Company in Focus 2023

BUSINESSES ACCELERATING THE WORLD WITH NEW AGE SOLUTIONS…

Richard Branson has well asserted, “A business has to be involving, it has to be fun, and it has to exercise your creative instincts.” It is more than a fact that the present world is witnessing an era of modern and innovative business models. Every business operating in the corporate world is chasing the approach and people that possess the capability to contribute to making the organization more innovative and competitive. Business Connect has been a great player in identifying top-notch businesses and their unique business models. We have a great history of featuring a wide range of excellent organizations and their business leaders, who are revamping their respective domains. And here, we are back with another brand new edition of our inspiring magazine. The special edition comprises a collection of some extraordinary businesses that are filled with a plethora of enthusiasm and dedication.

Although, our focus point is the same as always- excellent business and their leaders in different industries. But if we talk about the cover page, our team decided to present a platform that encourages and adds value to the eCommerce world particularly. Our editorial team had an interesting and joyful session with the leaders of Brandzone Entertainment Pvt Ltd in which the Director of the company. Mr. Adhnesh Vij shared numerous less-known facts about the venture and his entrepreneurial journey so far. We truly hope and desire that this fascinating edition will immensely inspire our global readership panel and will add some extra value to their lives. We will be more than happy if these success tales will boom your motivation and would encourage you to break the barriers and chase your dreams.

Lastly, I would like to sign off with one of my favorite quotations by William James, “Success or failure depends more upon your attitude than upon capacity. Successful people act as if they have accomplished or are enjoying something, soon it becomes reality. Act, Look, Feel Successful, Conduct yourself accordingly, and you will be amazed by the positive results.”

Gulshan Parveen Gulshan@businessconnectindia.in

Vol - 5 | Special Edition | February 2023

Publisher & Editor : Abhishek Kumar Dubey

Editorial Team

Indranil Roy | Sugandh Bahl | Gulshan Parveen | Dr. Amit Mishra

Avishek Singh | Kriti Anand | Sanjay Kumar

Business Head

ASHISH KUMAR

Senior Marketing Manager

Sonia Tiwari

Senior Relationship Manager

Reshmi Mishra

Corporate Team

Satyam Singh | Sunny Pathak | Asha Dudeja | Pradeep Pandey | Reetu Chauhan | Komal Verma

Sudha Gupta | Javed Khan | Vikash Kumar | Archna Pawar | Vijender Saroj | Mohit Rathee

Abhishek Mishra | Navdeep Sharma | Kavita Tiwari

Co-ordinator (Business Connect-Clients)

Anita Kumari | Priyanka Gupta

Data Research & Analysis

Satyam Tiwari | Amit Kumar | Anita | Ravinder Singh | Rahul Kumar | Sweta | Shweta Kumari

Prince | Virat Tiwari | Ritika | Rekha | Simran | Khusboo | Hitesh | Raja

Finance Team

Monika Aggarwal | Gaurav Singhal | Jyoti

Creative Director

ASHUTOSH OJHA

Creative Team

Rajat Pathak | Sakshi Negi | Vishant Saroj | Pawan Yadav

Legal Affairs

Mukesh Kumar

Human Resources

Nivedita Basu

Digital Marketing Manager

Anurag Tiwari

Registered Office

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Email: info@businessconnectindia.in

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Printed and Published By Abhishek Kumar Dubey on Behalf of FanzineIndia and Printed at Tanuj Process, A 21/27 Naraina Industrial Area, Phase-II, New Delhi - 110028 and Published at RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045

Publisher & Editor : Abhishek Kumar Dubey

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Copyright © 2018 FanzineIndia, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations, Views and opinions expressed in this publication are not necessarily those of the magazine and according no liability is assumed by the publisher.

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Adhnesh Vij, A Young, Dynamic Business Leader Crafting his own Success Path with Brandzone Entertainment Pvt Ltd & Buyzone

E-Commerce Solutions Pvt Ltd

BRANDZONE & BUYZONE SOLUTIONS PVT. LTD.

Abusiness can cherish happy days only if it appreciates making a difference in the lives of others, and if it possesses that ‘zest’ of passion for helping others, keeping at par with recent breakthroughs and advancements. “Whatever the human mind can think and believe, it can accomplish.” This line perfectly sums up Adhnesh Vij’s journey of incorporating Brandzone Entertainment Pvt Ltd, a one-stop powerhouse for designing, managing, and executing incredible events, and Buyzone E-Commerce Solutions Pvt Ltd, a unique portal offering products and e-vouchers at the best prices.

Mr Adhnesh, Director at Brandzone & Buyzone, represents the perfect emblem of a successful young entrepreneur who has achieved at multiple levels professionally in the business world. He is a high achiever and multi-talented, innovative entrepreneur with highly evolved industry knowledge.

Adhnesh VijDirector

Mr Adhnesh has been instrumental in the success of a multitude of events varying in size from small to massive scale. Through his long-established and extensive industry network, multi-tasking capabilities and dedicated nature, Adhnesh is a motivating industry leader. His hands-on experience has enabled him to elevate both of his brands successfully.

Brandzone Entertainment Pvt Ltd

Evolved as an entertainment brand, Brand Zone Entertainment India Pvt. Ltd. is a one-stop powerhouse for creating unparalleled experiences. With a vision to be the foremost entertainment, media, and communications company by delivering superior entertainment value and extraordinary experiences globally, Brand Zone came into existence in the year 2009. To astonish customers and participants, it manages a wide range of events, including Product Launches, Corporate Events , Virtual Merchandising ,Live Concerts ,Theme Parties, Celebrity Management ,E-Gift Cards , Customized Gifting etc. Every event, no matter how big or small, receives utmost care from conception to execution . Brand Zone is moving forward with its objective to be a one-stop solution for the Corporates for all verticals for services, goods, and IT tech, available in both online and offline formats, supported by excellent outcomes, innovative ideas, and enthusiastic workforce.

“Always say yes to every business that comes your way, and then consider how to go about it open and to function 24 hours a day, seven days a week, 365 days a year”, the visionary leader advised

Service Portfolio

Corporate Events: The team has used cuttingedge technology to execute some magnificent events throughout the years with methodical preparation and flawless execution. They have gained a good name and recognition by working for well-known business magnates, modern entrepreneurs, and some of the most prominent companies.

Product Launch & Brand Activations:

Brand Zone creates the ideal launchpad for companies and their goods, laying the foundation for them to enter the markets and leave their mark. They design user interfaces that allow businesses to communicate with consumers and create connections that go beyond simple transactions. Brand Zone gives life to companies and their target markets through well-crafted promotional activities that effectively penetrate market segments and influence the target groups.

