Consultant of the year 2020 by Business Connect

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

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August 2019

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

Editor’s Note

Purpose-driven consultancy firms – Redefining excellence in the domain At Business Connet Magazine, our endeavours are committed to putting forth something extraordinarily beneficial that can allow our readers to weather through these times of adversity. The business world has been detrimentally affected by the COVID- 19 scenario and market slump. But, a lot can still be changed by keeping pace with the ‘new normal’. We affirm with this notion and brings forth this brand new edition that will stir the need to stay sane and hopeful even during this time. Our Magazine acknowledges the evolving challenges of the business community and strives to make a significant impact on the lives of people globally. In this edition, our dedicated team has enlisted some of the most trusted Consultancies handpicked from the nooks and corners of the country, that stormed the market with their out of the box ideas even amidst reigning choas of the pandemic. Certainly, we feel a bit remorseful for not being able to access and enlist each Consultancy, as our team is solely determined to highlight the most successful stories so far. But we can assure you that we will bring forth more of such offerings by publishing other volumes of the same edition. Consultancy is not just about giving advice. Nowadays, this domain has extended its reach to various verticals and possesses multifold objectives. Offering exemplary expertise to different organisations, consulting services are enhancing profitability, structure, strategy and much more for the businesses. Covering the stories of all the biggies of Consultancy domain in our brand-new edition ‘Consultant of the Year 2020’, we are glad to put forth some deepest insights of the charismatic entrepreneurs heading towards their goals with the zeal to achieve more. The dignitaries like CEOs, CFOs, CMOs, or other business leaders have unveiled their secret sauce to success and how they dodged all the obstacles to emerge out as innovators and visionaries. While penning down the editor’s note for this fresh issue, I came across the stories of some entrepreneurs who started their business venture from scratch. Delving into their struggle stories, I can conclude firmly that innovative instincts and creative ideas can help a venture to flourish in any domain undoubtedly. Braiding the inception stories with the unique perception towards leadership proposed by the business tycoons or enlisting the brainstorming notions with the popping ideas to enhance the conduction of the business operations, our adept Team has ensured the level best efforts to create this issue as a perfect gateway for those in search of fresh ideas and exclusive strategies. In this issue, we have featured TSC Consultants on the cover page, that has been able to create an astounding influence in the Interior Designing segment with its outstanding services. Under the auspices of Sanjai Singh, the Company is ascending the heights of success at the full tilt. Concluding this editorial, I would like to offer my sole admiration to all those who are trying to bring ease to the lives of the people in need, with their unique approach, amidst this alarming situation caused by the global pandemic.

Kajal Dobhal kajal@businessconnectindia.in

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

Business Head ASHISH KUMAR

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Creative Team Chandan Sharma | Reena Kumari | Rajat Pathak Sakshi Negi Legal Affairs Mukesh Kumar Human Resources Nivedita Basu Digital Marketing Manager Kartikeyan Gururani

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www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

Delivering Excellence In The Interior Designing and Turnkey Projects

10 Page Number

Cover Story

TSC

CONSULTANTS SANJAI SINGH Founder & Director, TSC Consultants India Pvt. Ltd.

Cover Story

CONTENT www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

Page Number

26 24

Success Story Why Azhar Iqbal Culminated in Launching ‘Inshorts’

Asia Pacific Inc. Expert Team of Corporate Advisory Tailored to your Needs

Ayoleeza Consultants Pvt. Ltd. A Reliable Consultancy That Offers Comprehensive Solutions for the Infrastructure Development Projects

Health Correlation Between Health & Economy

Endmile Technologies Pvt. Ltd. A Cultivated Name In E-Mail Services and Marketing Automation Space

G-Info Technology Solutions Pvt. Ltd. A Cultivated Name In E-Mail Services and Marketing Automation Space

LifeStyle Pottery A Timeless And Diverse Craft Across India

LIO Consulting Pvt. Ltd. Top-Tier Consultancy Services

Soul Consciousness Lab. A brainchild of Rashhi Sharma who is dedicated to giving people a better purpose to life with her healing tools & to spread the right information!

Cuisine Nutritious & Delicious Food Grabs From odisha

Indian Law Watch An Online Platform to Rely Upon for Exemplary Legal Information

Joachim & Janson Protecting your business fortune by protecting your Intellectual Property Rights

Tourism Ride Into These 7 National Parks For An Amazing Jungle Safari

Krishnamurthy & Co. Your Regulatory, Advisory, Transactional Legal service Partner

Education New Education Policy 2020 Key Takeaways

MB Associates A Dedicated Team Of Legal Experts

Lauchpad Limited Edition of Maruti Suzuki Swift Launched With Additional Features

Paracosma Consistently Blending Virtual Reality With The Real-Life Environment

Current Affairs Firstmeridian Acquires Cbsi India For A Whooping ₹12 Crore

44 42

58 56

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TSC

CONSULTANTS Delivering Excellence In The Interior Designing And Turnkey Projects Kajal Dobhal | Business Connect

Space planning is a concept of elevating the quality of life while residing in a commercial or residential place. Over the years, this arena has witnessed substantial changes, owing to the changing lifestyles and escalating population. A living space needs to reverb in such a way that it facilitates the synergy among the occupants and the working employees effectively. This concept is all about creating an effective residing space that can make a significantly positive change in the overall quality of life of the dwellers in a place. Today, space is a crucial asset as the surging population has become a serious issue. Interior designing is an art to create spaces that are alluring, comfortable and functional. Even less space can be ensured to offer enough living area with the tactics of interior designing. People are always in need of workplace spaces and houses to dwell in. But, most of the time they ignore the significance of interior designing. Poor interiors make even a newly formed living space look dull. Interior designers strive to offer design services to the clients that can make a home- interior remarkably awe-inspiring! Their expertise lies in creating more spaces, enhancing the space efficiency, upgrading the light, colour, texture, pattern and size that can improve the functional usage of place.

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Cover Story

SANJAI SINGH

Founder & Director TSC Consultants India Pvt. Ltd.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

In terms of the major Residential Projects, they have offered their designing services to many including 3BhK Apartment at Raheja, Mulund 2Bhk, Bhandup-2Bhk, Pune luxurious apartment, Andheri Lokhandwala and many more.

Many business ventures have been witnessed in this domain in the past few years, but only a few are well-reckoned for their unique and authentic offerings. TSC Consultants India Pvt Ltd is one such name that has carved a niche for itself by offering state-of-the-art services to the clients. It undertakes the projects of Interiors for Corporates and Residential on PAN India Level. The Company operates as a Project Consultant Manager and undertakes Turnkey Projects. Serving its adored consumer base since 1999, it is rendering exclusive interior solutions be it Drafting, Elevations-2D and 3D, Designing Spaces for offices, residences or retail industry. Under the auspices of the Founder and Director, Mr Sanjai Singh, the Firm is scaling new heights. Be it a dream house or an office space, Sanjai has ensured to make his dream team, work in close association with the clients. The out-of-thebox approach allows the team to do the detailing of the space adequately. It is the blood, sweat and tears of Sanjai Singh, that TSC Consultants has secured 7th position in India’s topmost Consultancy Firms. Today, they have proved their fortes in multiple industries like residential, commercial, retail, hospitality, healthcare and beauty design.

A GLANCE AT THE INCEPTION STORY Mr Sanjai Singh commenced this business venture with a commitment to offering excellence in the relevant domain. Driven by a desire to go beyond the limitations, he began this voyage towards the Interior Designing and Construction arena. His upbeat personality and keen design sense propelled him to pursue a creative career that bestowed him with the position of Project Manager. His innovative ideas and designs allowed him to bag numerous accolades in his favour. Sanjai’s first dream project was Grand Hyatt that was conducted in Mumbai. The project was a huge success and from there, he inclusively interacted with the people pertaining to this arena. In the year 2005, he did a 10000 sq. ft office interior of Apara IT Company- F21 Studio. Gradually establishing a reputation

Addressing this scenario, Mr Sanjai accentuates,

“ It is crucial to comprehend the mentality of a user to offer him with one of a kind design for sure.

Most of our clients seek services for commercial and residential purposes. Our diverse clientele includes some mega- players such as India Ratings & Research Pvt. Limited- one of the leading Rating companies from Fitch Group. We have been designing their offices at PAN India level. The list of the adored clients also includes AZB & Partners- a legal firm headed by Zia Modi- one of the biggest Indian Corporate Lawyer and Businesswoman, Highstreet Pleasure Cruise-Goa, Deltin Royal Casino-Goa, IGPL- Taloja, a petrochemical lab, NCPA-Churchgate, RWITC-Mahalaxmi Racecourse.

“

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in the market, they collaborated with India Connection, a garment exporter company. They have served some reputed names in the past two decades such as Birla Sun Life Insurance, Make My Trip PAN India, Canara HSBC, Oriental Life Insurance, Africa Project, Tanzania, D-Link India Ltd, etc. Excelling in the domain, they served a Fashion Designing Firm and Manufacturing of Garments in the year 2011. They have also offered the exclusive services to India Ratings Mumbai Office and AZB & Partners. Since then, they are ascending the heights of success by serving a multitude of well-reckoned corporates in the Country.

A BRIEF ABOUT THE DYNAMIC LEADER- SANJAI SINGH Being a well-reckoned interior designer, Sanjai has pioneered the domain with a unique vision for interior designing. He commenced pursuing the career prospects in this field from 1995. Being a calm and candid personality, he forged ahead with the utmost zeal to emerge out as a howling success. His frantic processes of interior designing along with his passion for technology has been ‘a lucrative combo’ in leaving the creative footprints in the relevant domain. The exclusive vision of the outstanding business elite is all about infusing interiors with contemporary colours and glamour. He constantly strives to incline his efforts towards the cohesive vision. His talented instincts allow him to flawlessly create a perfect blend of mid-century, vintage pieces with the modern furnishings to create a sophisticated living space.

THE ‘SECRET SAUCE’ TO SUCCESS

The adroit team of the Company is a result of constant nurturing of a team of professional carpenters, skilled labourers who possess a diversity of skills and execution acumen. According to Sanjai, he could consider anyone to be on-board whosoever is zealous enough to prove himself. When asked about how they synchronize with the latest trends and technology, Sanjai says that they look at the exhibition from multiple points of view and consider dynamic technological input.

Holding 25 years of experience in interior designing (high-end residential and commercial projects), his approach to serving the end-to-end tailored designs speaks for his expertise. He is a great fond of innovative ideas, and his optimistic attitude has always allowed him to navigate through the adversities with ease. He is quite an organized person who believes in living with minimalism. His exceptional leadership style has allowed TSC Consultants to reap the sweet fruits of success after intense hard work.

It is of utmost importance to keep the clients satisfied with what you are offering. In this reference, the Institution ensures sheer transparency in their operations towards the valued clients. The diligent team collaborates with craftsmen, skilled labour and artisans on the project sites, and often co-create experiments in material research and construction processes. The determination and zeal to offer the clients with best-in-class services have made them excel in the domain effortlessly.

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Mr Sanjai accentuates the fact that for a number of their residential clients TSC Consultants has been serving as the ‘Family designer’. Owing to their exclusive designs and dedicated work, they have ensured repeated business from their adored clients via referrals only. The Team ensures the delivery of the awe-inspiring designs to their valued clients by toiling up to come up with the best-in-class services. And, this is considered to be one of the major achievements for them. Regarding the work culture of the organisation, Sanjai states that it is their sole responsibility to build a culture of competence and character. In order to make this happening true, there are the changes that need to be enforced for the development of the strategic planning inclined to accomplish their objectives. As an exemplary leader, Sanjai Singh strives to offer access to new technology, training opportunities and other experiences to his team for honing their professional skills. Sanjai states that they are striving to emerge out as a leading player in the relevant domain and have efficiently carved a niche for themselves with constant hard-work. He says, “As designers, we organize ourselves better in the fraternity. Everyone is encouraged to contribute their thoughts and their position in the project deliberations. We value everyone’s perspective. This loop of positive feedback and reflection is an integral part of our team which makes us unique.” The dedicated team, under the leadership of Sanjai Singh, has attained the reputation of being true to their commitment to timely closure of the projects. They ensure on-time delivery of their projects in any circumstances. Many a time, the Team faced the issues of completing the project in a proposed period of time, but their teamwork and determinant approach to solving the problem allowed them to successfully complete the project for their valued clients.

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A GLANCE AT THE FUTURE PROSPECTS The future prospects of the Company are bright and blazing. As the demand for living space is ascending in leaps and bounds, they foresee better business opportunities in this domain. Their primary focus for the future is on three instrumental aspects- Explore, Innovation Thesis and Open Collaboration. Apart from this, the Management is planning on to carve an exclusively-innovative team with members hailing from diverse industrial departments that can benefit the organisation with their collaboration. About the future outlooks, Sanjai elucidates that the team has been efficient to maintain good rapport with the clients. And, at present, their endeavours are inclined to maintain excellence in the execution of its current business model. Team TSC is resonating diligently to emerge out with excellent management tools and solutions that can bestow them with better business models. Their exclusive services have ensured to bestow them with repeated business with the same consumers. Amidst the COVID- 19 pandemic, they ensured to offer the services to the clients adeptly. They ensured to offer equipment to the clients to curtail the spread of the virus as soon as the demand increased. Regarding the future outlooks, Team TSC is striving to offer its services for various commercial projects to their diverse clientele and serve the relevant domain globally.

Words of wisdom to share â&#x20AC;&#x153;As a creative thinker, we must follow our urge to come up with something authentic and antique. Sticking your roots is a must to fly high in the sky. Consistency can allow any aspiring entrepreneur to attain mastery in his respective domain. To excel in the domain of designing, one must pay enough heed on medium, material and technique.â&#x20AC;? SANJAI SINGH Founder and Director

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Success Story

Azhar Iqbal Culminated in Launching ‘Inshorts’

Staying updated about the current occurrence in and around the world cannot be neglected but people find it tough to take time out of their busy schedule to sit back and read a newspaper or long news articles. Here is a blooming business ‘Inshorts’ that stood out of the line and started its journey from a Facebook page with a very basic idea of providing news in short with the minimum amount of 60 words that has now converted into one of India’s leading news app. The founders who decided to come up with the idea of curated news content to make it short and crisp are Azhar Iqbal, Anunay Arnav, and Deepit Purkayastha (IIT Delhi Alumni).

