BusinessPlanning Workbook
PRESENTEDBYENGEL&VÖLKERS30ABEACHES
By failing to prepare, you are preparing to fail.
By failing to prepare, you are preparing to fail.
Pleaseanswerthefollowingquestionsyourself.Moneyquestionsreferto1099income.
1 Isthereanamountofincomethat,ifyoudon’tmakethisyear,youwillleavethebusiness?Ifso, whatisthatamount?$
2.Isthereanamountofmoneythat,ifyoudon’tmakethisyear,youwillreceivealotofpressure fromyourspouse/partner(ifapplicable)toquit?Ifso,whatisthatamount?$
3.Ifyouweretorateyourlevelofexcitementabouttherealestatebusinessrightnowonascaleof onetoten,withonebeing“I’mreadytoquit”andtenbeing“Iabsolutelyloveit!”wherewouldyou rateyourself?
4.Howmuchdoyouexpecttomakethisyear?$
5.Isthatamountsatisfyingforyou?
6.Didthatamountincludesavings,debtreduction,investmentmoney,recreation,dreamsand giving? YES NO SOME
7.Doyouknowhowmuchittakestopayyourbillsinyourhouseholdeverymonth?Ifso,whatisthat amount?$
8.Isyourbasicretirementtakencareof?(Bytakencareof,doyouhaveaplantocreateresidual incomeequaltoorgreaterthanyourmonthlyhouseholdlivingexpensesplustaxes?Relyingon SocialSecurityisn’tenough.) YES NO
9.Didyoudoanythingbigandfunthisyear? YES NO
10.Didyouplantodosomethingfunthisyearanddidn’tendupwithenoughmoneytodoit? YES NO
11.DoyouhaveanykindofawrittenLifeList? YES NO
12.DoyouhavetroublethinkingofthingstoputonaLifeList? YES NO
13.Doesyourspouse(ifapplicable)haveadifferentideaofwhatitemsmightbeonaLifeList? YES NO
14.Didyouknowyouhaveanexistingbusinessplan?(Whateveryouaredoingnowisyourbusiness planforthisyearandyourresultswerecreatedbythatplan.) YES NO
15.Doyoureallywanttochangeyourincomeand/oryourlifeorisitjustaniceidea? YES NO
Pleasecheckallthatapply.
Iattendsalesmeetingsonaregularbasis Iamaconsistentambassadorforourcompany Ihaveanabundanceandgrowthmindset. Ihaveanelectronicmethodtocommunicatesuccessfullywithmycustomers(CRM). Istarteachdaywithatimeblockofmyweekforactivities.
Ihavethe“correct”numberofpeopleinmydatabasetoearntheincomeIwant Iamwillingtoinvestmoneyinmyrelationshipstogrowmybusiness Iamwillingtopracticemyskillsandscriptstomasterthem. Iknow“WHY”Iaminrealestate. Ihaveawrittensetoflifegoals. Ihaveawrittenfinancialplan Iexerciseconsistently Ieathealthy.
Ihavementors/rolemodelsfromwhomIlearnregularly. IhaveBuyer’spacketsreadilyavailable. IhaveSeller’spacketsreadilyavailable Ihavelistingpresentationsavailable. Ihavekeydatapointsavailable.
Pleasecheckallthatapply.
Ihaveawrittenbusinessplan
Ihaveasystemformanagingandthankingpeoplewhorefermebusiness Ihaveawrittenmarketingplanformylistings.
Iknowhowtoarticulatemyvaluepropositiontoaseller Iampreparedtoanswerthemostcommonbuyerandsellerquestions.
Ihaveachecklistofitemstocoverwithsellersinalistingconsultation Iknowhowtoarticulatemyvalueproptoabuyer
Find those items you did not check.
Decidewhichoftheseyouwouldliketoimplement Makealistbelowofthetenyouwanttotackle YourgoalinthefirstquarteristodoONEAWEEK Donottrytodotwoinaweek Justmakesure yougetonedone!
MyDatabase(CRM–ClientRelationshipManager)
1 Ihave householdsinmydatabase
2.Isent mailingslastyeartomydatabase.
