Excel Enterprise
Selling To Groups: How To Help Your Sales Team Sell More Nic Hallett www.excelenterprise.co.uk
Selling To Groups: Why it Helps You To Sell More • One to Many… More cost effective • The Power of The Group • Target Customers Together
To Help Your Sales Team 3 key Steps • Getting the Group Together • Planning the presentation • Coaching and Feedback
Getting The Group Together • Group of customers that know one another • By invitation: Direct mail, email, telephone • Industry Events • Pre arranged meetings • An interesting topic
Planning the Presentation • • • •
Decide your outcome Research your market and their needs Decide your topic Create your presentation| Adapt a company standard presentation • Rehearse Rehearse Rehearse • Call to action when delivering
Coaching and Feedback • Was the outcome achieved • Positive feedback is vital • Developmental feedback • What one improvement could be made next time
World Class Training & Development
Training solutions for sales professionals • Delivering success for over 25 years • Over 120 Clients • Across 24 countries – in 8 languages • Average satisfaction rating of 93% in last 3 months
Get In Touch To find out more about our Outcome Selling Programme and our case studies contact us at: www.excelenterprise.co.uk Excel Communications (HRD) Ltd, 45 West Street, Marlow, Buckinghamshire, SL7 2LS tel: +44 (0) 1628 488854