The Honey Waqar Company Profile

Page 1

The

HONEY WAQAR brand book


The

HONEY WAQAR brand book



The

HONEY WAQAR brand book


Making the right dress Since last twenty years, we at Honey Waqar have been designing and making apparel with attention to detail, care and dedication, and a knowhow for choosing the best materials. We use pure forms of fabric ranging from silks , chiffon, plush to velvet and brocades. Delicate sheers and opulent woven textures are preferred to achieve the signature feminine feel.


Our Collections Each collection is inspired by different environments, and it is this versatility that allows us to be part of your life. Chand Begum Gardenia Passion Maha Rani Kohe Noor are among series of timeless pieces we have created Our designs range from bridal wear to formal and casual wear. Recently we have extended our reach into jewelry design as well.

The

HONEY WAQAR brand book



Behind the racks From the initial sketch to the point of sale, creating a Honey Waqar dress is an elaborate process that involves different creative experts and craftsmen, whose expertise can be seen in each dress. The best materials are sought to create our products: high end quality fabrics, forms, threads, embroideries, weaves... all crafted by expert hands to ensure they reach the consumers’ hand in perfect condition. At present 200 workers work in multiple shifts under Honey Waqar flagship to keep the manufacturing process running.

The

HONEY WAQAR brand book



The

HONEY WAQAR brand book


The Values Passion, Originality, Glamour are values that our company focuses on while initiating every design and process. Our vision for the future, based on these values, is to position Honey Waqar in the main fashion capital cities across the globe.


The

HONEY WAQAR brand book


The Audience Our clientele is woman who look for something different, who appreciate quality and attention to detail. Our collections are designed for modern and glamorous women from high society to define their style. Our dresses are made for women who appreciate fine couture as work of art.


Concept Store In Lahore, we established the biggest stand alone designer flagship store at 10 S Gulberg 2 which was successfully launched in 2016. The interiors are in harmony with the tastes of our consumers. The store has an aim to glorify style, art and fashion and promises to offer its regal classic bridals, extremely fashion forward prĂŞt, luxury prĂŞt, one of kind prints and statement fashion accessories.

The

HONEY WAQAR brand book



The

HONEY WAQAR brand book



Something Else The plethora of awards the Honey Waqar has won nationally and internationally include: Pakistan Excellence Award 2007 Bridal Asia Award 2006 Women’s Chamber of Commerce & Industry Award 2005 Cultural Award, Toronto, Canada 2000

The

HONEY WAQAR brand book



The

HONEY WAQAR brand book


The Brand A name that spells inimitable style and versatility, Honey Waqar is positioned as the iconic brand presenting the product range rich in design depicting the fusion of ethnic elements coupled in the most contemporary way. Honey Waqar has being established over a decade delivering the imperial fashion. Honey Waqar has come a long way from the day she began following her dreams; she has evolved to an accomplished state of being. Honey Waqar is known as the Queen of Couture of Pakistan.


The

HONEY WAQAR brand book


Contact US Flagship Store 10 S Gulberg 2 Lahore, Pakistan 00924235712727 00923008485863 honeywaqar@hotmail.com



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