3.IhavemydatabaseinaCRMthatisworkingforme. YES NO
4.Icansendanemailtoeveryonerightnow. YES NO
MyProduction(Forthepast12months)
1.MyGrossCommissionIncome(GCI)forthelast12monthswas$________________.
2.Iclosed transactionsides. werelistingsides(sellers) weresellingsides(buyers) contractscanceled( %oftransactionsides)
Primaryreasonsforcontractcancellation:
3.Myaveragegrosscommissionincomeperclosingwas$_______________________.
4.Itook listings.
Listingsthathavesoldsofar_____%
Listingsthatarestillavailable_____%
Listingsthatexpiredorwerewithdrawn_____%
5. ofmysellerconsultationsresultedinthesellerlistingwithanotheragent.
Income
DatabaseGoal
Entertheamountyouintendtoearnin1099incomethisyear.
Enterthenumberofpeopleneededinyourdatabaseto achieveyourdesiredincome
MyNumber
Enterthenumberofunitsyouintendtoclosethisyear.
Basedonyour“number”,abouthowmanyunitswillthatbepermonth?
Enterthenumberofsellablelistingsyouwillcarrythisyear
Howmanypeoplearecurrentlyinyourdatabase?
Enterthenumberofpeopleyouneedtoaddtoyourdatabasetoachieve your“number”(accountforlistdepreciation)
Notes
ReviewyourDATABASEWEEKLY(Forchanges/propertymatches) Inordertoachieve“mynumber”,Iagreetodothefollowing:
Showup
Write2personalnotesaday
FocusonyourHotprospect Listdaily
FocusonyourCustomercallsweekly
Schedule2realestateconsultsaweek
Schedule50livecontactsweekly
Listbeloweachreferralyoureceiveandthesource.Keepingtrackofyourbusinesshelpsensure futurereferralsfromthesamesource.Usethetablebelowtotrackyouroutreachandfollow-up.
1 Thankyoucard/gift
2.Thankyoubyphone
3.Letthemknowafterinitialcontactismade
4.Progressreportduringtransaction
5 Reportonconclusionofreferral
6 Send“Thankyou”and/or“Payment”
Name
Weekof
Writemydailyaffirmations(M,T,W,Th,F,Sa,Su) Twopointsperday
Writemypersonalnotes(Twoperday) Twopointsperday
AttendSalesMeeting Takeaway: DatabaseandAutoFLOWRunning 3FLOWitemspermonth
AttendTour/Meeting BestValue:
ReviewHotList&WarmListDaily Twopointsperday
Callallbuyers/sellers/referralsourcesweekly
Interview*50peopleperweek(AskFORDQuestions) *Aconversationmusttakeplace
AddNamestoDatabase 1pointperaddress
AttendaSkillsGroupSession 5pointspersession
OpenHouses 5pointsperopenhouse
FloorDuty
5pointspershift
TwoLiveRealEstateReviewsWeekly 1=5points,2=10points,3+=5bonuspoints
Time
7:00AM 8:00AM 9:00AM 10:00AM 11:00AM 12:00PM 1:00PM 2:00PM 3:00PM 4:00PM 5:00PM 6:00PM 7:00PM
Exercise/GetReady
Write2PersonalNotes WriteAffirmations
Make13FORDCalls
2RealEstateReviews CallandSetupAppts ReviewHot/WarmList MakeAppts
Write2PersonalNotes WriteAffirmations
LunchWithAList SalesMeetingandTour
Write2PersonalNotes WriteAffirmations
Make13FORDCalls
ChooseOpenHouseforWeekend CallSellertoMakeSureHomeis “ParadeReady” ReviewHot//WarmListfor PropertyMatchesonNewListing
Thursday
Exercise/GetReady
Write2PersonalNotes WriteAffirmations
Make13FORDCalls
Exercise/GetReady
Write2PersonalNotes WriteAffirmations
Make12FORDCalls
ReviewHot/WarmListfor PropertyMatchesonNew Listings
CallandSchedule2Lunches forNextWeek
LunchWithAList
Notes
Notes
Notes
Notes