wellbeing more important than ever before. Self-care has become more of a priority than a trend and people are actively seeking personal www.europeanspamagazine.com
