Business ESPA promotion
Above: The Gleneagles Hotel in Scotland (top left) is one of ESPA’s esteemed partners that benefit from the brand’s uncompromising commitment to integrity and quality
Tell us about your homecare products. Nicola Baillie: We believe in total skin, body and mind wellbeing for all our clients, so we have an extensive range of products to allow people to continue their spa time at home. In 2020, we will be continuing to evolve our brand by launching more efficacious products and treatments. Our customers demand quality and we use over 27 years of passion, care and attention to detail to deliver this.
What can you tell us about your latest spa launch, Modern Alchemy? Nicola Baillie: We live in divided times and our reliance on technology has only furthered a sense of disconnect – from each other and from the natural world. People are hungry for a deeper sense of connection and Modern Alchemy is ESPA’s answer to this. Modern Alchemy combines apothecary
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ingredients with the modern wisdom of skincare technologies to create the ultimate in transformative textures and treatments. It’s a deeply sensorial collection of restorative rituals that balance the skin, body and mind – a luxury to cherish in today’s modern world.
are incredibly efficacious. When independently tested, my personal favourite, the Grounding Crystals, were shown to leave skin feeling purified, re-energised and soft*.
What inspired ESPA’s Modern Alchemy treatments and what are their benefits?
Nicola Baillie: The E in ESPA stands for education and training is truly at the heart of our brand. ESPA courses are taught by a team of vastly experienced Training Managers who offer every level of treatment delivery. We also provide non-treatment training, such as yield management, stock control and optimising retail conversion, which are essential for successfully growing your business. ESPA training can be delivered on-site across the globe and is supported by an array of online courses. We are also proud to run an award-winning postgraduate Training Academy at three sites across the UK.
Nicola Baillie: As wellness becomes a growing focus for people, spa treatments can no longer just target bodily needs, but now must incorporate every aspect of modern lifestyles, from the emotional to the spiritual. Consumers are seeking deeper and more meaningful holistic journeys of rejuvenation, so at ESPA we seek to give people an unforgettable, other-worldly experience as they partake in our Modern Alchemy journey. These three new treatments are inspired by ancient global rituals and ancestral wisdom. The Modern Alchemy product range helps to create a daily sanctuary in which to deliver beautifully transformed skin and inner calm. The products
How does ESPA ensure a consistent client experience across the globe??
www.espaskincare.com *
I ndependent user trials 2019. Results based on 60 people over two weeks.
www.europeanspamagazine.com
