CEO Weekly UAE - Real Estate Issue October 2023

LETTER FROM THE EDITOR

Unlocking the Secrets of Real Estate Investment Dear Readers, Welcome to our latest edition of CEO Weekly, dedicated to the ever-evolving world of real estate. In this issue, we delve deep into the fascinating and lucrative realm of real estate investment, aiming to unlock the secrets that have transformed countless individuals into successful property moguls.

Real estate has long been a cornerstone of wealth creation and financial stability. It offers a unique blend of tangible assets, passive income potential, and the ability to build long-term wealth. Yet, in today's dynamic landscape, the rules of the game are constantly evolving, presenting both seasoned investors and newcomers with exciting challenges and opportunities.

One of the most interesting topics we explore in this issue is the transformative impact of technology on the real estate industry. From blockchain-based property transactions to AI-powered property management solutions, technology is revolutionising how we buy, sell, and manage real estate assets. Our in-depth articles and interviews with industry experts shed light on how these innovations are reshaping the industry, and what it means for investors and consumers alike.

Another intriguing aspect we dive into is the changing dynamics of urban planning and design. As our cities continue to grow and evolve, real estate developers are reimagining how we live, work, and play. We take you on a journey through some of the most innovative and sustainable real estate projects from around the world, showcasing the convergence of functionality, aesthetics, and environmental responsibility.

Throughout this issue, you'll find insights, case studies, and expert opinions that will empower you to make informed decisions in the world of real estate investment.

Whether you are a seasoned pro or someone considering their first property purchase, we hope this issue provides you with valuable perspectives and knowledge. It's a privilege for us to guide you through the intricacies of real estate in this edition of CEO Weekly. We hope you find inspiration and practical insights that propel you toward your real estate investment goals.

Picture needed

Thank you for joining us on this journey of exploration and discovery. As always, we welcome your feedback and suggestions as we strive to deliver content that informs, educates, and inspires.

Happy reading and happy investing!

Warm regards,

R E A L E S TAT E A N N U A L 2 0 2 3

CONTENTS PG 08

The Brief Embracing the Transformative Landscape of Real Estate in a Changing World story by Subisha Surendran

PG 12

In Focus Proptech Revolution: Transforming Real Estate into the Future story by Subisha Surendran

PG 18

Industry News Dubai Real Estate Market Witnesses Robust Growth Since 2014, Fueled by Downtown Dubai and Palm Jumeirah. story by Subisha Surendran

Subisha Surendran Editor-in-Chief CEO Weekly UAE 04 | November 2023

november 2023

CONTENTS 20

38

Real Estate Sharks to Watch out in 2023

Investment in Dubai Real Estate

story by Subisha Surendran

story by Subisha Surendran

Spotlight

Dubai’s luxury properties are known for their grandeur and extravagance, and are often equipped with state-of-the-art amenities and breathtaking views.

Trends

41

International Women Column

International Women to look out in 2023 story by Subisha Surendran

CONTENTS

REAL ESTATE SHARKS

28 RIZWAN SAJA N The Ascendance of Danube Group

30 HUSSAIN SA JWA N I A Visionary Real Estate Mogul Making Waves in the Industry

32 L ATIFA BIN H AID ER Championing Empowerment, Education, and Mental Health Advocacy

34 FIRAS AL M S AD D I Remarkable Journey in Shaping Dubai's Real Estate Landscape

36 G G BENITAZ Mission to Bridge Dubaiand Coastal California Luxury Real Estate Markets

THE MOST INFLUENTIAL BUSINESS MINDS 52 AN ITA H A M ILTO N Empowering and Shaping Success in the Beauty Industry

53 KRIS TIN A TA NTS YU R A Insights from the Frontlines: Kristina Tantsyura Pioneering the UAE and Gulf Market Entry Industry

54 C HIRIN E R A M M A H Chiyummy: Chirine Rammah’s Delectable Journey of Flavorful Creations

56 S EBIN A NO R EEN M A LIK Leading with Economic, Social and Governance (“ESG”) Ethical Foundations in an AI-Driven World.

O N T HE C OV ER Satish Kumar : A visionary strategist, fostering success and innovation across diverse industries, shaping a progressive future for clients and partners.

06 | November 2023

International Women in Business

Rewriting the narrative.

International Women are indispensable in the constantly evolving global business landscape.

They are rewriting the narrative, shattering glass ceilings, and paving the way for a more inclusive future.

IN A WORLD WHERE THE GLOBAL BUSINESS LANDSCAPE IS CONSTANTLY EVOLVING, International Women's influence is indispensable. From boardrooms to startups, these visionary leaders are rewriting the narrative, shattering glass ceilings, and paving the way for a more inclusive future. Their resilience, innovation, and unwavering commitment to excellence are driving economic growth and fostering diverse, dynamic workplaces.

Through these stories, you can explore the journeys of trailblazing women who have defied stereotypes, navigated challenges, and emerged as powerhouses in the international business arena. Through their stories, we discover the transformative impact of gender diversity on corporate strategies and bottom lines. Join us as we celebrate these remarkable leaders, acknowledging their achievements while inspiring the next generation to reach even greater heights in the ever-expanding world of international business.

These women exemplify tenacity, creativity, and excellence, reshaping the global business narrative. Their stories inspire, change, and emphasize the vital role of diversity in driving economic success worldwide. story by Subisha Surendran

CEO UAE REAL ESTATE

07 | November 2023

High returns up to 10%.

Residential rent up 21%.

Office rent up 12%.

Demand from travellers, residents. Retail sales up 4.2%. New districts like Dubai Islands.

No tax, resident visa. Good hedge against inflation. AED 283 billion transactions.

THE

BRIEF story by SUBISHA SURENDRAN

Dubai is a tax-free emirate where one can buy a property at a fair price and enjoy the benefits of living in a world-class city. Dubai has a variety of properties in different areas, each with its own features and amenities. Buying a property in Dubai is easy and fast, and foreigners can get a residence visa if they buy a property worth more than AED 1 million.

Buying a property in Dubai is a wise investment that can save money and earn returns.

Dubai is a place where dreams come true.

CEO UAE REAL ESTATE

W

Welcome to the latest edition of CEO Weekly UAE, where we find ourselves at a crucial juncture in history. The global stage is fraught with instability, impacting all sectors, while the urgency to address the climate crisis grows louder. Simultaneously, we are still grappling with the aftermath of the pandemic, struggling to find consensus on how our society should adapt and thrive.

Against this backdrop, our focus for this edition is the ever-evolving world of real estate, presenting both challenges and opportunities for the future.

Navigating Climate Change: Adapting Real Estate to a Warmer World As our planet continues to warm, the repercussions of climate change are becoming increasingly apparent. Some regions are experiencing more frequent and intense flooding, while others suffer from prolonged droughts. In the face of these challenges, the real estate industry must adapt. We require resilient properties capable of withstanding extreme weather events and mitigating their impact. The development of sustainable cities is crucial for significantly reducing global carbon emissions.

Resilient neighbourhoods can help us combat rising temperatures, excessive rainfall, or water scarcity. The real estate sector has a vital role to play in constructing these environments that prioritize sustainability.

To achieve this, developers and investors must embrace innovative design and construction techniques. Incorporating energy-efficient technologies, such as solar panels and smart building systems, can significantly reduce the carbon footprint of buildings. Additionally, utilizing sustainable materials and implementing green infrastructure, such as green roofs and rainwater harvesting systems, can contribute to mitigating the impact of climate change.

Furthermore, integrating nature into urban spaces through the creation of parks, green belts, and urban forests not only enhances the aesthetic appeal but also helps regulate temperature and improve air quality. By adapting real estate to the challenges of climate change, we can create resilient communities that thrive in a warmer world.

Demographic Shifts: Meeting the Needs of Generation Z and the 50-Plus Demographic Generation Z, the largest generation in history, is reshaping the real estate landscape. Sustainability is a paramount concern for young people who crave vibrant urban spaces that offer flexibility. While many cities are becoming younger, this trend is not universal, and various

09 | November 2023

Some of the best rental areas in Dubai offer up to 10% returns, whereas London and Singapore offer only 3.21% and 2.83%, respectively.

neighbourhoods still experience demand from older, affluent individuals. The 50-plus demographic, diverse in its own right, possesses accumulated wealth and a sense of purpose. They seek green spaces, healthcare facilities, cultural offerings, and convenient commutes. Above all, they yearn for a sense of community. Interestingly, Generation Z and baby boomers share more similarities than differences, uniting around the concept of the "15-minute city," where amenities are within easy reach. Both generations make purposeful property choices based on community and sustainability.

To cater to the needs of Generation Z, developers must create urban environments that are not only eco-friendly but also vibrant and adaptable. Mixed-use developments that combine residential, commercial, and recreational spaces allow for seamless integration of work, leisure, and social activities. Providing flexible living arrangements, such as co-living spaces and co-working areas, can accommodate the evolving needs of this generation.

Additionally, incorporating smart technologies and digital connectivity into buildings and communities enhances convenience and connectivity, aligning with the preferences of Generation Z. Prediction of 46% growth of the Dubai real estate market in 2023

CEO UAE REAL ESTATE

For the 50-plus demographic, developers must focus on creating communities that prioritize well-being, accessibility, and a strong sense of community. Access to healthcare facilities, green spaces, and cultural amenities becomes crucial considerations in their property choices.

Furthermore, providing housing options that accommodate changing needs, such as age-friendly design and assisted living facilities, ensures that this demographic can age comfortably within their communities. By addressing the needs of both Generation Z and the 50-plus demographic, the real estate industry can foster inclusive communities

10 | November 2023

components have emerged as successful models. These integrated projects offer a variety of experiences, such as shopping, dining, entertainment, and socializing, all within a single destination. By creating a sense of place and providing a diverse range of offerings, these developments attract visitors and create opportunities for businesses to thrive.

Additionally, the integration of technology within retail spaces enhances the customer experience. Smart shopping centres equipped with digital signage, interactive displays, and personalized recommendations provide a seamless and immersive shopping journey. Retailers are also exploring innovative concepts, such as experiential retail, pop-up stores, and direct-to-consumer showrooms, to engage customers in unique and memorable ways. By reimagining the purpose of retail spaces and embracing technology, the industry can revitalize the sector and create engaging destinations that go beyond traditional shopping experiences.

reach over 700 million by 2050, representing a significant opportunity for the real estate sector. The region's youth population presents both challenges and opportunities, as there is a need to provide affordable housing, quality education, and employment opportunities to meet their aspirations.

Furthermore, the Middle East region has been witnessing a rise in sustainable and eco-friendly developments.

Countries like the UAE have made significant commitments to sustainability, with initiatives such as the Dubai Clean Energy Strategy 2050 and the Abu Dhabi Sustainable City project. These initiatives aim to reduce carbon emissions, promote renewable energy, and create sustainable communities. Developers in the region are increasingly incorporating green building practices, energy-efficient technologies, and sustainable design principles into their projects, aligning with global sustainability goals.

Conclusion/ Comment Understanding the Global Demographic Landscape: Implications for the Middle East

that cater to a diverse range of residents.

Reviving Retail: Creating Spaces that Foster Amenity and Community The convergence of demographic shifts, technological advancements, and changing consumer preferences has had a significant impact on the retail sector. The rise of e-commerce and the shift towards online shopping have disrupted traditional retail models. However, amidst these changes, the role of physical retail spaces is being reimagined.

Rather than simply serving as places to buy products, retail spaces are evolving into vibrant hubs that foster amenity and community. Mixed-use developments that blend retail with residential, commercial, hospitality, and healthcare

CEO UAE REAL ESTATE

Demographic changes are not uniform across the globe, and understanding these shifts is essential for the real estate industry to navigate future opportunities. The United Arab Emirates (UAE) and the Middle East region are experiencing their own unique demographic dynamics that shape the real estate landscape.

In the UAE, the population has been steadily growing, driven by factors such as urbanization, economic opportunities, and the influx of expatriate workers. According to recent statistics, the population of the UAE reached approximately 9.9 million in 2021, with a significant expatriate population contributing to the country's diverse cultural fabric. This growth has fueled demand for various types of real estate, including residential, commercial, and hospitality properties. Dubai, in particular, has emerged as a global business and tourism hub, attracting investors and developers from around the world.

In the Middle East, demographic shifts are also occurring, with a young and growing population driving demand for real estate. According to estimates, the Middle East and North Africa (MENA) region's population is projected to

The real estate industry in the UAE and the broader Middle East region is undergoing a transformative shift influenced by unique demographic dynamics, offering numerous opportunities. The region's growing population, driven by international migration and business opportunities, fuels demand for diverse housing options, from affordable residences for young professionals to high-end properties for the wealthy. Cultural diversity is another crucial factor, pushing developers to integrate and respect various cultural preferences and architectural styles, appealing to both the local population and international investors seeking culturally rich real estate. Sustainability has also gained prominence, with developers increasingly adopting eco-friendly practices. Sustainable design, energy efficiency, and green building materials are becoming standard, aligning with the region's commitment to a more sustainable future. Understanding the evolving needs of different generations is essential for success. Millennials seek smart homes with modern amenities, while the aging population requires senior-friendly housing and healthcare facilities. By catering to these generational demands and embracing sustainability, the real estate industry can thrive in this dynamic market.

11 | November 2023

in focus

the biggest real estate stories of 2023

Transforming Real Estate into the Future PROPERTY TECHNOLOGY, POPULARLY KNOWN AS PROPTECH, is a broad term that refers to the digital and technological innovations reshaping the traditional landscape of real estate. It essentially involves the use of information technology (IT) to help individuals and companies research, buy, sell, and manage real estate.

This cutting-edge field combines multiple facets of the real estate industry, including but not limited to, real estate management, sales, rentals, purchases, and developments, with the latest technology trendlike Big Data, Internet of Things (IoT), Artificial Intelligence (AI), Machine Learning (ML), and Blockchain.