FEATURES OF INSHORTS

These three IITians brought back the spirit of news reading among the youths to stay updated about the things happening around various sectors. They came up with this idea to help the country grow into a more aware nation.

Inshorts app introduced artificial intelligence-based news summarization, which is based on its Rapid60 algorithm that helps to automatically summarize a full-length article of about 200-300 words news article to 60 words news brief including headline and a card image. With the idea of artificial intelligence, the founders of Inshorts planned to scale up the number of articles that are published on the platform from 10,000 per month to 1 lakh per month. Along with this, the key features of Inshorts are as following:

In this modern time, people often have no time to spend on news that is written in about 200-300 words, they prefer to read short and precise content that provides accurate facts. People living in the metropolitan city are always on the move and Inshorts gives them an experience of knowing everything that’s happening in and around the world without even getting into depth.

HOW IT ALL STARTED? The creators of Inshorts realized that it is difficult to consume news with so much heavy content, so they decided to do something about it and came up with an idea to launch an MVP (Minimum Viable Product) in the form of a Facebook page – ‘News in Shorts’ (1st April 2013) that provides only factual news in the ‘shorts’ format, which summarizes the news in just 60 words. The page soon becomes an instant hit and received market validation. They further planned to develop a mobile application in 2015 and was soon rebranded to ‘Inshorts’ that focused on content beyond the news. The app has an active user fall that is between 20 to 30 years and it went on to be the highest-rated news app on Google Play Store, making India read news like never before.

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•

It introduced ‘SEARCH’, to help with easier access to information.

•

‘TOSS’, with the help of just a single tap, one can share the news.

•

‘News Reader’ is to read the summaries about all breaking news.

•

‘My Feed’ provides a feed of all the latest stories, videos and other contents that are personalized for the readers.

•

‘News Categories’ gives its readers a vast variety of contents.

•

‘Insights’ a special feature that provides a detailed vision of important events.

Inshorts is a perfect solution for your daily busy schedule. While travelling to your college/office, simply scroll through the 60 words phrase to get informed about every latest news.

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CONSULTANT

OF THE YEAR

ASIA PACIFIC INC.

Expert Team of Corporate Advisory Tailored to your Needs.

Indranil Roy | Business Connect

company may have a growing list of complex business processes to deal with. As the world transforms at a rapid pace, organizations are looking ahead to grab every opportunity, be it profitable mergers and acquisitions, expansion opportunities, or strategic alliances. These transactions can have several business and legal angles. The company will have to study the feasibility of the project, the impact assessment, the political outcomes, sources of financing, and other similar aspects. A company may find a need to restructure its operational or financial structures to revamp the current state of affairs. It may be due to financial compulsion or the need to revamp the current state of affairs. Whatever be the reason, restructuring has to take place considering the business and accounting perspectives. All this requires specialized handling and demand professionals with exposure in such areas of services. Such specialists enable a hassle-free service.

S. RADHA KRISHNA Business Head

This is when a corporate advisor comes as a specialist. Asia Pacific is a leading Corporate Advisor with a strong presence in M&A Advisory, Private Placements, Structured Finance Advisory, Equity Capital Markets, Institutional Broking, and Alternate Investment Management. Asia Pacific focuses on high growth industries where Indian companies have a strategic advantage globally, including IT Services, IT Enabled Services, Media, Life Science, Automotive and Engineering, Real Estate, Infrastructure, Infrastructure ancillaries, Financial Services, and Consumer Products and Services. Asia Pacific is having a strong presence through its offices in Hyderabad and Bangalore and is rapidly expanding its operations into other cities.

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S. RADHA KRISHNA, Business head at API shares “We assist funders in identifying right investment destinations & assist our corporate clients in finding suitable investment partners on the way to create an effective & strong financial presence. Our clients have and are being benefited through our services filled with quality, integrity, and responsibility. We take pride in conveying that there is no client in the last decade that we have not served more than once. ”

due to an absence of structural strategic development & implementation. It is very critical to adopt a disciplinary mindset to revamp company policies. API advisory services become all the more important at present.

“API is known for its quality of envisioning and planning, says Krishna.

“We are engaged with many corporate clients in their successful journey of entrepreneurship by providing all the three capitals i.e., Financial Capital, Human Capital & Social Capital. Financial Capital comes from our nurtured relationships with Funders worldwide. Human Capital comes within our committed team and partners. Social Capital comes from our wide network of Level–3 to Level–5 of relations. Every assignment that we handle, although looks like a run of mill kind, is quite dynamic within its contours. It challenges our past experiences and forces us to expand our perceptions. Our nurtured relationships with the funders worldwide come handy in providing simple solutions for complex situations.”

THE INSIDE STORY: Rise and Rise of API 1992 saw the emergence of a new India as a consequence of liberalization. With the opening up of the economy, private participation began in all the sectors. It was during this time that a group of professionals with broad-spectrum global experience got together to catalyze and facilitate debt and equity capital investments in the country. Subsequently, Asia Pacific Inc. (API) was formed and with the global experience and expertise of the promoters, API., have moved towards the set goal and developed associations with renowned Institutions and Organizations worldwide who are pioneers in their respective sectors of Finance, Civil Construction, Marine Construction, Dredging & Reclamation, Development of Deep Seawater ports and Airports, Power, Paper and Packing industries, Healthcare & Real Estate.

Speaking to Business connect Krishna shares

“We provide end-to-end consulting & advisory services in the field of corporate finance - debt syndications, private equity participation, structured finance, project funding, corporate restructuring, M&A- a one-stop showcase of investment opportunities for the investor and to the vast clientele base nurtured all through these years since inception. The speed that we come up with the choice of solutions, the ability to package and execute the solutions, and a highly motivated and dedicated team are our primary differentiators.”

Speaking on the technological front, Krishna says, “keeping up pace with the latest technology is strategically the most important aspect of this era. Understanding the need and foreseeing the changes required we have invested a lot of time and effort in research and development and ensure that by all means we stay updated with technology.” The team closely follows up with the technological advancements in all the segments, able to visualize its trajectory and are positioning themselves as market leaders. We understand the need for aggregation to continue the aggressiveness of the Indian economy in the world markets and are closely working on creating Clusters in SME, Healthcare, and Real Estate.” says the business head.

OVERCOMING THE GLOBAL PANDEMIC: The world has changed dramatically faster than ever before. We are at a state of war with a very powerful enemy. How organizations were primarily envisioned and designed, has critically evolved. Business models are turning innovative. Companies that can rightly manage their systems are bigger, and bigger companies with a poor vision are not necessarily bigger in the corporate conundrum.

API is setting up clusters in SME, Healthcare, and Real Estate that gives enough liquidity and wider access to institutional funding, smoother exit options for the investors, and a splendid network that throws a basket of growth opportunities to the respective companies. “The objective is to always enhance the return on our relationship” shares Krishna. “This is possible only when we are responsive, reasonable, responsible for providing our services. This approach of our “RRR” is 100% aligned with our ever-growing clients and their aspirations.”

Thus managing business strategies become all the more vital factors for every enterprise, especially when there is a steep rise in the number of companies falling over

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CONSULTANT

OF THE YEAR

AYOLEEZA CONSULTANTS PVT. LTD. A Reliable Consultancy That Offers Comprehensive Solutions for the Infrastructure Development Projects Ashwathy Nair | Business Connect

ABHISHEK KUMAR Founder & Managing Director

Project workstation wings dispensed across various states - Maharashtra, Punjab, Madhya Pradesh, Uttar Pradesh, Haryana, Chandigarh,Uttarakhand, West Bengal, Manipur, Himachal Pradesh, Assam, Kerala, Karnataka, Telegana, Bihar and Jharkhand. The dedicated, adroit team ensures to render comprehensive Civil Engineering Consultancy Solutions across a variety of sectors. They prove their fortes in Designing, Engineering and Project Management segments while ensuring clientâ&#x20AC;&#x2122;s contentment and serving the community. Owing to its diverse experience and innovative approach, the Firm staunchly acknowledges the project objectives. Their sole motive is inclined towards infrastructure development that allowed them to offer special advisory consultancy service in the constitution of Roads & Highways, Bridges, Traffic & Transportation, Railways & Metros, Airports, Tunnel, Environment & Structure within India and neighbouring countries.

he Infrastructure of any nation directly contributes to its economical growth. In many developing nations, the lack of appropriate infrastructure is the prime hindrance of its growth. Investing in this arena needs to be the fundamental part of the public policies as a good infrastructure enhances productivity and reduces the cost of numerous activities. Many corporations have forged ahead to support the infrastructural development projects that have become the need of the hour, in the current scenario. Only a few of such corporations are serving this industry with remarkable services. One of such enterprises that has an established track record in providing extraordinary Engineering Consulting Services is Ayoleeza Consultants. With its dedicated team of in-house experts, the Firm is adding value across various sectors of infrastructure that, in turn, impacts our economy affirmatively. AN OVERLAY OF THE COMPANY Incorporated in 2006, a multi-disciplinary firm, Ayoleeza Consultants Pvt. Ltd. intervened infrastructure sector with its end-to-end engineering consultancy solutions. The emergent Firm has been headquartered in Noida(Delhi NCR) with its

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With over 14+ years of enriched experience, so far, more than 100 bridges and flyovers have been constructed under the service umbrella of Ayoleeza Consultants. 22

The Firm has ensuredspecialized construction supervision services to resonate with the kind of project. With its multi disciplinary approach and expertise in rendering specialized Design services & extensive experience, they matchlessly assure quality in the construction of Elevated roads & Highways, Bridges & Structure, Tunnel, Rail & Metro, Water way, Building & Architecture, Traffic & Transportation, Airport Engineering, and Survey Engineering. At Ayoleeza, the related engineers & experts are well-equipped with extraordinary tech advances and updated survey instruments, design & PMC software and documentation tools to round up the proficiency in fundamental planning to complex designing. Raising the bars of the service standards in the relevant domain, the Group is committed to offering best-in-class services to its adored client base.

procedure. Lending absolute ears to the clients to comprehend their needs and expectations that concludes in value-added solutions. In order to enhance quality and sustainability, they implement innovative solutions as per their decades of accumulated knowledge and experience. The management believes in constantly developing such an ecosystem that can allow talented individuals to brainstorm fresh ideas. Ayoleeza ensures to constitute a long-term relationship with its clients, Joint Venture partners, vendors, and associates. A BRIEF ABOUT THE DYNAMIC LEADER The Founder and Managing Director of Ayoleeza Consultants is Abhishek Kumar who is a multi-faceted leader with various areas of expertise. He served as Civil-Contracts Specialist and Project Director/ Coordinator for more than 17 years and witnessed profuse success by supervising multimillion-dollar construction at different stages and infrastructure projects for both -government and private-sector. His exemplary management, analytical and technical acumen allowed him to emerge out as an outstanding strategic and operational leader, trainer, and team builder. His excellence in quality control has nourished Ayoleeza to establish it as a prominent name in the relevant industry. Alongside that, he also possess considerable exposure of FIDIC condition of contract.

Team Ayoleeza prides itself for building a good relationship with its client-base that is based on trust and mutual respect. The Firm has offered its consultancy services for various projects that belong to the undertaking of civil bodies, government agencies, public and private sector, etc. LET’S HAVE AN OVERVIEW OF THEIR SERVICE PORTFOLIO• Detailed Engineering & Design: This aspect primarily focuses on offering Value Engineering, Preliminary Engineering, Pre-feasibility Studies, and Proof Checking. • Project Management: This service segment ensures Construction supervision, Owner’s Engineer, Independent Engineer, and Authority’s Engineer for the major projects. • Advisory services: Such services are aimed to enhance the experience with Transaction Advisory, Bid Process Management, Demand Analysis, and Benchmarking studies across the industry.

MAKING A DIFFERENCE TO THE WORLD The thought leadership of the key officials at Ayoleeza has promoted the need for performing sustainable development to protect the environment and bring a positive impact on the lives across the globe. Today, the engineering enterprises have acknowledged the need for constructing the solutions that shall not impact the planet or any life negatively. Ayoleeza also resonates to this compliance of promoting a healthy and sustainable environment. So far, the Management has banned plastic bag in the workstation which is quite a commendable step.

ENSURING THE CORE VALUES IN THE BUSINESS OPERATIONS At Ayoleeza, the experienced team of adroit engineers is committed to render integrated technical engineering consulting services as per their sound quality policy. Keeping pace with the client’s utmost satisfaction, the job is performed with absolute engagement by various industry experts associated with them. The Firm has the business philosophy to conduct the operations with an extreme sense of professionalism and ethics. They believe in serving the clients with honesty, integrity and competency.

To promote the idea of sustainable growth, the associates actively participate in the marathon and yoga classes. They are the regular participants of IDBI Marathon that is held at New Delhi, every year. Apart from this, they have also initiated an insightful programme named “one plant one person” that enforces the need of living amid greenery by planting more and more trees.

Incessantly striving to be the leading player in the respective domain, Ayoleeza is heavily investing in its people, process and systems. To improve their quality of services, they instigate a sense of responsibility within the employees to address their standard behaviour while decision-making

Ayoleeza foresees a bright and blazing future ahead. It aims to expand its reach by serving similar projects in the domain at the international level. With its sound knowledge and exclusive expertise, it has planned to extend its networks and delivery processes across the globe as well.

Mr Abhishek places the clients at the top of his priority list. His endeavours are inclined to offer state-of-the-art services for all facets of infrastructure projects to resonate with the utmost satisfaction of the clients.

“

He elucidates, We actively listen to our clients to understand their needs and expectations and offer valueadded solutions promptly based upon our know-how in planning engineering and project management. Our sole purpose is to provide our valued client-base with nothing less than the best.

