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Brand students

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IIE-VEGA SCHOOL PULLED OFF A GAMECHANGER DURING THE LOCKDOWN, TURNING ADVERSITY INTO ADVANTAGE WITH ITS FIRST VIRTUAL PORTFOLIO DAY

he event, in August, allowed students the chance to present their work to top corporate brands and advertising and marketing agencies from around the world. For those who don’t know it, Vega School (named after the brightest star in the constellation, Lyra) is an educational brand of The Independent Institute of Education (IIE). Vega was started 21 years ago and delivers globally recognised degrees in graphic design, digital design, copywriting,

strategic brand communication, brand management, interior design, game design and digital marketing. Vega enjoys influential international alliances with Fontys Academy for Creative Industries in Holland, Hochschule für Gestaltung Offenbach University of Art and Design in Germany, Lillebaelt Academy in Denmark, Sup de Pub, with campuses in France, Germany, Switzerland, the UK and USA. Vega also has a strong affiliation with The One Club in New York. The work of IIE-Vega students receives

“It was such a privilege to be given the opportunity to connect with inspiring industry leaders and of course young bright minds from Vega! A humbling reminder of the value of being open to new and different perspectives, and broadening your network to learn as much as you can from others, as well as sharing your own knowledge and experiences.” – Stacey Grant, Consumer and Marketing Insights Director, Unilever Africa

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“I was very impressed by the professional way in which technology was used during the first Vega Virtual Portfolio Day. The students rose to the occasion, albeit a bit nervous, and their presentations were generally of a high quality.” – Cathie Lewis, Sustainability Manager for Grinrod

“I thought the overall quality and depth of thinking of the Business/ Management students was impressive while some of the physical presentations were outstanding.” Illustration: www.freepik.com

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w w w . t h e r i d g e o n l i n e . c o . z a

– Clive McMurray, FCB Durban


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