Live Concerts: Brand Zone has experience working on projects of all sizes and scopes, from opulent branding events to breathtaking live performances. Brand Zone offers beautiful live events that are larger than life through flawless planning and execution. The Brand Zone team has developed unique live experiences by utilising sounds, lights, special effects, and colourful settings during several live events with well-known celebrities and superstars.

E-Gift Cards & Gifting :- Brandzone provides the incentive plans, Loyalty programs ,Sales incentives through 200 Plus E-gift cards & Products.

Celebrity Management:

Celebrities instantly boost an event’s glamorous factor. Over the years, Brand Zone has developed a strong network of celebrities that can add excitement to events such as product launches, store openings, college festivals, weddings, award ceremonies, advertising campaigns, and more. Celebrities’ widespread appeal benefits brands and their marketing plans. The crew handles every detail for renowned celebrities in the film, television, sports, and fashion industries, from shortlisting celebrities to reserving dates and arranging flights.

Bringing diverse experiences and perspectives to the business, the entire team is a powerful resource for the company. Because every individual is a doer, a believer and, most importantly, a life-long learner. At Brandzone, 70 members of an internal team work together to envision the future and produce outstanding achievements in the here and now. The team comprises several industry veterans, including event strategists and supervisors, business managers, digital media managers, content developers, artist managers, brand activation managers, technical and production experts, television experts, and more.

Only a decade old, Brand Zone has convincingly carved a distinct niche for itself in the showbiz realm. Begun as an outdoor advertising business in 2009, Brand Zone has worked across geographies and markets to become a distinctive integrated marketing brand. From advertising on hoardings, panels, bus branding, traffic booths, kiosks and toll-nakas, they moved on to explore superior canvases and uncharted avenues. Since then, until today, Brand Zone has flourished marvelously by producing and managing some of the most extensive, most sophisticated, and unforgettable events for the world’s leading brands, institutions, businesses, multinationals, and individuals.

Buyzone E-Commerce Solutions Pvt Ltd

Buyzone offers a huge selection of goods at excellent prices. Additionally, they have curated a huge selection of e-gift cards for more than 250 major domestic and international businesses. This service is offered to both B2C and B2B customers. The Buyzone provides a wide variety of e-gift vouchers for items including designer clothing, gadgets, vacation, beauty goods, groceries, and much more.

Numerous companies which lack the e-gift voucher format, those products are directly purchased with authencity in order to bring maximum benefits to our customers and clients

The Tale of Inception – Beginning of Adhnesh’s s Entrepreneurial Journey

“A few years ago, I attended a concert with my friends in Pune where I saw the digital ads on the panels and implemented the same in Punjab in the outdoor media business. The first innovation I did on my outdoor sites was the tri vision poles,” the visionary leader said when discussing the creation of his brand Brandzone. After six months in 2012, I organised a live performance of “Yo Yo Honey Singh” in Amritsar that drew over 7000 people. It was a resounding success. We continuously elevated the bar and provided nothing less than pure quality, from the initial concept development to the specialised manufacturing and post-event assistance. Brand Zone has crossed boundaries in order to become known.

The Innovative & Flexible Work Culture

The company has a flexible and open work environment that encourages the team to put forth their best efforts and develop original ideas. The management team works hard to promote a work atmosphere that values commitment, a positive outlook, employee comfort, and goal-oriented behaviour. In addition to direct payment, they offer timely incentives and bonuses to boost employee morale and keep them motivated to work hard at all times.

A visionary and an achiever, Mr Adhnesh and his brands have achieved numerous milestones –Brandzone is associated with all and any major event in the country. It has organised a wide variety of events, like –

• Outdoor campaign for Commonwealth Games for the Upper North India region

• Yo Yo Honey Singh and Mika concert

• Concerts for MTV Bollyland

• Airtel Pan India – 4G Launch events

• Production for Sunburn

• Organized events for many Asian countries. Produced Music videos under Brand Star and sold them to Zee Music, Let’s Dance by CJ on the Zee Music Youtube channel and Heere Heere Cover by CJ on the Brandstar Youtube channel.

Further, the company has been a Management agency for IPL Team – Kings XI Punjab for 4 years; it has been honoured with the Best Partner Award by Airtel Payments Bank. Currently, it is working for the Top 100 Corporates in the country for products, services, events, marketing, and tech support. While ensuring continuous success for Brandzone, the inspiring leader has launched an e-commerce startup ‘Buyzone.’

The Road Ahead

The dedicated team at BrandZone works hard to provide an unmatched event experience. To do this, they forge close bonds with each of their clients, delivering excellence and assurance at every turn. They treat every occasion as unique as the client does. With a strong team of people and extensive event industry knowledge, Brandzone strives to make every event, regardless of size, a big success and push the business to a global level by organising and managing events across the world.

As tasting the hard-earned fruit of success at Brandzone has filled Mr Adhnesh with abundant business expansion skills and tremendous confidence, he further envisions to soon register Buyzone as a startup globally and work on constant Innovation and gradation in the field of advertising, events, tech, services and products and e-gift cards

THE SUCCESS STORY OF

Small Indian Start-Up to Becoming the Fifth-Largest Wearable Brand Globally

A LIFESTYLE BRAND

boAt is no more a new name for anyone today! With its trendy and pocketfriendly concept and in multiple colors, the company has been able to win the hearts of lots and lots of people. Not only did it bring a change in the previous trends but also ensured to have a variety in its products.

The boAt company showcases itself as a lifestyle brand much more than a consumer electronics brand. The Lakme Fashion Week held in Mumbai in 2019 witnessed the models wearing boAt products as the only accessories.

Yes, this is about the music/audio devices such as headphones, earphones, earbuds, and speakers along with travel chargers and premium cables, and of course, smart watches. Bringing a revolutionary change, the company boAt Lifestyle has already earned a name for itself. It was in December last year that boAt placed India in the fifth-largest position globally in wearable brands.

AMAN GUPTA

SAMEER MEHTA

Founders, Boat

About The Founders

Aman Gupta and Sameer Mehta are the ones who came up with the brilliant idea of launching the boAt company and they implemented it in 2016. The Delhi-based start-up is famous for its stylish electronic brands. Aman, a co-founder knew the electronics trade to a good extent. He had contributed three years of his in the family business from 2007 to 2010. Aman had work experience in Citibank from 2003 to 2006 post completing the Chartered Accountancy course. In 2010, he went for an MBA at the Indian School of Business. Later on, he saw himself working at KPMG and then JBL (electronics and gadgets), and came the turn of product management. As he used to identify the right products for the domestic markets, his experience and expertise helped him to a great extent in the case of boAt.

Aman said once they don’t sell their products as electronics only. They sell them as lifestyle accessories. They are trying to portray that their products are eligible enough to be a part of everyday fashion.