”

ABHISHEK KUMAR Founder & Managing Director 23

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Health

CORRELATION BETWEEN HEALTH & ECONOMY

How Investment in Health Reflects on Economy There is a well-understood relationship that when you are healthy, automatically the countryâ&#x20AC;&#x2122;s economy improves as well, your health performance is fully reflected in both the economy and health systems. As a healthy population, one can make an important contribution towards economic progress because the population that is healthy, lives more and are considered more productive. Investment in health is not only a desirable priority for most communities but also an important one, as it reflects on the economy. However, our health systems also face challenges that are daunting as well as complex, arising in part from new stresses such as ageing populations, the increasing prevalence of chronic diseases, and the intensive use of costly but critical health technologies.

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A HEALTHIER INDIVIDUAL AFFECTS THE ECONOMY IN THE FOLLOWING WAYS: •

At work, a healthier individual can be more productive and earn higher incomes.

•

A healthy person may spend more time in the labour force as compared to a less healthy individual who often takes sick leave or retires early.

•

They will invest more in the process of learning new things in order to improve their efficiency.

•

In anticipation of a longer life, a healthy individual may save more by raising the funds available to invest in the economy.

In order to briefly explain the relationship between health and economic development, the concept of health needs to be understood in a broad sense. When we speak about health, it is not just the absence of diseases, but also people’s capacity to grow during their lives to their potential. In combination with that welfare, an asset possessed by individuals has a significant source of well-being as well as instrumental importance. In terms of health, economic development is affected by health in a variety of ways. For example, it decreases production losses due to sickness of a worker, often increases adult productivity as a result of improved nutrition and lower absenteeism rates, and improves school children’s learning. Health also agrees with the use of natural resources that may usually be intended for ill health care.

Health has its consequences directly through worker productivity and the economic burden of diseases on economic development. Health also indirectly influences economic development as factors such as child health influence people’s potential incomes through the effect that health has on education. If we take up a household example that is observed on a family basis, this sort of indirect effect is much easier to understand. When a family is safe, the father and mother will both have a job and earn money that helps them to eat, protect, and send their children to school. Children would do well in school if they are safe and well-nourished and this will have a positive effect on their future income. The lack of health often affects the poor to a great degree, as their body is often the only commodity they have. The correlation between Health and Economy goes hand in hand as the importance of investment in health refers to the betterment of economic development because a healthier individual can help to increase both the number of hours worked as well as the probability that they will be employed.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

CONSULTANT

OF THE YEAR

ENDMILE TECHNOLOGIES PVT. LTD.

A CULTIVATED NAME IN E-MAIL SERVICES AND MARKETING AUTOMATION SPACE Dr. Amit Mishra | Business Connect

SUNIL BAGHEL | Founder & CEO

With the advent of enhanced technologies, transactional e-mails have become a prominent service, for a customer. On another note, the utilization of digital platforms like e-mail, social media, websites, etc., has taken marketing to a whole new level. Endmile focuses on bringing these two services under a single umbrella. AN EXCEPTIONALLY SEASONED BRAND Founded in 2011, the Company has established a remarkable position in IT-sphere of Bhopal, Madhya Pradesh and Gurgaon, Haryana. With a myriad of exemplary services, Endmile has propagated thrived into various verticals like IT, Finance, Real Estate, etc. The Company works with some of the renowned players in the market Such as Arihant Capital, Airtel, TechMahindra, etc. Endmile was envisioned, by Mr Sunil Baghel. With a BE in Computer Science, Sunil was able to comprehend how enhanced technologies will change the face of the entrepreneurial arena. He started Endmile in a period when digital technologies were emerging as a prolific platform. However, within a year of inception, Endmile scaled-up its growth and presently is one of the pioneers in Digital Communication & Marketing space. CLIENT-CENTRIC SERVICES Trust and Faith are the chief pillars in a business. In his entrepreneurial journey, Sunil has witnessed several brands with excessive services, which often derails the main focus. Endmile assures its services attributes the data provided by the client. Its categorized collection is based on the coveted needs of clients, which helps them maintain a trustworthy image in the market. The transactional E-mail encircles, Triggered Emails, Signup Emails, Sale/Buy Receipt, Order status emails, Notification Emails, and lots more. Endmile’s adept platform helps customers www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

understand the conclusion of their actions during any commercial transaction. On the other hand, e-mail marketing is another segment of their venture. The Company proudly stands as the ‘fastest Growing Marketing E-mail Delivery tool’ in the market. They do an in-depth analysis of the client’s business and gives them access to their digital platform, which helps in generating fruitful leads. As if this is not enough, the Company also scrutinize the recipient E-mails to provide genuine leads. This particular feature further qualifies their integrity and helps clients with cost reduction. The Company also provide a suitable Technical Account Manager who responsively seeks feedbacks and helps clients with their queries. EMAIL SERVICES AS PER RBI DATA LOCALISATION CIRCULAR -2018 A notable example of their E-mail services are compliant as per RBI data localisation circular where all data is being stored in India only. They maintain a dedicated infrastructure for every client; This helps in data secrecy and privacy. They conduct third party security audit time time to make sure better security features of the platform. FLEXIBLE TO CONSTANT TRANSITIONS Technology is a transitional platform and Companies need to be flexible to grow. Endmile has accommodated every contemporary innovation in its tech-platform. Customer’s play an integral part in understanding

maintains a very non-judgemental look towards employees and always empowers them to be better than the present.Many of their pilot employees are still working with them further displaying a minimal attrition rate. Furthermore, Endmile has a very flexible time-frame (9 to 5 for five days a week), which separates it from the flock. Adhering to the ongoing challenges, they have maintained the time-frame, so that employees can maintain balance between work and personal life. Besides this, they provide salary advances and also rewards employees with increments based on annual performances.

R&D plays also plays a crucial role in accommodating transitional features. Endmile has a dedicated R&D team, who delves into the market arena to bring out beneficial innovations (programming languages) for its platform, for e.g. Java, PHP, Python, etc. Additionally, Endmile is working with various data centres at various locations like the USA, India, France and Canada. These data centres have servers, which helps in processing data to procure solutions. ADDRESSING THE COVID-19 CHALLENGES With the rapid propagation of COVID-19 cases, business enterprises had taken a significant hit. To contain the situation, Govt. came aboard with the lockdown initiative, which further escalated the challenges. Stationed in one of the significantly affected states, Endmile suffered substantial losses. Recalling the situation, Sunil asserts, “Our business took more than 40% loss as communication with most of the clients went downhill”. However, they didn’t give up! With the commencement of the lockdown, Endmile started their Work From Home policy, which eventually

helped them recover their losses. On another note, employees sustainability was an undeniable aspect. They ensured timely salaries and complete benefits, which assisted in sustaining the employees.Despite the incurred losses, Endmile proudly stands with a 100% retention rate, which is one of their laudable achievements. INFRASTRUCTURE THAT MAINTAINS QUALITY Endmile measures its quality on how each marketing campaign is performing. Every client is provided, with a unique ID through which the Company can monitor if E-mails are arriving at the desired inboxes. The Company daily monitors the lead generated in each campaign and provide an appropriate resolution to queries. For this, infrastructure plays an essential role. Endmile has hired a leading Data Centre Technology vendor, who helps them maintain consistency for diverse workloads. The vendor Company uphold the complete maintenance of Endmile’s infrastructure (power, temperature, etc. of servers). Furthermore, the Company has back up servers that help them preserve the client’s data, in case of unprecedented malfunctions. A DEXTEROUS ENVIRONMENT Endmile workforce is one of the prime pillars, that has grown it into a dominant player in the marketing segment. What separates its workforce from others is the enthusiasm towards the Company. Since their entire operation levitates on an innovative platform, the workforce enjoys working on novel features every day. Another notable factor is the transparency on every level. The leadership panel 27

For its unparallel services, Endmile was listed, in the top 3 in the “10 Most Promising Sales Management Software – 2018”, by ERP Insights Magazine. A PROMISING OUTLOOK In the coming years, Endmile is aiming to flourish to other verticals of the industry while expanding their arena as well. They are foreseeing to accommodate a new feature in their service, they call it, Online to offline marketing. In this feature, clients will be able to display the content available on E-mail on a digital banner for widespread digital marketing. The Company is willing to achieve this in the next 2 years. On another note, the Company is aiming to incorporate technological enhancements in their AI to ensure better services and also expand the usage of Data Analytics. A TOKEN OF ENLIGHTENMENT

“

To start a business, first understand the vertical and devise a client-centric product, which stands parallel with the market trends. Furthermore, if you’re a tech-entrepreneur, do have the cognizance of emerging technologies and those used by the peers. Sunil Baghel

“

trends. The Company values its client’s feedback as a prime source to understand the market needs. As such, their dedicated account manager visits clients and receives feedback against every accommodatedand awaiting feature, in the platform. A notable development is the updating of the client’s database. If clients are moving to foreign locations, the Company’s platform identifies it and updates it in its database accordingly. These eventually help clients provide better services to their customers.

MILESTONES ALONG THE WAY In its nine years of business, Endmile has put several feathers in its cap. Starting in a 200 Sqft location, the Company presently stands on a 1200 Sqft area in IT Park Bhopal. Their constant innovation in the platform has brought key players in the client base like Safexpress and Policy Bazaar. The Company has successfully dispatched 2+ Billion E-Mails in the last five years and has managed 2,00,00 + Mail Boxes.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

www.businessconnectindia.in www.businessconnectindia.in | Vol.|3Vol. | Special 3 | Issue Edition 4 November October 2020 INDIA

CONSULTANT

OF THE YEAR

G-Info Technology Solutions Pvt. Ltd. Marking Footsteps Through Cyber-Smart Security Sugandh Bahl | Business Connect Security is concerned with ensuring legitimate use, maintaining confidentiality, data integrity, and auditing in the network. Cyber Maturity Assessment involves security management, which is the process of identifying the assets, threats, vulnerabilities, and taking protective measures, which if not done, may lead to unintended use of computing systems. The cybersecurity has leapt in current times, and one such market player in the sector is G-Info Technology Solutions Pvt. Ltd.

Naveen Dham

Managing Director & Founder The Founder, Mr Naveen Dham incorporated G-Info Technology Solutions or GIS Consulting with a mission to empower profitable growth of its customer’s businesses through adequate protection of customer’s “Information Assets, Networks and Applications” through the best of Industry’s “Security Consulting Solutions”.

The Company’s Mastermind The Company was incubated in the year 2016 by Naveen Dham and Co-Founder & CFO Prerna Dham with one team member named Shiv Kumar. GIS’s first consulting contract was with Panasonic, and after its exemplary performance in the first assignment GIS never stopped and added many feathers to its cap slowly and gradually.

The services provided by GIS includes cybersecurity compliance consulting, cybersecurity maturity assessment, cybersecurity testings, cybersecurity implementations, IoT & SCADA (Supervisory Control and Data Acquisition) security testing, cybersecurity trainings, and cyber forensics.

The CEO And Founder, Mr Naveen Dham is a veteran security strategist & holds a total of 19 years of rich experience in Information Security (ISO27001) implementation, maintenance, IT Security Auditing, and IT Service Delivery. He has been honored with Global Award in London in the year 2011 for his exemplary work in Information Security

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Implementation and IT Service Delivery Domains. He is a Bachelor of Technology in Computer Science and Master of Science in Cyber Forensics and Information Security. He is Certified Information Systems Auditor (CISA) ISO 27001 LA Certified, PCI DSS Implementer Certified from BSI, ISO 20000 LA Certified, Trained ISO 22301 Implementer. ISO9001 IA Certified, ITIL, MCSE and bearer of A Plus Certification from CompTIA. Certified Ethical Hacker (CEH) Mr Dham has built his team using his rich industry experience and in-depth technical knowledge which helped him to select the right resources and train the new staff as well. Today the group has expanded to 28 members including Chief Technology Officer (CTO) having

2.5 decades of experience, Chief Operating Officer (COO) having two decades of experience, Chief Financial Officer (CFO) having 1.5 Decades of experience, and 2 Senior Cyber Security resources having 15 years of experience. Total of cumulative experience of senior management is more than 100 years. Mr Dham advises to study the competition, conserve cash, research new products and services, listening to customer feedback, and response to change as critical strategies for developing a successful business. The Operations At GIS GIS Consulting has seven strong pillars of its organization, and the senior management team possess ample experience in maintaining these domains efficiently. These include marketing, sales, technology, operations, finance, legal, and HR. With a vast experience in the cybersecurity domain, and with Cybersecurity Maturity Assessment service, the Company helps its clients understand the loopholes in their infrastructure, which may lead to data theft and denial of services. By conducting a combination of interviews, workshops, policy and process reviews and technical testing, the team at GIS takes a complementary view to manage cybersecurity. The assessment identifies current gaps in compliance and risk management of information assets, assesses the scale of cyber vulnerabilities, and sets out prioritized areas for a management action plan. GIS is winning faith by providing best in class services at a reasonable cost and ensuring that they don’t mislead clients in any manner by bringing transparency into the system. The Company offers its clients with the elucidations to close the gaps with economical or zero cost solutions using open source technologies, unlike the competitors who may land the clients into huge investments on different solutions to complete the audit gaps. Once ISO Standard is implemented, the organizations require to undergo periodic maintenance and Audits to ensure that the system is being maintained on a real-time basis to ensure the upkeep of effective compliances, this tech-savvy Company also provides such maintenance services.

