REAL ESTATE MARKETING EXCELLENCE
Fine & Country in Portugal
FINE & COUNTRY IN
PORTUGAL The directors of Fine & Country’s various regional offices in Portugal are some of the most seasoned professionals in the industry. Our multi-national teams know how to target international buyers and have an in-depth understanding of the local market. Working in close cooperation with Fine & Country’s head office in London and associate agents around the world, our Portuguese offices cover Porto, the coast between Lisbon and Porto, the Silver Coast, Lisbon, Estoril and Sintra as well as the Blue Coast comprising Troia and Comporta. In the Algarve, there is an additional network of offices covering the whole region from east to west. Our unique marketing approach ensures that your property is presented properly via top quality marketing materials and communication channels that show real results. By appointing Fine & Country Portugal to sell your property, you can be assured of a level of service befitting of one of the world’s leading names in luxury real estate.
Taking the best of Portuguese residential property to the world
3
The worldwide presence
THE WORLDWIDE
PRESENCE In the United Kingdom, the name Fine & Country has become synonymous with luxury property with over 200 offices in prime high‑street locations throughout the country. From its roots in the UK, Fine & Country has expanded internationally and continues to grow year on year. Our international network stretches from Spain, France and Portugal to Russia, the United States, South Africa, Egypt, Australia and beyond. Fine & Country is fast becoming recognised as one of the world’s leading names in luxury residential real estate. Here in Portugal we offer our vendors access to this global resource backed up by awardwinning marketing techniques.
The finest address in London and a network of offices in more than 300 locations worldwide
4
5
6
Lisbon, Porto & beyond
Lisbon, Porto & Beyond
L I S B O N , P O RTO
& BEYOND In Estoril, our showroom one the most iconic ocean-front buildings, just a short walk from the famous Estoril Casino and the luxurious Estoril Palácio Hotel. In Cascais our showroom is located on the main road entering the town centre. In Lisbon we have 3 showrooms. One in the heart of the cultural and artistic district of Chiado, next door to the famous São Luiz theatre. One in Lapa being the most sought after area for embassies and prime residential. One in Duque de Loulé in the heart of the Central Business District. In Comporta our showrooms are in a prime locations in the centre of Comporta village as well as a satellite office in the town of Carvalhal, both being 2kms from the Troia Peninsula. In Porto our showroom is located in the heart of the historic downtown centre.
A prime city center location in Porto, Lisbon and Cascais.
7
THROUGHOUT THE
ALGARVE We have a network of offices along the Algarve, from east to west, providing comprehensive coverage of the whole region. Our offices enjoy prime locations, amongst them our regional head office in downtown Carvoeiro, pictured right, central Almancil and Santa Luzia near Tavira. Consolidating our position as one of the region’s leading names in luxury real estate, Fine & Country Algarve offers vendors unparalleled exposure of their properties, both in local media and internationally. Our team of professional agents have in-depth local knowledge and are backed up by the resources of a great global brand.
The finest address in London and a network of offices in more than 300 locations worldwide
8
9
10
Fine & Country expertise
FINE & COUNTRY
EXPERTISE With Fine & Country you will be treated with respect by a team of trained professionals. You benefit from their local knowledge, experience, expertise and contacts as well as well-trained, educated and courteous staff. You are assisted, advised and informed through each stage of the property transaction. Every Fine & Country agent is a member of a redress scheme and is bound to uphold the standards demanded by the company both in the UK and internationally. In Portugal, the Fine & Country agents are all government licensed and members of APEMIP, Portugal’s association of real estate agencies, as well as being members a various international chambers of commerce. We strictly adhere to government regulations whilst working closely with leading legal and fiscal advisors to ensure the highest level of service for our vendors and buyers at all stages of the transaction.
Sit back, relax and watch our comprehensive marketing strategy spring in to action
11
The importance of exposure
T H E I M P O R TA N C E O F
EXPOSURE Fine & Country Portugal added to their award success in 2018/2019 with the highly coveted ‘Best International Real Estate Agency Marketing’ award. This came after winning two regional awards, one of them ‘Best Real Estate Agency Europe’, with the offices going on to triumph in the worldwide category. In Portugal, the power of Fine & Country’s international marketing is backed up by extensive advertising and unique marketing channels targeting markets such as South Africa, Brasil and the Middle & Far East for Golden Visa buyers and France along with other Northern European countries for the important market looking to benefit from Portugal’s Non-Habitual Resident tax regime. Fine & Country Portugal is regularly quoted in the international press as a leading authority on investing in Portugal, further enhancing our reputation as a market leader.