IN THE OPINION OF SAMEER

“We are like Zara of electronics, not highly-priced like luxury brands or cheap like Chinese products.” Sameer started his career at Redwood Interactive, he was the owner of the company. He acquired a bachelor’s degree in the subject commerce from Narsee Monjee College of Commerce and Economics.

THEY BEGAN WITH A CAPITAL OF AROUND 3 MILLION.

THE TAGLINE OF THE BOAT COMPANY

The tagline of the boAt company is ‘Plug into Nirvana’. The literal meaning of the word ‘Nirvana’ is a place of perfect peace and happiness, like heaven. It is quite understood that the company wants to convey that by using any of the devices, one would have a feeling of peace and happiness.

Founders, Boat

THE BOATHEADS & #HIGH5BOATHEADS

The company shows its concern and connectivity with the customers by calling them ‘boAtheads’. In other words, anyone who starts using a boAt product is termed as a ‘boAthead’. boAt has completed five years of its inception and therefore, it comes up with the term #high5boAtheads.

The Role of Investors & Marketers

The success story of boAt incorporates the investors and marketers too. First of all, boAt identified the needs of the customers. First of all, after coming to know that the previous products were not in a good look, it ensured beautiful designs and eye-catching colors for its products. Then, changing the products according to the demands of the customers, moreover, the role of investors and marketers also has been remarkable.

It was in 2018 that one of the investors Kanwaljit Singh of Fireside Ventures invested 60 million in the company or to the success story of boAt. He was fascinated with the founders’ abilities to target the right audience and look for the right quality.

In April 2021, Qualcomm Ventures invested INR 50 crore in the company at a valuation of INR 2200 crore.

The partners of boAt are TATA CLIQ, Paytm mall, BIG C and many more.

THE PRODUCTS & COST-EFFECTIVENESS

boAt at first brought the indestructible Apple charging cable and charger, the second product incorporated the audio range with earphones. Those were termed as ‘BassHeads’. 2018 witnessed the launch of speakers and 2019 saw the soundbars and home-audio systems. The products also are seen in wireless forms. The founders kept in mind that their products are cost-effective.

THE 35-MEMBER TEAM AIMS AT LISTING ITSELF FOR IPO NEXT YEAR

The two-member team has got converted into a 35-member team now. boAt aims at listing itself for IPO early next year. It is planning to raise $500 mn (Rs. 3500 crores) at a valuation of $1.4 bn.

The net worth of the boAt company is Rs.700.44 crore approx. Be it a picnic or a salary hike, boAt is ready to be with you.

CUBEWEB TECHNOLOGIES PRIVATE LIMITED Knitting Innovation and Excellence in Digital Marketing Services

Indranil Roy | Business Connect

The undeniable move to digital has made it possible to integrate new technology across all industries. Businesses must create their digital presence in order to succeed in any realm. Not only does it help them in reaching new clients, but it also strengthens their credibility.

A new frontrunner in the digital space, CUBEWEB Technologies came into existence in 2014. CUBEWEBs’ emergence as one of the renowned service providers for creative, scalable, and authentic IT solutions & technology services stems from the firm’s groundbreaking expertise and skilled staff. The firm’s service portfolio incorporates a wide range of web services, including website design and development, SEO, SMO, PPC, logo design, and mobile app development.

What positions CUBEWEB at the forefront of innovation and performance excellence is that the firm thrives as a unique entity in this space that has taken the lead in promoting businesses and corporate clients across many search engines to increase brand awareness and sales.

In its 8-year journey, the company has successfully carved a niche in the information technology industry and has associated with numerous reputed national and international brands. To name a few, Punjabi Chulha, Fininvest Dubai, Naz Law, etc. Their agenda is to provide them with quality work and meet all their needs. This has supported the firm in winning its faith successfully.

THE VISIONARIES BEHIND CUBEWEB

Vikramaditya Srivastava, Managing Director

Successful professional Vikramaditya Srivastava, Managing Director of CUBEWEB Technologies, is aware of how to improve his managerial abilities in order to pursue ongoing growth and development in the area of sales and marketing. He is a positive individual who is prepared to face and overcome any challenges in life.

Apoorva Srivastava, Managing Director

The managing director of CUBEWEB Technologies, Apoorva Srivastava, is aware of the requirements of a project and is responsible for managing the company’s business and making operational and strategic choices.

Key Factors that Make CUBEWEB Stands Out in the IT Space

• Access to natural resources not available to competitors

• Highly skilled employees

• Strong brand awareness

• Access to new or proprietary technology

• Vast Experience

All these come with their uniqueness. This makes it very tough to be copied.

Srivastava CEO & Founder

Vikramaditya

Apoorva Srivastava CEO & Co-Founder

“After only a few years in business, we have shown to be an invaluable asset to our clients in the fields of web marketing and business growth. It is a core value to aid in the expansion of our client’s enterprises. We are visionary leaders with our sights set on expanding the company over the entire country of India and beyond”, the leading man further added.

SIGNIFICANCE OF R&D

R&D supports CUBEWEB in several ways, including increased market involvement, cost management advantages, improvements in marketing capabilities, and trend-matching. A corporation can stay current by using R&D to track or stay ahead of market trends.

THE EXCLUSIVE APPROACH TO MARKETING

There isn’t any landing page for customers or subscribers to visit when promoting a new good or service. They primarily sell their services through the referrals of their customers, who, in turn, pass along their recommendations to other customers. So, it’s all about the quality.

CUBEWEB’S SECRET FORMULA BEHIND THE EMPLOYEE MOTIVATION

Employee acknowledgement is the key focus here. One of the main reasons why employees lose their enthusiasm at work is because they feel that what they do doesn’t matter if the work doesn’t even warrant positive feedback from their managers. Something as simple as a department-wide e-mail thanking an employee for putting in extra hours over the weekend, or a mention at a staff meeting, can make a big difference in your employees’ level of motivation. That’s what we follow.

The CUBEWEB has taken several steps to ensure that its employees are at ease, such as permitting pets in the workplace, hosting poker nights, organising frequent adventure trips like cycling and mountaineering, etc. These initiatives have shown to be highly beneficial to the development of the company and its human resources.

Initially, the founding team created effective teams by encouraging each team member to dedicate themselves to their personal objectives. They carefully select, educate, and provide team members with the necessary tools. They promote a shared culture as well since a team that is focused on a single goal will be cohesive. We also make sure that everyone is aware of the bigger picture and knows how their performance affects the bottom line.

DEALING WITH THE COVID-19 CRISIS

When COVID was at its worst, the team worked from home. As the crisis subsided, they switched to working from office because, as a digital marketing agency, they do not stop promoting the customers’ brands and businesses. After all, it is an ongoing process.