The organization has been instrumental in providing Cybersecurity & Information Security Consultation services to the various organizations of respectable repute such as Panasonic, HCL Infosystems Ltd, Punj Lloyd Engineering, Stellar Data Recovery, Usha International Ltd, Sandhar Technologies, Apollo Munich Health Insurance, Max Health Care, Religare Health Insurance, Eli Research, IRCTC, Celebi Airport Services, AuthBridge, AIMA, Espire Infolabs, Oxigen Wallet, CMS Computers, IIT Roorkee, Maharashtra Hybrid Seeds Company, and Radhasoami Co-operative Bank. Research & Development At GIS GIS Consulting has its research team who are always on toes to evolve new means and methods to find loopholes in new technologies developed in the industry. The recent example to support this is the introduction of IoT & SCADA. The R&D Team at GIS helps the Company achieve Numero Uno position in the industry by researching the new methodologies of security assessments hence ensuring that they are always ahead in the race concerning the competitors. Moreover, the Company has a Quality Assurance Team built inside their system, which ensures that the results of the assessments are cross-checked before it lands on to the client’s table. The competitive advantages of GIS Consulting includes the evolution of solution with the help of researchers to monitor and log the security attacks using the opensource technologies which no other player in the industry does. The Business operates on the following principles: honesty, integrity, trustworthiness, loyalty, fairness, concern for others, respect for others, law-abiding, commitment to excellence, leadership, reputation & morale, and accountability. To maintain the enthusiasm of employees, GIS Consulting works hard and party harder, which keeps everyone motivated. They find ways to throw a party and assemble a get together with team members which preserve the environment lively. The team members call it a home away from home. 31

Awards & Accolades GIS got extensive media coverage due to the discovery of malicious application in Google and Apple store. Started with Delhi, now the Company has expanded its business in USA, Canada & UAE as well. The Company was rated as one of the Top Ten Most Promising Cyber Security Companies in India by Silicon India Magazine, and it received appreciation from US Airforce – Department of Defense for finding security gaps in their applications. The Company helped IIT Roorkee to strengthen their cybersecurity posture by conducting an in-depth security assessment of their critical infrastructure. Further, the Company was selected for “Best Initiative Award” by Chhattisgarh Government which will be presented on 15 Dec 2020 under the noble initiative taken towards complimentary Cyber Risk Advisory & Cybersecurity Awareness for Startups, Schools & Colleges all over India. Moreover, GIS Consulting has started a “Secure India Mission” under which they have plans to launch a platform for the organizations across India to get their security assessment done by registering themselves on the forum. It is a Noble initiative through which the Company will generate millions of opportunities for youth by providing them with free cybersecurity training and by providing them with employment to earn their living. www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

LifeStyle

Pottery A Timeless And Diverse Craft Across India Pottery is an ancient, prominent craft in India; its origins here can be traced back to the earliest times of civilisation. It survived for aeons and is a massive source of employment in both rural and urban areas. As a mass of clay is turned into a pot, those lively eyes look at vigilant hands working relentlessly in unison on the wheel. One who sees it happen sings praise for the mesmerising abilities that these boys, who are considered to be potters, possess. In India, one such left out community is that of potters. Pottery is the art of carefully moulding clay to make different objects. The sheer hard work they put on and the abilities they develop these very pots through are magnificent. But since most factories are shut down, and most artisans are either idle or paying too little, their destiny appears to be sailing in choppy seas.

India’s Regional Pottery Craft Tradition •

Revisiting Pottery

•

Jaipur Blue Pottery, Rajasthan

•

Khawda Pottery, Gujrat

•

Khurja Pottery, Uttarpradesh

•

Longpi Pottery, Manipur

•

Black Pottery and Terracotta, Madhya Pradesh

•

Andretta Pottery, Himachal Pradesh

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Revisiting Pottery One of India’s most timeless living craft traditions is pottery. Pottery is practised across the length and breadth of the nation, from flower pots, terracotta chimes to the thirst-quenching ‘Surahi’ and ‘Matki’. A visit to the rural and “potter villages” speaks volumes about the economic significance of this craft. People use traditional manual potter’s wheels and kilns to engage in pottery along with subsistence farming, making earthenware an integral part of haat, bazaars and urban market spaces, particularly during the festive season.

Jaipur Blue Pottery, Rajasthan Jaipur Blue Pottery has a Geographical Indication (GI) tag. This is a glazed form of pottery that uses a blue glaze and is typical of intricate designs in blue and white. Pottery’s most distinguishing quality is that it is a commodity that is not clay. Mixing ground glass, quartz powder, Earths Fuller’s, borax, gum, soda bicarbonate, and water makes the dough for the pottery instead of clay.

Khawda Pottery, Gujrat A traditional art form originated in the village of Khavda, Rann of Kutch, using ‘Rann ki Mitti’. With painted symmetrical black and white patterns, the lovely ochre/group shades give this art form an earthy feel. Allegedly, the special mud with which it is made is acquired from near a lake.

Khurja Pottery, Uttar Pradesh Khurja is a popular tourist destination in Bulandshahr, Uttar Pradesh, thanks to the colourful pottery it makes. The Khurja Pottery, also known as the ‘ceramic city,’ which has a range of tea sets, crockery, and ceramic tile works, is the GI name. The method requires some labour-intensive activities, such as clay churning, moulding, colouring, followed by glazing, among the most common glazed pottery types.

Longpi Pottery, Manipur Longpi pottery has achieved international popularity due to its rugged design, originating in the Longpi villages of Manipur’s Ukhrul district. The classic black exterior with bamboo/cane woven around handles gives the clay-wares a unique identity, made from black serpentine stone and a form of clay that is found only in this region. Longpi pottery is also microwave-friendly and can be used for baking.

Black Pottery And Terracotta, Madhya Pradesh The age-old craft of clay and terracotta art is practised even today in its traditional way and with passion. Tribals of Madhya Pradesh region make traditional clay temples called ‘dhabas’ which has a small door where the deity is placed along with the fire lamp (Diya). During Diwali time they make clay idols of the goddess Mahalakshmi, elephants and horses with riders and the local form of Goddess Parvati.

Andretta Pottery, Himachal Pradesh Andretta pottery from Kangra in Himachal Pradesh has received fame in a small village nestled in the lap of nature. Glazed with fresh shades of blue and green, the Andretta Pottery and Crafts Society has made it famous. The colours used are reflective of nature, evergreen woods, and the mountains. The community conducts regular workshops as well.

More eco-friendly use should be encouraged to improve livelihoods and maintain pottery as an art and craft medium, under the Sustainable Development Goal (SDG) goals for sustainable production and use. Similarly, trends such as #PottersKiDiwali, large-scale purchases made by the government and corporate departments, and tax exemptions granted to potters such as the one made on the occasion of Diwali, districts are nurturing pottery as an industry.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

CONSULTANT

OF THE YEAR

LIO CONSULTING PVT. LTD. Top-Tier Consultancy Services Sneha Chaudhary | Business Connect COMPANY OVERVIEW LIO offers comprehensive capabilities and deep industry knowledge necessary to help solve the most complex issues of an organization. It works across varied sectors and industries, providing business advisory services to mature organisations as well as startups. LIO provides business advisory services and covers services such as ideation, partner identification, project identification, strategic planning, feasibility, market entry, engineering design, project management and implementation, growth acceleration, etc in various sectors. A unique or a differentiating service that it provides is engineering consulting along with management consulting services. The company has two full time engineers, along with the Director himself, Mr. Sidhant Singh, and has a tie up with a Hyderabad based engineering design firm to carry out projects in this sector. Profitability of a business is equatable to the time allotted to a particular task. LIO’s motto is delivering exceptional services through a solution-oriented approach and high performing teams. It is imperative for the team and Sidhant to understand the brief of the client to the T. Understanding the needs of the client and getting all the available facts are key: from there they design a solution. They don’t use a ‘one fit for all’ strategy. Having access to the right stakeholders and experts assists them in providing quality and efficient service at reasonable prices. LIO’s vision is to provide actionable tailored services that unlock growth for businesses. The company aspires to provide more and more value to the clients. They are sector agnostic and have clients in sectors such as infrastructure, renewable energy, electric mobility, packaging solutions, fintech, health and wellness etc. LIO was launched by Sidhant after he finished his MBA in Imperial College, London. There he had the opportunity of pursuing a career at one of the Big Four, or starting up a consulting company in India. He chose the latter, as India’s position in the global business landscape was growing rapidly. Prior to becoming a Minister in the current UP Government, his father had set up two international engineering companies in India. Sidhant studied Civil Engineering in undergrad to have the foundation to enter into my family business, but after six months of working in an engi-

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SIDHANT SINGH Director

neering company, he realised that designing on a desk was not his cup of tea. He was happier networking and selling an idea or a project, and that’s how he joined consulting at Grant Thornton India and then went on to work with the International Finance Corporation. The thought of starting his own company had germinated by then, but it was important to understand the workings of the industry and to expand his horizon. WORK CULTURE According to Sidhant, the team at LIO is its biggest advantage. The team mirrors the vision and principles of the company. The team has weekly discussions on what they have learned and see if this knowledge can be applied to our company or client. A differentiating aspect of its service is engineering consulting along with management consulting, which are two very different fields of consulting. As mentioned, LIO works on four principles, and their vision defines them: 1. Quality 2. Efficiency 3. Integrity 4. Accountability These principals resonate the values and missions of their clients and enable them to form a synergy with them.

At LIO, they have adopted business tools such as Microsoft Teams and Notion to increase the productivity amongst team members. There are bi-annual training sessions on new softwares and technologies. Big Data is playing a big role in how companies are marketing products and LIO is making progress towards adopting data analytics and content creation as services in its offering. The entire team has weekly review meetings of projects that they are working on and on a monthly basis they provide progress and action reports to the clients. There is also a layered review approach to all deliverables and the onus of the deliverable lies equally with all members, including the top management. A key aspect of providing quality service is delegation. Task delegation is important, and delegating tasks correctly, which includes both the right person as well as communicating the description of the task, is even more important. It ensures high standards of quality in the work of the team members and efficiency. LIO has a Friday lunch policy, where food for the entire team is ordered and everyone gathers around to eat and discuss the week and any new developments. The work culture at LIO is like a family gathering, where they applaud and criticize each other, but at the end of the day, they are all on the same page and working towards the same goal, i.e. to deliver exceptional service to their clients. Sidhant believes that leading with empathy is extremely important. EQ is something that’s not discussed enough in business and companies. The freedom for an employee to express themselves in their work and personal life at work is promoted at LIO. They also have a micro-reward program, where achievements for tasks are rewarded through small gestures such as gift-cards, etc. Also, having a structure in the company where affirmations and criticisms are equally welcomed, drives not just the team but him, as well. GOALS FOR THE FUTURE LIO is always looking towards deriving more value for clients. It’s an endless pursuit of giving more and more. They have identified Big Data as a potential addition in their service offering, Sidhant is most assertive about electric mobility, fintech and e-waste management. In electric mobility, the most important component is the battery and the evolving technology behind it. Battery accounts for nearly 50% of the cost of the electric vehicle. China is the global leader in battery manufacturing, accounting for nearly 60% of the global battery market share. India is expected to need 600GWH of batteries in 10 years starting from 2020. With the recent difficulties in trade with China, both for India and for other countries, there is a massive opportunity for local battery manufacturers as well as foreign companies to set up units in India. LIO is in talks with various electric car manufacturers and battery manufacturers to open shop in India. Fintech is another field that LIO has started working in and with India moving towards digitisation and with Covid-19 pushing consumers and businesses towards faster adoption of a cashless economy, Fintech is a lucrative sector and there are numerous components within fintech that they are looking into. LIO was recently placed amongst the Top 10 Consultants For Startups in India.

“

My advice to entrepreneurs is to be patient and persistent. Whatever you choose to do, do it for the long term. Aspire to create value for your client/ customer and not your P&L, and don’t be afraid of failure – micro failures are better than any win, because you learn a lot more. And also enjoy your wins – sit back and soak in the achievement for a day or two, so that you are rejuvenated for what’s coming next. Sidhant Singh, Director

”

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

CONSULTANT

OF THE YEAR

Soul Consciousness Lab A brainchild of Rashhi Sharma who is dedicated to giving people a better purpose to life with her healing tools & to spread the right information! Kajal Dobhal | Business Connect

RASHHI SHARMA Founder & CEO International Trainer & Therapist Soul Consciousness Lab

it deals with and then heal these permanently and naturally at the subconscious level. But one must be attentive enough to choose oneâ&#x20AC;&#x2122;s therapist cautiously, as, without the help of the certified and proficient practitioner, this therapy may elevate oneâ&#x20AC;&#x2122;s health issues rather than reducing them. In this edition of our magazine, we are introducing an exemplary internationally reckoned hypnotherapist, Rashhi Sharma. Passionate to bring absolute healing experience to people who are encountering trauma and stress in their lives, she is creating a positive impact on the people in need.

The complex lifestyle of modernisation has inclined people towards more and more stress at the mental, physical and emotional level. Unlike the earlier times, most of the humans are living a secluded life being far away from the family and friends. This scenario has affected their mental, emotional & physical health most adversely in urban places, the condition is quite worrisome as compared to the rural places. The deteriorating mental health is the prime reason behind the elevating crime rate among the urban population. There are a number of ways to deal with the mental issues and one such beneficial tool is Hypnotherapy. In its expanded form, Hypnotherapy includes Past Life Regression, Life Between Lives (LBL) therapy, Age Regression, Womb Regression, Inner Child Healing and Future Life Progression. These form of therapy modalities includes the appropriate technique of hypnosis that helps in attaining relaxation, calmness, finding the deep-rooted causes of mental, emotional & related physical issues and help in not only healing these permanently bit also bring a positive shift in the overall well-being of the person. Its main goal is to first find the exact root causes of any issues

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ABOUT THE EXCEPTIONAL WOMAN ENTREPRENEUR

The CEO and Founder of Soul Consciousness Lab, Rashhi Sharma is a Bangalore-based, Internationally certified Trainer and Therapist. She incepted this dream venture to bring a wave of positive experiences ensuring quality lives among the masses with the help of hypnotherapy, Past Life Regression, Life Between Lives (LBL) therapy, Age Regression, Womb Regression, Inner Child Healing, Future Life Progression, Shamanic Healing & Psychic Healing . She is a Master Hypnotist, an empath, a spiritual healer, intuition expert, ,

past-life regression therapist, future life progression therapist, Shamanic Practitioner, a psychic and a member of the National Guild of Hypnotists. Claiming to be the most qualified holistic practitioner and therapist in India, Rashhi has emerged out as an expert in healing people at the subconscious & soul level. We as human beings carry numerous unwanted baggage in our subconscious mind from our past, which adversely affects our mental and physical health. In this regard, phenomenal leader Rashhi Sharma elucidates, “ In order to attain Spiritual, Emotional, Financial and Mental Balance, we at Soul Consciousness Lab are bestowing the masses with life-changing experiences. The sessions offered to the people help them to achieve what the soul has planned for them naturally and what they deserve, paving the way to their spiritual progress and material success as well.” The most striking aspect of therapy sessions with Rashhi is that whereas other healers are expert in 1 or 2 modalities and use a fixed healing modality and approach for everyone, Rashhi has conceptualized and developed an unique integrated method of healing which uses a perfect combination of different healing modalities in each session, and these are chosen according to the person who needs help, and as per the need of the hour. This highly flexible approach has revolutionized the therapy approach and have ensured that each session provides 100% efficiency and results and the total number of healing sessions needed for full recovery are the least possible!