Placing your property under the eyes of serious buyers all around the world
12
13
14
Fine & Country Technology
FINE & COUNTRY
TECHNOLOGY The I.T. department plays a vital role in Fine & Country operations, ensuring all properties are presented professionally on our website and then showcased on major property portals. Fine & Country agents in Portugal operate regional micro-sites within the framework of fineandcountry.com ensuring worldwide exposure and providing tailored information on the local area. With 88% of all property searches believed to start online, fineandcountry.com offers customers the possibility to search properties on an international, national and local level. The website is fully responsive ensuring that all pages are correctly displayed on devices such as tablets and smartphones as well as computer screens.
The Fine & Country website ensures the maximum level of traffic to a global selection of properties
15
Advertising and PR
THE POWER OF PRESS ADVERTISING AND PR
Fine & Country Portugal works closely with the PR and media planning teams at the Park Lane office in London, ensuring that our properties are exposed to a vast international audience. In 2018, Fine & Country Portugal’s combined PR coverage in the UK and international press equated to an equivalent advertising value in excess of £470,000. We were featured in prominent media both in print and online such as the Sunday Times, The Daily Telegraph, The Financial Times and Epoch Times. Fine & Country officially rates as the most visible estate agency in the UK press with 2018 advertising exposure valued at more than £1 million.
Once you have decided to market your property, the most critical factor is exposure to the maximum number of buyers
16
17
18
Prestige Publications
Prestige Publications
PRESTIGE LIFESTYLE
MAGAZIN ES
The editorial team at Fine & Country in London produces a range of high quality magazines. Amongst them Exclusive Home Worldwide, a special edition published quarterly that showcases selected properties from Fine & Country’s offices around the world. In addition to the circulation of the printed edition through international offices and strategically selected distribution points, a digital version of the magazines is sent by e-mail to a fast growing database of over 120,000 Fine & Country clients. The magazine carries a wealth of beautifully illustrated articles covering travel, architecture, property and luxury living. Fine & Country Portugal places a minimum of 12 full-page advertisements in every edition of the magazine, each showcasing one of our prestige properties.
A high quality magazine that reflects the lifestyle of our discerning clients
19
Fine & Country Golf
P R O P E R T Y PA R
EXCELLENCE Fine & Country Golf is a dedicated specialist division of Fine & Country that markets and sells properties from an exclusive portfolio of elite golf properties around the globe. We offer a tailored service meeting the specific needs of today’s property developers and vendors of properties on golf courses with innovative and focused marketing strategies. Through an extensive network of over 300 offices worldwide, Fine & Country Golf offers a one-stop solution for any property purchaser looking to buy or invest in prestigious golf properties in some of the world’s finest golfing destinations. All listings of properties on golf courses in Portugal are automatically placed on the Fine & Country Golf website in addition to our main website.
A Division of Fine & Country is dedicated to marketing golfing properties around the world.