THE LATEST TECH EVOLUTION

Any business owner may find the pace of technological trends’ evolution to be intimidating. Almost as soon as a business embraces new technology, it seems to be out of date, or a recent version or product has already debuted to take its place. It might be challenging to keep up with the rapidly evolving IT trends. Even though it would be tempting to adopt the “if it ain’t broke, don’t repair it” philosophy, falling behind the times when it comes to technology comes with risks. As a result, the team makes sure to stay current with all market-relevant technological breakthroughs.

ACHIEVEMENTS & MILESTONES ON THE WAY

“We are pleased to share that the development of thousands of websites is complete. We have a lot of expertise managing SEO PROJECTS because we are a company specialising in digital marketing. Additionally, we are currently in charge of managing hundreds of SEO campaigns. And at the moment, we are also overseeing the management of hundreds of SEO projects. We regard the fact that we have provided to and managed the needs of such a large number of customers in such a short period of time to be our most significant accomplishment”, the visionary leader shared when asked about the significant accomplishments.

FUTURE OUTLOOK – WHAT’S NEXT FOR CUBEWEB?

Recently, the CUBEWEB team attained partnerships in the United Kingdom, and Scotland, where the company will be launched this year. The registration of the company has already taken place. The company has already undergone registration. Additionally, they have plans to establish a new office in Saudi Arabia’s Riyadh. They are also working to make other important initiatives from around the world a reality.

A WORD OF ADVICE FOR YOUNG ENTREPRENEURS

There are many excellent ideas worldwide, but only action leads to success. Walt Disney famously remarked that the simplest way to begin is to stop talking and begin acting. That also applies to your success.

A Joint Endeavour, Offering Excellent IT Services & Customized Training Programmes

Deepti Kalra CEO Kajal | Business Connect

With crime on the increase in the digital world, every organisation has been required to be more proactive in safeguarding their digital data. Infosec Train, a pioneer and leader in the IT security field, has positioned itself strongly in the market. Incorporated by a group of enthusiastic individuals with over 15 years of industry experience in 2016 under the guidance of Deepti Kalra, Infosec Train is spearheading as a premier ‘ IT security training and consulting organisation’. Since its inception, the company has been at the forefront, delivering best-in-class yet cost-effective, customised training programs to enterprises across the globe.

Envisioned to deliver exceptional training that transforms the IT learning spectrum and empowers individuals with in-depth knowledge from expert instructors, Infosec Train’s rich portfolio accommodates an exclusive suite of specialised services, including Corporate IT Training, IT Security Training & Certification Prep, and IT Security Consulting Services. The customer is considered the king here! Some of their well-known clients are HDFC, Airtel, Deloitte, HCL, HP, NCR Corp, and Samsung, among others. The team’s dedication and utmost focus on quality help them win the clients’ hearts and their trust too!

What Gives Infosec Train an Edge over the Peers?

The Quality of Service coupled with the values of Stewardship, Distinction, Innovation, Accuracy and Respect empower the corporation an edge over others as these values are imbibed top-down, even to the executive level. Each one of the team members does not believe in settling for anything less than excellence.

According to Deepti, “What gives us an edge over our competition is the trainer capabilities, our industry connections, and knowledge, which have all been repeatedly reaffirmed by the clients themselves.”

In addition, their training delivery process is completely transparent and based on customer feedback and ratings. They provide guaranteed post-training support to assist clients in successfully converting their learning objectives into business objectives.

The Journey – From Inception to Accomplishment

There were no significant players in the training sector who were explicitly focused on IT security. The market’s need for a focused information security or cybersecurity training organisation motivated the founders to keep the foundation of Infosec Training in 2016.

They started small - with just a team of 3 or 4 personnel. The first three months were like a trickle, but within 6 months, they were ready with a Sales team of 10-15 members. From then on, there is no looking back. They reached 100% revenue growth from the first to the second year of formation and still have an impressive YoY upward trend.

Throughout its 6-year journey, the firm has successfully trained over 50,000 professionals so far and has assisted more than 100 organisations across 43 countries. They have recently been accredited as an authorised training partner for IAPP and ISACA and other top security vendors such as EC-Council, CompTIA, and Microsoft, among others. In addition to security, they have expanded rapidly into data privacy, cloud computing, risk and compliance, as well as security consultancy and advisory services. The company is further aiming to build trust in the business world and become the most preferred security training and consultancy organisation in the world.

Ensuring better Outcomes during the COVID-19 crisis

While COVID-19 put a stop to a lot of jobs and business endeavours, it also made people realise the importance of continuous learning, skill development, and professional certification training. In addition, the pandemic’s rapid digitisation revealed Enterprise IT Security flaws and their adverse effects. In order to help businesses meet their security standards and maintain a sound security posture, Infosec Train was able to capitalise on this need among professionals and businesses. The company then presented an IT Security training and consultancy solution while also providing professionals with the necessary skills to bridge the widening security skills gap.

Deepti’s Take on the Significance of R&D

If we do not change and reinvent ourselves, we will not be relevant in the industry we work in. R&D helps close that gap and forces us to focus our efforts on what consumers and students desire. For instance, we began as a company that provided information security training, but we have evolved into much more. We have diversified into the cloud because that is what organisations are looking for. We have started offering Security, Risk & Compliance Consultancy services to businesses, because that is a need we uncovered while delivering security training solutions.

The Dynamic Leaders behind Infosec Train

Deepti Kalra – CEO

The leading lady, Deepti Kalra, holds the position of CEO, graduated in management from ICFAI University and has 13 years of experience working in the IT training sector across a variety of verticals. She works hard to create sustainable growth and has demonstrated competence in providing strategic direction for the expansion of new geographic markets. Her main objective is to assist clients in advancing

their careers and teach inexperienced to seasoned users how to make the most of the available technologies.

Prabh Nair – Program Director

Over the course of several years in the information security sector, Prabh Nair has worked on numerous short-term assignments for more than a hundred organisations globally in more than twenty countries. Application security, vulnerability assessment, penetration testing, and security solutions in governance, risk, and compliance are some of his professional specialisations. Prabh has always been passionate about the idea of giving back to society because he has been a lifelong learner. This motivation has led him to publish outstanding books and mentor other IT specialists.

Pragati R – President & Head HR

The president of InfoSec Train is Pragati. Pragati has had a more than eight-year career and has been instrumental in the completion of numerous significant and intricate corporate restructuring activities. She has played a vital role in developing the company’s global profile and increasing sales operations. Pragati has experience working with numerous IT firms in the training sector. She was in charge of establishing and maintaining significant customer connections as well as sourcing and supervising the completion of commercial transactions.

