FANCENSUS.COM KEY INFLUENCERS AUGUST 2017
WHAT IS A KEY INFLUENCER? Since its birth in 2005 YouTube has quickly become on of the best ways to promote video games.
A person recording gameplay footage of their favourite titles can draw millions of views on YouTube. However, it can be difficult to find influential gamers to advertise your products without having to pay the premium attached to the likes of PewDiePie and KSI.
At Fancensus we are currently monitoring over 2,800 YouTubers that we deem worthy to be called ‘Key Influencers’. This number is rising at an average of 50 new channels per week. Each channel must meet a certain level of video views related to new/future games. Once this criteria has been met, we begin to monitor their channel activity every 15 minutes, in order to gain real-time insight into their current and subsequent performance.
A KEY INFLUENCER is a YouTuber with the ability to draw large amounts of viewers, even if they do not have a high subscriber count.
FANCENSUS.COM
TOP GAMES VIEWS VIDEOS LIKES
KEY INFLUENCERS NEW AND FUTURE RELEASES. DOES NOT INCLUDE RELEASES BEFORE JULY ‘17
ONLY INCLUDES YOUTUBE VIDEOS POSTED DURING AUGUST ‘17
VIEWS, LIKES AND SUBSCRIBER COUNT AS OF 1st SEPTEMBER‘17
VIEWS VIDEOS LIKES
CHANNEL VIDEOS PAGES AND OVERVIEW ONLY INCLUDE VIDEOS WITH OVER 100K VIEWS
FANCENSUS.COM
O US A N TH
KEY
2%
o Fro m Last M
TOP GAME
G
AM E
2 ts : The Escapis
TOP KI
S EW
65 M V I
29 M V I P
TO
79 KI’s
jacksepticeye
V
13 3
Hello Neighbour
50 KI’s
TOP GAME
S EW
50
V
Chris Smoove
TO P
GAME: NBA
2K
EOS ID
The Escapists 2
23
FUTURE RELEASES D EO S VI
S EW
V
EOS ID
55 M V I
90
EOS ID
S EW
o Fro m Last M
20 M V I
RECENT RELEASES
nt h
nt h
2%
o Fro m Last M
4 ACTIV
INFLUENCERS
+2
+6
+6
9%
,16
VIDEOS nt h
VIEWS
1
N
2
ILLIO
E
M 53
D
8
AUGUST OVERVIEW
18
TOP KI
FANCENSUS.COM
HIGHEST VIEW COUNT
BY GAME
WITH TOP CONTRIBUTORS
1 2 3 4 5 6 7 8 9 10
Hello Neighbour
65
18% FGTeeV
MILLION
Call of Duty WWII
56
13% Ali-A
MILLION
The Escapists 2
55
29% DanTDM
MILLION
Uncharted: The Lost Legacy
51
MILLION
13% VEGETTA777
FIFA 18
47
MILLION
11% ZAN OMG
Madden NFL 18
40
23% AntoDaBoss
MILLION
NBA 2K18 61% Chris Smoove
Splatoon 2 15% ZackScottGames
Sonic Mania 17% GameGrumps
Hellblade: Senua’s Sacrifice 10% TheRadBrad
26
MILLION
25
MILLION
21
MILLION
21
MILLION
FANCENSUS.COM
HIGHEST VIDEO COUNT
BY GAME
WITH TOP CONTRIBUTORS
1 2 3 4 5 6 7 8 9 10
Call of Duty WWII
146
10% Ali-A
VIDEOS
FIFA 18
139
13% ZAN OMG
VIDEOS
Hello Neighbour
133
16% DeGoBooM
VIDEOS
Uncharted: The Lost Legacy 12% BRKsEDU
120 VIDEOS
Madden NFL 18
111
14% AntoDaBoss
VIDEOS
The Escapists 2
90
10% Blitz
VIDEOS
NBA 2K18 56% Chris Smoove
Splatoon 2 23% ZackScottGames
NBA Live 18 19% QJB
Mario + Rabbids Kingdom Battle 14% ZackScottGames
73
VIDEOS
57
VIDEOS
52
VIDEOS
51
VIDEOS
FANCENSUS.COM
HIGHEST LIKE COUNT
BY GAME
WITH TOP CONTRIBUTORS
1 2 3 4 5 6 7 8 9 10
Uncharted: The Lost Legacy
3
18% VEGETTA777
MILLION
Call of Duty WWII
2.9 MILLION
10% Ali-A
Hello Neighbour
2.5 MILLION
22% VEGETTA777
The Escapists 2
2.3 MILLION
19% DanTDM
FIFA 18
2.1 MILLION
11% DjMaRiiO
Madden NFL 18
1.4
13% AntoDaBoss
MILLION
Hellblade: Senua’s Sacrifice
