HEALTHY BREAKFAST BUNDLE
INSIDER’S GUIDE
TABLE OF CONTENTS 03. THE OPPORTUNITY 04. WHY BREAKFAST IS IMPORTANT 05. THE ALL-IN-ONE BREAKFAST SOLUTION 06. HEALTHY BREAKFAST BUNDLE CONTENTS 07. BE PREPARED TO SELL: 6 SELLING STEPS 08. BE PREPARED TO SELL: RESOURCES 10. MAXIMIZE THE PLAN: SWITCH SHARE DUPLICATEâ„¢ 11. KNOW THE ANSWERS BEFORE THEY ASK
THE OPPORTUNITY FILLING NUTRIENT GAPS
BREAKFAST
IS THE
MOST IMPORTANT MEAL
FOR A REASON
Breakfast provides nutrients we need for energy so we can focus and perform throughout the day. It also helps with weight control by helping us stay full.
BUT WE’RE NOT GETTING EVERYTHING WE NEED 9 OUT OF 10 PEOPLE AREN’T GETTING THE RECOMMENDED 5–9 SERVINGS OF FRUITS AND VEGETABLES EACH DAY*
*Source: CDC, November 16, 2017. The American Medical Association and the U.S. Food and Drug Administration both support using supplements to fill this gap.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
90% OF ADULTS DON’T GET THE NUTRIENTS
THEY NEED FROM FOOD ALONE*
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WHY BREAKFAST IS IMPORTANT BREAKFAST IS MORE THAN JUST A MEAL It’s a springboard to unlocking the day’s possibilities. When you kickstart your morning with a nutrient-packed breakfast, it helps fuel you for the day ahead. The largest investigation into long-term weight loss identified eating breakfast every day is a behavior associated with long-term weight management success. Enjoying the benefits of a well-balanced breakfast helps power your body and brain so you’re all set for a successful day. It may also keep you from overeating later in the day. Your body uses most, if not all, of the carbohydrates stored in the body to fuel normal metabolic processes still active during sleep. Having a well-balanced breakfast containing protein, fats and carbohydrates provides the necessary fuel to reinvigorate your body and metabolism.
WHY NUTRILITE™? THE BEST OF NATURE, THE BEST OF SCIENCE Nutrilite™ is the only global vitamin and dietary supplement brand to grow, harvest and process plants on our own certified organic farms*. From the seed to the finished product, we control every step of the process to ensure safe, high-quality Nutrilite™ supplements and products you can trust. With more than 80 years of leading science and research, Nutrilite™ brand scientists are focused on precision-engineered formulas that contain the best and most powerful phytonutrients. *Source: Euromonitor International Limited, www.euromonitor.com/amway-claims.
POWERFUL PHYTONUTRIENTS MAKE A DIFFERENCE Fruits and vegetables contain powerful nutrients called phytonutrients that protect them from the environment. These phytonutrients (or “plant nutrients”) provide similar antioxidant benefits for people. Each vibrant plant color is related to a range of health benefits, so it’s important to eat a wide variety of different phytonutrients.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
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OPTIMAL HEALTH ALL-IN-ONE BREAKFAST SOLUTION INTRODUCING THE NUTRILITE™ HEALTHY BREAKFAST BUNDLE Begin every day with a healthy breakfast and the perfect supplement foundation to support your entire body. The Nutrilite™ Healthy Breakfast Bundle delivers everything you need to wake up your morning and take on the day ahead. It’s a great way to get the vitamins and minerals you need, while helping to fill nutrient gaps in your diet. Getting the right nutrients is easy when you start your day with a balanced breakfast and the Nutrilite™ Healthy Breakfast Bundle. THE BREAKFAST BUNDLE IS DESIGNED TO MEET THE NEEDS OF ADULTS SEEKING A HEALTHY BREAKFAST.
SKU: 28-9672
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
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A BETTER BREAKFAST NUTRILITE™ HEALTHY BREAKFAST BUNDLE This simple all-in-one solution contains everything you need to kickstart your morning and set yourself up for a successful day. In addition to a free Nutrilite™ Shaker Cup and convenient tote bag, the Nutrilite™ Healthy Breakfast Bundle (28-9672) includes:
BodyKey by Nutrilite™ Meal Replacement Shake Mix
Nutrilite™ All Plant Protein Powder
A satisfying combination of proteins, carbohydrates, fats, vitamins and minerals that provide the energy and nutritional equivalent of a well-balanced meal. • 20 grams of protein. • 25 essential vitamins and minerals. • 5 grams of fiber.
A complete, all vegetarian protein powder adds protein to the diet to help maintain energy and lean body mass with a balanced amount of nine essential amino acids.† • 10 grams of high-quality protein. • Easily digested and used by the body.
