Freshers ’ Week media pack ’
EDINBURGH UNIVERSITY STUDENTS’ ASSOCIATION
WHO WE ARE / WHAT WE CAN DO FOR YOU?
WHO WE ARE WHAT WE CAN DO FOR YOU?
We represent the students of the University of Edinburgh. Our services range from bustling cafés, retail outlets and premier club nights, to representation of student interests and societies.
Edinburgh University Students’ Association can offer you the ideal locations and means to reach out to the diverse student market, build your business and develop customer loyalty. Often, beginning university is a student’s first time living away from home and their spending habits have not yet been decided. Now is your opportunity to make that great first impression!
Tommy McCormick | Advertising and Sponsorship Sales Executive | advertising@eusa.ed.ac.uk | 0131 651 4569 | eusa.ed.ac.uk/advertising
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FRESHERS’ EXPO
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FRESHERS EXPO ’
Our Freshers’ Expo offers businesses front line access to students at one of the largest events in Freshers’ Week.
KEY FACTS Monday 12 September 11am – 4pm in Potterrow Dome and Venue. Thousands of new students visit the Freshers’ Expo to find out about what’s on offer from local and national businesses, as well as snap up great offers and freebies! Early booking is advised due to high demand for this event. Prices start from £250. Please contact us for details and a quote.
Tommy McCormick | Advertising and Sponsorship Sales Executive | advertising@eusa.ed.ac.uk | 0131 651 4569 | eusa.ed.ac.uk/advertising
PLASMA SCREENS / TILL SCREENS / EVENT SPONSORSHIP
PLASMA SCREENS Get your advert noticed on 20 plasma screens situated in prime footfall locations throughout our four student union buildings. Prices start from £200 Artwork requirements: 1360px (w) x 768px (h), 72dpi in jpeg or mp4 file format
TILL SCREENS EVENT SPONSORSHIP
35 customer facing screens placed in bars, cafes and shops. Prices start from £200
Artwork requirements: 600px wide by 694px high RGB JPEG 72dpi or mp4 file format
There are opportunities to sponsor a wide range of popular events, from live comedy to themed club nights hosting up to 1,200 students. You can choose the event which is the best fit to promote your brand. Please contact us for details and rates. Tommy McCormick | Advertising and Sponsorship Sales Executive | advertising@eusa.ed.ac.uk | 0131 651 4569 | eusa.ed.ac.uk/advertising
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ONLINE DIGITAL MEDIA
ONLINE DIGITAL MEDIA WEB BANNER The Edinburgh University Students’ Association website receives over 34,800 advert views during Freshers’ Week. Prices from £600+VAT Artwork 940px (w) x150(h) 72dpi full colour jpeg
WELCOME EMAIL Be the first advert featured as part of the ‘Welcome email’ sent directly to all students the first week they return to university. Featuring click through capability to your company website. Email £800+VAT Artwork dimensions and requirements: 600px (w) x 105px (h), supplied in full colour 72 dpi in jpeg file format.
Tommy McCormick | Advertising and Sponsorship Sales Executive | advertising@eusa.ed.ac.uk | 0131 651 4569 | eusa.ed.ac.uk/advertising
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FRESHER PUBLICATIONS
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FRESHER PUBLICATIONS UNDERGRADUATE AND POSTGRADUATE GUIDES Why not advertise to students before they even arrive on campus? Edinburgh University Students’ Association prints 6,000 copies of our Undergraduate Guide with 75% of them posted directly to UK based students in August as part of their pre-arrival packs. We also print 5,000 copies of the Postgraduate Guide with distribution split equally between pre-arrival packs and onsite distribution. Both guides are also available digitally on the Freshers’ Week website. This is the only advertising opportunity available in the pre-arrival packs. Students will continue to refer to these guides as they contain important academic, social and wellbeing information designed to help them throughout their first year.
ADVERTISING OPTIONS UNDERGRADUATE GUIDE
POSTGRADUATE GUIDE
BOTH GUIDES
INSIDE BACK COVER
£1,250
£600
£1,600
FULL PAGE
£1,000
£500
£1,400
HALF PAGE
£600
£300
£800
148.5MM(W) X 210MM(H)
148.5MM(W) X 210MM(H)
148.5MM(W) X 105MM(H)
Artwork requirements: Artwork should be supplied in full colour, 300dpi PDF.
Tommy McCormick | Advertising and Sponsorship Sales Executive | advertising@eusa.ed.ac.uk | 0131 651 4569 | eusa.ed.ac.uk/advertising
CONTACT US
Contact us If you are interested in any of our advertising avenues during Freshers’ Week please let us know and we will happily tailor a package according to your budget and interests. Edinburgh University Students’ Association offers additional marketing opportunities to external companies and organisations throughout the year, ranging from print and online media to onsite student engagement, as featured in our Term-time Media and Sponsorship opportunities pack. If you require further information please contact us and we will be happy to answer any enquiries you may have.
Tommy McCormick Advertising and Sponsorship Sales Executive advertising@eusa.ed.ac.uk eusa.ed.ac.uk/advertising 0131 651 4569
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