Infosec Train’s Secret Formula behind the Team Motivation

The biggest motivation for the employees, they allow them to make their own decisions based on their expertise. Here, they are given enough liberty and flexibility to bring their own ideas to life and contribute creatively to the team.

They also celebrate every success by giving away a small token of appreciation, giveaways or sharing monetary bonuses with the teams whenever possible.

As far as recreation is concerned, they conduct regular parties to celebrate the team’s achievements. They also have quarterly awards for the best performers to recognise their valuable contributions. They also have our Annual Event, which is when their employees from different corners come together in one place and just enjoy themselves like one big happy family.

“We believe in creating a work-life balance for our employees, involving them in our hits and misses, being transparent with them regarding company decisions, and recognising their efforts at every juncture”

, the visionary leader apprised.

Words of wisdom by Deepti Kalra

The best advice for business owners is to uphold their beliefs and cultivate consumer loyalty. There is no satisfaction more remarkable than a returning delighted customer. These loyal customers are your brand ambassadors who do not cost you a penny for word-of-mouth marketing. They are your greatest assets. Of course, maintaining open and honest communication with your customers and staff, as well as admitting responsibility for your mistakes, will help you develop stronger bonds with them that are based on trust and respect.

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5 Easy Ways to go from Ordinary Life to Extraordinary

“I think it’s possible for ordinary people to choose to be extraordinary.” - once Elon Musk said. Now, whether you see him as the real-life Iron Man, most of us view him as an exceptional man on the planet. But even Elon believes that any ordinary person – including you – can become extraordinary.

Before going to have the extra, first, let’s have a chit-chat about ordinary! by ordinary, I mean, you are into something which you don’t like, but you don’t have any choice, except keep doing that. You are one of a crowded people -who is not fully living their life by doing what they love to do.

On the other flip side, an extraordinary life is one you make. A life that you live on your terms & condition and do what you are passionate about. Basically, you have command of your own life. Even some people pay you for what you like to do. Most importantly, what matters is that what makes you happy.

Today, we are sharing with you 5 easy tips to turn your ordinary life into an extraordinary one. So, without wasting any time, let’s dive into it.

#1 #2 #3 #4 #5

Understand yourself, what you really like and want in your life.

You need to find out what you really want in your life, what really excites you to do? If you cannot find these answers, then spare time with yourself and keep your eyes on every moment that makes you happy, who you want to be. Once Chalmers Brothers said, “Observing yourself is the necessary starting point for any real change.” After that, you will have more clarity.

Get Paid for The Thing you Love to Do.

Getting to know yourself is not enough. You must start selling your loveable works. In this way, you cannot just make money, but you will also understand values. Earning values and making money through passion will give you confidence. There must be a goal to earn and live by doing things in your own way.

Consider Long Term Investment in Learning.

In order to turn ordinary life into extra, you have to keep educating yourself every day. It could be a skill that you know nothing about it right now, but after six or seven or at the end of the year, you know them. Keep growing yourself wherever you get a chance to learn something, do not let those chances go away. Keep challenging your brain to try new things.

Become Financially Independent

Credit Cards, Loans, and other EMIs allow people to live certain quality of life instantly -this life is chosen by ordinary people. Over time, debt impacts people’s financial stability in the near and long term. To become financially independent, you must stay away from debt. You need to prioritize saving and investment as well. Read some financial education books, it will give you more clarity to manage cash flow, tax, and more. That’s what extraordinary people do. Always dream big but also be ready to face difficulties.

Equally, Deal with The Success and Failure

Failure and success both are part of our lives, most certainly part of the business. As an extraordinary, you keep trying new things in life, either you will see lots of success and failures. There will be sunny and stormy days. In that case, you should be ready to deal with the situation. Create situations where you are able to make it through financially, emotionally, physically, and mentally.

Succeeding in life and being an extraordinary person is not that easy task. It takes effort and time to become one. However, as you become extraordinary, people will start following you. One of the most important things is that extraordinary people care for others.

DHIRTA RIKHYE & ADITYA TIWANA

ARE ON A SLOW-FASHION

MISSION

look away anymore—I quit my job! I had begun to read up on sustainability and sustainable practices in fashion and quitting my nine-to-five gave me the time to really dive deep into research and learning. After two dedicated years of studying sustainable fashion and sustainable and eco-friendly practices, I felt confident that I could bring about a change by establishing a sustainable luxury fashion brand. Aditya came on board around then and has been a source of strength and practical motivation since the inception of LoveChange® in 2017.”

LOVECHANGE®: A FRESH APPROACH TO AN OLD INDUSTRY

Dhirta Rikhye Founder, Head Designer & Creative Director

Business Connect is back with its exclusive edition of the month comprising some great leaders and their successful journeys. Our editorial team had an interesting and joyful virtual session with the founders of LoveChange®. The company’s founding team shared numerous lesser-known facts about the company and shed some light on their overall entrepreneurial journey so far. Dhirta Rikhye & Aditya Tiwana also shared insights on their success with us. We hope this fascinating read will add value to the lives of our global readership and encourage them to break their own barriers and chase their dreams.

COMPANY PREFACE

Giving a brief history behind the origin of LoveChange®, Dhirta begins, “I started my career at the age of twenty-two and worked for over fifteen years in various design and export houses. During this time, I began noticing the devastating impact fast fashion and the entire fashion industry, in general, have on the local ecology and the environment. An extensive study of the fast-fashion world revealed some extremely dark facts about the fast-fashion industry, primarily how harmful it is to the planet. The more I worked, the more I felt drawn to the cause of helping my planet and doing my part in the best way I knew how. I reached a point one day where I couldn’t

LoveChange® is a sustainable luxury, slow-fashion brand. The team designs and produces high-end luxury women’s and children’s resort wear, home décor and jewellery. “Our clothing and home decor lines use only certified organic raw materials, sourced from partners in India who work directly with traditional weavers in rural India. The farming methodology is sustainable and eco-conscious, with no use of chemical fertilizers and pesticides, with a focus on regular crop rotation to ensure the soil retains its nutrient value over generations. We can be classified as a slow fashion enterprise, that operates in tandem with natural, traditional farming practices. Our everyday jewellery comprises sustainably sourced, raw gemstones that are handcut and refined by our rural artisans and craftsmen using standard methods,” says Dhirta.