1.1
9% ElectronicDesireGE
MILLION
Sonic Mania
969
13% GameGrumps
THOUSAND
NBA 2K18 60% Chris Smoove
Mario + Rabbids Kingdom Battle 11% DSimphony
948
THOUSAND
806
THOUSAND
FANCENSUS.COM
HIGHEST FEATURED CHANNEL COUNT WITH STRONGEST AUDIENCE
1 2 3 4 5 6 7 8 9 10
Call of Duty WWII H2ODelirious
9.5 M Subs.
Uncharted: The Lost Legacy jacksepticeye
9.9 M Subs.
Hellblade: Senua’s Sacrifice jacksepticeye
8.5 M Subs.
2.1 M Subs.
ACCOUNTS
7.6 M Subs.
ACCOUNTS
9.9 M Subs.
ACCOUNTS
18 M Subs.
ACCOUNTS
9.9 M Subs.
ACCOUNTS
The Escapists 2 Markiplier
Assassin’s Creed: Origins VEGETTA777
122
ACCOUNTS
Sonic Mania jacksepticeye
132
9.9 M Subs.
Agents of Mayhem theRadBrad
138
ACCOUNTS
FIFA 18 MattHDGamer
174
ACCOUNTS
ACCOUNTS
Mario + Rabbids Kingdom Battle TheWillyrex
232
ACCOUNTS
9.9 M Subs.
Destiny 2 Willyrex
BY GAME
119 104 96 79 77
FANCENSUS.COM
HIGHEST VIEW COUNT
BY KEY INFLUENCER
WITH TOP FEATURED GAMES
1 2 3 4 5 6 7 8 9 10
jacksepticeye
32
25% The Escapists 2
MILLION
Chris Smoove
27
61% NBA 2K18
MILLION
DanTDM
20
78% The Escapists 2
MILLION
VEGETTA777
16
49% Hello Neighbour
MILLION
Markiplier
15
56% West of Loathing
MILLION
FGTeeV
15
77% Hello Neighbour
MILLION
DeGoBooM 86% Hello Neighbour
theRadBrad
12
37% Uncharted: The Lost Legacy
MILLION
AntoDaBoss 83% Madden NFL 18
Kuplinov â–º Play 22% Uncharted: The Lost Legacy
12
MILLION
11
MILLION
8
MILLION
FANCENSUS.COM
HIGHEST VIDEO COUNT
BY KEY INFLUENCER
WITH TOP FEATURED GAMES
1 2 3 4 5 6 7 8 9 10
Chris Smoove
72
57% NBA 2K18
VIDEOS
theRadBrad
38
34% Uncharted: The Lost Legacy
VIDEOS
DeGoBooM
27
78% Hello Neighbour
VIDEOS
jacksepticeye
27
19% The Escapists 2
VIDEOS
QJB
26
50% Madden NFL 18
VIDEOS
Gronkh
25
40% Observer
VIDEOS
BRKsEDU
23
61% Uncharted: The Lost Legacy
VIDEOS
Blitz
22
41% The Escapists 2
VIDEOS
Tiametmarduk 95% F1 2017
ZackScottGames 62% Splatoon 2
22
VIDEOS
21
VIDEOS
FANCENSUS.COM
HIGHEST LIKE COUNT
BY KEY INFLUENCER
WITH TOP FEATURED GAMES
1 2 3 4 5 6 7 8 9 10
VEGETTA777
1.3
49% Uncharted: The Lost Legacy
MILLION
jacksepticeye
1.1
22% The Escapists 2
MILLION
Chris Smoove
966
58% NBA 2K18
THOUSAND
BRKsEDU
695
52% Uncharted: The Lost Legacy
THOUSAND
DeGoBooM 79% Hello Neighbour
DanTDM 74% The Escapists 2
Markiplier 54% West of Loathing
theRadBrad 36% Uncharted: The Lost Legacy
Kuplinov â–º Play 24% Uncharted: The Lost Legacy
CoryxKenshin 32% Hello Neighbour
694
THOUSAND
625
THOUSAND
544
THOUSAND
519
THOUSAND
477
THOUSAND
468
THOUSAND
FANCENSUS.COM
2,800+ KEY INFLUENCERS GLOBAL COVERAGE AND GROWING DAILY‌ Using a unique blend of data-gathering tools, Fancensus is able to monitor the most influential gaming channels on YouTube. Our sophisticated system means we are able to track influencers before they become mainstream; keeping our clients one step ahead of the game. Since 2004 Fancensus has been providing business analytics to global interactive publishers and major movie studios. Blending numerous sources of information from research agencies, confidential documents, internal information and third party or public domain locations. Our online environment will enrich all commercial decisions.
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