20
21 Fine & Country Golf
INTERNATIONAL DIRECTORY HEAD OFFICE LONDON 119-121 Park Lane, Mayfair, London W1K 7AG Tel: +44 20 7079 1 515 Fax: +44 20 7629 2329 admin@fineandcountry.com FINE & COUNTRY GOLF Tel: +44 20 7030 3590 golf@fineandcountry.com THE CHANNEL ISLANDS GUERNSEY 16-18 Mansell Street, St Peter Port, Guernsey GY1 1HP Tel: +44 1481 727989 guernsey@fineandcountry.com JERSEY 5 King Street, St Helier, Jersey JE2 4WF Tel: +44 1534 707900 jersey@fineandcountry.com AUSTRALIA SYDNEY 316 New South Head Rd, Double Bay, NSW, 2028 Tel: +61 1300 960 037 doublebay@fineandcountry.com PERTH Level 1 41-47 Colin Street WA 6005 Tel: +61 451 248 101 perth@fineandcountry.com CAPE VERDE Dunas Beach Resort & Spa ZDTI Algodoeiro Sal Santa Maria Ilha do Sal, 4111 Tel: +44 1902 875 395 capeverde@fineandcountry.com
22
FRANCE CANNES 13 Rue Pasteur, Cannes 06400 Tel: +334 92592593 cannes@fineandcountry.com GERMANY WOERRSTADT Friedrich-Ebert-Strasse 48-50 Woerrstadt, 55286 Tel: +49 6131 90180-0 germany@fineandcountry.com HUNGARY BUDAPEST Palazzo Dorottya, Apaczai Csere Janos utca 15 1051 Budapest, Hungary Tel: +36 1 374 0129 hungary@fineandcountry.com MAURITIUS GRAND BAIE Chemin 20 pieds Grand Baie, 30513 Tel: +230 593 95959 mauritius@fineandcountry.com MOROCCO 17, Rue Al Bouhtouri Quartier Gauthier, 20160, Casablanca Tel: +212 522 272 710 agadir@fineandcountry.com chris.north@fineandcountry.com
NAMIBIA WINDHOEK Post street 10\11, Kaiserkrone Tel: +264 61 229306 admin@fineandcountry.co.na
PORTO Rua Doutor Sousa Viterbo nº77, 4050-593 Porto Tel: +351 222 011 511 infoirg@fineandcountry.com
NIGERIA LAGOS 13 Adetokunbo Ademola St, Lagoa, Nigéria Tel: +234 1 271 0722 maitamaheights@fineandcountryng.com
COMPORTA Rua do Secador nº13, 7580-648 Comporta Tel: +351 265 497 302 infoirg@fineandcountry.com
PORTUGAL LISBON CENTRAL & NORTH ESTORIL Avenida Aida, Edifício Arcadas do Parque Loja 19, 2765-187 Estoril Tel: +351 214 643 636 infoirg@fineandcountry.com LISBON Rua de Sant’Ana à Lapa nº 67 1200-797 Lisboa Tel: +351 218 202 534 infoirg@fineandcountry.com CASCAIS Alameda dos Combatentes da Grande Guerra nº 230, 2750-326 Cascais Tel: +351 214 833 135 infoirg@fineandcountry.com Avenida Duque de Loulé nº 90 1050-091 Lisboa Tel: +351 214 643 636 infoirg@fineandcountry.com Rua António Maria Cardoso nº64, Chiado,1200-310 Lisboa Tel: +351 213 420 250 infoirg@fineandcountry.com
PORTUGAL ALGARVE Praia do Carvoeiro Rua do Barranco, Bloco nº 62, Carvoeiro, 8400-569 Lagoa Tel: +351 282 354 140 algarve@fineandcountry.com ALMANCIL / GOLDEN TRIANGLE Avenida 5 de Outubro no.364, Edificio Barros Nunes 8135-103 Almancil Tel: +351 289 396 096 algarve@fineandcountry.com TAVIRA Avenida Engenheiro Duarte Pacheco, n.˚54, 8800-537 Santa Luzia Tel: +351 281 023 263 algarve@fineandcountry.com ROMANIA BUCHAREST 5B Strada Gheorghe Lazar, GF Sector 1 10201 Bucharest Tel: +40 21 300 56 04 romania@fineandcountry.com
International directory
CYPRUS LARNACA 3-7 Arch. Makarios Ave Nicolaides Sea View City Showroom 3 6017 – Larnaca Tel: +357 2481 8000 cyprus@fineandcountry.co
RUSSIA ST. ETERSBURG Office 7, House 43, Furshtatskaya Street, St. Petersburg, 191123, Russia Tel: +7 (812) 322-52-01 Tel: +7 (812) 937-37-47 stpetersburg@fineandcountry.com SOUTH AFRICA RIVONIA International Realty, 29 Autumn Street Tel: +27 11 234 6545 info@fineandcountry.co.za SPAIN MÁLAGA Alameda principal 7 bajo, Málaga, 29001 Tel: +34 607 503 584 spain@fineandcountry.com MARBELLA Marbella Club Hotel, Bulevard Príncipe Alfonso Von Hohenlohe, s/n, 29602 Marbella, Málaga, Tel: +34 952 76 40 10 spain@fineandcountry.com BARCELONA C/Bruc 41, 08010 Barcelona, 29001 Tel: +34 607 503 584 spain@fineandcountry.com USA FLORIDA 9550 West US Hwy 192, Clermont, Florida, 34714, Tel: +1 407 908 0594 florida@fineandcountry.com
23
fineandcountry.com/pt