Nutrilite™ Double X™ Supplement
Nutrilite™ Digestive Probiotic
The ultimate multivitamin is designed to fill nutrient gaps in your diet. • Help support a healthy heart, brain, eyes, skin, bones and immune system.† • An optimal blend of 12 vitamins, 10 minerals and 22 plant concentrates.
A blend of seven probiotic strains to support intestinal health and digestion.† • Includes 1 gram of prebiotic fiber.
Nutrilite™ Fiber Powder
Nutrilite™ Balanced Health Omega
A unique blend of three natural soluble fiber sources that helps support your digestive health.† • Contains inulin, maltodextrin and guar gum. • Can easily be sprinkled on foods and mixed into liquids.
A balanced blend of two key omega 3s made from three types of fish. • One serving provides 450 mg each of DHA and EPA, equal to three servings of fatty fish. • Helps support memory, learning and concentration.†
Includes: Convenient Tote Bag and Nutrilite™ Shaker Cup
SELLING TIP If your customer isn’t ready to commit to the entire bundle, recommend the Nutrilite ™ Double X™ Supplement or BodyKey by Nutrilite™ Meal Replacement Shake Mix to help them get a good start. †This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
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BE PREPARED TO SELL: 6 SELLING STEPS USE THE PROVEN PRODUCT-SELLING FRAMEWORK TO ENGAGE YOUR CUSTOMERS
These tips will guide you to have confident conversations, make connections and maintain customer relationships.
IDENTIFY THE NEED
BUILD A PERSONAL CONNECTION
USE FEATURES AND BENEFITS
Ask questions to help you determine which Amway™ products could benefit them most.
The best way to understand a product and the easiest way to tell a strong story is to use the product yourself.
Benefits are more important to your customers than features alone. Share the top 3 that relate best, based on your customers’ needs.
CREATE AN EXPERIENCE
ADDRESS PRICE VALUE
CLOSE THE SALE
Your personal experience with Amway™ products, or the experiences of other IBOs and customers can become impactful stories that get customers interested in the brand. Always have samples ready to share.
Always openly discuss the price and show the value – things like cost per use, per day, per regimen, etc.
Revisit the first three tips, prompting customers to ask questions. Be prepared for objections. Have appropriate answers. Ask for the order.
FOLLOW-UP IS IMPORTANT Following up is a great way to stay in touch with your customers and build loyalty. Whether they buy the entire bundle or one or two products, offer DITTO™ scheduled delivery to add convenience for your customers and help sustain steady volume for your business.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
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BE PREPARED TO SELL: RESOURCES LEARN HOW TO GET STARTED, HOW TO START SELLING AND HOW TO KEEP IT GOING WITH AMWAY™ EDUCATION COURSES.
HEALTHY BUNDLE TRAINING Talk to your upline about local classroom training opportunities.
LOVE IT! SELL IT! GROW IT! TEACH IT! Selling gets simpler when you know how. Use key programs, tools and resources, beginning with the Retail Selling System "Getting Started" Video on Amway.com. To learn more about how to get started with Nutrilite™ products in your business, visit the "Getting Started with Nutrilite" collections folder in the Amway Resource Center.
USE THE RESOURCE CENTER TO LEARN THE BASICS Carrier
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Resource Center English
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Learn how to leverage your knowledge into building a sustainable business. The Amway Resource Center app is your convenient one-stop destination including Conversation Cards, From the Expert Videos, and ready-to-share product content.
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NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
Visit Amway.com/education/ResourceCenter
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BE PREPARED TO SELL: RESOURCES LEAD CONFIDENT CONVERSATIONS – SELLING ANYWHERE, ANYTIME Click on any Conversation Card in the Amway Resource Center and be guided through the product conversation from start to sale.
WATCH AND WOW Using your smartphone or tablet, you can watch and share product videos that highlight features and benefits of Nutrilite™ products. With a variety of videos, you can learn how other experts build personal connections and how to use the products. View demos to share or replicate to show off product benefits. Download the Resource Center app to find these and share today.
CARRY ALONG KEY SELLING TOOLS 2018–2019
SUPPLEMENT GUIDE
BUILD A STRONG SUPPLEMENT BUSINESS
Details for all Nutrilite™ products are available in several publications. The Nutrilite™ Supplement Guide is a helpful resource with detailed product benefits, brand information and selling tips. The Mini Catalog offers product recommendations and the latest promotions. The Optimal Health catalog is a great customer-facing tool that provides informative facts, and an overview of every product the Nutrilite™ brand offers. Find a variety of support items available to you under the Orderable Items section of the Resource Center.