Her clients from all over the globe have put forth the testimonials about how the healing sessions have made a remarkable difference in their lives affirmatively.

BREAKING THE MYTHS AND MISCONCEPTIONS

There are a number of myths about Hypnotherapy and how it works which have limited its reach and benefit for all. Rashhi has been working hard to break these myths and spread the right information so that more and more people can take the benefits of hypnotherapy and improve their lives at all levels. Often, people believe that a hypnotherapy session should be considered only in the case of depression or any sort of intense physical issue. In this context, Rashhi affirms that being humans, we come across different types of situations in our daily lives. And the complexity of our brain is such that most of the time we are unaware of the emotions or slight traumas, that start affecting us unknowingly from the core level. She states that hypnotherapy can be performed to deal with every kind of issue that is hindering the growth of a person from the personal or the professional front. Another misconception among the masses is about the usage of drugs in the therapy sessions. Rashhi conveys that no drugs are used to bring the person to the ‘trance state’ which starts healing. Apart from this, she rejects the myth that while being in the trance state, a person loses control from his body. Rashhi states that amid the session, a person can wake up with his own free will and this is an utter misconception that needs to be eradicated regarding hypnotherapypp.

Moreover, Rashhi reveals that many of our unknown emotions and behaviour patterns are the result of our past life experiences. People find themselves helpless to some sort of mental and emotional issues and hypnotherapy & Regression can effectively allow a person to encounter his own past life memory imprinted on his soul, which could be the root of the arising issues. She has successfully treated a number of people who due to their past life impressions and memories within the subconscious mind were experiencing inexplicable pain, depression, guilt, fear, phobias, traumas, relationship issues and much more in their present times!

DEVELOPING MORE CAPABLE THERAPISTS LIKE HER

Rashhi has taken up this initiative to ensure that the unique healing technique of hypnotherapy and other modalities, which are proving immensely beneficial for everyone, should not remain only with her. To help more and more people she is preparing more therapists across the world by providing professional training to everyone who is deeply interested to learn it and help the society in the similar capacity.

A glance at the accreditations and certifications attained by Rashhi Sharma

RASHHI SHARMA

(International Trainer & Therapist)

The Alliance Training approved by The Michael Newton Institute, TNI, USA for Advanced Past Life Regression and Advanced Hypnotherapy • The Michael Newton Institute, TNI, USA for Life Between Lives Therapy (LBL)- as Associate under certification • The National Guild of Hypnotists, NGH, the USA for Advanced Hypnotherapy, Certified Hypnotherapist • The Dr Brian Weiss Institute, OMEGA, USA, for Past Life Regression • The Anne Jirsh Institute, UK, for Advanced Past Life Regression and Future Life Progression, Intuition Expert, Akashic Records Reading • The Banyan Hypnosis Center, USA, for Master Hypnotherapist, Advanced Hypnotherapy • The Faculty of Shamanic Studies (FSS) the USA, for Shamanic Practitioner • The IPHM, UK, for Executive Training Provider for PLR/FLP/ Hypnotherapy/Psychic Expert/Spiritual Healing

Rashhi Sharma has been bestowed with the Woman of Excellence Award 2020 by Indian Achiever’s Forum. She has received numerous accolades in her favour from experts in this domain, for her extraordinary offerings at the global level. Her sheer endeavours are converged to expand the scope of hypnotherapy in India and enlighten the masses with the enormous benefits of this healing procedure.

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RNI No. : DELENG/2018/76695

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

THE 10 MOST SUCCESSFUL LAWYERS

to Watch in 2020

PERSON

DESIGNATION

COMPANY

Raghuvendra P. Singh

Founding Partner

Concept Legal International

Jyoti Srivastava

CEO

Indian Law Watch

Anup Joachim

Chief IP Attorney

Joachim & Janson

Naina Krishna Murthy

Founder and Managing Partner

K law

Alkanshree Dahar

Managing Partner

Law Offices of India

Manish Bajaj

Advocate

MB Associates

Sudhir Reddy

Founder

Reddy & Reddy Law Firm

Siddharth Tewari

Managing Partner

Tax N Legal Partners

Karan S.Thukral

Founder and Managing Partner

Thukral Law Associates

Manisha Chaudhary

Managing Partner

UKCA & Patners

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Cuisine

Nutritious & Delicious Food Grabs From

ODISHA “Food that is delicious is bad for you”

Yeah, this is a myth for sure! Not only is junk food addictive, but it’s also readily available too. Therefore, considering the unhealthy quotient therein, we end up finding paradise in a box of chocolates and a bowl of noodles. But, in Odisha, there are also nutritious choices that are incredibly tasty and mouth-watering and can kick off the junk food craving! Here’s a list of exciting fast grabs from Odisha that will not only fulfil your desires but will also thank your body later on.

• IDLI WITH GUGUNI Idli is a black bean and rice batter which looks like a rice cake, but the Indian version. Guguni is a curry with boiled yellow peas. People eat idli with sambar and chutney in other parts of India. The people of Odisha, however, prefer to have their idlis smothered in Guguni. Bara Guguni is Odisha’s most beloved choice for breakfast, but deep-friend Bara does not fit our concept of good. So, Idli with Guguni is both balanced and delicious.

• CHAKULI DALMA One of the highlights of Odia cuisine is Dalma. It’s daal because it goes by the name but with a lot of starch like potato, pumpkin and other vegetables in it and then it’s lightly spiced. It becomes a wholesome meal when combined with rice and is a balanced snack when combined with Chakuli. Chakuli is the Indian version of Crepes. For breakfast as well as their evening snack, people in Odisha tend to have Chakuli with Dalma.

• SANDWICH When you carefully pick the ingredients, sandwiches are commonly associated with nutritious snacks because they are made up of veggies. There are countless experiments across the globe with sandwiches. India is not laid back in the process, either. Indian Subway has come up with a wide variety of both veg and non-veg choices for sandwiches. Then there are sandwiches from Dabeli and Bombay, available on the streets. The flavour is also top-notch.

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• SHAWARMA ROLL When one says ‘Shawarma’, then they probably think that it is unhealthy, but it is not. Shawarma Roll has to be one of the most appealing choices for fast grabs. What dreams are made of is flavourful chicken and salad wrapped in a flat-bread with mayonnaise oozing out? Make sure not to go overboard with the mayonnaise for it to be safe and nutritious.

• SALAD Salad is frequently misinterpreted, with lots of green, as a dull and bland salad. There are salads, however, which are tasty enough to blow your mind. And there are choices for chicken, eggs and fruit, not just greens. Moreover, there are numerous options for making a salad dressing, which can make your salad super healthy as well as delicious.

• STEAMED CORN The simple cure for your hunger pangs is steamed corn. Across the area, they are readily accessible. To feel better, steamed corn with a squeeze of lemon and a sprinkle of black pepper and chat masala is all you need.

• TORANI KANJI It is a simple soup, made up of fermented rice water, and it is simple and very nutritious to digest. When you are on a diet or otherwise, it is an ideal snack. You’ll be filled up by a nice cup of soup, and you’ll feel involved as before. And about the taste, there’s nothing untold. People of all age brackets enjoy soup.

You are what you’re eating. So, one should always eat healthy without compromising on the taste.; the secret to a good life is a healthy body with a happy soul. So, now with all these super alternatives to unhealthy food, one can easily say that “dieting is not boring”, and these dishes are both toothy and nutritious.

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THE 10 MOST SUCCESSFUL LAWYERS

to Watch in 2020

INDIAN LAW WATCH

An Online Platform to Rely Upon for Exemplary Legal Information Ashwathy Nair | Business Connect

JYOTI SRIVASTAVA CEO

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or any lawyer, legal research is very crucial for handling cases, irrespective of the nature of the practice. There are two types of laws in the Indian Legal systemStatutory law and Case laws based. The Statutory law includes articles and sections on which, the overall principle of justice delivering system depends. On the other hand, the Case laws based are an evolution of the statutes that are adjudicated by the courts while acknowledging the legal principles. So, to enhance the efficacy of the justice delivery system and support the legal practitioners in India, ‘Case Law Search Engines’ prove to be very instrumental infrastructure.

ensures the post is conveyed in such a way that it can be beneficial and useful to corporates, legal professionals or ordinary readers alike. The sole initiatives are aligned towards innovating the online portal as a tool which is beneficial and adds value to the diverse reader base. As a lawyer, Jyoti encountered struggle at the very onset of her career voyage. When asked about what makes her forge ahead with the intense dedication and determination, she states that optimism is her impeccable tool to keep going always. Jyoti was a civil service aspirant, who cleared her prelims exam while pursuing law, struggling her ways in the initial stages of her journey, but her indomitable spirit proved instrumental in overcoming the odds and chiselled her own way to success.

Several hours of brainstorming for preparation of any case requires legal professionals to get enlightened on various relevant case laws. All of which requires a thorough law research pursuit. It is impossible to memorize innumerable cases, and conducting precise research regarding any issue is quite a toiling task from the diverse material dispensed all over the internet. There are numerous online portals that offer legal research information, but yet the same may have their own challenges in terms of scale and depth of the research approach. Chiselling its way in this domain and acknowledging the gap to offer the content-oriented ground work for the masses, Indian Law Watch is pioneering the field with its out of the box offering.

WORK ETHICS AND VALUES AT A GLANCE For Jyoti, success is nothing but a few key disciplinary actions that are practised on a regular basis. She firmly believes that it is of utmost importance to maintain high standards and consistencyof hardwork in your domain of performance. Her team conducts the operations with the same ethics to deliver the best-in-class content with immense integrity to the readers. The dedicated team ensures to empower people and organizations by offering verifiable accurate information on various developments in law. The operations of the organisation are all about ensuring excellence via their actions. Apart from focussing on the growth of the organisation, the management also offers equal opportunities to the team for their growth in terms of career outlooks.

As law research, news and analysis organisation, Indian Law Watch founded in the year 2015 and is constantly striving to establish itself as a legal information superhighway. In its five years into the journey, Indian Law Watch constantly interacts with law colleges, law students, lawyers, law firms, corporates, legal organisations, individuals & professionals via its online portal. In our endeavour to deliver excellent quality content, which is prepared by a dedicated in-house legal team and external legal professionals associated with our organisation who are constantly contributing to the authentic researchbased content. The online portal hosts content that is drafted after profound legal research. Under the auspices of Jyoti Srivastava, the CEO, Indian Law Watch is scaling new heights.

A TOKEN OF ADVICE TO THE BUDDING ENTREPRENEURS Indian Law Watch has envisioned to expand its reach in the near future. For the entrepreneurial world, the dynamo, Jyoti Srivastava would like to convey some words of wisdom. She elucidates that to be successful, one must leave no stone unturned to work harder and should be adamant for relentless efforts for one’s goals. As an aspiring entrepreneur, one must know the significance of persistence while chasing one’s dreams. As a well know quote says- “Choose the job you love and you will never have to work even for a day in your life.”, and it will automatically steer your focus on your goals unwaveringly. In order to attain success, not only one should have self-determination, positive attitude in building our goals but one must alsoensure self-assessment as to how we can through our work better serve the society.

WHAT IS THEIR DIFFERENTIATING FACTOR? Jyoti steadfastly elucidates that law is quite a vast domain where a single entity cannot encompass for all the deliverables, and when it comes to news and analysis segment, the complexity of the subject is inexplicable. Her endeavours are never converged on to entering any kind of competition, with the parallel organisations, instead, she unbiasedly respects the work of the peer organisations. In terms of USP, the team Indian Law Watch is carving a niche in the legal news analysis, research segment by enriching the content with law-research based information to benefit the masses from within the legal domain or beyond. Acknowledging the fact that law is an ever-expanding subject, the management of the organisation ensures to conduct the regular internal learning programs to enhance the team’s efficiency. There is a constant endeavour by the organisation towards augmenting the team’s skills on knowledge of legal principles and fostering a culture that promotes learning and professional development. The exclusive content offered by the organisation is the product of independent research work. Indian Law Watch has bagged accolades in its favor for its exemplary work by references to its research work in leading newspaper daily. While developing any subject-specific content, the team 43

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THE 10 MOST SUCCESSFUL LAWYERS

to Watch in 2020

JOACHIM & JANSON Protecting your business fortune by protecting your Intellectual Property Rights Dr. Amit Mishra | Business Connect Joachim & Janson was established in the year 2002. It is an Intellectual Property law office which best serves those Entrepreneurs who are excited about building their fortune or business around their valuable intellectual property assets so that nobody messes with it or rips them off their Brands, Trade names, Logos, Taglines, Inventions, Designs, Trade secrets, Software, Literary and Artistic Works. Speaking to Business Connect Anup Joachim- the chief IP attorney says “As a service provider we always have to ensure that we explain our services, provide proper advice and give our best service at reasonable rates. Secondly, I make sure that we are available to them and lastly we do our work promptly and meet the timelines.” Joachim & Janson though being headquartered in Cochin, Kerala have been successful in providing high-quality intellectual property legal services to several thousand companies spread across the globe. “As early as in 2006 we were invited to be listed in the Asia Pacific Legal 500” recalls Anup.