The primary aim of Proptech is to simplify and enhance the efficiency of real estate transactions and processes. It serves to digitalize the industry and offer an improved and seamless experience to all stakeholders, be it buyers, sellers, brokers, or real estate agencies.

FROM VIRTUAL AND AUGMENTED REALITY VIEWINGS, online estate agents, and e-conveyancing, to smart home technology, digital property management systems, and crowdfunding real estate projects, Proptech is integrating technology into every aspect of the real estate industry. It is creating opportunities for new business models, transforming existing practices, and driving the growth of the real estate sector into a more modern, consumer-friendly, and sustainable future.

In the broader sense, Proptech also refers to the start-ups and companies driving this transformation. It’s a vibrant ecosystem of entrepreneurs, technologists, investors, and real estate professionals collaborating to redefine the rules of property business and create a more engaging and rewarding property experience for everyone involved.

CEO UAE REAL ESTATE

12 | November 2023

the biggest real estate stories of 2023

OVERVIEW OF PROPTECH IMPORTANCE IN TODAY’S REAL ESTATE MARKET

Overview of Today’s Real Estate Market

The significance of Proptech in today’s real estate market cannot be overstated. With rapid technological advancements and growing consumer expectations for digital services, Proptech is a vital component of the real estate sector.

ENHANCING EFFICIENCY AND TRANSPARENCY At the heart of Proptech lies the capacity to enhance efficiency across the entire real estate spectrum. With the use of Big Data, AI, and Machine Learning, Proptech solutions are able to process and analyze vast amounts of data at unprecedented speeds. This results in faster, more accurate decision-making, improving efficiency and reducing operational costs.

Proptech also fosters transparency, allowing stakeholders to access real-time information, thereby boosting trust and reducing fraudulent practices.

STREAMLINING PROCESSES Proptech revolutionizes the way real estate transactions are processed, streamlining processes that were traditionally slow and cumbersome. With the aid of online platforms, property buyers and sellers can transact directly, reducing the need for intermediaries. Automated property management systems, on the other hand, have simplified the maintenance and oversight of real estate assets.

IMPROVING CUSTOMER EXPERIENCE Proptech is playing a pivotal role in improving customer

experiences. Virtual reality and augmented reality offer prospective buyers and renters a virtual tour of properties from anywhere in the world, giving them a realistic experience of the property without being physically present. Moreover, personalized recommendation systems powered

by AI are enabling real estate businesses to provide tailored property suggestions to customers based on their specific needs and preferences.

FUELING INNOVATION The onset of Proptech is fuelling innovation in real estate, pushing the boundaries of what’s possible in the industry. For instance, IoT-enabled smart homes are transforming the way individuals interact with their living spaces, offering increased comfort, safety, and energy efficiency.

IMPACTING MARKET DYNAMICS Proptech is also reshaping the dynamics of the real estate market. Through online property marketplaces and crowd-funding platforms, Proptech is democratizing access to real estate investment opportunities that were previously reserved for large investors or institutions.

In conclusion, the importance of Proptech in today’s real estate market is immense. It’s not just changing the way real estate businesses operate but also transforming the way consumers engage with the property market.

With its potential to enhance operational efficiency, improve customer satisfaction, and promote transparency, Proptech is truly revolutionizing the real estate landscape.

the biggest

real estate stories of 2023

First Wave of Proptech This initial stage of Proptech evolution commenced in the late 90s and early 2000s, coinciding with the advent of the Internet. During this period, online property listing platforms like Zillow and Rightmove were born. They simplified property search by offering users a platform to explore real estate listings from the comfort of their homes.

Second Wave of Proptech The second wave began around 2007-2008, with the proliferation of mobile technology and the emergence of the sharing economy. Companies like Airbnb started to disrupt the traditional lodging sector by offering an alternative to hotel accommodations. This period also saw the advent of cloud-based software for property management and data analysis.

The following table outlines the different waves of Proptech evolution:

Third Wave of Proptech The third and current wave is characterized by the integration of advanced technologies like Artificial Intelligence, Machine Learning, Blockchain, and Internet of Things in real estate. This wave is focused on leveraging technology to gain insights, optimize operations, enhance customer service, and increase overall value in the real estate sector analysis. In the current state, Proptech is not merely seen as a disruptor but rather as an enabler that enhances and simplifies real estate processes.

As Proptech continues to evolve, we can expect to see more advancements in real estate practices, offering exciting opportunities for growth and innovation in the industry.

CEO UAE REAL ESTATE

Wave

Time Period

Key Features

Examples

First Wave

Late 1990s – Early 2000s

Introduction of online listings and search platforms

Zillow, Rightmove

Second Wave

2007 – 2014

Emergence of the sharing economy, cloud-based solutions

Airbnb, CoStar

Third Wave

2015 – Present

Integration of advanced technologies (AI, Blockchain, IoT)

WeWork, Compass

14 | November 2023

the biggest real estate stories of 2023

Proptech Market Landscape

also significant interest in technological advancements in construction and property management, with companies integrating AI, IoT, and machine learning technologies.

THE PROPTECH MARKET landscape is a vibrant, rapidly evolving ecosystem consisting of various segments that together encompass the entire real estate value chain. From real estate fintech to smart buildings and construction tech, Proptech is reshaping the way we buy, sell, rent, manage, and interact with

EUROPE Europe’s Proptech scene is burgeoning, with countries like the UK, Germany, and France leading the charge. The region has given birth to innovative Proptech companies like PurpleBricks (UK), Spotahome (Spain), and Meero (France).

There’s also an increasing emphasis on green buildings and sustainability, driving

Data and Analytics

the demand for tech-driven energy efficiency solutions.

ASIA-PACIFIC In the Asia-Pacific region, countries like China, India, and Singapore are spearheading Proptech advancements. With a burgeoning middle class, rapid urbanization, and digitalization, the demand for innovative real estate solutions is soaring. China’s Ke.com (Beike) and India’s NoBroker are examples of popular Proptech platforms in the region.

DATA AND ANALYTICS involve the use of Big Data and AI to derive actionable insights from vast amounts of real estate data. This can include market trends, property valuations, risk assessments, and predictive analytics. These insights can help real estate businesses make more informed decisions, improve operational efficiency, and deliver better customer experiences.

AUSTRALIA AND NEW ZEALAND Australia and New Zealand have also witnessed a surge in Proptech activity. Australia’s PropTech Hub and New Zealand’s Proptech Association reflect the increased awareness and integration of Proptech in these regions.

Proptech Segments

Description

Real Estate Fintech

Online platforms facilitating Online mortgage platforms, REITs trading platforms property transactions

Property Management Tech

Digital tools for managing properties and facilities

Digital lease management, IoT for property maintenance

Construction Tech

Tech-driven advancements in construction

3D printing in construction, Robotics

Smart Building IoT solutions for enhancing building operations Tech

Smart lighting, heating, and security systems

Data and Analytics

Market trends analysis, predictive analytics

Examples

MIDDLE EAST AND AFRICA In the Middle East and Africa, the United Arab Emirates and South Africa are emerging as key Proptech players. The UAE, particularly Dubai, has launched several initiatives to foster Proptech

Here is a chart illustrating the global spread of Proptech:

Region

Leading Countries

Key Developments

North America

USA, Canada

Rise of major Proptech companies, AI and IoT integration

Europe

UK, Germany, France

Rapid growth of Proptech start-ups, focus on sustainability

The Proptech market landscape is vast and continues to grow. With increasing investments and continuous technological advancements, we can expect even more innovation in the Proptech sector in the years to come.

Asia-Pacific

China, India, Singapore

Surge in demand due to rapid urbanization and digitalization

Global Spread of Proptech

Australia and New Zealand

Australia, New Zealand

Increased Proptech activity and awareness

Middle East and Africa

UAE, South Africa

Smart city initiatives, emerging Proptech scene

Use of Big Data and AI for deriving actionable insights

PROPTECH HAS MADE A SIGNIFICANT IMPACT on the global real estate industry, witnessing widespread adoption across various regions. With a growing appetite for digitization, Proptech start-ups and initiatives have emerged worldwide, changing the face of the property market.

NORTH AMERICA North America, particularly the United States, has been at the forefront of the Proptech revolution. With a rich start-up culture and substantial investment flow, the region has seen the rise of several prominent Proptech companies like Zillow, Redfin, and Compass. There’s

CEO UAE REAL ESTATE

The global spread of Proptech indicates its universal appeal and the recognition of its potential to revolutionize the real estate industry.

As technology advances and the demand for more efficient and user-friendly real estate solutions grows, the role of Proptech will only continue to expand.

15 | November 2023

the biggest real estate stories of 2023

Role of Investors in Proptech Investors play a critical role in the evolution and growth of Proptech. They provide the necessary financial backing that enables Proptech startups to develop, test, and refine their innovative solutions. But their contribution is not just about funding. Investors also bring industry knowledge, business acumen, strategic connections, and mentorship that can greatly influence a startup’s success.

WHO ARE THE PROPTECH INVESTORS? Proptech investors can be categorized into several groups.

These include venture capitalists (VCs), private equity firms, real estate investment trusts (REITs), corporate venture arms of established real estate companies, and angel investors. They invest in Proptech companies at various stages, from early-stage seed funding to later-stage growth investments.

WHAT ARE THEIR INVESTMENT CRITERIA? Proptech investors typically look for startups that offer innovative solutions capable of disrupting or significantly improving existing real estate processes. They evaluate factors such as the scalability of the business model, the size of the target market, the competitive landscape, the uniqueness of the technology, and the expertise of the founding team. They are also keenly interested in startups that can demonstrate product-market fit and the potential for high growth and profitability.

WHY DO THEY INVEST IN PROPTECH? Investors are drawn to Proptech due to the enormous potential of the real estate market, one of the world’s largest and most valuable asset classes. Proptech offers an opportunity to digitize and streamline this historically inefficient industry, creating significant value in the process.

Moreover, the global real estate industry is ripe for disruption, with many processes still relying on outdated methods. Proptech solutions can help address these inefficiencies, creating new possibilities for property management, transactions, financing, and even how people interact with physical spaces.

HOW TO ATTRACT PROPTECH INVESTORS For Proptech startups looking to attract investment, demonstrating a clear value proposition is essential.

This means having a unique, scalable solution that addresses a genuine problem in the real estate industry. Additionally, having a capable team, proof of market demand, a solid business plan, and a clear path to profitability will make the startup more attractive to investors.

In conclusion, investors play a pivotal role in the Proptech ecosystem, driving innovation and growth in the sector. As the potential of Proptech continues to unfold, it’s likely we’ll see even more investor interest in this exciting field.

EXPLORING REAL-WORLD PROPTECH EXAMPLES Property technology or Proptech has found practical applications in numerous areas of the real estate industry. These applications range from facilitating property searches and transactions, improving property management and maintenance, enhancing building designs and construction methods, to even creating smarter, more sustainable cities. Here are some real-world examples that showcase the diverse ways in which Proptech is transforming the real estate landscape.

PROPTECH IN RESIDENTIAL REAL ESTATE Platforms like Zillow and Redfin in the US, Rightmove in the UK, and 99.co in Singapore have revolutionized the home buying and renting experience. These platforms provide an online marketplace where buyers, sellers, and renters can easily find and compare properties, view high-quality images or virtual tours, access property data and price trends, and even initiate transactions.

CEO UAE REAL ESTATE

One outstanding example is PurpleBricks, a UK-based online real estate broker and Proptech company that offers a flat-fee service to sellers, changing the traditional commission model.

PROPTECH IN COMMERCIAL REAL ESTATE In the commercial sector, companies like WeWork have leveraged Proptech to reimagine office spaces, providing flexible, shared working environments for businesses of all sizes. VTS, a commercial real estate leasing and asset management platform, enables landlords and brokers to manage their end-to-end leasing process and attract high-quality tenants more efficiently.

PROPTECH IN SMART CITIES On a larger scale, Proptech is playing a vital role in the development of smart cities. Sidewalk Labs, a subsidiary of Alphabet, aims to integrate digital technology into cities to improve urban life. An example of their work is the Quayside project in Toronto, which envisioned a high-tech neighborhood with features such as efficient energy usage, optimized waste collection, and adaptable buildings.

These examples illustrate the diverse and transformative impact that Proptech is having on the real estate industry. By addressing various pain points and inefficiencies, Proptech solutions are making real estate processes more streamlined, accessible, and customer-friendly. As technology continues to evolve, it is exciting to see how Proptech will continue to shape and redefine our interactions with real estate in the future.

16 | November 2023

the biggest

real estate stories of 2023

However, as with any innovative sector, Proptech also faces challenges. These include regulatory hurdles, the need for significant investment in technology and infrastructure, and the traditional mindset of many within the real estate sector. Despite these challenges, the benefits that Proptech offers – increased efficiency, cost savings, improved customer experience, and enhanced decision-making capabilities – present compelling reasons for its continued adoption and development.

Investors’ role has proven pivotal in Proptech’s rise, offering not just financial support but strategic guidance and mentorship. Their continued interest and investment in Proptech start-ups underline their confidence in Proptech’s potential to bring meaningful and sustainable changes to the real estate industry.

Attending Proptech conferences and events can offer real estate professionals, investors, and tech enthusiasts insight into the sector’s latest developments. They provide a platform for learning, networking, and collaboration, driving forward the global Proptech conversation.

Conclusion As we’ve explored throughout this article, Property Technology, or Proptech, is undeniably transforming the real estate industry. From its conceptualization to the present day, Proptech has grown exponentially, significantly altering the real estate landscape. Its global spread underlines the universal need for more streamlined, efficient, and customer-friendly processes in one of the world’s most significant asset classes.

By digitizing and revolutionizing traditional property transactions and management, Proptech has made real estate more accessible and understandable to the masses. With its application ranging from residential and commercial real estate to smart building technology and construction, Proptech’s impact is vast and far-reaching.

CEO UAE REAL ESTATE

In conclusion, while the journey of Proptech is still in its early stages, its transformative potential is clear.