LITTLECADO BY LOVE CHANGE SPRING-SUMMER 2023

Puja| Business Connect

SURPASSING THE COMPETITION

LoveChange® is on the cutting edge of innovative technological advancements—like the specialized, patented dyeing techniques used on the fabrics that give the garments medicinal qualities. “They’re actually healthy for you to wear! While as consumers we are programmed to think of technological advancements as something mechanized, the truth is there are many ancient hand techniques which are just as effective with a near zero-carbon footprint. By re-discovering and utilizing these (almost forgotten) eco-friendly and efficient techniques, we are bringing in innovation and technological advancement in a whole new way” says Dhirta. Sharing his perception on the current stage of R&D, Aditya believes that the R&D is ongoing, and the industry has made sustained progress in creating new fabrics in the last 15 years. However, along with the R&D, what they believe is needed is public awareness that every purchase choice has a direct environmental impact. “As we grow, we intend to invest more in R&D so that we are

able to bring input costs down while maintaining the founding ethos and product quality to include an even greater number of consumers in the sustainable fashion and ecoconscious consumer movement,” says Aditya.

FUTURE FOCUSED

As a self-sustained, albeit bootstrapped startup growing at 200% year-on-year, every new growth spurt allows LoveChange® to make a greater impact. Dhirta says “Our marketing spends and efforts have boosted our online sales through our own e-commerce platform—www. lovechange.in, and our strategic partnerships with other conscious fashion retailers and influencers have already got us selling all over India and the middle east. Our strong social media presence, through consistent content creation and supported by our loyal customer community has grown to nearly 100k since 2020 and is growing everyday!” She adds, “So far, we have had a significant impact on our immediate community, the handloom industry and the livelihoods of weavers in the villages of Bengal and Gujarat in India. As we grow, so will our impact. Currently, through our unique production practices, we have infused hundreds of thousands of rupees back into the rural handloom industry and created employment in 4 villages in India. By using certified organic fabrics, we save up to 70% of the water ordinary cotton takes up. By standard estimates, LoveChange® has saved nearly 2.5 million liters of fresh water this year alone.”

Now, before signing off, the inspiring team leaders of the company shared a few words of wisdom for our upcoming leaders out there by quoting, “Keep people motivated through purpose alignment. Build teams with minds that are aligned with the core values and purpose of the company. This will lead to the synergy among people and will promote an environment of accountability, dedication, and purposedriven growth.”

Aditya Tiwana

CO. Founder

WOMEN’S SPRING- SUMMER 2023

The Next Phase for Healthcare Industry is Rapid Innovation – A way to Fight Back

The Coronavirus pandemic has hit a lot of industry and one of them is the Healthcare industry. Everything in the world is trying to rise in order to shine and get back to normal with innovations that could result in better outcomes.

Now it’s time to fight back! The convergence of Artificial Intelligence, Internet of Things, Wearables, Blockchain and point-of-care testing are innovations that are resulting to be more effective. The pandemic has shaken the foundations of healthcare and all that is needed during this time is a rapid innovation to get back the stability.

The post-pandemic world needs to have a healthcare system that is totally transformed.

Let’s go through the Rapid Innovations, which is the next phase for the Healthcare Industry to fight back:

WEARABLES, INTERNET OF THINGS, AND POINT-OF-CARE TESTING

Monitoring health with the help of internet-connected devices have been used by many but the past is left back to draw our own conclusions from the generated data.

The new trend is Modern Wearables like smartwatches, fitness tracker, etc., which are very different and unique. A few decades back, have we ever thought about something that can detect and alert the wearers about cardiac emergencies? Off course not! But now it has become so common that most people are seen wearing one.

Wearable has somewhat become like a measuring device that is getting so accurate that even doctors have started to rely on them as it provides deep insights into health.

IoT (Internet of Things) is one of the most vigorous as well as sensational developments counted in information and communication technology that has the capability to connect many devices into common platforms.

The same way, POC (point-of-care) or with-patient testing is something that allows staffs to make treatment decisions and speedy order of treatment when the condition of a patient is diagnosed. It simplifies the process of testing that the doctors can focus directly towards what the matter is and can provide effective as well as quality care to the patient.

BLOCKCHAIN

An innovation that is ideal for delivering immediate and transparent information. With Blockchain, it provides more accessibility to patients, doctors, laboratories, pharmacists, etc. and helps in prevention of data leakage and misuse.

This will transform the healthcare sector by letting the evolvement of new business models. Blockchain stores information by making it easy for people to access data and by keeping it safe and secure.

PERSONALIZED MEDICINE

It is common that patients are different and most of the times, the same treatments are not suitable for every patient and they respond differently. There are so many reasons behind patients reacting to treatments differently; immunologic and lifestylerelated, genetic, etc. to solve this issue, the most efficient way is innovation.

One of the most sensational innovation occurred in medicine is ‘personalized medicine’. This provides deep insights into individual patients as well as machine learning that helps doctors to understand patterns allowing to personalize medicines as per individual patients.

Artificial intelligence is a key component of personalized medicine, soon the future will witness the prescription of medicines after examining about how well that medicine will respond to a particular patient and what medicine would cause side effect.

MIALTUS

A REVOLUTION IN THE INSURANCE ARENA BACKED BY ZEALOUS LEADERS

“We live in an unpredictable world these days. Thus, there are many legitimate reasons to prepare yourself for those unannounced curveballs.” And the most tremendous way of curing your future and tackling the upcoming risk is certainly insurance. According to the current data, the Insurance & Broking realm is surpassing like never before. And with that being said, we are here to give some food for thought to our global readers.

Business Connect has been a great platform for featuring some of the greatest leaders and ventures in the business world. And here again, we are back with our exclusive edition of the month talking about more such leaders. In this context, our editorial team had an interesting and joyful virtual session with the leadership panel of Mialtus Insurance Broking Pvt. Ltd. The management of the company, and the Founder & Director, Ms.Vidya Bhuta shared numerous lesser-known facts about the company and she also shed some light on her overall entrepreneurial journeys so far with us. We truly hope and desire that this fascinating read will add some extra value to the lives of our global readership panel and will surely encourage the budding leaders out there to break the barriers and chase their dreams.

COMPANY PREFACE

Giving a detailed introduction of the company, Ms. Vidya affirms, “Mialtus is a professional insurance broking firm, headquartered in Mumbai, Maharashtra, India, and has a presence across 48+ cities in India with business in Insurance Broking and Risk Management Consulting. We work under three vertical models – Corporate, Retail and Agency. We have a core set of values and this approach forms an essential part of what we call the “Mialtus Way”. We work with our clients to understand their individual and/or business risks and discuss how to use insurance to protect their assets and businesses. In addition to providing expert advice on managing and reducing risk, we also offer a wide range of insurance products. Since our inception, we have grown more than 100% every year. We pride ourselves on referring to a level of service that goes beyond what is written into your contract and believes in building relationships, which encompass relationships longer than business interactions.”