ANUP JOACHIM Chief IP Attorney

WHY IS IT CRUCIAL TO PROTECT YOUR INTELLECTUAL PROPERTY RIGHTS? Your IP rights are so important because they: • make your business different from competitors • are an important revenue stream when sold or licensed • bring something new and different for customers • is your brand image • can be used as security for loans You will be surprised at how many strands of your business can be protected. Starting with your brand name, your logo, the specific designs, any inventions, the works of creative or intellectual effort or trademarks that distinguish your business in the market can all be types of IP.

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As per India Business Law Journal, April 2013 Joachim & Janson was mentioned as one among “50 Indian law firms that International lP owners and their legal advisers should know about”. Many magazines have mentioned the company as one amongst the “25 most promising IP, Copyright, Patent & Trademark Consultants in India -2016” and “Best Full-Service IP Law firm -India 2017” by Acquisition International Magazine, UK; India’s 10 most reliable law firms, 2020, India’s 10 best law firms and recommended lawyers, 2020 etc.

“Our success rate has been over 70%-90% during the last 18 years. We have been able to network and work with leading IP & Corporate law offices in over 175 countries,” says Anup We had a conversation with Anup Joachim- the chief IP attorney at Joachim & Janson to know more about the services, strategies, and style of working. Have a read. WHAT IS UNIQUE ABOUT YOUR LAW OFFICE COMPARED TO YOUR COMPETITORS? We consider our clients’ business and their IP assets as our own and ensure that no supervision or follow-up is needed from their end. We hear our clients and provide services that suit their requirements. We provide high-quality legal services that are at par with the best IP law firms and charge only very reasonable

EVERYBODY GOES THROUGH A PERIOD OF STRUGGLE, AS A LAWYER WHAT WERE THE STRUGGLES YOU FACED, AND HOW THEY SHAPED YOUR ENTREPRENEURIAL JOURNEY? As an Intellectual Property Attorney my most challenging task was to educate or convince the people regarding their Intellectual property rights. Most entrepreneurs were not aware of Trademark, Patent, Copyright, and Design protection and most of them still do not know even after all these years. People are not taught IPR in schools or colleges. Law professionals in India have restrictions to reach out to people who might need Intellectual property services. Since we are based out of Kerala, we have geographical limitations and have less exposure in comparison to law offices based in Delhi and Mumbai. By providing extra ordinary services we have overcome our limitations. Our services are in high demand from clients across the globe.

rates that can be afforded even by an SSI.We also provide many innovative services that are not available from any other IP service providers not only in India but across the globe. For eg., We offer over 50 different services for trademarks alone. This helps our clients to get every possible Intellectual property service under one roof in every growth stage. All our staff are highly qualified. We also have client relationship officers to help our clients. WHAT ARE YOUR RESPONSIBILITIES AS AN IP LAWYER? Advocate or an IP lawyer is an officer of Justice and as such he is expected to help the court in delivering justice. As an IP advisor, I counsel my clients about their legal rights and obligations and suggest courses of action in business and personal matters. I represent my clients in courts, before government agencies, and in private legal matters. I have to communicate with my clients, colleagues, examiners, registrars, controllers, judges, and others involved in the case. Besides this, I need to conduct IP research and analysis of legal problems, interpret IP laws, rulings, and regulations for individuals and businesses, present facts in writing and verbally to my clients or others, and argue on behalf of my clients and prepare and file legal documents, such as lawsuits, appeals, contracts, and deeds

GIVE US AN IDEA OF YOUR CLIENTELE. Our clientele comprises Individuals, Micro, Small, Medium and Large scale industries, Research organizations, Colleges and Universities, Law firms, Societies and Trusts. HOW DO YOU SERVE SOCIETY? Law is an instrument of social change and Lawyers are expected to serve the society. Everyone has a duty to give back to society. I believe that the only life lived for others is a life worthwhile. I am the Co -Founder of the Kerala Urban Development Society (KUDS), Founder of Association of Young & Progressive Indian Citizens (AYPIC), and Co-Founder of Centre for Advanced Research in Urbanism (CARUS). GIVE SOME BUSINESS TIPS TO YOUNG PEOPLE WHO WANT TO PLACE THEIR FOOT IN THE ENTREPRENEURIAL WORLD. As a legal professional who has served the business community for a long term, I would urge you to find a problem and its solution by thinking out of the box, take the plunge when a suitable idea strikes you, protect the idea, believe in it, work on it with passion and without losing focus until you succeed.

WHAT ARE THE ETHICS AND VALUES YOU FOLLOW AS AN IP LAWYER? It is an ethical responsibility of any lawyer to put his client’s interest before anyone else’s’. As an IP lawyer, I try to maintain utmost confidentiality regarding the client’s intellectual property matters and make sure my clients’ IP assets are safe. I refuse to take up new clients whose matters conflict with the interests of my existing clients. My charges are reasonable and are more or less the same for micro, small, medium, and large entities, and at times, some clients may find it difficult to pay for the services however we go that extra mile to make sure that there is a positive outcome. I make sure that I am always available to my clients and my staff. and I also follow the code of conduct laid down by the Bar Council of India.

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Cuisine

RIDE INTO THESE 7 NATIONAL PARKS FOR AN

AMAZING JUNGLE SAFARI Walking into a zoo while sitting on our father’s shoulder and asking them about the who’s who of animals during childhood was always the biggest fantasy of every child. But, unlike a zoo, a wildlife sanctuary doesn’t capture animals, so here Jungle Safaris are the way to watch your favourite animals drooling around the forest, from a threatened tiger to a furious rhino, we want to witness everything. So, we’ll tell you seven places in the country where you can catch the beauty of animals. • Jim Corbett National Park, Uttarakhand Jim Corbett National Park, situated in Uttarakhand is India’s first and oldest national wildlife sanctuary, and it is acclaimed as a heaven for the adventure seekers and wildlife junkies. While there are rare chances of actually spotting a tiger inside this park, you might see one that is not baited or tracked. Also, it is one of the few parks with wild elephants in northern India. And we must say that a jeep safari is worth a try inside this park. • Kanha National Park, Madhya Pradesh Madhya Pradesh is your best bet if you want to do some ‘tiger spotting’. Here, a trip to Kanha National Prak, located at Mandla is a go-go. In this gigantic location, the woods are massive, but thanks to the park’s colossal core area, protected by a wide buffer zone, you can go deep into them. The royal Bengal tiger, leopard, Barasingha and the Indian wild dog have a large population. In a horse-shoe-shaped valley spread over 940 sq km, you can see elephant safaris in this park. • Sunderbans National Park, West Bengal As the Sunderbans are part of the largest delta in the world, created by the Ganges, Brahmaputra and Meghna rivers, they are densely covered by mangrove forests. It has one of the country’s largest Bengal tiger reserves, as well as an array of birds, reptiles and invertebrate animals, such as the salt-water crocodile! And what’s more, not in jeeps, but in canoes, you’ll sign up for their safaris. • Bandhavgarh National Park, Madhya Pradesh The highlight of Bandhavgarh National Park is that it has the highest population of tigers in the world, so it is not difficult to spot a tiger in this place. The nearby Tala village, which has a great choice of accommodation, suiting all budgets, is another tourist attraction while visiting the park. Here, you have the luxury of enjoying your elephant safari. • Kaziranga National Park, Assam Located in Assam, this park lies between Nepal and Bangladesh, the northeast of the narrow neck of land, and has a landscape of pristine forest, tall elephant grass, marshes and shallow pools. You can see two-third of the world’s Great Indian one-horned rhinoceros’ population here, and a World heritage site. Elephants, wild buffaloes, monitor lizards, and water birds are also rich in it. Your choices include a private jeep tour or an elephant trip.

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• Gir Forest National Park, Gujarat The wildlife sanctuary of Gir is home to the last wild Asian lions left on earth. But there is zero chance of seeing a tiger here because it doesn’t have tigers. The second most common predator found in these forests, aside from lions, is the leopard. The park offers many fantastic drives, in jeeps, through scenic areas. • Ranthambore National Park, Rajasthan Visit this 1,334 sq km park in Rajasthan if you want to see the tiger in its most majestic avatar. Here, even during the daytime, you will spot the tigers when they are busy preying. As a result of the pictorial ruins that dot the wildlife park, it is also counted as a famous heritage site.

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THE 10 MOST SUCCESSFUL LAWYERS

to Watch in 2020

Krishnamurthy & Co.

Your Regulatory, Advisory, Transactional Legal service Partner

Sugandh Bahl | Business Connect When you are commencing or running a business, you have to deal with various legal compliance matters. One wrong step can lead you to legal complexities and other difficulties. Therefore, it’s extremely important to have a law firm on your side to guide you through the legal procedures and to safeguard you from various disputes.

AN OVERLAY OF THE COMPANY

Krishnamurthy & Co. (“K Law”) is one of the premier full-service law firms in India providing top-notch, comprehensive legal and regulatory advisory, transactional legal services, and dispute resolution support across a broad spectrum of practice areas and sectors. Established in 1999, K Law has, in a relatively short spell of just over two decades, transformed itself into a national player with a rapidly expanding practice footprint in Mergers & Acquisitions, Private Equity, Banking & Finance, Dispute Resolution, Intellectual Property, Projects, and Real Estate. The Firm now has a strength of 85+ accomplished and committed lawyers across offices in Bengaluru, Mumbai, New Delhi and Chennai. The Firm advises a vast range of diverse clients in structuring commercial transactions (both domestic and crossborder), obtaining governmental and regulatory approvals, drafting and negotiating transaction documents, and implementing transactions in India. K Law also assists various domestic and international clients in relation to dispute resolution proceedings and represents them before various fora including courts, tribunals, and other judicial authorities across India. The services extend to aviation and defence, automotive, banks and financial institutions, wholesale and retail consumer brands, food and beverage, education, fintech, healthcare, hospitality, information technology, www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

infrastructure, energy, construction, manufacturing, information technology, and TMT. The prime motive of the Firm is to nurture relations while delivering quality services to its clients. It is ensuring an edge over its peer organisations with the unmatched level of partner attention and involvement in each matter. The clientcentric and solution-oriented commercial approach towards delivering the finest services have made them stand out of the crowd effectively. Ms Naina Krishna Murthy says, “You get a specialized, customized and tothe-point answer/redressal to your legal trouble/query. It is better to engage a law firm because it has got better exposure and better contacts. Even if the case requires the engagement of a senior counsel, firms can easily arrange it. A primary advantage of law firms is that they generally attract the most complex and challenging work. So, it becomes easy for the clients to get free from the legal formalities without wasting much 48

time. They get easy solutions for their problems from the experts of a law firm. Our clients and their interests are the top priorities for us. We ensure a great deal of value to them by swiftly assessing situations and providing practical and commercial solutions to their problems. At first, we identify and prioritiz e the issues and then provide innovative, appropriate and pragmatic solutions to accomplish the requisite outcomes!”

A GLANCE AT THE KEY DIFFERENTIATORS

K Law leverages a hybrid topology in order to meet both privacy as

Naina Krishna Murthy | Founder & Managing Partner “As law firms are providing a service—most often in difficult times—transparency, trust, and commitment to providing quality service to their clients are essential. After all, clients are the lifeblood of a lawyer’s vocation. There are many great law firms out there, but having talked with former clients of them, many seem to be disenchanted with one particular aspect: the attitude of the lawyer — whether that be through lack of communication or the general attitude towards the client’s case. But K Law has made a difference in the scenario. Having a team of lawyers (unless the lawyer is a sole practitioner, of course) who believe in collegiality, who possess progressive attitudes and are accountable, are some traits one would expect for a law firm to hold in order to be considered ‘good’.” well as availability requirements. By redundantly storing documents on its own geo dispersed servers, K Law keeps sensitive documents in the house while ensuring business continuity in case of a disaster. To ensure availability and security, K Law uses offerings from Microsoft’s cloud services for email storage, data loss prevention, records management, and security. Redundant high-speed fibre connectivity and VPN concatenation ensure that remote workers have the best access to firm resources during these trying times. The Firm always seeks lawyers with brilliant and professional minds coupled with integrity. Also, ethical conduct and a client-centric mindset are significant criteria for them. K law values creative, dynamic and solution-oriented talents and steadfastly ensures continuous learning and development of its legal team. In this context, they ensure regular in-depth professional training to their lawyers. K Law incessantly resonates with clients’ need and offers outstanding services by following the highest standards of integrity, professionalism and responsibility in delivering their commitments. Their high level of partner involvement and attention blended with value-optimization approach has bestowed them with a satisfied client-base. Apart from this, the Management ensures a high level of transparency in their work culture. Any kind of office politics or negativity is absolutely intolerable and strictly discouraged. They ensure great comfort and a sense of job security to their employees which in turn, improves their performance and productivity effectively.

Incepting her brainchild in 1999 at Bengaluru, she has ensured that K Law became a major player in the Indian legal market. Naina Has Been a Legal Practitioner for 24 years and proves her forte in corporate commercial law, specifically mergers and acquisitions, joint ventures, collaborations and PE/VC investments. Alongside being a trusted legal advisor to some of the most renowned corporations in India, she is also a Board member of some leading organizations. She has been the Co-Chairman of Infosys Grievance Redressal Board for 5 years, as well. The exemplary businesswoman has to been appointed as the external Ombudsman of SB Energy, a Softbank company. She has also served multiple organisations as a Director. She has been a Board Member of Bajaj Energy Ltd since 2019 and of IndoStar Capital Finance Ltd since 2018. Her efforts as a leading women entrepreneur in the business world have acclaimed multiple awards and accolades in her favour.