As technology continues to advance, and with the concerted efforts of innovators, investors, real estate professionals, and regulatory bodies, the future of Proptech looks bright. A new era of real estate is unfolding before us, and Proptech is leading the charge. It’s an exciting space to watch, engage with, and invest in, promising to reshape our interaction with real estate in the years to come.

17 | November 2023

I N D U S T R Y

N E W S

Industry Highlights/ From the Industry Dubai Real Estate Market Witnesses Robust Growth Since 2014, Fueled by Downtown Dubai and Palm Jumeirah THE REAL ESTATE MARKET IN DUBAI has experienced a remarkable surge, marking its strongest growth rate since 2014, according to a recent report.

Despite the challenges posed by the global pandemic, the Dubai real estate sector has shown resilience and continues to attract investors and homebuyers. This upward trend is attributed to key factors such as increased transaction volumes, elevated demand, and favorable price trends.

In June 2023, the residential real estate market in Dubai witnessed an impressive 18.8% increase in transactions compared to the same period last year, with a total of 9,876 transactions recorded. This surge in activity is driven by a combination of factors, including a strong rebound in economic activity, increased investor confidence, and the attractiveness of Dubai as a global business and tourism hub. Notably, off-plan transactions saw significant growth of 44.9%, indicating a renewed interest in pre-construction properties.

While the secondary market experienced a slight decline of 0.5%, it is important to note that this marginal dip does not overshadow the overall positive trajectory of the market.

The first two quarters of 2023 saw a total of 57,737 residential transactions, the highest figure registered in that period for the entire year. This surge in

CEO UAE REAL ESTATE

transaction volumes reflects the growing confidence among investors and homebuyers in Dubai's real estate market. The market has witnessed a strengthening rate of price growth over the past few months. Average property prices across the city rose by 16.9% in the year leading up to June 2023. This signifies a notable increase compared to the 15.9% growth registered in the previous month.

Apartment and villa prices have seen significant growth, with apartments experiencing a price increase of 17.2% and villas witnessing a growth rate of 15.1% in the same period. This upward trend in prices is a reflection of the high demand for properties in Dubai.

It is worth noting that while average apartment prices in Dubai remained below 2014 levels, with an average of AED1,294 per square foot, several communities have surpassed their previous peak levels. On the other hand, average villa prices reached AED1,525 per square foot, surpassing their 2014 figures by 5.5%.

Certain areas in Dubai have emerged as top-performing locations in terms of apartment and villa sales.

Downtown Dubai, with its iconic landmarks such as the Burj Khalifa, has recorded high demand and witnessed prices reaching an average of AED2,440 per square foot. Palm Jumeirah, the renowned palm-shaped

18 | November 2023

I N D U S T R Y

island, has claimed the highest villa sales rates, with prices averaging AED4,845 per square foot. These areas have consistently attracted investors and homebuyers due to their prime locations, luxurious amenities, and stunning views.

The rental market in Dubai has also experienced substantial growth, with average rents increasing by 22.8% in the year leading up to June 2023. This growth, while slightly lower than the previous month's surge of 24.2%, highlights the overall positive trend in the rental sector.

The rental market is influenced by various factors, including increased demand, limited supply, and changing lifestyle preferences. Average apartment rents grew by 22.7%, while average villa rents witnessed a growth rate of 23.1% during the same period. The average annual rent for apartments currently stands at

CEO UAE REAL ESTATE

N E W S

AED104,685, while villas have an average annual rent of AED14,552.

Palm Jumeirah stands out as the area with the highest average annual apartment rents, reaching AED58,335. Its luxurious waterfront properties and world-class amenities make it a sought-after location for residents and tenants alike. On the other hand, Al Barari leads in the villa segment, with an average annual rent of AED1,042,931. The lush green surroundings and exclusive lifestyle offerings of Al Barari have contributed to its high rental demand.

Despite the robust growth in property prices and rents, it is anticipated that the rental market will experience a softening trend in the near future. This is in line with global real estate trends and can be attributed to factors such as economic uncertainties, evolving work-from-home

practices, and adjustments in housing preferences. As a result, rental growth rates in major areas are expected to moderate, and many listings within these communities are already reducing their asking rents to attract tenants.

The remarkable growth in Dubai's real estate market, driven by key areas such as Downtown Dubai and Palm Jumeirah, signals a positive trajectory for the city's property sector. Dubai continues to attract investors from around the world, thanks to its strategic location, robust infrastructure, business-friendly environment, and vibrant lifestyle offerings. The surge in transaction volumes, elevated demand, and favorable price trends underscore the resilience and attractiveness of Dubai's real estate market.

As the city progresses and prepares for upcoming events such as Expo 2020, the real estate sector is poised for further growth and opportunities.

19 | November 2023

NOVEMBER 2023

Sathish Kumar A VIS ION ARY STRATE GIST, FOSTE RING S UCCES S AND IN NOVATION ACROSS DIVE RSE IND US T R IES , S H APING A PROGRE SSIVE FUTURE F OR CL IE NTS AND PARTNE RS.

story by

S U B I S H A

S U R E N D R A N

20

“

Satish Kumar, a visionary strategist, shapes success across industries, navigating challenges with elegance and propelling organizations to triumphant outcomes

“

SATISH KUM AR

tal sustainability, aligning businesses with contemporary expectations of responsible corporate citizenship.

Sathish Kumar's educational background, including his Master's degree in Business Administration from Hindustan University, India, highlights his journey, characterized by a track record of high-stakes decision-making and an exceptional ability to navigate the corporate industry with skill.

Furthermore, Mr. Sathish Kumar's strategic vision extends beyond conventional boundaries. His foresight has led to the strategic expansion of Skyline Groups into the fields of Fintech and Merchant Payment Solutions throughout the UAE. By doing so, he ensures that businesses, regardless of their size, can access the support and solutions they need to prosper. Under his guidance, Skyline Groups continues to play a pivotal role in shaping the future of the corporate world in the UAE, emphasizing innovation and adaptability to the success of its clients and partners.

Within the healthcare sector, Skyline Healthcare stands as a reliable provider of comprehensive Revenue Cycle Management (RCM) solutions and services tailored to the needs of healthcare providers. These services encompass a spectrum of support, aiding hospitals and clinics of varying sizes in effectively managing crucial aspects of their financial operations.

One of the pivotal services offered by Skyline Healthcare involves assisting healthcare establishments in handling claims, ensuring timely and accurate processing. This not only helps in maintaining a steady cash flow but also alleviates administrative burden, allowing medical professionals to focus on delivering quality care to patients.

Moreover, Skyline Healthcare's RCM experts are dedicated to refining billing processes, aiming to optimize revenue streams for healthcare providers. Their expertise lies in identifying areas for improvement within the billing cycle, minimizing inefficiencies, and maximizing revenue collection. By doing so, they contribute to the financial sustainability and overall efficiency of the healthcare organizations they serve.

In addition to claims management and billing enhancement, Skyline Healthcare emphasizes streamlining practice operations. By analyzing and optimizing operational workflows, they assist healthcare providers in enhancing productivity and cost-effectiveness. This operational fine-tuning translates into better resource allocation, improved patient care, and ultimately, a more prosperous healthcare practice.

Sathish Kumar's distinguished career spans nine years, during which he has honed his expertise in corporate strategy. As the current CEO, he spearheads strategic growth in multiple sectors, including Real Estate, Healthcare, and Education, for Skyline Groups. With decades of experience under his belt, Sathish Kumar brings a seasoned wealth of knowledge to the table, skillfully aligning the brand with the unique needs of clients and ensuring exceptional, tailor-made customer experiences.

In this competitive corporate industry, Mr. Sathish Kumar distinguishes himself with his finesse in crafting strategies that consistently surpass expectations. His exceptional ability to decode market dynamics and discern lucrative opportunities has propelled various organizations to triumphant outcomes.This foresight and strategic acumen have not only enabled Sathish Kumar to effectively navigate challenges but have also positioned him as a trusted leader in the industry. His keen understanding of market dynamics, coupled with an intuitive grasp of emerging trends and technologies, enables him to steer businesses through these ever-evolving markets.

Moreover, his emphasis on sustainability and ethical business practices reinforces the long-term viability of these enterprises. Sathish Kumar's strategic decisions often integrate social responsibility and environmen-

CEO UAE REAL ESTATE

Skyline Realty, an integral division of Skyline Groups, commands a prominent position in the real estate sector of Dubai, boasting international offices strategically located in the UK. They provide top-tier services, underpinned by comprehensive customer support and collaborative partnerships with seasoned real estate experts.

A hallmark of Skyline Realty's operations lies in their dedication to assisting clients from diverse corners of the globe in their quest to find the most suitable properties for renting, selling, or investing. Their expansive network and in-depth knowledge of the real estate market enable them to match clients with properties that align seamlessly with their unique preferences and objectives.

In fulfilling this commitment, Skyline Realty has cultivated strong affiliations with eminent developers such as Emaar, Nakheel, DAMAC, Tiger Group, Danube, Binghatti, and several others. These collaborations grant clients access to a portfolio of exclusive property opportunities that are curated to meet diverse real estate needs.

As the real estate landscape continues to evolve and diversify, Skyline Realty remains at the forefront, leveraging their expertise and expansive network to guide clients towards making informed and rewarding real estate decisions.

Through their tireless efforts and unwavering commitment to client satisfaction, they uphold their reputation as a trusted partner in the global real estate arena.

22 | November 2023

Skypay, a subsidiary firmly entrenched within the Skyline Groups portfolio, emerges as a key player in the financial technology landscape of the UAE. Their core offering revolves around delivering fully integrated, end-to-end payment solutions that cater to the diverse needs of businesses across the Emirates.

At the heart of Skypay's services lies their adept management of a comprehensive POS (Point of Sale) terminal network. This network serves as the critical backbone for processing credit and debit card payments, facilitating transactions with utmost efficiency and security for both brick-and-mortar retail establishments and online merchants alike.

Skypay's commitment to staying at the forefront of technological innovation is evident in their provision of cutting-edge Android terminals. These state-of-the-art devices not only ensure the seamless processing of payments but also open up a world of possibilities for integration with various in-store applications.

The versatility of these terminals enables businesses to harness

CEO UAE REAL ESTATE

technology to its full potential, enhancing operational efficiency and customer experience. Crucially, Skypay takes a customer-centric approach to merchant management. Their team of dedicated relationship managers possesses specialized expertise in overseeing and optimizing merchant operations. They are equipped to swiftly address any issues or challenges that may arise, ensuring that businesses can operate smoothly without disruptions. This focus on prompt issue resolution contributes to the overall satisfaction of Skypay's clientele. Mr. Sathish Kumar's passion towards progress and excellence drives his ability to create holistic strategies that optimize resources, enhance market presence, and establish sustainable competitive advantages. His approach combines visionary insight, industry knowledge, and precise execution, leading to success for the organizations he collaborates with. Focused on meeting the unique needs of discerning clients, Sathish Kumar enhances brand visibility and ensures customized customer experiences that surpass expectations.

A journey with Skyline Groups promises a fusion of dreams and reality, where the extraordinary becomes an everyday occurrence, all guided by Mr. Sathish Kumar’s dedication towards a more progressive industry. Trust Skyline Groups as they redefine prestige, sophistication, and success.

23 | November 2023

C E O W E E K LY U A E

MEET the MOST

INFLUENTIAL BUSINESS minds

Meet the Titans of the Industry

I

n the dynamic and ever-evolving realm of real

the forefront of a constantly shifting landscape.

estate, a select group of individuals has risen to

For those aspiring to make their mark in the real

prominence, earning the apt moniker of "Real Estate Sharks." These six exceptional figures epitomize

estate world or seeking inspiration from seasoned

ambition, innovation, and resilience in an industry

ing journey into the minds and lives of the Real

where fortunes can be made or lost with the swiftness of

Estate Sharks who shape the future of the property

a shark's strike.

market. These individuals are not just investors or

industry professionals, this feature offers a captivat-

developers; they are the driving forces behind The term "shark" may conjure images of ruthless predators, but in the context of real estate, it takes on a

transformative projects, the architects of modern cityscapes, and the innovators

different meaning. These Real Estate Sharks redefine the

harnessing

term,

revolutionize the real estate

embodying

unwavering

commitment

to

technology

to

excellence and an uncanny ability to seize opportunities,

sector.

even in the most challenging circumstances.

Join us as we delve into the strategies, wisdom, and daring

“

Among the sea of properties, these real estate sharks fearlessly swim, foraging for the next big deal

Our special feature takes you on a behind-the-scenes

moves that have led these six

journey through the lives and careers of these remark-

individuals to the top of the real

able individuals, each with a unique story that attests to

estate

their indomitable spirit and sharp business acumen. We

you're an aspiring entrepreneur,

delve into their rise to prominence, their core business

a seasoned industry profession-

philosophies, and the groundbreaking projects that have solidified their reputations as industry giants. From

al, or simply curious about the movers and shakers in the world of real estate, this

visionary property developers and innovative tech

feature promises to be a captivating journey into

disruptors to fearless investors with a keen eye for

the minds and lives of the Real Estate Sharks who

emerging markets, these real estate pioneers remain at

shape the future of the property market.

food

chain. Whether

This edition of CEO Weekly focuses on real estate investment, exploring how technology, urban planning, and design are transforming the industry. It offers insights, case studies, and expert opinions to help readers make informed decisions and achieve their real estate goals.

CEO UAE REAL ESTATE

25 | November 2023

“

RIZWAN SAJAN

R E A L

E S T A T E

S H A R K S

The Ascendance of Danube Group RIZWAN SAJAN AND THE ASCENDANCE OF DANUBE GROUP: A CHRONICLE OF INNOVATION AND GROWTH In the dynamic realm of business, adaptability and innovation stand as the cornerstone of success. This fundamental principle is deeply embedded in the entrepreneurial journey of Rizwan Sajan, the Founder and Chairman of Danube Group. His remarkable ability to embrace change has not only steered the course of the conglomerate but has also elevated it to the global stage in the spheres of building materials, home décor, and real estate development.

