The Mission is Mutual by Ahren Hoffman “Crazy Aaron’s support of brick-and-mortar specialty stores has never changed,” says Mary Lewis, owner of Learning Express Brookfield in Wisconsin. “Their customer-service team takes a handson approach, which makes it easy to be a customer.” Since the company began in 1998, its products – ranging from Thinking Putty to Land of Dough – have been staples in neighborhood toy stores across the U.S. “I bootstrapped Crazy Aaron’s from my parents’ basement, so I’ve always felt a connection to those jack-of-alltrades store owners and their commitment to excellence,” explains its founder, Aaron Muderick. “It’s a labor of love for them, and I totally get it. Their mission – to keep Main Streets vibrant, and kids and adults smiling about exciting products – is ours as well.” After teaching himself chemistry, learning a bit about physics, and experimenting a ton, Aaron created the first batch of Thinking Putty. With its unique composition and sensitive production process, he quickly realized he’d have to build his own factory to make it. Today you can find it on Main Street in Norristown, Pennsylvania.
The company works with Philadelphia-area vocational centers that employ exceptional individuals with intellectual and physical disabilities. “We have been a customer of Crazy Aaron’s from the very beginning,” adds Mary Lewis. “Our customers love the fact that the products are made in the USA with support from people with disabilities. We can’t wait for the 2022 product to hit our shelves.” There are more than 100 different tins of Thinking Putty with 30-plus unique colors and effects. To wholesale Crazy Aaron’s products or learn more, contact: orders@crazyaarons.com or call 866-278-2845 x301. Visit crazyaarons.com to learn and explore more.
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