1 minute read
Why choose Fall Line?
If anyone is planning eagerly for the next opportunity to get out on the snow, it’s Fall Line’s audience. We’ve been in touch with them regularly through the past ‘season’ and their enthusiasm is undimmed. Our subscriptions stayed rock solid despite offering a lot less over the past winter – just two printed issues and two unique digital versions. All our issues are now available digitally, and key content goes up online alongside web-only stories. But it’s clear what our readers want – a printed magazine. They’ve stuck with us in the knowledge that we’re committed to delivering the perfect package of edited excellence that is a magazine. The trust delivered by THE magazine brand in snowsports media means readers can sink into a world of skiing which surprises, amazes and informs. And you can be a part of it. So there will be five printed issues this season with plenty of ‘how to get back in the groove’ details, along with info, images, ideas and icons to titillate the senses. Come spring, we’re covering summer in the mountains. We know our readers and customers are committed to active lives and live just as vigorously in the world of hiking, cycling, camping, running and summer alpine travel. So we’re landing just before Easter with a summer’s worth of inspiration, plus a bit of next winter planning to keep the sliding alive. Our long-awaited website refresh has finally been kissed off – it upgrades the site to give greater wow factor and reflect the magazine. It’s also a lot more integrated and has some elegant functionality to link stories to products. Look out for upcoming communication with the opportunities that it’s bringing. Here’s to a revitalised run up to a real winter season.