Born from humble beginnings in 1993 as a modest trading venture, Danube Group has blossomed into a diversified business empire, boasting an astounding US$1.3 billion (Dh5 billion) annual turnover by 2019. This transformation is a testament to Sajan's visionary leadership and unwavering commitment to excellence, with the conglomerate being headquartered in Dubai.

At the epicentre of Danube Group's success narrative lies its flagship entity, Danube Building Materials FZCO. It reigns as the premier supplier of top-tier building materials in the Gulf Cooperation Council (GCC) countries. With an extensive inventory comprising over 25,000 products and a comprehensive array of value-added in-house services, Danube Building Materials FZCO has emerged as the ultimate destination for construction materials in the Middle East and India.

What truly distinguishes Danube is not only its scale but also its adaptability. The company's capacity to evolve in tandem with the ever-shifting industry landscape has been instrumental in its expansion. What commenced as a modest trading firm has burgeoned into one of the region's largest building materials enterprises, with branches spanning the UAE, Oman, Bahrain, Saudi Arabia, Qatar, and India. To further enhance its global footprint, Danube operates procurement offices in both China and Canada, reaffirming its commitment to sourcing the highest quality materials.

Danube Home, a subsidiary of the conglomerate, has emerged as a dominant force in the home décor retail sector across the GCC. Its expansive reach and diverse product offerings have solidified its status as one of the region's largest home décor retailers. The brand's unwavering dedication to quality and aesthetic appeal strikes a chord with customers across the region. In the domain of real estate development, Danube Properties shines as one of Dubai's premier private developers. Boasting a portfolio encompassing 10,713 units across 14 projects, valued at over Dh 10 billion, Danube Properties has redefined the residential landscape of the city. Notably, the company has successfully delivered 7 out of the 14 projects in just six years, a testament to its commitment to timely execution and uncompromising quality.

CEO UAE REAL ESTATE

RIZWAN SAJAN

R E A L

E S T A T E

“

S H A R K S

Inspiring entrepreneurs to redefine industries and shape a lasting impact on the global business landscape

“

An indispensable factor in Danube Group's ascent to success is its dedicated team, which surpasses 4,200 professionals strategically stationed across the GCC and India. This dynamic and diverse workforce constitutes the backbone of Danube's operations, ensuring that every venture is executed to perfection.

Rizwan Sajan's visionary leadership is a pivotal factor in Danube Group's triumphant journey. His innate ability to foresee market trends and adapt to industry shifts has propelled the conglomerate to the forefront of its sectors. Under his guidance, Danube Group has not only weathered economic fluctuations but has emerged stronger, underscoring the resilience that defines the company's ethos.

As Danube Group gazes into the future, it does so with a commitment to innovation and sustainability. In a rapidly evolving global landscape, Sajan and his team recognize the importance of embracing cutting-edge technologies and sustainable practices. The conglomerate is actively exploring avenues in green building materials and sustainable construction practices, aligning with global efforts towards a more eco-conscious future.

Beyond business acumen, Rizwan Sajan's philanthropic endeavours leave an indelible mark on communities across the globe. The Danube Welfare Centre, established in 2012, stands as a testament to his commitment to giving back. The centre focuses on providing healthcare, education, and livelihood support to those in need, reflecting the conglomerate's broader commitment to social responsibility.

In a world where change is the only constant, Rizwan Sajan and Danube Group stand as living proof that with vision, determination, and adaptability, one can achieve unparalleled success. As the journey continues, the world watches with anticipation to see what new heights this remarkable conglomerate will reach under Sajan's visionary leadership. With a legacy built on adaptability and a future focused on innovation, Danube Group is poised to redefine industries, leaving an indelible mark on the global business landscape.

With a commitment to excellence that knows no bounds and a vision that transcends borders, Rizwan Sajan and Danube Group serve as beacons of inspiration for aspiring entrepreneurs worldwide. Their ceaseless pursuit of innovation and leadership promises to etch the legacy of Danube Group into the annals of business history, leaving an indelible mark for generations to come.

27 | November 2023

HUSSAIN SAJWANI

HUSSAIN SAJWANI

R E A L

E S T A T E

S H A R K S

Hussain Sajwani H

A VISIONARY REAL ESTATE MOGUL MAKING WAVES IN THE INDUSTRY

ussain Sajwani, the visionary Emirati businessman and founder of DAMAC Properties, has left an indelible mark on the Middle East's property market. His journey began in the mid-90s when he foresaw the burgeoning demand for accommodation in Dubai due to the influx of business and trade. Taking matters into his own hands, Sajwani privately constructed hotels, setting the foundation for his illustrious career.

Innovation and digitization are at the heart of DAMAC Group's business ethos. This commitment has led to forays into the data centre industry through DAMAC Data Centres. Proactively anticipating the growing demand for data centre services, DAMAC builds, acquires, or partners to stay ahead of the curve.

In 2002, Sajwani founded DAMAC Properties, a move that would redefine the landscape of property development not only in the Middle East but on a global scale. Since then, DAMAC has become synonymous with iconic projects setting new standards for design, craftsmanship, and inspired lifestyles. The DAMAC Properties story runs in tandem with the UAE’s journey to becoming the world’s foremost trade, hospitality, and lifestyle destination.

DAMAC Properties, a publicly-listed company with shares traded on the Dubai Financial Market, boasts a team of over 1700 dedicated professionals. With a stellar track record in luxury property development, the company has delivered a remarkable 43,700+ homes and maintains a development portfolio of over 28,000 units at various stages of progress and planning.

Sajwani's unwavering vision and entrepreneurial prowess have been pivotal to DAMAC's extraordinary growth. Recognized among the 100 most globally influential Arabs, he possesses the rare ability to transform business vision into corporate reality and provide the leadership needed for sustained growth and continuity.

Dubai's leadership, in a forward-thinking move, opened up the real estate market to international investors in the same year. This shift in policy allowed for freehold ownership, enabling DAMAC Properties to make its mark in the Dubai Marina area with the purchase of its very first project site.

Since that pivotal moment, DAMAC has consistently pushed boundaries in property development, introducing innovative concepts and setting unparalleled standards of quality. From luxury apartments with interiors designed by fashion powerhouses Versace and Fendi, to the collaboration with The Trump Organization for a golf course that promises to redefine the sport, DAMAC's projects have become landmarks of opulence and sophistication.

As the founder and Chairman of DAMAC Properties, Hussain Sajwani's legacy is etched in the skylines of cities around the world. His ability to envision and execute projects on a grand scale, combined with a commitment to excellence and innovation, sets him apart as a true pioneer of the global property market. With a portfolio that spans continents and a vision that knows no bounds, Sajwani and DAMAC Properties are poised to continue shaping the future of luxury living and property development worldwide.

With over 43,700 homes successfully delivered and an additional 30,000 in various stages of development, DAMAC's impact transcends borders. Projects in 10+ countries, including London, Toronto, Miami, and the Maldives, bear testament to the global reach of DAMAC Properties. Each development is a testament to Sajwani's unwavering commitment to excellence and his profound understanding of the evolving needs of modern living.

Over the years, DAMAC has become a name synonymous with excellence in property development. Their projects are not mere constructions; they are living, breathing spaces that define modern luxury living.

Whether it's a residential tower in the heart of Dubai, a sprawling golf community, or a beachfront resort in the Maldives, each DAMAC development is a testament to Hussain Sajwani's unwavering commitment to quality and innovation.

Today, DAMAC Properties stands as a beacon of trust, earned over years of unwavering dedication to delivering not just homes, but lifestyles. It's a commitment that transcends bricks and mortar, focusing on the finer details that make a residence truly special. This commitment to quality has not only earned DAMAC a sterling reputation in the UAE but has also propelled the brand onto the international stage, with projects stretching from Saudi Arabia to London.

Sajwani's gratitude towards his country and community is palpable. It's a sentiment reflected in DAMAC's corporate social responsibility ethos and culture of philanthropy. Through initiatives like the Hussain Sajwani – DAMAC Foundation, the company engages with communities in ways that make a tangible difference. Whether it's alleviating hardship, responding to urgent needs, or providing the skills and learning necessary for a sustainable future, DAMAC is dedicated to giving back.

DAMAC's influence extends not only to the realm of property development but also to the hospitality sector.

The company's hotel management arm oversees properties under illustrious brands like Radisson, Paramount, Rotana, DAMAC Maison, and Mandarin Oriental. This strategic diversification speaks to Sajwani's acumen in identifying opportunities and capitalizing on them. Sajwani's influence goes beyond the business realm.

At this juncture, Sajwani extends his deepest gratitude to the visionary rulers of the UAE. It's their progressive vision and tireless efforts that have transformed the UAE into the nation it is today. He's equally appreciative of DAMAC's community of employees, partners, and shareholders. Their unwavering support has been instrumental in creating exceptional lifestyle experiences and in believing in DAMAC's ability to nurture thriving communities. Ultimately, Sajwani reserves his highest appreciation for DAMAC's customers. Their trust and belief have been the driving force behind the company's monumental achievements.

Simply put, they inspire DAMAC to aim even higher.

His dedication to philanthropy is evident through the Hussain Sajwani – DAMAC Foundation. This organization is dedicated to ensuring access to quality education, a cause close to Sajwani's heart. His efforts to empower the youth of the Arab world through the One Million Arab Coders initiative is nothing short of revolutionary. By equipping one million Arabs with coding skills, Sajwani is not only providing them with a valuable tool for the future but also fostering a culture of innovation and technological advancement.

As DAMAC Properties looks ahead, one can't help but be excited about what the future holds. With Hussain Sajwani at the helm, backed by an exceptional team, DAMAC is set to continue shaping the global property market. The story that began with a vision in the 90s has grown into a legacy that will resonate for generations to come.

CEO UAE REAL ESTATE

29 | November 2023

HUSSAIN SAJWANI

R E A L

E S T A T E

S H A R K S

Latifa Bin Haider C H A M P I O N I N G E M P O W E R M E N T, E D U C A T I O N , A N D M E N TA L H E A LT H A D V O C A C Y

LATIFA BIN HAIDER, FOUNDER OF BAYTUKUM, BAYTUKI ACADEMY, AND CO-FOUNDER OF MENTAL HEALTH AE, IS MAKING SIGNIFICANT STRIDES IN THE FIELDS OF EMPOWERMENT, EDUCATION, AND MENTAL HEALTH ADVOCACY IN THE UAE. HER DIVERSE PORTFOLIO OF INITIATIVES IS RESHAPING THE LANDSCAPE FOR WOMEN AND YOUTH ACROSS THE NATION.

A GRADUATE WITH A BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION FROM THE AMERICAN UNIVERSITY OF SHARJAH, with a major in Management and a minor in Finance, Latifa’s journey in social entrepreneurship began early. During her university years, she co-founded Mental Health AE, an initiative dedicated to raising awareness about mental health challenges and providing a platform for those who have struggled to voice their concerns.

Mental Health AE’s impact was quickly recognized when it was selected as one of the top 10 teams to participate in the Ma’an Social Incubator, an initiative by the Abu Dhabi Government. This early success marked the beginning of Latifa’s journey towards creating meaningful change in her community.

Following graduation, Latifa joined the Emirati Development Program with Baytukum, a platform she founded to empower and educate Emirati women across different age groups and income brackets, with a specific focus on financial prosperity. Her dedication and innovation were evident as she emerged victorious in the program.

CEO UAE REAL ESTATE

Latifa’s entrepreneurial prowess didn’t stop there. She secured victories in two entrepreneurship competitions with both Baytukum and Mental Health AE, hosted by StartAD at NYUAD. These accolades speak volumes about her ability to identify and address pressing issues in society.

Through Baytuki Academy, Latifa continues to offer cutting-edge programs, available in various formats including online, face-to-face, and blended learning, that equip individuals with the skills and knowledge needed to thrive in rapidly evolving industries.

As the co-founder of Mental Health AE, Latifa is at the forefront of the movement to eradicate the stigma surrounding mental health. Her startup is a beacon of hope for those struggling with mental health issues, providing much-needed support and understanding. Latifa Bin Haider’s entrepreneurial journey is marked by a steadfast commitment to community welfare. Her initiatives are not only transforming the lives of countless individuals but are also contributing to the broader social fabric of the UAE. With a combination of vision, passion, and action, Latifa is leaving an indelible mark on the landscape of social entrepreneurship in the region.

30 | November 2023

L ATIFQA BIN H AIER

FIRAS AL MSADDI

FIRAS AL MSADDI

R E A L

E S T A T E

S H A R K S

Firas Al Msaddi Often seen as the global hub of luxury and sophistication, Dubai is home for the most advanced real estate market worldwide. With the rapid changes in the real estate market, all the players of the sector must also move at the same pace, adopt innovation, be very creative and not only adopt but, set new trends.

The city embodies a vast combination of architectural styles, creating a unique environment that caters to both residents and international investors.

While Dubai has a vibrant real estate market driven by its luxurious lifestyle and futuristic-like developments, it's fundamental to contrast this dynamic with the real estate landscape around the world, characterized by cultural diversity, regional variations, and varying economic conditions.

Leading the change in the city's dynamic real estate landscape are visionary individuals such as Firas Al Msaddi, an esteemed real estate entrepreneur who deeply believes that better values with cutting-edge technology yields superior outcomes in the industry.

Firas Al Msaddi embodies the core values of Dubai, where real estate is not just resumed to simple transactions, it evolves into a transformative experience towards achieving one's dreams.

Originally from Homs, in Syria, Firas arrived in Dubai on 15 December 2005.

He realized that the lack of opportunities in his home country would not allow him to unlock his full potential. So, he left with the core mission of finding new opportunities, starting a career and working his way up and to become the head of the largest and most advanced real estate company in Dubai.

