FRAMING YOUR SHOTS By Joseph Morris | Filmmaker
Framing & composition is an element of filmmaking and videography that is often overlooked. In the age of social media content where just about everything goes, we often times buy into the idea of just ‘get your content out there.’ For some types, that can work. For others, your audience may be anticipating higher production quality to match the messaging of your brand. When we see commercials on TV, or movies in the theater, or even interviews, a keen eye is given to how to frame a person or subject within a shot. It can make even a simple cellphone video look visually interesting. I want to go over 2 quick ways that you can immediately add that visual interest to your shots. First up is rule of thirds. This rule is not really a rule at all but rather a guideline of where best to place yourself or a subject you may be interviewing. On a 16x9 frame, 2 equidistant lines are drawn along the horizontal and vertical axes the image resulting in a grid that looks like this. (1)Placing anything of interest along these third lines immediately makes your shot look more visually striking. Take a look at shot of my friend Felix. Marketing & Design 26
