Canna Business Now Summer 2021

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C A NNA CULTURE COLLABORATION

HOW CANNABIS CULTIVATES FEMALES

BY CHRIS LARKIN Women occupy 63 percent of executive positions in cannabis testing labs, according to a recent survey conducted by Marijuana[Cannabis] Business Daily, and 36 percent of all executive positions industrywide. If that second percentage sounds low, consider that of all business execs worldwide, only 15 percent are female. Internet essayists, who are mostly male, speculate that cannabusiness -- which posted $6.7 billion in North American revenue last year -- is naturally more femalebased because of its birth in the ‘90s as compassionate AIDS medicine. Or that it has to do with the struggle to keep all 60

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cannabis plants female and, thus, more productive. Most women working in cannabusiness disagree. “I don’t think it’s a question of whether the industry is more receptive or not,” said San Diego cannabis attorney Kimberly Simms. In fact, the very question seems to strike Simms as sexist, since it places women in the position of being judged instead of doing the judging. “No. Women have been able to rise in these ranks so quickly,” Simms insisted, simply because the industry is so brand new. “We’re in such a unique time in the history of cannabis,


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