His career journey started in a very humble way, initially accepting a job as a security in a mall, he was then able to secure a job as a salesperson at an Armani store. But being locked in a “4 walls” room retail store was not the target he was aiming for. His ambitions just didn’t allow him to conform with that position, but he knew it was a step he had to take to get where he wanted to be. Taking double shifts every single day, without a day off, he enrolled in a Business course at an Institute, part of the Middlesex University Dubai.

This level of grit he had inside him and his competitive spirit was compensated by the end of the first year working at the store, receiving the title of “Number One Salesperson of the Year” across the UAE. One year and half later, he decided to take up new challenges and, while exploring new options, he considered diving into the real estate market and fell in love with it, left his salesperson job and started a career as a real estate agent. Even not knowing much about this very dynamic, booming and fast paced market, he went all in and dedication to invest more in this new career.

CEO UAE REAL ESTATE

REMARKABLE JOURNEY INSHAPING D U B A I ' S R E A L E S TAT E LANDSCAPE

Shortly after, he was given a challenge to run a company a few months before closing down. He took the challenge, transformed the company, scaled it up to 35 employees and it was then acquired 1 year later.

After that, he decided to start his own company at the heights of the financial and real estate crisis of 2008. This was a decision perceived as insane by many, except for Firas. His ability to see opportunities in times of crisis didn’t allow him to settle and that was the inception of Fäm Properties.

With a diverse portfolio and customer-centric values, Fäm Properties combines technology and integrity for exceptional results.

Wanting to expand his business ventures, in 2012 he went to Istanbul to establish his brand in the local real estate market.

His diversification mindset made him go further, in 2014 started Fäm Real Estate Global in Abu Dhabi and 2 media companies, Fäm Global Media and Fäm Media 24/7 Dubai. His business endeavors continued, he kept pushing in order to diversify his portfolio and founded Fäm Living, Fäm Properties Mudon, Fäm Properties Palm and DXB Interact.

After that, in order to expand his mission, he decided to explore more of the international market which allowed him to start more companies in countries such as England, Ethiopia and China.

Firas believes that sharing his knowledge and experience will make the whole industry win. He uses his platform as a way to bring more value to the industry in general, writing blog articles that other professionals in the industry can follow to guide and advance their careers.

That's why becoming an author was the most organic step he could take to bring more value to the field and empower more aspiring real estate agents and investors. That’s how “The Art of Real Estate Investment: From Entry to Exit” was born. It's a book that teaches us the basics of the real estate market and explores the dos and don’ts of investing, looking at ways to identify and make the most of various real estate investment opportunities.

Firas is a prime example of how grit and hard work can be game changing in our mission to accomplish our goals. He is a prove that even with humble background, you can still make it and we can use him as an example for this, as a person who moved from one country to another with no much money, without experience, completely open to learn and grow, a person who believes in starting small and scale up, you can go from living in a tiny room to managing a real estate portfolio valued at over AED 3 billion and leading more than 900 professionals.

For further insights into his venture and social engagements, you can follow him on Instagram firas_al_msaddi and on LinkedIn as Firas Al Msaddi.

33 | November 2023

CONOR MCKAY

R E A L

E S T A T E

Conor McKay Dubai's thriving luxury real estate market boasts stunning properties and high-net-worth clientele. In this glamorous world of opulence and exquisite homes, there is one name that stands out, a name synonymous with breaking records and delivering excellence. Meet the remarkable luxury real estate broker Conor McKay who has been making waves in Dubai's property scene, capturing headlines and accolades along the way. With ambition, determination, and an unshakable work ethic, McKay has accomplished what many would consider an impossible feat selling Dubai's costliest villa at Dh280 million on Palm Jumeirah. But this is more than just a real estate record, it's a testament to the power of dreams and unwavering persistence.

McKay's journey is one that reads like a modern-day success story. Five years ago, he was an Irish teenager studying business in a quaint market town called Limavady. He would watch reality TV shows like "Million Dollar Listing Los Angeles”, featuring young real estate agents selling high-end properties in glamorous locations, and dream of becoming one of them. He admired their business acumen, lavish lifestyles, and ability to rub shoulders with the world's wealthiest individuals. Little did he know that he would soon be living that dream. In 2017, McKay took a leap of faith and flew to Dubai on a one-way ticket, leaving behind his life in Ireland. It wasn't an easy journey.

Rejected by three brokerages in Dubai because of his age, he faced adversity and uncertainty. But he refused to be discouraged. He found a real estate company willing to take a chance on him, recognizing his potential and determination. The salesman in him had been evident since his childhood, where he sold sweets and soft drinks in school and later operated an online shop selling golf clubs during his college years. McKay's love for striking a good deal had always been a driving force within him.

Fast forward to the present day, Conor McKay has emerged as a force to be reckoned with in Dubai's luxury real estate market. His most notable achievement to date is the sale of a 33,000 sq. ft, 10-bedroom mansion with a 70-meter private beachfront on Palm Jumeirah for an astounding Dh280 million.

This sale shattered all previous property records in Dubai, and McKay is rightly proud of his accomplishment. Yet, his success is not just about breaking records it's about the journey and the unwavering commitment that got him there. McKay's ability to broker deals and his keen knowledge of the market are fuelled by his youth, energy, and relentless drive. He prides himself on being available to his clients 24/7, regardless of the time or place. Yes, this level of dedication and personalized service that sets him apart. McKay's client base is a who's who of global high-net-worth individuals, including businessmen, dignitaries, celebrities, and movie stars. They come to him through referrals, a testament to the trust he has built and maintained with his

CEO UAE REAL ESTATE

S H A R K S

U N S T O P PA B L E I R I S H WUNDERKIND WHO REDEFINED DUBAI'S L U X U R Y R E A L E S TAT E MARKET

clients. McKay understands that excellent service and trustworthy relationships are vital in the real estate industry, particularly when dealing with such discerning clientele.

One of the most remarkable aspects of McKay's journey is his tenacity in brokering the Dh280 million villa deal. He began pursuing this deal when the property was still under construction, despite initial rejections and statements that the villa was not for sale. His persistence paid off, and he eventually managed to convince the owner to consider selling. Over the course of 14 months, he conducted viewings and engaged with multiple potential buyers.

The final buyer, sourced through a referral, fell in love with the property, leading to three months of negotiations and another three months to close the deal. Conor McKay attributes a significant part of Dubai's current real estate success to the government's response to the COVID-19 pandemic. While other parts of the world experienced lockdowns, Dubai quickly implemented comprehensive testing infrastructures and vaccination programs. This rapid return to normalcy attracted high-net-worth individuals from overseas, combined with an already undervalued property market, leading to substantial growth. According to Peter Smithson, Sales Director at Belleview, McKay's success story reflects the strength and potential of the Dubai real estate market. Despite short-term market fluctuations, the long-term outlook remains promising, with the current average dirham cost per square foot of property only at 78% of its previous peak in 2014.

Perhaps one of his most notable accomplishments is securing the third most expensive sale in Dubai in 2019. This achievement reaffirms his prowess in the luxury real estate market. Furthermore, he has set records for the highest commission from a single deal in 2019, emphasizing his unique skills in negotiations. With a reputation for pushing boundaries, he has consistently raised the bar for property prices per square foot in villa sales. McKay’s unwavering commitment to excellence and success in this competitive market is truly inspiring. As we look to the future, Conor McKay envisions further growth and expansion. Five years from now, he aspires to move into a custom-built signature villa on the Palm and expand his real estate ventures into cities like Los Angeles, Miami, New York, and Moscow. He hopes that his name will become synonymous with excellence in the global real estate market. Conor McKay's journey is a testament to what is possible when you dare to dream, work tirelessly, and never let adversity hold you back. He has redefined success at a young age, not only for himself but for the real estate industry in Dubai. As he celebrates his remarkable accomplishments, McKay has proven that with passion, dedication, and a relentless pursuit of excellence, dreams can indeed come true.

34 | November 2023

CONOR MCKAY

GG BENITAZ

GG BENITAZ

R E A L

E S T A T E

S H A R K S

GG Benitaz Ghada “GG” Benitez, a first-generation Arab-American entrepreneur and brand builder, is a mission to connect Dubai and Coastal California through her latest venture, GG Benitez International. As a lifelong resident of San Diego, Benitez realized the opportunity to strategically link these two markets during her travels to Dubai last year.

Despite their distinct identities – Dubai being cosmopolitan and Coastal California more laid-back – they both check all the boxes for luxury investment properties and second homes. "The allure of both locations lies in their prime vacation spots, numerous beaches and attractions, upscale lifestyle, cultural diversity, and stable real estate value," Benitez remarked.

As a first-generation Arab-American and lifelong San Diego resident, Benitez is closely tied to both Middle Eastern and U.S. cultures and is fluent in English and Arabic.

In addition to her real estate ventures, Benitez is a serial entrepreneur and the founder of several highly successful businesses in sales, public relations, and the global luxury and travel industries. Benitez has been successful in establishing GG Benitez & Associates Public Relations, Inc., a full-service boutique PR agency with an international reach. She is also the co-founder of Aloisia Beauty, a celebrity-loved clean and cruelty-free skincare brand.

With GG Benitez International of Realty Executives Dillon, Benitez aims to educate investors on the exceptional investment opportunities in both Dubai and Coastal California. Her unique position in both markets and her commitment to providing the best guidance and services for global real estate transactions make her a valuable resource for clients seeking luxury properties.

In addition to earning her California Real Estate License, Benitez furthered her studies and was recently designated the Certified International Property Specialist (CIPS) designation from the National Association of REALTORS®. This distinction places her among a select group of 3,500 elite real estate professionals in over 45 countries, reflecting her advanced expertise, global perspective, and understanding of international buyers' needs.

GG Benitez International, in collaboration with Dubai's top-ranked agents, most trusted high-end developers, international tax attorneys, mortgage brokers, and property managers, offers a concierge-style service to stream-

CEO UAE REAL ESTATE

GHADA “GG” BENITEZ'S MISSION TO BRIDGE DUBAI AND COASTAL CALIFORNIA LUXURY REAL ESTATE MARKETS

line the investing process of US investors in the record-breaking luxury market of Dubai. The team’s market insight and business strategies ensure a seamless transaction process and access to exclusive off-plan listings and outstanding projects in Dubai.

Benitez is deeply immersed in Dubai's booming real estate industry, which is a significant contributor to the city's thriving economy. She aims to bring more U.S. investors to this vibrant market, citing Dubai's incredible growth, innovation, tourism, safety, stable economy, golden visa opportunity, and luxurious lifestyle as key drivers for real estate investment.

To bring Dubai investors to the United States, Benitez has partnered with Realty Executives Dillon, a leading California brokerage. Terri Dillon, the broker and owner of Realty Executives Dillon, recognizes Benitez's skills and experience as a valuable asset to the company and is excited to help support Benitez’s mission to connect the two real estate markets. “GG Benitez brings a distinct cultural perspective to the luxury real estate market.

Her passion for connecting two diverse worlds and her expertise in real estate, sales, and public relations make her a force to be reckoned with in the global real estate industry,” said Dillon.

Coastal California, with its safe and upscale areas like La Jolla, Del Mar, and Coronado, is a highly sought-after market in the United States. Furthermore, the region's sizable Arabic-speaking population adds to its appeal for Middle Eastern clients seeking stateside investments.

GG Benitez International represents the realization of Benitez's vision to bring Dubai and Coastal California closer together, facilitating unmatched investment opportunities for clients worldwide. Her dedication to fostering stronger ties between these two luxurious destinations ensures a bright future for her venture and the clients she serves.

Benitez earned her economics degree from the University of California San Diego - Revelle (UCSD) in La Jolla, and currently resides in San Diego with her husband, Daniel and their three children.

For more information, you can visit GG Benitez International's website www.ggbenitezinternational.com or connect with them on social media: Instagram: https://instagram.com/ggbenitezinternational, and E - mail: gg@ggbenitezpr.com.

37 | November 2023

INVESTMENT IN DUBAI REAL ESTATE

Investing in Dubai Real Estate: A Lucrative Opportunity with High ROI

By Anvar Sattorov, Investment Manager

Investing in real estate has always been considered a smart financial move, and Dubai, with its thriving property market and remarkable growth, presents a compelling opportunity for investors worldwide.

With its strategic location, favorable business environment, and visionary development plans, Dubai has emerged as a prime destination for real estate investments. In this article, we will explore the benefits of investing in Dubai real estate, particularly in planned projects that offer a remarkable return on investment (ROI) in a short span of time. Dubai, the glittering gem of the United Arab Emirates, has transformed into a global hub for commerce, trade, and tourism. Its impressive skyline, world-class infrastructure, and visionary leadership have attracted investors from around the globe. The real estate sector, in particular, has witnessed remarkable growth, making it an enticing investment avenue for those seeking substantial returns.

Why Dubai Real Estate?

Investing in Dubai real estate offers a multitude of advantages. Firstly, the city's strategic location bridges the gap between the East and the West, making it an international business and travel hub. Additionally, Dubai's stable political and economic environment, coupled with its investor-friendly regulations, provide a secure platform for long-term investments.

Furthermore, Dubai's consistent efforts to diversify its economy have resulted in the development of world-class infrastructure, including state-of-the-art residential and commercial projects, theme parks, and entertainment destinations. The city's commitment to innovation and sustainability ensures a promising future for real estate investments.

Planned Projects: The Key to Higher ROI Planned projects in Dubai offer investors a unique opportunity to gain significant returns on their investment within a short period. These projects are meticulously designed to cater to the evolving needs of the city's residents and visitors. They often encompass residential, commercial, and leisure components, creating a holistic environment that attracts a wide range of investors and end-users.

The 24% Investment Strategy One remarkable aspect of investing in Dubai's planned projects is the ability to leverage your investment and gain up to 20% ROI in less than a year. This strategy involves investing only 24% of the project's total value. The remaining 76% is financed through post-dated cheques, allowing investors to maximize their returns while minimizing their upfront capital commitment.