Vidya Bhuta

Founder & Director

Gulshan| Business Connect

She further adds, “Our Mission at Mialtus is to create a socially relevant and environmentally accountable business through transparent, honest, and committed teams and partners. We are committed to impacting people’s lives positively by doing our part. In addition to providing innovative, convenient, and informed solutions, we strive to improve the quality of life. We work towards the environment by securing places and landscapes important to all of us and for future generations. And we aim to do all this with our honest and hard-working smart teams and partners. Our Vision is to be a global leader and inspire people to interpret and imbibe insurance. With an intent to be identified as a transparent, loyal and valuable partner which becomes a household name, we have aggressively and ambitiously embarked on this journey. Insurance, as an industry has led to misinformation and the information about its products, benefits, and services provided. At Mialtus, we aim to interpret insurance to people in its true form and spirit and help them take advantage of this resource to the fullest.”

PushButton – Premium Vasool Insurance has been designed as a platform to make it easy for you to get the best deals for various Insurance policy buying in the market. With Pushbutton, you can compare prices from different insurers, assess the coverage levels and benefits of each policy, and choose the one that best suits your needs. You can also buy policies directly from the website, without having to go through the cumbersome task of asking for an offline quotation and comparing it yourself. We believe that everyone deserves access to quality and affordable insurance. As such we strive to offer a wide range of insurance coverages for individuals, families, businesses, etc. We also have a unique & first in the industry - feature of video call assistance which will help you talk to our experts immediately and decide prudently.

We provide 100% accurate information about insurance plans, carry risk assessment & risk management and prevent policy lapses. Thus our online portal is under constant monitoring and updated with the latest information and regulations.

ORGANIZATIONAL CULTURE

At Mialtus, the team has a very open, empathetic work culture. The Founder also revealed that it hasn’t been an easy ride for the team to grow from a 5-member team to now 250 members in four years. “Learning through our mistakes and progressively achieving common goals has been key elements of our growth in this environment. As a result, my work culture is inclusive and has an open-door policy for everyone we obviously have a lot to improve, and we are working toward that goal, but I am happy with the work culture that Mialtus has established. Our work culture is based on certain values. Our first value is teamwork,” says Ms. vidya.

“Our team is our strength, and we work smart. This organization has a lot of young people, so everyone believes in smart work which produces results, which I am proud of. In addition, we encourage employees to stay healthy: My employees are my strength; they have no choice but to be healthy. The organization support employees who aren’t healthy or not going as well in good times. Furthermore, communication is key-whether internally or externally, nothing or any relationship can function without it. And lastly, Mialtus

emphasizes being positive. It is important that we maintain a positive vibe both internally and externally so that we can motivate others and motivate ourselves and achieve substantial growth within our company,” she adds.

MILESTONES TO BOAST OF

Outstanding Effort and Untiring Commitment in Giant Step 2.0 ” Award By TATA AIG (2022)

Outstanding Contribution towards General Insurance - 20202021 (ICICI General Insurance), Mega Star Club Category By Reliance General Insurance FY 2019-2021, Performance Excellence Award 2019 For Exemplary Results & Outstanding Performance (2019) (Future Generali Insurance) Young Women Achiever Year (2019) (Insurance Alerts)

PARTING WORDS

Before signing off, the enthusiastic leader shared a few words of wisdom for our upcoming entrepreneurs out there by quoting, “I think it is always a good idea to take advice from those who have already faced setbacks and achieved their success the hard way. My belief as an entrepreneur is that ‘When you embark on an entrepreneurial journey, you will experience so many emotions that it takes every ounce of your being to accept that you have evolved.’

Lastly, I would like to thank all the readers of Business Connect and as an entrepreneur, I would like to encourage and motivate them to have an attitude of adaptability and be open to changes and just like us (Mialtus) aim to create a socially relevant and environmentally accountable business. So, pick up the courage to get started. Stay positive and keep moving forward!”

Whilst commencing any work we are in the startup phase. Countless inputs and efforts are invested to take the voyage from the Initial phase to the Growth phase. Similarly, in the business world, numerous efforts are required to just start the business. The building of clientele and winning the trust of clients over the products and services. The financial requirement is the aid through which a business empire can be built. In this phase, the entrepreneurs and the employees ought to sit together for taking collaborative decisions. When the company or business starts picking up the pace, a sense of confidence is developed. A little stability and growth are seen whilst moving from the start-up to the growth zone. There are several attributes, which we need to keep in mind:

Delegation of responsibilities:

When the business is growing then it becomes quintessential for everyone to be more responsible. So, upper-level management ought to delegate responsibilities to the workforce. During the startup phase, the company has figured out the best talent, the skills of the employees, and the employees who need a push. During the growth phase, each employee now needs to be responsible and delegated with more responsibilities. This is done in order to make them feel more independent and decisive.

Efficient Management: A proper management needs to be formed during this stage. It’s because during the starting phase everything was haphazard; no systematic process was there. Gradually, when the company starts to progress towards the growing phase then it becomes essential to manage the people. A proper hierarchical management ought to be formed, which will simplify the work and reduces the responsibility of CEO’s and other top level managers. If a proper management is not there at different levels then no proper and efficient execution of work can happen. People who are working since the start of the company need to be delegated with some senior level authorities so that they feel a sense of importance.

It’s indispensable to hire HR’s and other upper level managers as the number of employees are increasing. It becomes ultra-important to track the performance of each employee, their strengths and weaknesses, appreciating and rewarding schemes, their support system, problems, and how to motivate them to move ahead in the organization. Additionally, for the deserving employees, organizing a multitude of promotional strategies so that they can lead the people efficiently and smartly. For the employees who are slow in their progress, try to lend a helping hand to them. The sound management system plays an indispensable role in the growth and progress of the organization.

HOW TO REACH THE GROWTH PHASE FROM THE HOW TO REACH THE GROWTH PHASE FROM THE

STARTUP PHASE STARTUP PHASE

Data:

At the initial stage, the number of employees is less, the clientele is also not very vast, so there is no requirement to organize the data in the records; this can be done manually. During the growing phase, the dimensions of the company is expanding so it becomes quite necessary to maintain the data records related to multiple works in the system. Companies ought to hire data analysts and administrators to carry the process forward. Now, everything needs to be recorded in the tabular format so that data can be fetched easily, and the work can be completed on time. Maintenance of log records, number of projects allocated to employees, dates of deadlines, delivery dates, etc. need a cognizance and ought to be properly recorded. Therefore, now the employees should be proficient in data handling and management.

If the data is not recorded well and left unorganized then the ambiguity will be caused, which would definitely going to hamper the operations of the company.

Management of Employees:

As the organization is growing, the number of employees is multiplying. So, it’s required to effectively manage the employees. As there are many old employees associated with the company, and also there is an entry of fresh employees, in this case it becomes essential to guide the old employees to synchronize and adapt with the freshly recruited team.

