SELLING the Lowcountry through Group Business

Initiative 1: Assertively sell the Charleston area as a meeting, convention, group tour and individual visitor destination.

Explore Charleston places a premium on doing the leg work that is required to sell the Charleston area to convention planners, travel agents and meeting planners, as well as regional, national, or international organizations and associations. Our staff has planned an aggressive tradeshow schedule for FY 23/24 and with one purpose in mind…to sell our community as a prime location for group business. We will utilize these efforts to drum up leads for our lodging partners, with the intent of turning those leads into definite business for our community.

The tradeshow list reflects the schedule for varied market segments that are tried and true for producing group business in our community. National and regional and board of directors meetings provide ample opportunities to showcase our area to planners of groups who are the “right fit” for our community.

ASSOCIATIONS

CORPORATE GOVERNMENT

INCENTIVE

INTERNATIONAL LEISURE TRAVEL

TOUR & TRAVEL

SMERF (Social, Military, Educational, Religious and Fraternal groups)

WEDDING

SPORTS