This unique investment approach, combined with the city's high demand for real estate, results in attractive profits for investors. However, it's essential to conduct thorough research and due diligence to identify projects with a proven track record and reputable developers.

CEO UAE REAL ESTATE

38 | November 2023

INVESTMENT IN DUBAI REAL ESTATE

How to Choose the Right Project

Legal Considerations and Documentation

When selecting a project to invest in, several factors should be considered. Firstly, assess the reputation and track record of the developer. Established and reputable developers are more likely to deliver projects on time and ensure quality construction. Additionally, evaluate the location of the project, considering factors such as proximity to key amenities, transportation links, and anticipated capital appreciation. Furthermore, analyze market trends and demand-supply dynamics to ensure the project aligns with the current and future needs of the market. Consulting with real estate experts and professionals can provide valuable insights and help you make informed investment decisions.

Investing in Dubai real estate requires adherence to legal regulations and documentation processes. Non-resident investors can own properties in designated freehold areas, while others can acquire properties on a leasehold basis.

Engaging a reputable real estate lawyer or consultant can help navigate the legal complexities and ensure compliance with local laws and regulations. Understanding the contractual terms and obligations is crucial to protect your rights as an investor.

Financing Options for Investors

Taxation and Rental Income

Dubai's real estate market offers a range of financing options to facilitate investment. Local and international banks provide mortgage facilities with competitive interest rates and flexible repayment terms. Additionally, developers often offer attractive payment plans, allowing investors to pay in installments over the course of the project's construction. It is advisable to consult with financial institutions and seek professional advice to determine the most suitable financing option based on your financial capabilities and investment goals.

Dubai's tax-free environment is another enticing aspect for real estate investors. There are no property taxes on residential properties, and rental income is generally not subject to taxation. This favorable taxation framework contributes to the overall profitability of real estate investments in the city. However, it is advisable to stay updated with the latest tax regulations and consult with tax professionals to ensure compliance with any changes in the tax laws.

Market Trends and Future Prospects Dubai's real estate market has demonstrated resilience and adaptability over the years. The city's commitment to innovation and sustainability, coupled with its successful hosting of major global events like Expo 2020, further fuels market growth. While market trends can fluctuate, Dubai's long-term vision and proactive measures to attract investment indicate a positive outlook for the real estate sector. It is crucial for investors to stay informed about market dynamics, emerging trends, and future developments to make informed investment decisions.

Risks and Mitigation Strategies As with any investment, real estate investments in Dubai carry certain risks. Market fluctuations, project delays, and changes in economic conditions can impact the return on investment. However, conducting thorough research, diversifying your investment portfolio, and seeking professional advice can help mitigate these risks. Investors should also be aware of potential legal and regulatory changes that might affect the real estate market and adapt their strategies accordingly.

Conclusion Investing in Dubai real estate, particularly in planned projects, presents an excellent opportunity to generate substantial returns on investment. With the city's thriving property market, strategic location, and visionary development plans, investors can tap into a lucrative market that promises both short-term gains and long-term value appreciation. By conducting thorough research, considering market trends, and seeking professional guidance, investors can navigate the dynamic landscape of Dubai's real estate market and make informed investment decisions.

CEO UAE REAL ESTATE

39 | November 2023

C E O W E E K LY U A E

Spotlighting the

MOST

INFLUENTIAL

INTERNATIONAL

women

C E O W E E K LY U A E

INTERNATIONAL WOMEN’S COLUMN

ON THE TABLE

Shradha Salla: The Symbiotic Path of Mysticism and Holistic Living Mysticism and holistic living represent two interconnected facets of human existence, embracing the profound and the practical in our quest for a balanced, harmonious life. While mysticism often delves into the mystical arts, often associated with spirituality, holistic living, on the other hand, embodies a modern approach to well-being, emphasizing the interconnectedness of mind, body, and spirit. Together, mysticism and holistic living offer a unique tapestry of ancient wisdom and contemporary strategies, guiding individuals toward a more enlightened and balanced way of being.

Shradha Salla, an esteemed tarot reader and entrepreneur, has not only left her imprint on the mystical arts but has also ventured into holistic living. Highly respected for her profound insights and intuitive talents, Shradha seamlessly merges the ethereal with the pragmatic in her endeavours. story by

Subisha Surendran

Nestled within the heart of Bandra West, Shradha's beautifully appointed garden studio serves as the serene backdrop for her consultations. With its lush surroundings and tranquil ambiance, it provides the ideal setting for clients from diverse backgrounds. Shradha's remarkable expertise has attracted a considerable and ever-expanding clientele, now numbering over 5000 individuals. Among her clients are not just those seeking spiritual guidance but also prominent figures, including industrialists, politicians, celebrated personalities from the world of entertainment, and even influential celebrities who all value her profound and insightful guidance.

Shradha emphatically underlines her unique selling point, attributing it to a comprehension of her craft, encompassing both theoretical and practical aspects. Her exceptional ability to connect with energies, coupled with her passion for numerology and tarot, forms the cornerstone of her approach. This positive outlook she brings to every situation is the very essence that endears her to clients, fostering their loyalty and trust in her guidance and solutions.

For Shradha, numerology transcends mere science; it serves as a direct gateway to comprehending one's inner energies and seeking resolutions in life's labyrinth. Beyond her mastery of numerology and tarot, she holds qualifications as a healer, delving into the intricate chambers of the mind, energy, and the power of positive thinking. Beyond her expertise in mystical arts, Shradha is also a certified Vastu practitioner, offering practical, modern solutions to harmonize energies in various spaces. Her recommendations, tailored to individuals' birthdates

CEO UAE REAL ESTATE

and business partnerships, encompass structural changes, energy enhancements, and design solutions.

Shradha may challenge conventional norms in her field, but she exudes charm and positive energy. A mother of two, she's the epitome of modern multitasking and relishes living life on her terms. Clients readily connect with her and find inspiration in her journey.

"I LOVE ME" stands as Shradha's inspirational brand creation, a reminder of the importance of self-love. This foundation, she believes, is the key to attracting love from others and fostering positive circumstances in one's life. Shradha's message is clear – loving oneself is not a selfish act but rather the very first step towards personal well-being and happiness.

On a different note, "I LOVE EDAMAME'' represents yet another entrepreneurial venture born from Shradha's vision. With a desire to promote healthier snack options, she introduced Edamame as a guilt-free, addictive snack for moviegoers in cinema halls. By making these nutritious choices readily available, she's taken a step toward encouraging a more health-conscious society while adding a touch of innovation to the cinematic experience. Shradha's influence extends to television, where she hosted her show on Tata Sky Acting Adda and made a guest appearance on "Simply Baatein with Raveena."

In 2019, she launched her line of essential oils, each designed for a specific zodiac signs. Her extensive research and blend formulations cater to individuals' personalities and aid in health, wealth, and relationship matters. Shradha's journey is marked by accolades, including two ‘Aspiring She Women Achievers' awards and recognition as a style icon. She's also the recipient of the ‘Fit & Fabulous Award' by Asia Spa. Shradha's deep connection with her daughters highlights her role as a mother, and in them, she finds not only the joy of nurturing but also a reminder of the significance of play and learning in one's life journey. Her daughters serve as living examples of how a balance between work and leisure, and a thirst for knowledge, can create a fulfilling life.

In Shradha's own words, she aptly captures her philosophy of life, comparing positivity to a fragrant aroma. The essence of this metaphor is that the positive energy we exude is akin to a scent that others can perceive and appreciate. Shradha's message is clear – by embracing positivity, we not only enhance our own lives but also contribute to the well-being of those around us.

42 | November 2023

C E O W E E K LY U A E

INTERNATIONAL WOMEN’S COLUMN

ASK THE EXPERT

Dr Dimple Jangda: A well recognised Ayurveda and Gut Health Expert

Dr Dimple Jangda is a well-known personality in the world of Ayurveda and Gut Health Coaching. She is a passionate Health coach, who has devoted her life to helping people achieve optimal health and wellness through the practice of Ayurveda, a 5000-year-old system of natural healing that originated in India, along with Modern research based science.

Prior to this, Dr Dimple was an investment banker in New York City and a TV Producer at CNBC-TV18. Recently she was felicitated with an Honorary Doctorate from the Presidents and Fellows of the National American University for her research on Ayurveda for daily life. Her current research is on Gut Health, food chemistry and diseases created by wrong combinations of food.

Dr Dimple has accrued umpteen certificates and rewards for her work. Her clinic Prana Healthcare centre was featured as a case study by Routledge, Francis and Taylor, UK’s leading publishing house. Prana is the youngest brand and the only non-MNC, non-government organisation to be featured as a case study from South Asia, along with giants like HUL, ITC, Pakistan, Sri Lanka, and Indian government organisations. Dr Dimple was also conferred Times Brand Icon 2022, India’s most trusted Healthcare award, 40 under 40 by the Indian Achievers club, Business world 40 under 40 wellness leaders award, Shethepeople digital TV award, and several other titles.

Dr Dimple is the founder of Prana Healthcare Centre, which has treated over 3000 patients from 54 countries since inception. Prana is a leading wellness centre that offers a holistic approach to good health and preventive healthcare. The centre offers a range of services that includes Ayurvedic consultations, panchakarma detox programs, diet and lifestyle change counselling services for diseases like musculoskeletal disorders, gynaecological, skin diseases, gastro intestinal health, colon health, bronchial health, and psychosomatic disorders.

Prana is a haven for anyone looking to improve their health and wellness. It is staffed by a team of highly qualified and experienced Doctors, Therapists, Bio - tech researchers, Nutrition-

CEO UAE REAL ESTATE

ists who are dedicated to providing personalised care and support to clients. The centre is equipped with a state-of-art ayurvedic panchakarma facility, 650 medical formulations made from 3000+ herbs, 1700+ colon formulations, supplied by Vaidyartanam from Kerala. Vaidyartanam is a seventh generation charitable organisation with a college, museum, hospital; and the founders were conferred Padmashri, Padma Bhushan, and viceroy titles.

During the pandemic, Dr Dimple started Prana academy for ayurvedic life-sciences with Jain (deemed-to-be) Univeristy, which has over 6000 students from 61 countries who have completed the masterclass.

Dr Dimple conducted 300+ workshops for 85,000+ participants in corporates like the London stock exchange, KPMG London, Ricoh in Poland, BNP Paribas, External Affairs Ministry, Consulate General of Germany, Trade office of Ecuador, FICCI, YPO, EO Bangladesh, IEF, AIG, Mashreq global, Indegene, Swiggy, Metro cash and carry, ANZ, Oyo, Nabler, 42 gears, Furlenco, and the 85 schools and colleges of Jain group of institutions.

Ayush Ministry, Jal Ministry, and Amrit Mahotsav have featured her work on Ayurveda, several times on their platforms. Dr Dimple has two successful TV shows on Tata sky – Ayurveda Diaries and Meri Jung, which was broadcasted in English, Hindi and Telugu, and had 45+ m viewers. She also has two successful podcasts: A Gut Story

by Dr Dimple and Superfoods ke super Rahasya, on Amazon audibles, Spotify and other platforms, which has listeners from over 70+ countries.

Dr Dimple’s celebrity clients include the likes of Juhi Chawla, Dev Patel, Kajal Aggarwal, Simone Singh, Shaina NC, Anjali Tendulkar, Masaba Gupta, Neena Gupta, Dolce and Gabbana team from Paris, Aditi Rao hyadri, Rakul Preet, Divya Dutta, Tahira Kashyap, late Sushant Singh Rajput, Rhea Chakraborty, Shazhan Padamsee, Karan Grover, Keki Mistry, Lisa ray, Urvashi Sharma, Poppy Jabbal, Ehsaan Noorani, Aditi Govitrikar, Rakeysh Mehra,

Padma Shri Pandit Ram Narayanji and family, Patralekha Rao, IPS officer Vishwas Nagre Patil, Keki Mistry’s family, Azgar Shakoor Patel, World’s best wrestler Sangram Singh, Soho house team, Karishma Tanna, Shweta Kawaatra, Priyanka Bose, Papia Guha, Pooja Gor, Cindy Jourdain, Boity Thula, Sandip sickand, Shama Sikandar, Rhea Pillai, Saba Pataudi, Megha Gupta, Niomi smart, Mandana Karimi, Esha Amin, Munisha Khatwani and others.

We have also seen several prominent names following her Instagram handle, including the likes of Niel Nitin Mukesh, Yami Gautam, Parineeti Chopra, Waluscha de Sousa, Kaya Jones of pussycat dolls fame and several other celebrities from Hollywood and Bollywood.

Dr Dimple created Prakshay with Jain (deemed-to-be) university, the World’s first largest online Ayurveda festival that was inaugurated by Gaur Gopal Dasji, Juhi Chawla, Dr R Chenraj Jain, Dr K Sudhakar, Minister of medical education and Tejasvi Surya, member of the Parliament.

Prana academy conducted several other festivals like Jashn, Pranashakti, River of health and happiness, Global Multi lingual ayurveda festival which was conducted in 6 languages – English, Portuguese, French, Spanish, Arabic and Hindi.

43 | November 2023

T H E

M O S T

I N F L U E N T I A L

B U S I N E S S

M I N D S

Optimism ANITA HAMILTON Empowering and Shaping Success in the Beauty Industry Dubai, a city often regarded as a global hub of luxury and sophistication, boasts a thriving beauty sector that caters to both residents and international clientele. The industry embraces diverse beauty standards and draws inspiration from various cultures, showcasing a fusion of traditional practices and cutting-edge technologies. Dubai's beauty industry not only enhances physical appearance but also fosters a sense of self-confidence and well-being, making it an integral part of the city's cosmopolitan lifestyle.

At the forefront of this ever-evolving sector is Anita Hamilton, an esteemed aesthetic practitioner specializing in aesthetic medicine, who, with her pioneering approach and commitment to enhancing natural beauty have made her a prominent figure in the Dubai beauty scene. Anita embodies the essence of the city's culture, where beauty is seen as a form of self-expression and empowerment.