The other point is the opportunities; every employee works for the growth so it’s the responsibility of the upper level management to take care of their growth and development. There are many policies related to employees, which require an attention. Increment polices, to make sure whether the employees are ethical towards organization, their problems, how to make them independent, etc. managers need to look at all these.

To cross the growth phase and move towards the stability stage, persistent efforts in the direction of making each employee independent and efficient becomes the key.

India's most premium beard range ever launch

NEXT-GEN REALTY OXYGEN TRANSFORMING THE REAL ESTATE REALM WITH PASSION

Business Connect is renowned for its impeccable monthly editions comprising the success tales of various business leaders and their brainchildren. And here again, we are back with our exclusive edition of January, ‘The Best CEOs to Esteem in 2023’ which is a tribute to all the excellent and outperforming leaders out there.

To make this edition successful, our editorial team had an interesting and exciting virtual meeting with the leadership panel of NextGen Realty Oxygen Pvt. Ltd. The leadership panel of the company and Founder & CEO, Dr. Nandi Rameswara Rao shed numerous lesser-known facts about the company and also shed some light on his overall entrepreneurial journey so far. We truly hope and desire that this fascinating read will add some extra value to the lives of our global readership panel and will surely encourage the budding leaders out there to break the barriers and chase their dreams.

COMPANY PREFACE

The unique idea for the venture took shape in Nandi Rameswara Rao’s mind when he was working with an international corporate firm. It all started with a major doubt in his mind why can’t we bring world-class professionalism and trustworthiness to the Real Estate sector? Being an enthusiast of Real Estate and investing in the same, the question massively triggered him. At the same time, he also observed that many Realtors, Companies, Builders, etc., had some brilliant projects on the same.

The company proceeds with a mission to excel in becoming the industry’s premier role model, and the vision to transform and Redefine the Methodology in which Reality Sector Becomes Professional. “We run with a passion to embrace the foundation values that have been professionally inherited right from the inception of REALTOR OXYGEN in the minds of Consultants and Customers for a lifetime,” says Dr. Nandi.

CREATING FUTURE

The visionary talks about his upcoming plans with us by quoting, “We want to transform the Real Estate sector into an organized one!

By molding the NEXT-GEN Real Estate Agents / Realtors / Consultants who are professional and spot-on! We visualize ourselves as the Next Big Thing on the Real Estate horizon, and we want to achieve it by giving back to the society that helped us reach this pinnacle!”

Also, before signing off, the leader shared a few words of wisdom for the budding leaders out there by affirming a quotation by Kevin Hart, “At the end of the day, you put all the work in, and eventually it will pay off. It could be in a year, it could be in 30 years. Eventually, your hard work will pay off.”

He also holds prestigious degrees in PhD, MBA, BSc, DCA, PGDITM, PGDMM, and NCC ‘C’ Certificate. He is also a visiting professor in most of the reputed universities both national and international universities. He has successfully closed over 10,000 Real Estate transactions. Recorded 200+ episodes on TV channels & All India Radio on Real Estate Awareness Programs. Managing 10 million sqft Highrise Apartments and 1500 acres plotting venture. Mentoring companies in plotting, apartments, villas, farmhouses, commercial spaces, etc. Handled various senior management positions and was responsible for the Profit and loss of businesses. Trained close to 10,000 professional Real Estate agents and changed their lifestyle.

Dr. Nandi Rameswara Rao Founder and CEO

Gulshan | Business Connect

RIDE INTO THESE 7 NATIONAL PARKS FOR AN AMAZING JUNGLE SAFARI

Walking into a zoo while sitting on our father’s shoulder and asking them about the who’s who of animals during childhood was always the biggest fantasy of every child. But, unlike a zoo, a wildlife sanctuary doesn’t capture animals, so here Jungle Safaris are the way to watch your favourite animals drooling around the forest, from a threatened tiger to a furious rhino, we want to witness everything. So, we’ll tell you seven places in the country where you can catch the beauty of animals.

• Jim Corbett National Park, Uttarakhand

Jim Corbett National Park, situated in Uttarakhand is India’s first and oldest national wildlife sanctuary, and it is acclaimed as a heaven for the adventure seekers and wildlife junkies. While there are rare chances of actually spotting a tiger inside this park, you might see one that is not baited or tracked. Also, it is one of the few parks with wild elephants in northern India. And we must say that a jeep safari is worth a try inside this park.

• Kanha National Park, Madhya Pradesh

Madhya Pradesh is your best bet if you want to do some ‘tiger spotting’. Here, a trip to Kanha National Prak, located at Mandla is a go-go. In this gigantic location, the woods are massive, but thanks to the park’s colossal core area, protected by a wide buffer zone, you can go deep into them. The royal Bengal tiger, leopard, Barasingha and the Indian wild dog have a large population. In a horse-shoe-shaped valley spread over 940 sq km, you can see elephant safaris in this park.

• Sunderbans National Park, West Bengal

As the Sunderbans are part of the largest delta in the world, created by the Ganges, Brahmaputra and Meghna rivers, they are densely covered by mangrove forests. It has one of the country’s largest Bengal tiger reserves, as well as an array of birds, reptiles and invertebrate animals, such as the salt-water crocodile! And what’s more, not in jeeps, but in canoes, you’ll sign up for their safaris.

• Bandhavgarh National Park, Madhya Pradesh

The highlight of Bandhavgarh National Park is that it has the highest population of tigers in the world, so it is not difficult to spot a tiger in this place. The nearby Tala village, which has a great choice of accommodation, suiting all budgets, is another tourist attraction while visiting the park. Here, you have the luxury of enjoying your elephant safari.

• Kaziranga National Park, Assam

Located in Assam, this park lies between Nepal and Bangladesh, the northeast of the narrow neck of land, and has a landscape of pristine forest, tall elephant grass, marshes and shallow pools. You can see two-third of the world’s Great Indian one-horned rhinoceros’ population here, and a World heritage site. Elephants, wild buffaloes, monitor lizards, and water birds are also rich in it. Your choices include a private jeep tour or an elephant trip.

• Gir Forest National Park, Gujarat

The wildlife sanctuary of Gir is home to the last wild Asian lions left on earth. But there is zero chance of seeing a tiger here because it doesn’t have tigers. The second most common predator found in these forests, aside from lions, is the leopard. The park offers many fantastic drives, in jeeps, through scenic areas.

• Ranthambore National Park, Rajasthan

Visit this 1,334 sq km park in Rajasthan if you want to see the tiger in its most majestic avatar. Here, even during the daytime, you will spot the tigers when they are busy preying. As a result of the pictorial ruins that dot the wildlife park, it is also counted as a famous heritage site.