ANNUAL REVIEW 2014
The Road to FAME A Snapshot of the Past Year of Growth
Discover Where FAME Will Take You. FAME is a where preparation meets opportunity. FAME is where conversations are sparked and creativity rules. FAME is a place where dreams are born, visualized and shared. Join us on the journey to discover what FAME means to you.
Nothing Works Unless You Do. Explore Our Mantra.
Our team has been compared to a group of characters on the hit ABC T.V. show, Scandal. The group, the Gladiators, works with a can-do attitude to solve the problems of high-powered authoritative individuals. From FAME’s swift responses to critical content requests to urgent demands for crisis management, our clients can trust “It’s handled.” Although we are proud of our ability to utilize our intellect, creativity and resourcefulness to turn around projects quickly, our strongest resource is the implementation behind fully integrated, in-house campaigns to achieve optimal results. Our diverse backgrounds and training help us to work smarter, and our desire for excellence pushes us to work hard; as we know that our clients do. We selectively work with purpose-driven businesses that share our common mission to inspire and elevate humanity.
Explore our new website at www.fame-imc.com. 2
Nothing is impossible. Explore the possibilities.
FAME enjoyed an incredible year. We reflect with gratitude on the accomplishments of our clients in 2014. The initiative and impact of our clients has afforded FAME the opportunity to extend its breadth of services — matching the value that our clients create for their respective businesses.
This January, we will open our creative studio, providing an additional resource for our clients.
We have streamlined our processes with checkpoints for client feedback and input. With the incorporation of surveys and online forums, we hope to create a conversational approach to ensure quality work, great service During this season of growth, we and strategic execution. have identified the need to heighten the aesthetic of our brand. Our new It is also a pleasure to announce that logo and company icon, the Phoenix, we have launched our online custom represent all that we do to breathe life print and design marketplace, into the visions of our clients. www.fame-printing.com. We welcome you to explore our new website: www.fame-imc.com. The new website houses the portfolio of our integrated services.
Formerly known internally as our “secret service,” FAME Printing & Design is more valuable now than ever before. Our online printing
center allows customers worldwide to order custom print and design services with the click of a button. With the implementation of a truly integrated platform of communication services including Strategy, Print, Digital, Tech and Experiential, we look forward to a year of rewarding opportunities and purposeful dialogue. We sincerely hope that our mission — to share our creative talents to uniquely improve the brands we work with — will impact our community now and for generations to come.
Kris D. Williams, Managing Partner FAME Enterprises, Inc.
FAME is a brand solutions agency, offering an integrated platform of marketing communications services.
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Our Integrated Model: Refined
STRATEGY
Idea Generation Brand Discovery / Re-Discovery Social Media & Content Strategy Website Consulting
Branding / Rebranding Design Services Copy & Print Services
Client Spotlight: Israel Idonije Foundation
Although IIF is led by an NFL athlete with a powerful brand, the foundation had only scratched the surface in the media space until FAME took us through a series of strategic efforts to tap into our full marketing potential. - Halleemah Nash, CEO, Israel Idonije Foundation
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Our Integrated Model: Reloaded
DIGITAL
Digital Media (Photo / Video) Digital Publishing (Newsletters) Digital Marketing (Email Marketing) Web Solutions (Web / App Development)
EXPERIENTIAL Branded Experiences Public Relations Event Management & Marketing
Brand Management Services Aid in Local & Global Impact Based on the needs and demands of our clients, we have refined our services in a way that is most effective. Throughout 2014, one of our most impactful clients, the Israel Idonije Foundation, explored the breadth of our integrated platform. The foundation benefited from consistent and centralized brand management through our strategic, print, media and marketing solutions. In April, FAME traveled to Nyameyiekrom, Ghana to capture the foundation’s mission trip to build a school, inspire a community and honor government officials. In July, we aided in the production of its annual fundraiser, serving as an extension of their internal team and seamlessly executing their post-fundraiser benefit. We are proud that our strategic marketing efforts have supported the foundation’s vision of sharing its global impact. We value the footprint that IIF has left in the global community.
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Announcements #BreaktheInternet FAME Custom Boutique Printing Services NOW Online From signature stationary to speciality art prints, we invite you to explore www.fame-printing.com. Now, you can seamlessly order prints using self-service design or place custom orders using our easy checkout experience. We encourage new and existing customers to explore how to elevate your brand visually in the new year.
FAME Studios Opens We are thrilled to open the doors of our creative studio, an artistic oasis for our team. More importantly, the studio is a resource for our clients to take advantage of commercial and product shoots. Schedule a studio session for your digital media needs. We are also available for offsite production shoots. Contact 312-344-3939 for scheduling.
Client Spotlight: Mielle Organics Since inception, Mielle Organics’ products have taken the natural hair care market by storm. After mere months in the natural hair care industry, Mielle became widely recognized for its results-driven products and excellent customer service. Today, Mielle’s customers span the world, purchasing its products in over 80 countries. FAME is proud to work with IMC Client, Mielle Organics from idea generation to the implementation of an integrated marketing campaign across various communication touch points. Please visit their website: www.mielleorganics.com.
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On the Set: Small Talk Web Show
#NowTrending Brand Management & Web Solutions Packages Due to popular demand, we have developed monthly packages for our web solutions (includes web maintenance) and brand management services. Brand Management services are perfect for any client. These strategic services may be used for clients who are building from an idea or for established businesses in need of an extended marketing team to stay above the curve.
FAME’s production team visited Chicago restaurant, Fig & Olive for some great cuisine and conversation with Small Talk TV host, Samantha Thomas and socialite, Candace Jordan. Check it out!
Regardless of where our clients fall in the wheelhouse, taking advantage of our retainer packages gives them the ability to be equipped with the ammonition to thrive in a competitive market. Want to learn more, request our packages by emailing kwilliams@fame-enterprises.com.
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Schedule a Consultation. We look forward to connecting with you for your business needs.
Contact Us (P) 312.344.3939 info@fame-imc.com www.fame-imc.com