Anita's journey began in Poland and took her to London before finding her ultimate destination in Dubai. It was her personal connections with Middle Eastern clients while working in London that ignited her interest and affection for the culture and allure of Dubai. Their warmth and the magnetic pull of the city compelled her to make it her second home. This transition not only expanded her business but firmly established her as a sought-after provider of exclusive facials and top-tier beauty treatments at the heart of Dubai.

Change and resilience are the twin pillars that define our journey through challenges. It’s the catalyst that pushes us beyond our comfort zones, prompting us to explore new perspectives and approaches.

Anita’s story is an embodiment of this change and how she was resilient through the adversities it brought towards her journey, commencing with her bold relocation from Poland to London at the age of 17, pursuing her education to venture into the beauty industry, and soon emerging as an expert in this field.

Her career began with a daring step into entrepreneurship, founding her beauty venture within the comfort of her own home in 2019, specializing in unique facials. While the initial home-based setup posed its difficulties, it affirmed that with the right amount of determination, one can shape their fate and Anita’s journey stands as an example of how dreams can be realized, even within the cozy confines of one’s residence.

Anita's journey towards success was propelled not only by ambition but also by an unyielding passion for her craft. This fervour soon translated into success as her business witnessed significant growth.

CEO UAE REAL ESTATE

Even in the face of the challenging Covid-19 pandemic, her spirit remained undeterred, turning adversities into opportunities for further expansion. In the post-pandemic era, the demand for her services surged, prompting a swift transition to a larger space within just six months to accommodate her expanding clientele and provide a broader spectrum of treatments.

Diversifying her offerings has been a defining aspect of Anita's journey. Her treatment menu spans a wide array of aesthetic procedures, showcasing her dedication to staying at the forefront of industry advancements and meeting her clients' diverse needs.

Beauty by Hamilton is a venture dedicated to enhancing the inherent beauty of patients and clients with natural results, promoting healthy and radiant skin. Anita’s mission with this initiative is to install confidence in individuals of all ages, both men and women.

Anita was deeply committed to continuous learning and personal growth, diligently attending regular training sessions to perfect her craft. This dedication serves as a cornerstone of her journey, enabling her to refine her skills and stay updated with the latest advancements in her field.

Empowerment stands as a pivotal element of success, and Anita embodies these qualities with passion, a thirst for knowledge, and an open embrace for change. As a woman, she continually empowers other women through her work, serving as an example of what can be achieved when dedication and expertise intersect.

This journey toward success is a celebration of individuality, cultural diversity, and the pursuit towards excellence. For further insights into her venture and social engagements, you can follow her on Instagram : @beautybyhamilton, and on Facebook : Anita Hamilton.

44 | November 2023

T H E

M O S T

I N F L U E N T I A L

B U S I N E S S

M I N D S

Confidence KRISTINA TANTSYURA Insights from the Frontlines: Kristina Tantsyura Pioneering the UAE and Gulf Market Entry Industry "Nothing is impossible" serves as the ideology behind Sky Consulting Group in the UAE, a company offering a comprehensive array of consultation, legal, and business services. Kristina Tantsyura, the co-founder and managing partner, is one of the driving forces behind this thriving community, leading from the front in the city of Dubai.

Founded in 2011, Sky Consulting Group has steadily expanded its services, becoming an international powerhouse in business facilitation and development in the UAE and the Middle East. Their expertise encompasses relocation services, business development and management, registration processes, as well as financial services such as accounting and auditing. Additionally, they specialize in marketing, public relations, governmental relations (GR), and adept event management, forming an all-encompassing consulting solution for businesses seeking success in the region. The company's coordinated team of professionals shares a unified vision: to conquer challenges and surmount barriers with a can-do attitude.

Kristina Tantsyura, with her extensive background in finance and additional education in law, marketing, and GR, has been instrumental in steering the company towards greater heights. Beginning her journey in 1999 at Mail.ru, an investment technology corporation, she gathered invaluable experiences in the corporate industry. Her tenure at Siemens, HP, and CA Technologies further enriched her array of skills, culminating in her important role at Sky Consulting Group.

In 2011, her venture into the UAE marked a significant turning point.

Engaged in a project in Russia, she identified the potential for assisting foreign companies in navigating the local market. This realization laid the foundation for her involvement in Sky Consulting Group, where her vision and expertise have propelled the company forward.

Networking forms a vital part of her success. “I actively build up live contacts, primarily at exhibitions and conferences - both large and small. In addition, my clients often introduce me to their friends or business partners and recommend me to them. Many years of experience and reputation help me to constantly acquire new contacts and increase my client base.” Kristina’s distinctive strength lies in her

CEO UAE REAL ESTATE

keen understanding of her clients' challenges and her ability to provide pragmatic solutions. Her effective communication skills enable her to guide clients, helping them avoid pitfalls while assuring them that every issue has a resolution. Above all, she emphasizes the importance of client care and being a reliable problem-solver.

Under her guidance, Sky Consulting Group has amassed a host of achievements. Kristina has been acknowledged as a recognized expert in facilitating market entry into the UAE and the Gulf, earning accolades such as being named among the Top 50 Channel Chiefs in the Middle East and one of the 50 most influential women in Dubai by Woman Entrepreneur magazine in 2023. As a regular Forbes columnist, she shares her insights and expertise with a global audience, showcasing her profound influence and impact on the business industry.

Her motivation emanates from an inner well of determination. “I am a constant source of inspiration for myself. I know how to find something inside me every time I run out of energy or ideas. And my youngest daughter is my main outlet, a source of happiness and mental balance.” She states.

In her leisure time, Kristina indulges in tennis and nurtures her interest in fashion and image-making. Her dedication to her craft remains steadfast as she strives to finish her book on the intricacies of business in the UAE, aiming to publish it in Russian by the end of the year, followed by an English edition in 2024. With a clear vision for the future, she aims to empower businesses and share her insights globally through her forthcoming book, transcending language barriers and shaping the trajectory of business ventures in the UAE.

45 | November 2023

T H E

M O S T

I N F L U E N T I A L

B U S I N E S S

M I N D S

Charismatic CHIRINE RAMMAH Chiyummy: Chirine Rammah’s Delectable Journey of Flavorful Creations Chirine Rammah's journey began with a simple yet profound belief: knowledge is power. Armed with this wisdom, she embarked on a remarkable adventure that would eventually give birth to her thriving business, Chiyummy. The year 2021 marked the inception of this baking venture, one that was meticulously crafted after an extensive study of the market, its demands, competing products, pricing dynamics, and the crucial essence of quality.

Chirine's love affair with food and the art of baking had its roots in her childhood. Her kitchen, a small kingdom of creativity, became her sanctuary—a place where the act of cooking and baking transformed into a healing meditation, a refuge from the challenges of life. Over the years, her passion for culinary arts deepened as she delved into the intricate world of flavours, discovering the eternal marriages between vegetables, oils, meats, spices, and even sweets. In her culinary exploration, she unearthed the alchemy of taste.

In Chirine's eyes, nurturing a business is akin to raising a child. It requires unwavering dedication, boundless attention, affection, and financial support to help it stand on its own feet and flourish. And so, just as she had cared for her three children during their formative years, she rolled up her sleeves, discarded her high-heeled shoes, and pursued Chiyummy with relentless determination, to nurture and establish her sweet venture. She embarked on an exploration of flavour combinations, seeking to uncover the hidden treasures of taste in each product.

Chirine meticulously experimented with diverse flavors, seeking the perfect harmony in every product. Chiyummy's journey commenced with local exhibitions, both big and small, where Chirine took center stage to learn the ropes of managing her burgeoning business. Here, she discovered the art of effective customer communication, keenly understanding their preferences and tastes.

"Keep Calm and eat dessert," Chirine Rammah's mantra resonates with those who appreciate the sweeter side of life. Chiyummy's inception was sparked by a unique idea—flavour trends inspired by the fashion world's use of traditional fabrics and colors.

Chiyummy's innovative approach involves crafting delicious flavors using a select few traditional ingredients of exceptional

CEO UAE REAL ESTATE

quality. The result? Flavourful, healthy desserts boasting decadent, rich tastes.

Chiyummy's commitment to perfection extends to its use of organic ingredients and natural and artificial sugar substitutes. Regardless of the season or occasion, Chiyummy offers a recipe for every palate.

Some of their popular products include Mix Chocolate, Super Mix Chi-Yummy Original, Dark Chocolate Orange, Chi-Yummy Tahini Walnut Dates Acrylic Box, Mix Chi-Yummy Chocolate Acrylic Box, and many more.

In 2023, Chiyummy took a monumental step by opening its first store in Dubai's heart, within the prestigious Danat Al Donia at the Dubai Mall. Nestled in the Hashtag Store department store, this establishment has been thriving for nearly nine months, filling Chirine's heart with indescribable joy. The business has not only expanded but has also garnered widespread admiration. Chiyummy's emphasis on the aesthetics of the heart and presentation has transformed their offerings into beautiful gifts—boxes that carry not just chocolates and sweets but also the warmth of positive words and heartfelt wishes.

Chirine's happiness knows no bounds, and with optimism in her heart, she envisions the day when Chiyummy's presence will grace numerous branches throughout the beloved Emirates. This dream, born from her love for the craft and nurtured with dedication, continues to sweeten the lives of many, leaving an indelible mark on the world of desserts and beyond.

For more about Chiyummy, visit: Instagram: http://chiyummy.ae Website: http://www.chiyummy.com

46 | November 2023

T H E

M O S T

I N F L U E N T I A L

B U S I N E S S

M I N D S

RACHEL ROUBIO Empowering Women through Hassle-Free Travel: Let Rachel Roubio Be Your Guide Planning trips and vacations can be overwhelming, leaving many in a state of confusion and stress. That's where Rachel Roubio, your Personal Independent Travel Expert, comes in to streamline the process and tailor the travel experience just for you. Rachel, based in Dubai and an independent franchise owner at Travel Counsellors, is passionate about exploration, boasting extensive travel experiences since her early twenties.

Her focus spans leisure, luxury, and corporate travel, understanding that each travel experience is unique, especially for women.

Rachel is committed to alleviating the burden of researching accommodations, flights, and activities from your shoulders. She conducts thorough research, presenting tailored options suiting your budget and desires. Once you're ready to decide, Rachel seamlessly handles the booking process, relieving you of coordination stress.

Part of the global Travel Counsellors network, Rachel excels in creating custom itineraries that exceed expectations. Her attention to detail ensures that whether it's a group adventure, family escape, or corporate retreat, your journey is exceptional.

One empowering aspect is that Rachel's initial services

come at no extra cost. By choosing her as your travel partner, you not only benefit from expert guidance but also support a small women-led business. Rachel's bookings are backed by Travel Counsellors' financial trust, guaranteeing the safety of your investment. With a stellar 5-star Trustpilot score, Rachel and Travel Counsellors have a community of satisfied travellers.

To enhance your travel experience, Travel Counsellors introduces the myTC app, an innovative tool keeping all your travel details at your fingertips, even offline. This app is an extension of Rachel's personal touch, connecting you with her support wherever you are in the world.

Rachel's mission revolves around empowering individuals through travel. If you seek a vacation aligned with your vision and values, Rachel Roubio is the expert to turn to. From wellness retreats to cultural explorations, she's prepared to design an experience that celebrates you. Let Rachel take care of the logistics while you embrace the journey.

Contact Rachel Roubio via email at rachel.roubio@travelcounsellors.ae or phone at +971503532901, and visit her website at https://www.travelcounsellors.ae/rachel.roubio/ to unleash the power of hassle-free travel and pave the way for your next incredible adventure. Your journey, your empowerment – she's here to make it happen.

ISABELA PERII Bringing Glamour and Elegance to the World Through Bling Pockets and Wow What a Dress Isabela Perii is a Dutch model who has not only graced the world's most prestigious runways but has also started on a journey to redefine fashion through her ventures— Bling Pockets and Wow What a Dress. Her story is one of passion, innovation, and a commitment to bringing style and elegance to people's lives.

cameras, Bling Pockets has the perfect clutch for every occasion. Customers can explore their Crystal Collection to find the ideal clutch for themselves, ensuring they shine and sparkle with every outfit.

The commitment to quality ensures that Bling Pockets' clutches are companions you'll love for years to come.

Bling Pockets: Where Fashion Meets Functionality

Wow What a Dress: Redefining Couture Elegance

Isabela's inspiration for Bling Pockets came from her globetrotting experiences and a realization that everyone needs a true BFF in the form of a stylish clutch. No matter the event, Isabela believed that every woman should have a companion that compliments her style and makes her shine like a diamond. This vision gave birth to Bling Pockets.

Isabela's journey didn't stop at clutches. Her love for glamor and elegance led her to discover a world of talented dress designers in Dubai. She realized that these designers deserved global recognition, and thus Wow What a Dress was born. Wow What a Dress is on a mission to promote the finest dress designers and stores worldwide. Isabela accomplishes this through her YouTube channel, where she showcases the most breathtaking couture dresses you've ever seen. Each dress is a masterpiece, crafted by incredibly talented designers using the finest fabrics. Isabela's passion is to make these amazing dress designs accessible to people worldwide, whether they are searching for the perfect and stunning prom dress, or an outfit for a night on the town. Wow What a Dress has you covered.

For Isabela Perii, these ventures are not just about

Bling Pockets offers a range of exclusive, stylish, handmade, and custom-ordered clutches that are truly unique. They use the best quality naturally sourced Crystal Rhinestones, making each clutch a work of art. Craftsmanship is at the heart of their products, exuding sophistication, elegance, and haute couture design. Carrying a Bling Pocket clutch will undoubtedly make you the star of the room. Whether you're heading out for a casual brunch or walking the red carpet under the flashing

CEO UAE REAL ESTATE

products but about experiences that allow people to shine, both through beautiful clutches and stunning dresses. Isabela's journey highlights the passion and the desire to make the world more glamorous, one accessory and one dress at a time.