FOLLOW THE NUTRILITE™ BRAND Social media is a great way to connect with the Nutrilite™ brand and your customers. There is ready-to-share content available through the Resource Center for you to post online so you can stay engaged.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
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MAXIMIZE THE PLAN: SWITCH SHARE DUPLICATE™ AS AN IBO LEADER, TEACH YOUR TEAM HOW THE NUTRILITE™ HEALTHY BREAKFAST BUNDLE CAN PROVIDE ONGOING INCOME. Use the power of the Switch Share Duplicate™ app with your teams. Show downlines the profitability potential that these products can have in their business when they leverage their selling power.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INCLUDES THE FOLLOWING: • • • • • • • •
PRODUCT PV
72.25 PV
BodyKey by Nutrilite™ Meal Replacement Shake Mix Nutrilite™ All Plant Protein Powder Nutrilite™ Double X™ Supplement Nutrilite™ Digestive Probiotic Nutrilite™ Fiber Powder Nutrilite™ Balanced Health Omega Convenient Tote Bag Nutrilite™ Shaker Cup
SWITCH SWITCH
SHARE SHARE
1
3
3
3
3
YOU
CUSTOMERS
DOWNLINES
DOWNLINES
DOWNLINES
72.25
216.75
1,156.00
3,757.00
11,560.00
PERSONAL PV
DUPLICATE DUPLICATE DUPLICATE DUPLICATE DUPLICATE DUPLICATE
289.00
GROUP PV RETAIL MARGIN $62.25 IBO COST
$216.75
SUGGESTED RETAIL PRICE
$279.00
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
$186.75
Individual available retail margin
$747.00
Group available retail margin
$2,427.75
Group available retail margin
$7,470.00
Group available retail margin
SKU: 28-9672 Exclusive ChiChen IBO Cost: $216.75 normally $239.25 IBOC, $304.00 SR
FOR EXISTING IBOS ONLY. NOT FOR USE WITH PROSPECTS.
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KNOW THE ANSWERS BEFORE THEY ASK WHY IS EATING A HEALTHY BREAKFAST EACH DAY SO IMPORTANT AND WHAT ARE THE BENEFITS? Breakfast is often recognized as the "most important meal of the day". The benefits of eating a healthy breakfast have been studied extensively with support for various outcomes including: • An immediate effect of breakfast intake on cognitive performance and feelings of well-being • Improved diet quality and nutrient intakes • Regulation of energy intake and energy balance • Healthy weight management In short, you'll: • Think better • Feel better • Snack less • Better manage your weight
WHAT IS A HEALTHY BREAKFAST? AND WHAT IS THE RATIONALE FOR COMBINING THE PRODUCTS IN THE HEALTHY BREAKFAST BUNDLE? There is no consensus on optimal food composition, timing, and amounts of energy and nutrients that define a healthy breakfast. However, food and nutrient intake surveys and other data propose criteria as follows: What makes up a healthy breakfast? • All three energy-yielding macronutrients: º Lean protein º Carbohydrates, including a small portion of simple sugars to fuel your brain right away. º Healthy fats • 10–20% of the Daily Value for essential vitamins and minerals and 20–35% of total daily calories. • Fiber • Fruits and/or vegetables Products selected for the Healthy Breakfast Bundle are foundational to a healthy diet and a healthy breakfast. We selected products that replenish depleted energy stores due to overnight fasting and those that help you start the day with essential vitamins and minerals, dietary fiber, probiotics and essential fatty acids. The products in the Healthy Breakfast Bundle get your day off right with nutrients that must be supplied by the diet because your body cannot make them on its own. In addition, we chose products that target nutrients typically hard-to-get on a daily basis, or are often found in insufficient amounts in most diets.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
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KNOW THE ANSWERS BEFORE THEY ASK HOW DO THESE PRODUCTS CONTRIBUTE TO A HEALTHY BREAKFAST? These products have been selected to help take some of the guess work out of your daily morning routine while still allowing you to personalize a healthy breakfast based on your own preferences. At the core of this product bundle are Nutrilite™ All Plant Protein and the BodyKey by Nutrilite™ Meal Replacement Shake. A healthy breakfast begins with either product. All Plant Protein 1 serving = 2 level scoops (~12.5 g)
Key Nutrients
Product Features
Benefits
Usage
Meal Replacement Shake 1 serving = 2 level scoops or ½ cup (57 g)
• 50 calories per serving • 10 g of high quality protein per 12.5 g serving. • All 9 essential amino acids. • One serving provides 20% of the Daily Value for protein.
• 230 calories per serving. • 20 g high quality protein • 25 essential vitamins & minerals. • 5 g fiber
• A complete protein that supplies balanced amounts of all 9 essential amino acids. Essential amino acids cannot be synthesized by the body and must be obtained through diet. • High quality protein that is easy for the body to digest, absorb and use. • A unique blend of 3 plant protein sources – wheat, soy and pea. • Low fat, no cholesterol, lactose free. • Vegetarian friendly.