ACCOMPLISHMENTS AND ACCOLADES

For its transparency and reliability, K Law has been awarded many accolades. Here are some of its achievements in the last few years • Recognized for its Real Estate practice by India Business Law

Journal at the Indian Law Firm Awards, 2019 •

‘Notable Firm’ for Corporate/M&A by Chambers & Partners AsiaPacific, 2019

•

Recognized for its Corporate & Commercial practice by India Business Law Journal at the India Law Firm Awards, 2018

•

Most Enterprising Law Firm - India, Legal League Awards 2017

•

Ranked No. 10 for M&A advisors in India by deal count by Venture Intelligence 2017

•

Ranked No. 9 for PE advisors in India by deal count by Venture Intelligence, 2017

•

Ranked No. 7 for PE advisors in India by deal count by Venture Intelligence, 2016

•

Most Dynamic Law Firm - India, APAC Insider 2016 Legal Awards

•

One of only 4 Indian law firms to rank in APAC exits by deal count, Mergermarket Q3 2016

•

Ranked No. 11 for M&A advisors in India by deal count by Venture Intelligence 2016

•

Notable Firm for Corporate / M&A in India by Chambers & Partners Asia-Pacific, 2016

•

Ranked No. 7 for PE advisors in India by deal count by VCC Edge, 2016`

ABOUT THE KEY OFFICIAL

The Founder and Managing Partner, Naina Krishna Murthy is one of India’s most formidable legal advisors. 49

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Education

NEW EDUCATION POLICY 2020 KEY TAKEAWAYS

A new National Education Policy (NEP) has been cleared by the Union Cabinet, recommending sweeping reforms in education and higher education. A look at the takeaways and their consequences for learners and learning institutions. Purpose Served by the New Education Policy A systematic framework has been set by the New Education Policy to guide the development of the education system in the country. As Congress MP Siddheshwar Prasad blamed the then government for lacking a vision and ideology for education, the need for a strategy was first felt in 1964. The same year, a 17-member Education Commission was set up to formulate a national and organised education policy, led by then-UGC Chairman D S Kothari. Parliament passed the first education policy in 1968, based on the suggestions of this Commission. Every few decades, a new NEP usually comes along. To date, India has had three. Under Indira Gandhi and Rajiv Gandhi, the first came in 1968, and the second in 1986, respectively. The 1986 NEP was revised in 1992 when P V Narasimha Rao was the Prime Minister. The third is the NEP that was released under Narendra Modiâ&#x20AC;&#x2122;s leadership.

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Now Schools begins at the age of 3years The New Education Program extends the age group from 6-14 years of compulsory education to 3-18 years of education. The NEP incorporates three previously uncovered years of pre-schooling, under the school curriculum age range of 3-6 years. Through three years of Anganwadi/pre-schooling, the current system will provide 12 years of schooling. The 10 + 2 school curriculum structure can be supplemented by a 5 + 3 + 3 + 4 curriculum structure corresponding to ages 3-8, 8-11, 11-14, and 14-18, respectively, with a focus on Early Childhood Care and Education (ECCE). Mother Tongue as Medium of Instruction The NEP relies on the mother tongue of students as the means of instruction, as it adheres to the ‘three-language formula’ but still allows no language to be forced on anyone. As a way of teaching, the NEP merely advises the mother tongue and does not make it mandatory.

The policy paper states that in their home language, kids understand and comprehend non-trivial ideas more easily. Wherever practicable, the home language, mother tongue, local language or regional language would be the medium of instruction until at least Grade 5, but hopefully until Grade 8 and beyond.’ Afterwards, if possible, the home or local language will continue to be taught as a language—both govt. and private schools will follow this,” the policy states. NO UGC, AICTE, NCTE As a single unified umbrella body, the Higher Education Commission of India (HECI) will be formed for all higher education, except medical and legal education. The same system of regulatory, accreditation and academic standards would regulate public and private higher education institutions. In 15 years, Govt will phase out the affiliation of colleges and a stage-wise mechanism is to be established to grant colleges graded autonomy. No Rigid Separation In Streams There can be no rigid differences between the arts and sciences, curricular and extra-curricular sports between vocational and academic streams under NEP 2020. Students across the streams can select topics of their liking. In schools from the 6th grade, vocational education will start and will include internships.

FYUP Programme Returns & No More Dropouts Under the NEP, with several exit opportunities during this timeframe, the undergraduate degree would have a length of either 3 or 4 years. After completing one year in a speciality or field, including technical, the college would be required to offer a credential, a diploma after two years of study, or a Bachelor’s degree after a three-year programme.

The govt. will also set up an Academic Credit Bank to store academic credits earned from various HEIs digitally so that they can be transferred and counted towards the final earned degree.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

A DEDICATED TEAM OF LEGAL EXPERTS

MB ASSOCIATES Sneha Chaudhary | Business Connect

COMPANY OVERVIEW MB Associates, founded by Ms. Mansi Bajaj, Adv., is a law firm that specializes in Medical Negligence cases and other healthcare related issues, Property Laws, Family & Matrimonial Laws, Banking & Insurance Laws, Labor & Employment Laws, Environment Laws, Education Laws, Transportation Laws, Intellectual Property Rights, and the list continues. The singularity of the firm lies in the fact that it is a transparent and cost-effective law firm, working with utmost dedication and sincerity. Every team member is well qualified in their field of law. The faith of the clients/ customers of MB Associates is ensured through its transparency and by keeping the client well informed about the proceedings of their case. It is very important to keep the clients in confidence and that can only be achieved through transparency. The firm specializes in medical negligence cases and other healthcare related issues, so a majority of their clients include hospitals, nursing homes and individual doctors. Ms. Bajaj, who has been practicing law since 2008, states that, â&#x20AC;&#x153;I think as a lawyer, the foremost responsibility is to be honest and true to the profession. A lawyer should also be honest to his or her clients, to the Court and also to the colleagues. A lawyer is the Officer of the Court, and it is the foremost duty of a lawyer to be honest to the Court. A lawyer can contribute a lot to the society with his or her skill and talent, thus making the society a better place to live.â&#x20AC;? www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

THE 10 MOST SUCCESSFUL LAWYERS

to Watch in 2020

As is often said, “Honesty is the best policy”. Ms. Bajaj believes that the foremost value in her profession is the honesty of a lawyer, and honesty always pays. Give honest advice to your client, in their best interest. A legal advisor should always uphold the interest of the client by all fair, reasonable and honourable means, and not manipulate facts.

work, she reached a place in the profession, which is a matter of great satisfaction for her. Along with building a striking career for herself, Mansi has also succeeded in being able to serve the society. She established a registered Charitable Trust called Sanrakshak Charitable Trust through which she gives her contributions for Cancer patients and needy children at Welfare Homes. The other aspiration she has is to be helpful in any manner for the cause of women, especially those who face sexual harassment at workplace.

She started the firm with two employees, and now MB Associates has grown to a team of seven. They have established the firm’s name as far as medical negligence cases and other healthcare related issues are concerned. It conducted a conference titled “When the Hammer Shields the Healer” at India International Centre in the year 2018. The conference was attended by doctors and lawyers and was well appreciated. Ms. Bajaj started as an employee with one of the cancer hospitals in Delhi, and today her firm has an ever-expanding list of clients.

A few words of wisdom from Ms Bajaj for upcoming lawyers: As I said earlier, honesty is the best policy. Please be transparent and honest to your clients, to the Court, to the opponents and to your colleagues. I strongly believe in the philosophy the more you learn, the more you earn. Do not practice because you want to earn. Practice because you want to learn. Once learning is there, money will pour in. Hard work and passion towards work is the mantra in this profession. Don’t limit your challenges. Challenge your limits. Always strive for the best. Burn the midnight oil to reach to the pinnacle. There is no shortcut to hard work. I have seen many young lawyers who are fantastic at drafting but are not good communicators. Work on your communication skills. Half of the battle in Court is won if you are good at communication. Last but not the least, have patience and faith in yourself. Please remember, if you are working with honesty and hard work, the sky’s the limit. Success will come your way, sooner or later. Even if it’s later, have patience and move ahead with faith.

Ms. Bajaj represents many government organizations, Banks, Insurance Companies, Multi State Cooperative Societies, other private companies., and is also an external member of Internal Complaints Committee under Prevention of Sexual Harassment Act (POSH). She has also been appointed as Sole Arbitrator in several matters by the Hon’ble Delhi High Court. Behind the Wheel Everybody goes through a period of struggle. Being a first generation lawyer, which means no support system at the start of the journey, and no help with understanding the nuances of the profession, Ms. Bajaj had to face a number of challenges as well. She was fortunate in finding inspiration with Mr. Kailash Vasdev, Senior Advocate, whom she interned with before enrolling as an Advocate with the Bar Council of Delhi in the year 2008. She then completed her Post Graduate Diploma in Management from AIIMA in the year 2008, and Post Graduate Diploma in Medical Law & Ethics from NLU, Bangalore, after that.

Mansi Bajaj, Advocate, Founder of MB Associates Goals and Vision In these times, technology plays a very important role in any organization. MB Associates uses legal software like Manupatra, SCC Online, etc for research. They also make sure the files are scanned so less paper is used in the office.

By the time she entered the profession, Mansi was married and was blessed with a baby girl, and so it was a difficult decision to start working. With the push of both her families in the direction, she finally decided to work and after a lot of efforts and interviews, got her first job in one of the reputed cancer hospitals of Delhi.

In the Corona times, the Courts are hearing matters through Video Conferencing, and MB Associates is well equipped to do so.

“That was the best opportunity I could have ever got, which I am still enjoying. I used to keenly observe the panel lawyers, used to visit Courts diligently with them and learnt the nitty gritties of this profession,” she says.

The long and short term goals of MB Associates coincide when they are consistently striving to better their legal services for client satisfaction resulting in a trusted and long term relationship with the clients. As a long term goal, Ms Bajaj wishes to start a Medico legal Society for the legal education of doctors and other healthcare professionals/ staff. The other goal is to expand the firm globally so that they are able to serve more and more people.

Moving forward, with the support of some wonderful teachers in life she started her independent practice in 2009. Building an independent practice was an arduous task, however, with perseverance and a lot of hard 53

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AR/VR

10 MOST TRUSTED

COMPANIES 2020

PERSON

DESIGNATION

COMPANY

Awakeen Studio Pvt. Ltd.

Jay Pathak

Founder

Jash Entertainment

Nehal M

CEO & Co-Founder

Paracosma

Ken Ehrhart

Founder & CEO

Plutomen Technologies

Alen Abraham

CEO

Peregrine InfoWorld

Jimmy Shah

Founder

TechDoodles

Krunal Raval

Managing Partner

Unanimous Studio

Hardik Rathore

Co Founder

XcelTec Interactive Private Limited

Vishal Shah

CEO

VR|AR|MR

Divyanshu Varshney

Founder

Zatun

Abhinav Chokhavatia

Founder & CEO

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

LIMITED EDITION OF MARUTI SUZUKI SWIFT LAUNCHED WITH ADDITIONAL FEATURES • • •

Maruti Suzuki Swift Limited Edition gets several visual highlights. Maruti is optimistic that Swift’s Limited Edition will especially woo young buyers. Across all models, the Limited Edition is available.

On Monday, Maruti Suzuki launched Swift Limited Edition at an additional cost of Rs 24,000 over and above the vehicle price ahead of the festive season. Swift Limited Edition-offered in all models and its aims to target potential consumers with its exclusive styling signs on the exterior and cosmetic additions in the cabin. Swift’s Limited Edition aims to establish a distinct and exclusive appearance on the road, one that is distinct from even the regular Swift. As such, the special version uses an all-black design palette and receives, apart from an aerodynamic spoiler and hull-side moulding, a sleek black body kit, all-black garnish on the hood, tail lamp and fog light. The exclusive version on the inside benefits from sporty seat covers that support the already existing circular dials and flat-bottom steering wheel. Swift has been on Indian roads for around 14 years and has been a primary Maruti Suzuki brand and a good one. By making it an even more sporty appeal, the company is now looking at further strengthening the success of the car. This Limited Edition provides a new way to portray their personality in a trendy, sporty and youthful way for all Swift enthusiasts and fans, “said Shashank Srivastava, Marketing and Sales Executive Director, Maruti Suzuki India Limited.” Swift has been one of the best performers in our portfolio since its launch, with its disruptive looks and peppy results, and has helped us boost leadership in the premium hatchback segment.”

PAYTM LAUNCHES CREDIT CARD WITH SMART APP FEATURES, AIMS 2 MILLION CARDS Paytm announced on Monday the launch in India of its new credit card, known as the Paytm Card. The ‘next-generation credit cards’ would allow the digital economy to be entered by the new generation of credit. The Company has said that its software has designed a revolutionary digital experience on it that enables consumers to monitor their total expenses and have maximum discretion over the use of the card. This is what you need to know about your Paytm Card: Features of Paytm Credit Card Paytm has announced that it will be partnering to launch co-branded cards with separate card issuers. With the Paytm card, in the next 12-18 months, the brand aims to issue two million cards. The credit cardholders of Paytm will automatically adjust the number of the protection pin, update the address, block the card in the event of failure or fraud prevention, apply for a duplicate card, and display the outstanding credit cap. To protect users’ money, it will also provide insurance protection against fraudulent transactions. Customers of Paytm will get the whole experience on the Paytm app. From the submission of online application and more. From now on, along with online monitoring of card issuance and delivery, one can pick a suitable period on the app itself for gathering documents. The company says Paytm Credit cards will provide a convincing loyalty scheme. For any purchase, users can also get cashback. There will be no expiry of an accumulated rewards point. Users will also be eligible to use those in Paytm for multiple payments. The cashback is going to be in the form of Paytm Gift Cards, which ensures it can be used anywhere. Bhavesh Gupta, CEO of Paytm Lending, said, “Credit cards are mostly considered a commodity for the affluent parts of society in our country, and not everyone can avail of its benefits.” Paytm aims to provide credit cards benefits India’s youth and established professionals. By monitoring and reviewing spending to make well-informed decisions, these cards are designed to help us lead a healthy financial life. www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

Maruti Suzuki estimates that since Swift was the first launch in the country, more than 23 lakh vehicle units have been delivered. Over the past few years, the three-time Indian Car of the Year (ICOTY) award has succeeded in cementing its position among the top-selling passenger vehicles in the region.