47 | November 2023

T H E

M O S T

I N F L U E N T I A L

B U S I N E S S

M I N D S

Radiant SEBINA NOREEN MALIK Sebina Noreen Malik's vision of Female Entrepreneurship: Leading with Economic, Social and Governance (“ESG”) Ethical Foundations in an AI-Driven World, Supported by the Strategic Insights of Hashmi and Razzaq.

Artificial Intelligence and ESG As we look at the rapidly improving AI-driven business landscape, three prevailing thoughts emerge: Adapting AI into business practices is disruptive; ESG and AI have a common purpose to mitigate risks; and there is a need for significant, complex AI regulatory regimes, together with cultural reforms into the business practices of organisations.

ESG initiatives originate from corporate social responsibility and promote sustainable business practices. Businesses are now expected to make meaningful changes with the support of AI although, AI systems may pose a significant threat to sustainability goals due to the vast amounts of energy that is needed to train large networks.

In this article, Sebina Noreen Malik, Legal Counsel supporting the Energy Sector highlights how investors are contributing billions of dollars into rapidly evolving AI investments, and how there is an increased need in legislation and compliance to keep up with ESG goals, so that business corporate policies robustly address climate change, and business social initiatives address employee safety, customer-supplier relationships, and consumer based activism for ethical practices.

Regulation The EU AI Act is current regulation that has been implemented on AI to ensure the use of technology in areas such as healthcare, engineering or manufacturing are sustainable, whilst managing safety and security, maintaining transparency, fairness, providing for accountability and governance. Existing regulators in other areas are being encouraged to implement and manage a similar approach in their sectors on the use of AI systems.

This is because there are no legal obligations implemented on developers of AI systems.

The UAE has no specific legal AI framework in place to date but has released an AI Strategy for responsible use for 2031 and aims to support governance projects. Sebina’s views on auditing ESG.

CEO UAE REAL ESTATE

“Organisations are expected to implement internal governance models integrating sustainable practices and policies to remain compliant within their business strategies in respect of environmental and social impacts because regulators want audit transparency, and ESG is a part of directors duties. Organisations (and smaller businesses) may, therefore form Steering Committees, or introduce in-house Health, Safety and Environment managers to guide businesses in aligning sustainability with their investment and business making decisions, have written policies and procedures for ESG research with evidence that those policies and procedures are indeed being followed”.

Sustainable practices are necessary to protect the environment and balance profitability. This may be cost effective and bring opportunities for businesses, however, how are the significant ethical issues with AI in ESG being addressed for society in respect of the incoming, automated data?

Sebina said “AI technology in ESG has the ability to analyse comprehensive data to support sustainable investment decisions made by investors, assist board decisions to improve supply chain logistics, minimise waste and business leaders need to understand the carbon footprint of the technology the business is using. The AI ability to work requires human input to redesign human operating systems; human input requires many powerful computers that require huge amounts of energy usage to input data, train and run AI machines. Eventually, AI machines learn from the given objectives, decisions and experiences, and begin to recognise patterns which can unfortunately, in some circumstances, lead to race or gender inequalities when data is collected and analysed with a view to reducing ESG risks. New AI technologies can also impact stakeholders such as customers, employees and society.

The risk assessment used to make decisions may be unreliable, biased, have data gaps and may increase inequality. Automated AI decisions can have a material impact on business reputation, or business relations if the results of personal data collected via an AI system are biased and the bias will be a result of how an AI machine has been manually programmed by a human to predict the future, or if any private data

48 | November 2023

collected by an AI machine is used without permission for unintended purposes resulting in a data breach”.

Sebina also addressed unethical practices such as forced, Modern Slavery and child labour being abolished.

“ESG is influencing consumer choices; they want brands based on ethical behaviors and climate action, and investor decisions are favoring commercial businesses with robust ESG frameworks and policies making a positive impact on our environment and society, and that are diverse, equitable, and inclusive. ESG is a valuable tool for accelerating positive change and aligning business decisions with ethical and environmental considerations. If a business has a code of conduct with environmental commitments in place for suppliers, suppliers who sign up to that code of conduct will need to abide by that code and a proper explanation needs to be given to them, so that suppliers clearly understand the environmental commitments. It is essential therefore, that businesses set standards, review and assess ESG statements, continuously evaluate the ESG initiative that has been embedded in the business culture and values, and formally log and monitor any concerns. This will avoid enforcement, fines, claims for class actions and litigation. The reality is that activism is growing and shareholder activism is holding corporations liable resulting in reputational risk and financial losses for businesses”.

Women in Business Amna Razzaq, Managing Partner at Brandbeat Global supports Sebina’s views and said “Regulations have their limits. While gender biases exist and are addressed by governments and organizations, progress can be slow. Overcoming this requires skill acquisition, strategic planning, and capitalizing on emerging opportunities. Success hinges on our ability to adapt to technological advancements”.

Shafaat Hashmi, Chairperson of Stalliongates Investments, President of Hashemite Holdings, and CEO of BrandBeat Global is a global business magnate. With a rich business heritage, Stalliongates Capital recently funded seven women-led startups in the MENA region, underscoring their dedication to female entrepreneurs.

Hashmi said “when I engage with founders envisioning a distinct future, I emphasize that we are relaying the groundwork for that future and it’s vital to ensure inclusivity. In our pursuit of AI, we must adhere to ethical, efficient, and sustainable business practices”.

Visionary Leader Hashmi, continued to say “We are in a new era, driven by global opportunities and AI innovations. But without addressing key vulnerabilities, AI progress is at risk. As AI starts to redefine corporate structures, we need leaders who can leverage AI effectively while ensuring checks and balances. The end game is collaborative growth and a core component of this collaboration is gender equality.

Ethical practices stand as the bedrock of our operations. In a world where shortcuts and quick profits often overshadow long-term vision, we prioritize integrity and transparency. Our aim isn’t just individual wealth creation; it’s about fostering an ecosystem where everyone benefits. By integrating sustainable practices into our core business strategies, we ensure that our growth doesn’t come at the expense of our environment or community. True wealth is built when everyone progresses together, and that’s the ethos we champion”.

CEO UAE REAL ESTATE

Gender Equality Sebina’s view is that more women should be trained and educated to design AI technologies, and she emphasised her concerns in relation to existing AI having gaps creating a negative impact. Sebina said “Gender bias by AI systems can cause unequal opportunities, cause exclusion of opportunities, impact vulnerable groups, for example AI impacting women, or disabled women in work in many ways such as pay cuts, limited progression and cultural complexities”.

Sebina’s supportive role as Legal Counsel to the Energy Sector is a testament to her commitment to advance clean, sustainable energy solutions by promoting net-zero goals.

During the interview, Sebina talked about working alongside many talented and highly skilled women within the Sector but she remains concerned about the vast underrepresentation of women in various roles employed currently, without the use of AI technology within the Energy Sector such as, nuclear engineers, product safety experts, board members, regulators, project managers, export control specialists, inspectors, senior managers, IT/cyber security/risk assessment technicians, property and sustainability specialists, construction design management and compliance experts, tax advisers, Health, Safety and Environment Executives and lawyers.

Sebina went on to say: “Despite an increase in the number of females coming into the Sector, women globally continue to face gender bias in the workplace, which can disproportionately affect their career advancement and success. We have to remember these possibly unintentional, yet automatic gender stereotypes are deep-rooted in the system which may unfortunately, shape AI algorithms and it will take time to diminish these stereotypes in the workplace. Organizations globally need to fully embrace a culture of equality, diversity and equity and provide opportunities through education, workshops and by changing internal policies”.

Looking forward, Sebina envisions a future where the next generation of women will shape half the Energy Sector as leaders, experts and change-makers. Sebina said: “Organizations must evolve and incorporate best practices to build new businesses of the future. In my view, it is time to press the reset button and shake up the Energy Sector because you can't follow old rules and expect new results. Together, we need to create a global Sector that inspires, attracts and retains people from all backgrounds, and in particular underrepresented groups of women, who make a valuable contribution making up almost half the workforce but only around 20% are employed in the Nuclear Energy Sector. Leaders in the Sector need to provide guidance and best practice to support change if a 40% gender target in the Nuclear Energy Sector is to be achieved and not limit the talent pool. The Energy Sector should also consider whether other sectors have transferable skills and be more inclusive in recruiting so that the Sector substantially increases diversity over the next 10 years. The next generation will become the future experts and change makers and need support for improved attraction with females in leadership or board level roles in the Sector and better graduate schemes. We must all do what we can to see gender equality in our lifetimes”.

Sebina is a UK qualified lawyer, and has experience with supporting the Energy Sector as Legal Counsel. She provides services as a legal consultant and advises businesses on negotiating commercial contractual clauses, she also provides training on anti-money laundering, ethics and compliance, data protection and equality & diversity.

49 | November 2023

C E O

H E A LT H

C O L U M N

Decoding the Dangers of Inactivity and How Prolonged Sitting Impacts Posture, LowBack, Spinal Disk and Provokes Chronic Shoulder Pain: The Dangers of Sitting

1

Combat Prolonged Sitting wih Posture Awareness: Be mindful of your posture during extended periods of sitting toreduce the risk of shoulder, neck,and spine options.

2

Consider Online Posture Correction Programs:

Explore online posture correction courses, such as Adam Trojanowski’s 10-week program, to address postureissues and improve well-being.

3

Prioritize Strength, Recovery, and Mobility:

In our fast-paced, tech-driven world, the term 'inactivity' has become all too common, often involving prolonged periods of sitting. This sedentary lifestyle is causing a slew of health issues, including spinal disk problems, low back discomfort, and chronic shoulder pain. This article sheds light on the less-discussed aspects of our health, highlighting the profound connection between lifestyle choices and posture, pain, and overall well-being, with insights from Adam Trojanowski, also known as BodyFixByAdam. Adam emphasizes the detrimental effects of prolonged sitting with poor posture on our shoulders, neck, and spine. With a deep understanding of anatomy and biomechanics, he offers tailored exercise programs. His 10-week online posture correction course, featuring 66 lessons and 12 hours of recorded sessions, addresses posture issues arising from extended sitting.

The program begins with a comprehensive posture assessment, identifying problem areas and guiding participants through corrective exercises, mobility drills, and breathing techniques. Importantly, it's suitable for all ages and fitness levels, accommodating those with medical conditions or injuries. Strength and recovery training are core components of Adam's coaching philosophy. He believes in building strength and recovery for both athletes and everyday individuals. Through Total BodyFix Therapy, muscle activation, and movement optimization, he rectifies muscle imbalances, improves posture, and enhances strength, stability, and balance while prioritizing safe and effective exercise execution. Mobility is another forte of Adam's coaching. Sedentary lifestyles, poor posture, and prior injuries often lead to mobility issues, so he integrates mobility exercises and stretches into his programs to enhance joint mobility, flexibility, and overall movement quality. This not only prevents injuries but also boosts physical performance.

Recognizing the implications of inactivity and its effects on the back, spine, and neck is vital for overall health. By addressing the perils of prolonged sitting and taking proactive steps to counteract them, we can work towards a healthier, more active lifestyle. Small daily habit changes can lead to significant long-term health improvements, ensuring a pain-free and fulfilling life. For those seeking improved posture, fitness, and well-being, Adam Trojanowski (BodyFix) is the go-to fitness professional in Dubai. His holistic approach and unique skill set make him the ideal choice for achieving lasting and optimal health.

CEO UAE REAL ESTATE

Emphasize building strength and recovery through muscle activation, movement optimization, and mobility exercises to enhance posture, stability, and overall physical performance.

4

Make Small Daily Habit Changes: Take proactive steps to counteract the effects of inactivity by incorporating daily habit changes for long-term health improvements, ensuring a pain-free and fulfulling life.

C E O

H E A LT H

C O L U M N

T R A I N I N G

Finding Harmony: A Trainers Advice for CEOs on Balancing Health and Business Demands By:- Kayiizi Ishaq

As a seasoned trainer working closely with CEOs across various industries, I've witnessed firsthand their incredible dedication to their businesses. However, amidst the demands of their high-pressure roles, personal health often takes a backseat. In this article, I explore strategies for CEOs to balance business demands and well-being, fostering a healthy work-life equilibrium.

Time Management for Success: In the fast-paced world

of CEOs, effective planning is vital. Just dedicating 45 minutes to an hour to regular exercise can make a significant difference.

Prioritizing physical training provides them with the energy and focus they need.

Integrating exercise into their daily routine ensures a clear and focused mind.

Fuel Your Success: Nutrition plays a pivotal role in well-being and performance. CEOs must pay attention to

their dietary choices, ensuring they consume the right fuel to sustain their demanding roles.

Optimal nutrition contributes to increased energy levels, enhanced cognitive function, and better stress management.

Embrace Delegation: CEOs need not shoulder the burden alone.

Delegating tasks empowers team members and reduces stress. Division of labor enables smoother workflow and promotes a collaborative work environment.

Importance of Rejuvenation: Regular breaks are essential for refueling both physically and mentally. CEOs should encourage a culture that values breaks and mental recharging, leading to increased productivity and better decision-making.

Effective Stress-Reduction Techniques: Implementing stress-re-

CEO UAE REAL ESTATE

duction techniques can help CEOs navigate high-pressure situations. Meditation, group projects, team get-togethers, and designated game rooms provide peace of mind during challenging times.

Carve Out Time for Exercise: CEOs must prioritize regular exercise. Creating a fixed schedule for training is crucial for consistency. By proactively scheduling exercise, CEOs safeguard their well-being and avoid distractions.In conclusion, achieving a healthy work-life balance is essential for sustained success. CEOs must take proactive steps, such as effective planning, proper nutrition, delegation, embracing rejuvenation, and stress-reduction techniques. By leading with a focus on health, CEOs can inspire their teams, fostering a thriving workplace that values professional success and personal wellness.

51 | November 2023

BOSNIA AND HERZEGOVINA Country in the Balkans