• Scientifically formulated. • Contains all three energy-yielding macronutrients – carbohydrates, proteins and fats. • Contains a blend of simple sugars and complex carbohydrates. º Simple carbohydrates from natural sugars to provide quick fuel, combined with complex carbohydrates for sustaining energy levels until the next meal. • Insoluble fiber from cellulose. • No artificial colors, flavors or preservatives added. • Gluten free.
• Protein fulfills a leading role in helping you sustain energy, and maintain and build muscle mass.† • High quality protein to help promote satiety. You're less likely to snack between meals when you feel less hungry. • Studies show that people consuming 25% of total daily calories from protein tend to eat less. • A source of lean, heart-healthy protein with no cholesterol. A better alternative to traditional animal protein sources such as red meats, cheeses, eggs and whole milk that also add cholesterol and saturated fat to the diet.
• Natural simple sugars give you a quick source of energy to wake up your metabolism. • 20 g of high quality protein promotes satiety so that you are less likely to snack between meals. • Provides the nutritional equivalent of a well-balanced regular meal while helping you control calories.
• Add 1–2 scoops to your morning yogurt, cereal or smoothie to help fill you up as you begin your day.
• Can be used in place of two regular meals to help you lose weight (over time as part of a calorie restricted diet). • Use in place of one regular meal to help you maintain your current weight. • Use ½ serving for a healthy snack between regular meals.
Including both Nutrilite™ All Plant Protein Powder and the BodyKey by Nutrilite™ Meal Replacement Shake gives you flexibility to personalize based on your preferences – or the hectic pace of your lifestyle. We recommend using one or the other of these two products below combined with the other products in the Healthy Breakfast Bundle: • One or two servings of All Plant Protein Powder, OR • One serving of Meal Replacement Shake †This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
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KNOW THE ANSWERS BEFORE THEY ASK HOW DO THE NUTRILITE™ SUPPLEMENTS INCLUDED IN THE BUNDLE CONTRIBUTE TO A HEALTHY BREAKFAST? Fiber Powder 1 serving = 1 stick pack
Key Nutrients
Product Features
Benefits
Usage
Digestive Probiotic 1 serving = 1 stick pack
Balanced Health Omega 1 serving = 3 soft gels
Double X™ Supplement 1 serving = 1 packet
• 15 calories. • 4 g soluble fiber.
• 4 calories. • 1 billion CFU. probiotic bacteria. • 1 g of FOS, a prebiotic fiber.
• 15 calories. • 3 soft gels provide 450 mg each of the essential omega-3 fatty acids DHA and EPA.
• 12 essential vitamins and 10 minerals. • 22 plant concentrates. • Increased concentrated balance of phytonutrients from the purple category of plant ingredients.
• A unique blend of three natural plant fibers. • Contains inulin, a prebiotic fiber. • 1 stick pack provides as much soluble fiber as each of the following: º 1 cup of uncooked rolled oats. º 4 medium unpeeled apples. º 2 medium oranges. º 1 cup cooked black beans.
• A blend of 7 probiotic strains that work throughout the digestive system in both the small and large intestines. • Contains the prebiotic fiber FOS.
• A convenient way to increase your intake of omega-3 fatty acids, especially if you can’t or don’t eat fish daily. • Sourced from sustainably harvested anchovy, mackerel and sardines. • The American Heart Association recommends consuming fatty fish at least twice each week to increase intake of omega-3 fatty acids. You would need to consume three servings of fatty fish per week to get as much DHA and EPA as provided by 3 soft gels of Balanced Health Omega.
• Now with PhytoProtect™ – our unique extracts blend of Rosemary, Turmeric and quercetin from Fava d’Anta – for even greater antioxidant protection.† • Helps fill phytonutrient gaps in the diet with concentrates from a wide spectrum of colorful plant sources.
• Experts recommend consuming 25–35 g of fiber daily, yet most of us fall far short of this goal. Adding fiber powder to your healthy breakfast helps get you closer to meeting expert recommendations. • Research shows that individuals who consume high-fiber diets are better able to manage their weight.
• Helps support immunity and overall digestive health.† • Daily support for your body’s intestinal system.†
• DHA and EPA are essential fatty acids that must be supplied by the diet. • DHA and EPA are found in highest concentrations in the brain, nervous system and retina. • Balanced Health Omega supports brain and eye health.†
• Powerful antioxidant protection to help counter oxidative stress associated with our hectic, modern ifestyles.†
One serving of each product is recommended as part of your healthy breakfast.
†This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
NUTRILITE™ HEALTHY BREAKFAST BUNDLE INSIDER'S GUIDE
©️2018 Alticor Inc. S1054019ENA
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