MARKETPLACE FOR VIRTUAL EVENTS LAUNCHED BY ZOOM For simulated activities, Zoom has become the go-to software mainly by mistake. As event planners defaulted to it after their live events were victims of the pandemic, Zoom was a common live streaming platform, experiencing a time of ubiquity. Meanwhile, dedicated virtual event networks with more robust interaction and development features for investors and industry searching for some way to get back to work, stepped up to the plate of severe planners and were warmly welcomed. Most individuals experience Zoom fatigue between work meetings, kids’ classes, and talking with friends and family. But the video conferencing Company hopes that people can log in for a few more hours to take advantage of its new platform and marketplace for online events. With a range of free and paid online activities covering everything from education and entertainment to health and home, the public beta for OnZoom was launched on Wednesday. In an announcement, product manager Aleks Swerdlow said, “We were humbled and motivated by all of the incredible ways the world responded to a literal shutdown of in-person activities in COVID-19.” “When company owners, developers, and companies of all types had to find a way to remain on track and manage to supply their clients with resources, many turned to Zoom. OnZoom simplifies the experience.” OnZoom, an expansion of the centralized messaging network of the Company, allows paying users to build, organize, and monetize interactive activities such as fitness courses, concerts, comedy shows, and lessons in painting. List and sell tickets, distribute and support events, and attract up to 1,000 people from new global audiences. In the meantime, attendees will browse for activities, gift tickets, donate to charities, and discover favourites, share, and rate. Depending on length, subject, and presenter, OnZoom’s current offers vary in price from free to $50. A similar scheme of interactive experiences was launched by Airbnb in April, helping hosts to keep earning and users to keep learning during the coronavirus pandemic. From the convenience of your house, Airbnb Online Experiences invites users to meditate with Buddhist monks, meet Chernobyl’s puppies, and cook with a Moroccan family. 57

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AR/VR

10 MOST TRUSTED

COMPANIES 2020

CONSISTENTLY BLENDING VIRTUAL REALITY WITH THE REAL-LIFE ENVIRONMENT Indranil Roy | Business Connect Augmented Reality and Virtual Reality can make a difference in the way we look at the world. These are the latest advancements in technology that help the user to witness a real-life experience via the digital world. Both these technologies are responsible for amassing exceptional interest in terms of marketing, gaming, brand development, training, remote collaboration and entertainment. Many players have identified the flourishing scope in this domain and have emerged out as the significant service providers. Business Connect Magazine, in its latest edition, puts forth the story of ‘Paracosma’. The Company is the leading solution provider in the Augmented and Virtual Reality arena, addressing the evolving needs of its diverse clientele. In an exclusive conversation with the Founder and CEO of Paracosma, Ken Ehrhart, we have offered special coverage to various aspects of this business venture.

Business Connect: Please shine some light on the Company profile and Services. Mr Ehrhart: Founded in 2016, Paracosma is an Augmented and Virtual Reality Solution Provider with 75 employees at offices in the US, Japan and Nepal. Paracosma services include AR and VR application development, 3D modelling and content creation, 360 video production, and project implementation across a broad range of AR & VR platforms. Applications in these sectors include VR Gaming and AR Marketing/Branding, Surgery Simulation, Holographic Video in AR/VR for Management Training, AR Machine Maintenance, VR training for Oil & Gas Handling, Live Avatars in 3D Environments, 3D Modelling for Photography Replacement, MultiUser Brain Games for AR & VR, White-Label 360 Video Distribution Platform, and Digital Twins for Data Visualization.

Ken Ehrhart

Founder & CEO

Business Connect: What was the prime motivation behind this entrepreneurship? Mr Ehrhart: I come from a family of entrepreneurs and investors. Both my mother and father founded and ran their own businesses. I had previously founded venture capital firms whose focus was on funding and helping grow technology startups. So, it was a natural thing for me to start a business in early 2016, when we saw the opportunity to meet the need for advanced Augmented and Virtual Reality Services. At that time, and even more so today, the demand for AR and VR solutions far exceeds the resources of existing corporate IT departments to provide these unique skills. Business Connect: Please throw some light on your exclusive mission. Mr Ehrhart: Paracosma’s Mission Statement actually has three parts that each reflect an important aspect of our business and focus. Please let me explain each part.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

“Making Augmented and Virtual Reality as good as Reality is not enough” The goal of Augmented Reality is to seamlessly blend virtual digital items within an actual real environment. Whereas Virtual Reality has the goal of convincing the viewer that the virtual digital environment they are in is actually real. So, in both cases, our ultimate goal is to make our digital creations indistinguishable from real items and environments. We are approaching this goal with services such as photography replacement, where we create high-end digital renderings of 3D objects that are indistinguishable from photographs of those items. Unfortunately, most VR and AR cannot process such high-end models, so the digital objects are less perfect than reality for now. Therefore there is more progress to be made. “Our Vision is to make Augmented and Virtual Realities better than Reality” Even though some digital objects and environments are not yet as perfect as reality, we are able through virtual digital realities to recreate things that are not possible in real life. We can do surgery training, for example, without risking patients. We can practice oil and gas handling, without risking environmental disaster or the danger of a fire or explosion. In both cases, AR/VR allows us to do things that are not possible ethically or practically in real life, and can in fact save real lives. Business Connect: What makes you ensure an edge over your peers? Please mention some of your fortes. Mr Ehrhart: Our strength is our people. Among our 75 employees are 45 Artists. These Artists include modelling artists, texture artists, shading artists, lighting artists, compositors, riggers, animators, and other specialists. Some are hardsurface modelers, some organic modelers, some creative artists. Through their combined skills and talent, we have the ability to create photo-realistic models of food or furniture, full-scale digital twins of

industrial facilities and anything in between. Similarly, we have teams of developers and engineers dedicated to VR, AR, 360 photos and video, and even music/audio. Business Connect: What kind of clients do you serve? Mr Ehrhart: We have large enterprise clients, such as the 38 million member AARP down to small startup companies like UrsaLeo. For AARP we have created more than 40 VR brain training games for their Staying Sharp program, which are part of their Alcove VR application. For UrsaLeo, we create Digital Twins of their clients’ facilities with which they can visualize IoT (Internet of Things) data and alerts. We have also created an AR machine maintenance application for a 100-year old manufacturing company with more than 60 factories; over 2,000 3D models for photography replacement; holographic video executive training for one of the world’s largest HR & Talent Management companies and much more. Business Connect: Please mention the survival strategies your company adopted while battling the COVID-19 pandemic. Mr Ehrhart: Despite the Coronavirus lockdowns which have affected all our business locations in the US, Japan and Nepal, and severely impacted some of our clients, we celebrated a record quarter and record growth in the second quarter and throughout the first half of 2020. The global pandemic has forced companies to look for solutions to replace business travel, tradeshows, meetings, events and even day-today employee interactions that are not currently possible to do faceto-face. AR and VR enables remote collaborative experiences. Business Connect: How do you keep up the pace with the changing market trends? Mr Ehrhart: AR , VR and 3D technology more broadly, are some of the fastest evolving technology sectors. So, our engineers are

continually learning and developing new techniques and approaches. Having dedicated teams for each technology and each technology platform and the resources to add new engineers as new platforms emerge gives us the ability to stay abreast of the latest developments. Business Connect: Please mention some achievements and accolades attained by the company so far? Mr Ehrhart: Paracosma has been fortunate to be well received within the AR/VR industry. Repeat business is the definitive recognition of the quality we deliver and the faith of our clients. In addition to being selected by Business Connect as one of the “Most Trusted AR/VR Solution Providers” in both 2019 and 2020, Paracosma has also been recognized as one of the “Most Innovative”, “Most Promising”, “Fastest Growing” and “Best AR/ VR Solution Providers”. We have also been recognized as a “Next Generation Tech Disruptor” and one of the “100 Best Companies to Watch for in 2020”, among others. Business Connect: How are you giving back to society (CSR)? Mr Ehrhart: CSR is the third part of Paracosma’s Mission: to Make the Real World Better Through AR and VR. In addition to cofounding and supporting the VR for Good Conference and the International VR for Healthcare Association, during the Pandemic, Paracosma has been offering companies and organizations free VR collaboration and meeting venues. We have also been giving away our consumer VR game, Shelter in Place, for in-home entertainment. Business Connect: Share with us the future prospects of your company. Mr Ehrhart: Paracosma continues to enjoy record growth, outpacing the wider AR/VR industry. We anticipate this to continue as we expand our US and Japan marketing and sales teams through the end of the year. We are also expanding our client solutions across AR and VR. One of our fastest growth areas continues to be 3D modelling and Digital Twin creation.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

Current Affairs

Paytm set up ₹10 Crore fund for Mini App Store

n order to draw local app developers to its newly launched Mini App Store, Paytm has set up a ₹10 crore investment fund as the fintech company aims to gain support in its “fight” against Google from the domestic tech ecosystem.

Since Paytm’s expulsion from Play Store, Sharma has been critical of Google and has again expressed concern over “monopoly risks” in power exercised by Google. Sharma was joined by entrepreneurs and tech investors like GOQii’s Vishal Gondal, General Partner of India Quotient’s Anand Lunia, and GSF Accelerator’s founder Rajesh Sawhney, who also disapproved with Google and other tech firms such as Facebook and Twitter.

CEO Vijay Shekhar Sharma urged developers to enter Paytm’s Mini App Store during a virtual gathering that was prepared by the Noida-based company on Thursday, offering zero developer fees or commissions. More than 5,000 developers from across the nation joined the virtual conference.

Gondal, along with the co-founder of nCore Games which is all set to launch a new mobile action game FAU-G, in a conference said that the move by Google is a “wake-up call” and called for a view from Indian regulators.

On the Mini App Store platform, an ambitious goal has been set by Sharma that there will be “at least one million mini-apps” in order to avoid what he called “the victimization of 30 per cent fees that Google is putting on us”.

The founding member of early-stage investment firm India Quotient, Anant Lunia said that there is a requirement of a new regulator in India who would regulate the internet space. These founders, besides Sharma, are also a part of an industry community of start-up entrepreneurs that met with Secretary Ajay Sawhney of the Ministry of Electronics and Information Technology (MeitY) on Saturday to highlight some of their concerns.

In order to be assured, unlike the Play Store, Paytm’s Mini App Store does not let its users install apps on their Smartphones. Instead, on top of Paytm’s in-app flow, it permits developers to create a simplified interface. By describing the investment as an incubation fund, Sharma said that it would be used for the development of new solutions and will help the local app developers those who join the Mini App Store.

However, Sharma did not share pieces of information about the steps they would take with Google to address the issue. “We are not in a position to make the information public. We will formalize the grouping and take all necessary measures at our disposal,” he added. CEO of Paytm advised developers, pledging zero developer charge or commissions, to enter the Mini App Store.

The fund arises at a time when there were few concerns, which were raised by the Indian startup community over Google’s alleged misuse of its dominant market position. In line with the global billing policy, Indian businesses those are selling digital goods through Play Store app would be charged a 30 per cent of commission, last month the US-based company said. www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

Kochi Water Metro in Progress: Targets to Start Journey in January 2021

ith the target to commence its first journey from January 2021, the construction work on the much-awaited project of Kerala’s Kochi Water Metro is progressing well. The Kochi Metro Rail Ltd is performing the construction work. The construction of terminals at Vyttila, Kakkanad, High Court Junction, Vypin, Cheranalloor and Eloor has started. Meanwhile, the affectionate process for the terminals at Bolgatti, Fort Kochi, Mattancherry, Kadamakudi, Paliam Thuruth, Cheranalloor, South Chittoor, Mulavukadu North and Ernakulam Ferry has been completed. (SOURCE: economic times) A world-class terminal is being built in Kochi Water Metro that is similar to the Kochi Metro Rail stations. The facilities for ticketing and entry/exit arrangements will also be similar to it. Special facilities for people with disability will be provided to them in order to travel without any problem. The boat jetties are being constructed in a way that they can float on the water as per the water level. At the time of high/low tides, this will help to avoid the difficulty of accessing the boat. The boats are designed in a way that it can be able to carry three wheelchairs at a time. In December 2020, the first boat built by the Kochi Shipyard will be handed over. It can carry 100 passengers and another four boats are expected to be completed and handed over by March 2021. A number of 23 boats will be there, which will carry a capacity of 100 passengers and 55 boats that will carry a capacity of 50 people. Aluminium is being used for the construction of the boat body. The boatyard will be located at the KINFRA Park that can repair up to eight boats at a time. The Water Metro will help in resolving the travel hassles and it will also be an attraction to major tourist destinations in the district along with that, it will be a benefit to tourism development in the area.

FIRSTMERIDIAN ACQUIRES CBSI INDIA FOR A WHOOPING ₹12 CRORE

irstMeridian, a human resources services platform has acquired an IT staffing business, CBSI India for a total investment of ₹12 crores. CBSI along with its employee will now be operating as a part of the FirstMeridian group. In the last few months, this is the second acquisition by the company as in July, it completed up with the acquihire of the talent acquisition and staffing unit of Cornucopia. It is a firm which serves pharmaceutical and healthcare companies in India. Since the inception of FirstMeridian in mid-2018, it has been successful in acquiring three HR solution providers such as V5 Global, Innovsource, and Affluent Global cutting across different segments in the Industry.

Talking about the acquisition, the Group CEO at FirstMeridian – Sudhakar Balakrishnan said, “With the acquisition of CBSI, it strengthens our IT staffing offering and we will boost our position in the IT services industry, coupled with FirstMeridian’s operational excellence and strong technology-enabled service delivery”. While IT organizations are observing a slowdown in decision-making, Balakrishnan said: “With this strategic acquisition, we are now completely prepared to meet the increase in demand throughout the nation for skilled IT staff”. CBSI has both temporary staffing as well as permanent segments of recruiting, along with that it has represented the field of technology services. The company that is formerly known as Synova, was formed in 2004 by Raj Vattikuti, who also founded the Altimetrik Group (US) and Covansys Corp, which was acquired in 2007 by CSC. Tim Manney, President and CFO of CBSI said that “CBSI India has become India’s leading IT staffing player ... We applaud the acquisition of the FirstMeridian team. We are sure that CBSI India will reach even higher heights under their management”.

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA

RNI No. : DELENG/2018/76695

www.businessconnectindia.in | Vol. 3 | Issue 4 November 2020 INDIA